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Rhetorical Analysis 2

Rhetorical Analysis

for Project 1

(Writing Principles 1-3)

Why This Matters

Rhetoric is the art of using language to achieve a specific goal for a specific audience. To produce an effective document, a writer must 1) analyze the rhetorical context (what is already known about the purpose, genre, and audience) and 2) use the rhetorical context to devise a rhetorical strategy (writing decisions that will result in meeting the specified goal for the specified audience).

Answer the following questions about the rhetorical context and your rhetorical strategy for Project 1: Extended Definition (Points are based on effort and complex thinking)

1. Finding Purpose

· What is the situation that led to writing this document?

· What is the goal of the communication?

· What information do I need to give?

· What do I want my audience to take away from reading or listening? What do I want them to be ready to think, say, or do?

2. Improvising Genre

· What is the document’s genre/type?

· What kind of content will the audience expect from a document in this genre? What will they read first?

· What sections should this document include?

· How should you organize the sections? What is the logic behind the order of your sections?

3. Constructing Audience

· What does the audience need to know and understand about the term I will define?

· What does my audience already know and understand about the term I will define?

· Is the audience motivated (or resistant) to reading this document?

· How can I help the reader understand the message?

· How can I help the reader accept the message?