| Criteria | Percentage | Excellent (100.00%) |
| Content | 70.0% |
| Competitor Trends | 10.0% | Current innovation trends of the competitor are included and described in exemplary detail. |
| Trend Comparison | 15.0% | A trend comparison of an organization and its competitors is included and described in exemplary detail. |
| Stakeholder Analysis | 20.0% | Stakeholders responsible for innovative support are identified and defined with exceptional detail. |
| Organizational Structure Analysis | 25.0% | An organizational analysis of the structure, systems, and people is included with an exemplary description of innovative adaptability. |
| Organization and Effectiveness | 20.0% |
| Thesis Development and Purpose | 7.0% | Thesis is comprehensive and contains the essence of the paper. Thesis statement makes the purpose of the paper clear. |
| Argument Logic and Construction | 8.0% | Clear and convincing argument that presents a persuasive claim in a distinctive and compelling manner. All sources are authoritative. |
| Mechanics of Writing (includes spelling, punctuation, grammar, language use) | 5.0% | Writer is clearly in command of standard, written, academic English. |
| Format | 10.0% |
| Paper Format (use of appropriate style for the major and assignment) | 5.0% | All format elements are correct. |
| Documentation of Sources (citations, footnotes, references, bibliography, etc., as appropriate to assignment and style) | 5.0% | Sources are completely and correctly documented, as appropriate to assignment and style, and format is free of error. |
| Total Weightage | 100% |
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Rubric.xlsx
