quiz

Quiz 4

The Questions posted below reflect a combination of material presented in the lectures, power points and supplemental readings throughout the course to date. 

Please answer each question with as much detail as you feel appropriate and submit your response as a Word document or PDF.

1. What is Co-Creation Theory? Give 3 examples of how is might be used in relation to customers in service operations.

2. Outline the importance of Relationship Marketing.

3. Name 3 strategies to build customer relationships.

4. What is the difference between Optimal and Maximum capacity?

5. What is the difference between Shifting Demand and Adjusting Capacity?