rhetorical appeals
lindsey2330
Rhetorical_Ads1.pptxDespite of all odds and practicing on a scooter if she can perform produnova and qualify for the first time in gymnastic from India then anything is possible with hard work?
ETHOS
Ethos Analysis Questions?
1-What implicit or explicit claim is being made?
Nothing is impossible if you are determined to pursue the dream through hard work.
2- How does the ad show credibility and trustworthiness to the intended audience?
The ad is about a women athlete from India who first time qualified for gymnastic at Rio Olympics despite of all odds and lack of infrastructure. So if she can fulfill her dream why can’t we?
3- Does the ad reflect areas of expertise in some form or another ? In what ways has this ad – product- author given the impression that we should listen to them?
Yes, the ad reflect the expertise of the athlete in gymnastics and it show’s that nothing is impossible if you are determined to pursue it.
4- In what way are we convinced ethically or by the character of the product?
She is the fifth woman in the world to perform produnova with highest score and is first to qualify for gymnastic for India at Rio Olympics.
With whom we are fighting with?
LOGOS
Logos Analysis Questions?
1- What claim is being made, either explicitly stated or implied?
It explicitly states that the gun killings killed more people than the terrorism in USA.
2-In what ways does the ad appeal to the logic of its audience? Are there numbers, facts , data? Are the ideas well-reasoned? How?
The graph shows that more people in USA are killed by guns than through terrorism and also USA has highest no of gun killings compared to other nations.
3-How do design elements-layout, font sizes and style, and use of color- influence the effect of the argument?
The picture itself narrates that we should better stop hand guns before they stop us.
4- How do graphics and images contribute to the persuasiveness of the claim/ad?
The statistics from graph and the image showing comparison of the hand gun killings with respect to other nations depicts explicitly the terror of hand guns in USA.
Don’t smoke it not only ruins you but your family too!!!
PATHOS
Pathos analysis questions
1- What claim being made, explicitly stated or implied?
It explicitly states that one should quit smoking as it ruins the life of smoker and its family.
2- In what way does this ad apple to its audience’s emotions?
The shadow imparts feeling of fear amongst audience as it shows gun pointing towards self.
3- What language choices persuades the audiences' emotional reaction?
By telling the consequences of smoking on the smoker and its family and how it can ruin their world persuades the audience emotional reaction.
4- How do design elements- layout , font sizes and styles, and use of color- influence the effect of the argument/ clam?
The shadow with a gun pointing towards self gives a terrified feeling for smoking and its consequences.
