Public Information Officer Plan

Week 5 Paper/Rubric – Public Information Officer Plan = 20 Points

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CONTENT AND DEVELOPMENT 70% = 14 Pts Paper

Points Possible

14 Pts

Points Earned Overall Comments

Assignment Requirements and Expectations (Name of Paper)

Public Information Officer Plan You are the new officer assigned as the police department's Public information Officer (PIO). You work for a small to mid-sized metropolitan police agency. Until this point in time your agency has never had a large incident with public concern and outcry. Your agency was just involved in an officer involved shooting where the officer was completely justified in his actions however false information has surfaced that the suspect was unarmed. The incident occurred in a grocery store parking lot in the early morning hours with no witnesses present. Investigators have obtained a video of the incident from the grocery store and have provided that to you as the public information officer. The chief wants the video released in the next 24 hours for transparency and open communication with the community.

Write a 1,400- to 1,750-word paper that includes the following: • Describe the genre(s) of communication(s) you would use (paper format, social media, public announcement, press release, televised media conference, etc.) • How will you communicate to groups and teams within the organization? • How will you format your written communication report? • Is increased social media part of your written plan or message? (Twitter, Facebook, etc.) • How persuasive of a message should leadership draft? • How persuasive can leadership be with messaging and communication with stakeholders in a public notice? • What do you do with citizens who communicate an opposition regarding video releases? • What are the differing concerns of internal communication versus external communication on this issue? • How would you follow up on the notification (increments, quarterly, annual, etc.)

2 Pts

Format your paper consistent with APA guidelines using in-text citations and at least 4 peer reviewed sources, one must be at least one of the course text. Format your paper using headings as part of structuring your paper.

2 Pts

The introduction provides sufficient background on the topic and previews major points. Does not make a flat announcement.

2 Pts

The content is comprehensive, accurate, and /or persuasive. Data is not missing; paper met the required word count.

2 Pts

Major points are stated clearly; are supported by specific details, examples, or analysis; and are organized logically.

2 Pts

The paper links theory to relevant examples of current experience and industry practice. Uses the vocabulary of the theory correctly.

2 Pts

The conclusion is logical, flows from the body of the paper and reviews the major points. Does not a flat announcement. 2 Pts

Week 5 Paper/Rubric – Public Information Officer Plan = 20 Points

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Summary of points earned for this assignment.

CONTENT AND DEVELOPMENT = 70% 14 Points ORGANIZATION, READABILITY, IDEAS, STRUCTURE, HEADINGS = 15% 3 Points WRITING MECHANICS AND APA GUIDELINES =15% 3 Points

Reference Page Formatting for the textbooks used in this course

Hybels, S., Weaver II, R. (2015). Communicating Effectively. (11th ed.). New York, NY: McGraw-Hill Education. Kory, F. (2014). Communication Matters. (2nd ed.). New York, NY: McGraw-Hill Education. Newman, A. (2015). Business Communication: In Person, In Print, Online. (9th ed.). Stamford, CT: Cengage.

ORGANIZATION, READABILITY, IDEAS, STRUCTURE, HEADINGS 15% = 3 Pts

Points Possible

3 Pts

Points Earned

Overall Comments

Appropriate writing strategy and style for this assignment and academic tenure.

.60 Pt

Body is effective, Paragraph transitions are present and logical, maintains the flow of thought throughout the paper.

.60 Pt

Headings – Required and appropriate headings used, aid in the readability of the paper

.60 Pt

Sentences are complete, clear, are well-constructed and concise. .60 Pt

Demonstrated understanding of the subject at appropriate depth. Real world experiences- Provided

.60 Pt

WRITING MECHANICS AND APA GUIDELINES 15% = 3 Pts Points Possible

3 Pts

Points Earned Overall Comments

The paper, including the title page, reference page, and all appropriate headings, follow All APA guidelines for format. .60 Pt

All writings mechanics such as Double Spaced, Font Size, Margins, Indenting, page numbers, etc. follow APA formatting Guidelines

.60 Pt

Citations of original works within the body of the paper (citations) and the required listed sources including the course text (References) follows APA formatting guidelines.

.60 Pt

Rules of grammar, spelling, word usage, Abbreviations, Acronyms, Capitalization and punctuation are followed

.60 Pt

Colloquial expressions, Slang, Jargon, Contractions and Rhetorical Questions not used

.60 Pt

Week 5 Paper/Rubric – Public Information Officer Plan = 20 Points

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