Evaluation Project Instructions

Required Content for Evaluation Project Paper

1. Brief introduction and background on health behavior a) Indicate your selected health behavior to change. b) Explain why you chose to explore this particular health behavior. c) Describe the negative health behavior and its current prevalence in the US as

a whole and in your selected rural or underserved community. d) What are the short- and long-term effects of the behavior on health and/or

safety? e) Be sure to cite all of the scholarly sources you used to answer these

questions.

2. Description of health behavior change intervention a) What was the target population for your intervention? b) What specific activities were included in your intervention program? c) Describe your timeline for implementing your intervention. Do not forget to

include your evaluation strategies.

3. Description of evaluation of health behavior change intervention a) Select which types of evaluations you conducted (formative, process,

outcome or impact). b) Provide a specific evaluation question for each type of evaluation you

conducted. c) Describe which study design (experimental, quasi-experimental and non-

experimental) you used to explore each evaluation question selected in Part 3b.

d) Discuss which quantitative and qualitative data collection methods you employed to explore the evaluation questions selected in Part 3b. Please note that you are required to use both quantitative and qualitative methods for this project.

e) Justify why you selected either quantitative or qualitative methods to explore each evaluation question based on the nature of each question.

4. Inclusion of raw data

a) Submit all of your quantitative (e.g. survey responses) and qualitative (e.g. transcripts of interviews/focus groups; field notes from observations) raw data in separate files along with your paper in the Assignment Dropbox.

5. Description of data analysis and interpretation a) Though the quantitative data lacks validity due to the small sample size,

describe how you would analyze the data (i.e., which statistical tests you would use) if the intervention had been completed with a larger sample size.

b) Describe the steps you completed when analyzing your qualitative data. Be sure to include open, axial and selective coding.

c) What were your main findings from the qualitative data? Please present these findings in the paper in a visual format (e.g. table; word cloud) as well as in the body of the paper.

d) What are the implications of your qualitative evaluation findings for your intervention?

e) What are the broader implications of your qualitative evaluation findings for Public Health research, policy or practice?