reflection essay(1-2pages)

Public health communication campaigns aim to engage and empower individuals and communities to choose healthy behaviors and make changes that reduce the risk of developing chronic diseases and other morbidities. Examples include anti-drunk driving (https://www.youtube.com/watch?v=jC5-1UXWJns), anti-smoking (This video is a little scary https://www.youtube.com/watch?v=5zWB4dLYChM), etc.  The campaign doesn’t have to be a “video”, could also be a text or an image.

In this assignment, I’d like you to break down and analyze a mass media message from a public health communication campaign by doing the following:

•        Provide a description of a message from a public health campaign that you have been exposed to, (attach the link if possible).

•         Identify what you believe to be the goal of the message and discuss the strategy or strategies employed to get individuals to comply with the message recommendations.

•          Identify the group or groups you believe to be the target of the message.  

•          Discuss whether or not you believe this message and strategy are effective, explaining why or why not.

•          Offer some suggestions on how this message might potentially be improved. Note that even if you believe the message to be effective as is, you should still provide some alternatives that you believe might also be effective.