revision milestone one and four

Running Head: IMPLEMENTATION AND COMMUNICATION STRATEGIES 1

IMPLEMENTATION AND COMMUNICATION STRATEGIES 8

Implementation and Communication Strategies

Milestone four

Feedback milestone pbh-04

One suggestion I would make is to clean up your paper so that it is more concise. In the communication section it is not necessary to describe the process of communication. So pages three and four can be deleted. You needed to provide communication strategies in relation to your alternative program. So how do you plan on communicating with your target population? This can be in regards to promoting the program and/or the communication during the program. For your barriers, the examples should be specific to your alternative strategy. Generally speaking you need to make this milestone more specific to your alternative strategy. I should be able to read this milestone and know exactly how your strategy will work. Good job with your implementation strategy. If you have any questions please let me know

Feedback milestone pbh-04

One suggestion I would make is to clean up your paper so that it is more concise. In the communication section it is not necessary to describe the process of communication. So pages three and four can be deleted. You needed to provide communication strategies in relation to your alternative program. So how do you plan on communicating with your target population? This can be in regards to promoting the program and/or the communication during the program. For your barriers, the examples should be specific to your alternative strategy. Generally speaking you need to make this milestone more specific to your alternative strategy. I should be able to read this milestone and know exactly how your strategy will work. Good job with your implementation strategy. If you have any questions please let me know

Implementation and Communication Strategies

Implementation strategy

The alternative approaches would be implemented in phases. The first stage would be to conduct massive sensitization. The people would be made aware using various channels of communication. Once the people familiarize with the new policy, it would be ideal to begin its implementation (Austin et al, 2015). However, the implementation would be gradual. Implementation strategies are alleged to be methods or techniques that are used to enhance adoption, implementation as well as sustainability of a particular clinical program. Based on the growing literature, the new program would be implemented using strategies such as the top down/bottom up, and push/pull. The implementation process will involve package approaches. Methods of training and decision support would also be incorporated in the new strategy. On the other hand, intervention tool kits and formal practice protocols would also be included in the new program. In the context, the implementation efforts will involve a single component strategy that includes disseminating treatment guidelines with the hopes of altering clinician behaviors. The implementation would be done in various dimensions. Planning would be done where the local needs assessment would be used to develop the formal implementation plan. Also, financial assessment such as access to a new source of funding would be conducted. Restructuring such as revising the professional roles would also be discussed (Austin et al, 2015). The other step in the implementation strategy would be to perform audit and feedback. The summary of the clinical performance of the healthcare program would be analyzed. The conceptual definition of the program would give a general sense of what the strategy may involve.

Communication strategies

Primarily, the implemented policy would need to be communicated to a wider audience. The people would need to be made aware of the new strategy. In this part, a communication strategy would be devised. First, communication is known to be the activity through which a person conveys information in the course of exchanging thoughts or information. Communication can be transmitted using different channels such as speech, signals, and written forms. In simple terms, communication is the altercation of facts amongst two or more individuals (Abdulrahman, 2013). An alternative meaning of communication is any action through which a person sends or receives information from another individual either formal or informal; the information can be about personal needs, knowledge, or expressing desires. Communication might be intentional or unintentional, on the other hand, it may involve either conventional or unconventional signal and can take linguistic or to some extents non-linguistic methods. Communication can occur through either spoken words or other modes. It is believed that communication necessitates three key elements: a sender, a message, as well as a recipient. Nevertheless, the addressee of the dispatch might not necessarily be available or be cognizant of the originator’s objectives to link at the time of the message. For this reason, communication can cross boundaries and travel across a vast distance regarding both space and time.

In 1954, Schramm (1961) described communication along a few dimensions. The first dimension was the message, which referred to what is being communicated. Secondly, the source or the encoder directly referred to the person who was sending a message. The third dimension was the form in which the message was transmitted. The other dimension is the dimension is the receiver where the message was intended to go. Wilbur Schramm (1961) further indicated that the impacts of the message to the target should be examined.

Among targets, communication may include the action that confers knowledge as well as experience and ask questions; this acts in one way or another form the innumerable demeanors of communication. The body, however, depends on the individual abilities of communication. Collectively, communication content and communication structure make the conversations that are guided towards a particular destination. The subject being battered can either be oneself, or another person, or even corporation. Therefore, communication is the process through which information transmission is guided by three stages of semiotic guidelines. The first rule is syntactic that involve the formal chattels of both signs and symbols. The other rule is pragmatic which is concerned with the relationship involving symbols and expressions with their respective users. The final rule is semantic that studies the relationship that includes signs as well as symbols and what they are intended to represent. For this reason, communication can be identified as social interactions through which two or more interacting parties share a similar customary emblems and a standard set of the semiotic round of rules.

Barriers to implementing the communication strategy

Despite the communication above strategies, the new program anticipates being faced with a series of obstacles. The first barrier to effective communication of the strategy is the use of the wrong medium to pass on the information. For example, if an organization wants to announce a temporary hold on the non-essential stationery spending in a particular department. How can the companies communicate this? Unbelievably some companies can hold a major public meeting about the said issue (Mehra, 2012). The department is expected to get up in front of the entire workforce and make an explanation of why her team could not order disposable pens for a moment. Another group can think of rolling out an initiative through an expensive multimedia DVD to be given to each member of the team. In the first scenario, the best approach was to create a simple memo and distribute it to the members of the team (Simon, 2002). Conversely, in the second situation, the best way is only to make a simple announcement in the intranet, which would have equally channeled the message.

To sum up, the next barrier that would hinder the communication is a mixed message it is considered very hard for the audience whether one or one thousand to understand the conversation if it unreasonably obfuscates. This can arise when the speaker intentionally confuses the audience. The biggest barrier to business communication is the ability of the company speaks to either confuse or alienate its listeners. A good example of the latter was when a business communication states in the one intended communication, two or more separate events. For instance, a memo that talks about what the management expects the team to do to the latest policy of cutting cost on stationery coincide with an event list of upcoming staff picnic, this is said to be a mixed message, and it has a barrier to organizational communication. On the other hand, another barrier arising from mixed messages occurs when a previously held meeting is overturned to meet either political or business expediency, and then the cancelled meeting is upheld again.

References

Austin, Erica Weintraub, and Bruce E. Pinkleton. Strategic public relations management: Planning and managing effective communication campaigns. Vol. 10. Routledge, 2015.

Abdulrahman, N., Al-Htaybat, K. A., & Awad, A. M. (2013). Model for the adoption of smart moble devices in corporate financial reporting. International Journal of Business & Management, 8(24), 1-16

Mehra, P. (2012). Task interactions and the new media: Does more frequent interaction contribute to greater satisfaction with the media?. Singapore Management Review, 34(2), 30-48