Company Description and SWOT Analysis

TechIQ S.W.O.T. Analysis Matrix

Strengths

· Our workplace technology has been updated within the past year.

· We have a highly skilled and innovative IT team, CEO has 15 years as an industry leader in DOD / Medical / Banking and top 20 Fortune 500 corporations.

· Certified Microsoft an Apple Brand Identity, Innovative Products, Loyal Customer Base, Marketing and Advertising, Consumer Focus,

· Brand Value and Reputation. Smooth distribution chain.

Weaknesses

· Employees have to navigate between too many different workplace apps throughout the day to utilize troubleshooting / Connectivity and DB acceptances.

· We don’t have an easy way to manage Real time Traffic and on road instances.

· Dependency on other few products, Limited Distribution Network, Limited Dependence of sales on High-end market segments,

· Lack of marketing and promotions.

Opportunities

· Moving to cloud-based Virtual visit / Virtual consult / troubleshooting.

· Consolidating multiple applications into one to simplify our technology stack.

· Steady Customer Growth, Lack of Green Technology, Qualified Professionals, Promoting the use of Artificial Intelligence (AI), Expand Distribution Network, Green Technology and use of Electric Car, Collaboration, Expand Distribution Network, The use of smart technology such as watches , tablets and smart glasses.

· Equipment supply on demand, Remote drop off and remote off site warehouses.

Threats

· New data security regulations could impact our IT department.

· Wide spread use of Counterfeit Products makes hard to troubleshoot, Rising Labor Costs in Other Countries , Increased Competition , Market Penetration, Certification validation.

· Changing regulatory environment.

· “Just another startup attitude” from newer clients in a failing economy.

· “Work Life” and “Home life” conflicts.