Case Analysis Report
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Referencesthatmighthelpyou.docxReferences that might help you:
1. Bibliography: SWOT Analysis Resource (Fern Fort University)
Build-A-Bear Workshop, Inc. SWOT Analysis / Matrix. (n.d.). Retrieved March 31, 2021, from http://fernfortuniversity.com/term-papers/swot/nyse/2596-build-a-bear-workshop--inc-.php.
For the final Case Study Analysis, the SWOT analysis is important in understanding the internal strategic factors, such as Strengths and Weaknesses, as well as the external strategic factors, such as Opportunities and Threats. Fern Fort University is an online predictive analysis resource that provides several different SWOT analysis for companies around the world.
2. EDGAR U.S Securities & Exchange Commission | Build-A-Bear Workshop Inc. | 10-K | Retrieved 2 April 2021, from https://www.sec.gov/edgar/browse/?CIK=1113809&owner=exclude
Build-A-Bear Workshop Inc.'s 10-K is a comprehensive report that provides financial performance including corporate history, earnings per share, and other relevant data (can sometimes highlight future risks).
3. Company Profile. (n.d.). Build-A-Bear Workshop. Retrieved April 2, 2021, from https://ir.buildabear.com/corporate-profile
Build a Bear company profile provides different info about the company including: Board of directors, stock information, quarterly earnings, financial reports, etc.
4. These sources cover a wide array from great and terrible marketing strategies, competitive advantage, and customer experience of Build-A-Bear Workshop.
References:
Marketing
Garcia, T. (2019, March 17). Build-A-Bear wants to crash shoppers’ family vacations. Retrieved April 3, 2021, from
https://www.marketwatch.com/story/build-a-bear-wants-to-crash-shoppers-family-vacations-2019-03-14
Popomaronis, T. (2018, 13 July). Build-A-Bear's Disastrous Promotion Had Nothing to Do With Bears--It Was Their Corporate Response. Retrieved April 3, 2021, from
