WN3(G1)

Rubric #3, Business Letter to NGO (M3-A1) Remember to use the criteria in each column to assist you in meeting the criteria for the assignment.

Criteria 20 points

Accomplished Proficient Needs Improvement Unacceptable

Organization/thesis 5 points maximum

*Letter well organized *Clear introduction *Clear purpose *Well-developed body and conclusion

Missing one of the four (4) elements

*Missing two (2) elements *Lacks a cohesive argument

*Missing three (3) or more elements *No clear argument

Content 8 points maximum

*Easily read coverage of all major points * Purpose is clearly stated, attainable, and fundable *References are appropriate & suitably placed

*Coverage of most of the major points *Purpose is vague but has potential to be attainable and fundable *References are appropriate; one is suitably placed

*Missing two (2) or more of important points *Purpose not clear & no indications of how would be attained or fundability *References present

*Missing three (3) or more of important points *Totally misses the point of this assignment *References missing

MUGS 3 points maximum

*No more than two (2) MUGS errors

*Three (3) to five (5) MUGS errors

Six (6) to eight (8) MUGS errors

More than eight (8) MUGS errors

Audience 4 points maximum

*No errors in suitable tone and language for the format *Use of culturally appropriate references *Language unambiguous and unlikely to be misunderstood

*One (1) or two (2) errors in use of tone and language *No use of appropriate cultural reference when needed *Mostly clear & likely to be understood

*Tone and language are not inappropriate BUT one or the other or both are too informal *Appropriate cultural reference is not used (if needed) *Not very clear and is easily misunderstood

*Tone and language are inappropriate *No evidence of cultural appropriateness *Easily misinterpreted or misunderstood

Interpretation of Final points Accomplished: 20.00 – 18.01 Proficient: 18.00 – 16.01 Needs Work: 16.00 – 14.01 Unacceptable: Less than 14 points