Assignment 4
Anger HU
Requirement.docxIntegrated Paper Brief：
Paper Requirement
· One 15-20 pages (all included) integrated paper.
· Week 7: Discussion with key findings.
· The report is due mid-week 7 – check date
· The paper is an absolute requirement. There is no exception. Non-submission/non-participation will earn a failing grade
· Requirement:
· Select a large multinational corporation (check out Fortune 500 companies list). The selection should be based on your ability to research technology related information used by the company. Use medium or large enterprises – which have many published articles. Research is critical before you make the choice.
· Look at the whole company and not one department.
Paper Brief
The Integrated Paper must include the following (as applicable to the selected company):
1. Brief overview of the paper – Executive Summary
2. Introduce your Company – who they are what they do; products and services; location of HQ, subsidiaries, countries, number of employees, financials etc.
3. Critically analyze:
· Strategic Initiatives - Long term strategy(s) for the company (refer to chapters 2-4 and refer to the concepts)
· Strategies (as it relates to technology) does the company plan to move forward in the 21st century? Discuss impact of technologies on achieving results e.g. growth, market share, customer satisfaction
· Types of data, information, business intelligence, knowledge does the company gather and use (CH 1 – Fig 1.1)
CH 1 – Fig 1.1
· Specific various technologies adapted by your company as it links to strategy and expected results:
· to support customers (CRM) & suppliers (SCM).
· Company’s use of AI – be specific about applications (CH 9).
· How the company integrates the information needs internally (ERP – CH 12)
· Use of wireless technology (CH 16)
· CH 9，CH 12，CH13，CH 16，For the above chapters, please refer to the Power Point in the compressed file。
· Discuss company ability for innovation and sustainability (CH 13)
· Challenges of pursuing latest technologies as it relates to resistance, cost and implementation
· Indicate different technologies (your perspective) – going forward – to address the challenges and strategies to make the business more successful
· Conclusion – your perspective about key findings and learning from your analysis
· Include relevant and appropriate flow charts and graphics – as you have learned through the readings.
· Your work must flow logically, be detailed and reflect your knowledge of Strategic Management of Technology concepts. I need to see specific technology and concepts to support your argument.
· Spellcheck, grammar check and use proper formatting
· Include complete list of citation sources – APA style. I want to see in text citation and a complete list at the end of the paper.
· Paper must include:
1. Cover page – company & your names
2. Table of contents
3. Paper – with various parts
4. Citations – separate page
Integrated Paper Brief
£º
Paper Requirement
·
One 15
-
20 pages (all included) integrated paper.
·
Week 7: Discussion with key findings.
·
The report is due
mid
-
week 7
–
check date
·
The paper is an absolute requirement.
There is no exception.
Non
-
submission/non
-
participation will earn a failing grade
·
Requirement:
o
Select a large multinational corporation (check out Fortune 500 companies list). The
selection should be based on your ability to research technology related information
used by the c
ompany. Use medium or large enterprises
–
which have many published
articles. Research is critical before you make the choice.
o
Look at the
whole company and not one department
.
Paper Brief
The Integrated Paper must include the
following (as applicable to
the selected company):
1.
Brief overview of the paper
–
Executive Summary
2.
Introduce your Company
–
who they are what they do; products and services; location of HQ,
subsidiaries, countries, number of employees, financials etc.
3.
Critically analyze:
o
Strategic Initiatives
-
Long term strategy(s) for the company (refer to chapters 2
-
4
and refer to the concepts)
o
Strategies (as it relates to
technology
) does the company plan to move forward in
the 21
st
century? Discuss impact of techno
logies on achieving results e.g. growth,
market share, customer satisfaction
o
Types of data, information, business intelligence, knowledge does the company
g
a
ther and use (
CH 1
–
Fig 1.1
)
Integrated Paper Brief：
Paper Requirement
One 15-20 pages (all included) integrated paper.
Week 7: Discussion with key findings.
The report is due mid-week 7 – check date
The paper is an absolute requirement. There is no exception. Non-submission/non-
participation will earn a failing grade
Requirement:
o Select a large multinational corporation (check out Fortune 500 companies list). The
selection should be based on your ability to research technology related information
used by the company. Use medium or large enterprises – which have many published
articles. Research is critical before you make the choice.
o Look at the whole company and not one department.
Paper Brief
The Integrated Paper must include the following (as applicable to the selected company):
1. Brief overview of the paper – Executive Summary
2. Introduce your Company – who they are what they do; products and services; location of HQ,
subsidiaries, countries, number of employees, financials etc.
3. Critically analyze:
o Strategic Initiatives - Long term strategy(s) for the company (refer to chapters 2-4
and refer to the concepts)
o Strategies (as it relates to technology) does the company plan to move forward in
the 21
st
century? Discuss impact of technologies on achieving results e.g. growth,
market share, customer satisfaction
o Types of data, information, business intelligence, knowledge does the company
gather and use (CH 1 – Fig 1.1)
