stakeholder report
· Group Assignment (30% of overall grade)
Report Due: Wednesday 13th March, 11:45am GMT
Client: The Mann Family
Project Focus: Re-purposing a disused church
PLEASE NOTE: This is a hypothetical case. The building is real but the Mann family and their proposals are imaginary.
Background:
The wealthy Mann family have recently bought the old church on Perth Road (opposite Blackness library). They would like to re-purpose the building while retaining as much of the current internal features as possible.
Mr Lee Mann has expertise in the hospitality industry and would like to develop the church as a night club, or as a high-quality restaurant and bar. His wife, Anna Mann, a social worker, has suggested that the building would be better used as a community hub and homeless shelter. Their daughter Becky Mann, a sports coach, thinks that the church would make a great gym.
They have asked you to review these ideas; map out the various stakeholders and explore the disadvantages and advantages of each proposal to the local community.
Task:
Each team member (pairs or threes) should choose a suggestion and create a stakeholder map. From these individual maps, review and examine how the various stakeholders would interact with the re-purposed building, and determine the best choice for the Mann family.
Present your analysis within a 2000-word business report (maximum word count excluding the cover page and the reference list), which should be clearly structured and professionally formatted, using Harvard referencing. Being over the word limit may receive a penalty.
Objectives:
Individually
1. Each member choose one of the suggested new use for the church
2. A nightclub;
3. A restaurant/bar;
4. A community hub/homeless shelter;
5. A gym;
6. Any possible option better than 2-5.
7. Investigate who are the different stakeholders for your chosen topic and how they will interact with the re-purposed building.
As a team (the minimum size is 5 people; not more than 7 people)
8. Review and examine the current evidence on the social and economic value of the choices (including relevant studies around this industry) that might be used to influence funders or other decision-makers. A minimum of two choices must be discussed.
9. Provide advice on how the family can market the initiative to, and communicate with different stakeholders - including, e.g. visitors, locals, funders, and policy makers.
Suggested Readings:
Aigwi, I.E., Egbelakin, T. and Ingham, J., 2018. Efficacy of adaptive reuse for the redevelopment of underutilised historical buildings. International journal of building pathology and adaptation.
Aslam, M.S.M. and Jolliffe, L., 2015. Repurposing colonial tea heritage through historic lodging. Journal of Heritage Tourism, 10(2), pp.111-128.
Assefa, G. and Ambler, C., 2017. To demolish or not to demolish: Life cycle consideration of repurposing buildings. Sustainable cities and society, 28, pp.146-153.
Elrod, J.K. and Fortenberry, J.L., 2017. Adaptive reuse in the healthcare industry: repurposing abandoned buildings to serve medical missions. BMC health services research, 17(1), p.451.
Reed, M.S., Vella, S., Challies, E., de Vente, J., Frewer, L., Hohenwallner‐Ries, D., Huber, T., Neumann, R.K., Oughton, E.A., Sidoli del Ceno, J. and van Delden, H., 2018. A theory of participation: what makes stakeholder and public engagement in environmental management work?. Restoration Ecology, 26, pp.7-17.
Bottom of Form
· Guidance on writing a report
A business report is generally less academic than an essay, but should still include references.
A formal layout or structure adds to the professional feel - so I would expect a title page; a Table of Contents; a short description of the brief.
In the main body of the report I would expect the stakeholder analysis - how did you determine the stakeholders for the two or three options you chose? What research did you do - the sources used might not be academic papers but I would expect there to references to webpages/government documents/ newspapers
I would then expect you to review that research: here you would discuss the two or three options and begin to determine the one option you think most likely to be acceptable to the stakeholders. You would probably discuss advantages and disadvantages; or potential problems.
You would then give your recommendation - and a brief justification of this.
And you would finish with any references.
Here is a suggested layout:
2. a title page
2. a table of contents
2. an introduction
2. findings and discussion
2. recommendation
2. a list of references
2. appendices (including your stakeholder maps here if not in the main discussion)
my part for this assignment is community hub/ homeless shelter. Make a report and a stakeholder map.