Benchmark - Cognitive Dissonance, Social Attribution, and Learning and Instruction

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Edwin Berrios

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COGNITIVE DISSONANCE, SOCIAL ATTRIBUTION, AND LEARNING AND INSTRUCTION 1

COGNITIVE DISSONANCE, SOCIAL ATTRIBUTION, AND LEARNING AND INSTRUCTION 2

Introduction

The application of theories for instruction and learning has always been difficult when

they are contradictory. For example, the cognitive dissonance theory asserts that beliefs and

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COGNITIVE DISSONANCE, SOCIAL ATTRIBUTION, AND LEARNING AND

INSTRUCTION

Edwin G. Berrios

Grand Canyon University

 Student: Submitted to Grand Canyon University

 Date: 29-Nov-2017

behaviors have an influence on attitudes, while the social attrition theory claim that people create

casual inferences just to bring an explanation of the behaviors of others, actions, and mental

states. This discussion will make a contrast between the cognitive dissonance theory and the

social attrition theory by taking into consideration the applications of the two theories in trying to

improve learning and instruction. Also, this essay will discuss the similarities of the Christian

worldview to the personal worldview. This discussion will also take into consideration the

potential of a private worldview to countermand cognitive dissonance.

Theoretical research and perspectives on the cognitive dissonance theory

According to Harmon-Jones, (2019) cognitive dissonance is a state of psychological

tension that occurs when one chooses between equally unpleasant or attractive alternatives. . The

cognitive dissonance theory was proposed by a social psychologist called Leon Festinger in

1957. Festinger believed that when a person’s actions or beliefs are not consistent with each

other, it brings a situation where a person gets an uncomfortable feeling. According to Festinger,

the need to drift away from cognitive dissonance is considered to be natural as the need to satisfy

anger or the need for safety. In order to understand dissonance and the cognitive dissonance

theory, it is important to show how a person can get an unpleasant sensation.

COGNITIVE DISSONANCE, SOCIAL ATTRIBUTION, AND LEARNING AND INSTRUCTION 3

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Cognitive dissonance is usually an overwhelming experience of mental stress or

discomfort by a person due to taking actions that are contrary to their personal values or holding

contrary beliefs. A popular example to demonstrate dissonance theory is a person on diet and still

engages in binge eating. Such a person will certainly experience negative feelings, which

Festinger termed as cognitive dissonance. Another basic example is when a person is trying to

quit cigarettes but continuously enjoys the act of smoking cigarettes. This person will have an

overwhelming experience of mental stress or cognitive dissonance. Cognitive dissonance theory

falls into the classification of the theories of consistency as it views individuals as a seeker of

consistency with motivations of discrepancies in the perceptions of their cognition. Bran and

Vaidis, (2020) examine the paradigm of cognitive dissonance. In their research, a state of

dissonance is induced to participants in order to make them experience hypocrisy for the

advocacy of religious behaviors that they do not engage satisfactorily. The research found out

that the feeling of cognitive dissonance was observed with an increase of guilt and shame.

Participation in a self-affirming religious task usually leads to the elimination of guilt and shame

from the experience of cognitive dissonance.

Another research was done by McGrath, (2017) on cognitive dissonance was aimed to

expound on the idea of the increased likeliness of individualistic cultures that will lead to the

reduction of the cognitive dissonance by use of post-decision making with a comparison of

collectivist cultures. There is attribution in the differences in the conceptualization of judgment

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free-choice paradigm to thoroughly examine the variance between dissonance in Western and

Eastern Europeans. The results from that study revealed that Western Europeans were likely to

make a post-decision dissonance reduction than Eastern Europeans through the spreading of

alternatives.

Theoretical perspective and research on social attribution theory

Counter-stereotypical and stereotypical exemplars

Social attribution theory is the process where people form explanations for causes of

behaviors or events (Dweck, 2018). This theory proposes that people usually identify social

factors and provide an outcome by explaining matters of interpersonal events or social cognition.

The causes of social proceedings are inferences that are created through attributional processes.

To explain the social attribution theory, we look at a scenario where two friends are quarreling

about whether to order pizza or Chinese food for the New Year. Such conflicts like in the

scenario usually appear trivial on the surface, however, they estrange individuals and hurt

feelings. Inferences can be created on what is happening in the scenario. Things to take into

consideration are whether there is the tendency to be quarrelsome or the need for control

between the two. Perhaps one or both parties need to dominate the relationship. Another

consideration to be taken is the circumstances of the argument. For example, if alcohol has been

using, then it is known to escalate regular calm situations. Causal reasoning acts as an important

path in donating knowledge about the qualities of each party and the situational dynamics so as

to make inferences about the causes of an event.

COGNITIVE DISSONANCE, SOCIAL ATTRIBUTION, AND LEARNING AND INSTRUCTION 5

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because of differences in self-construal in different societies. This means that for individualistic

cultures people have high levels of commitments when making choices than collectivist cultures.

This is because of the difference in implications of the decisions made by the individualistic

culture and that of the collectivist cultures, affecting personal preferences. The research uses a

Ramasubramanian, (2011) conducts research to determine how exposure to colored

media characters will affect the opinions of the viewers of policies that are targeting race. This

research uses the attribution theory as its primary theoretical foundation. The study used 363

participants by exposing them to stereotypical and counter-stereotypical exemplars that

constitute in-group (white) and out-group (black). The internal attribution in the research was

measured using a seven-point Likert scale that ranges from “very important factor” to “not at all

COGNITIVE DISSONANCE, SOCIAL ATTRIBUTION, AND LEARNING AND INSTRUCTION 6

understand why an event is taking place. The reasons why and the goals of casual reasoning are

already known. The goal of causal reasoning is to discover a limited number of domain-specific

causes, which apply to specific cases. Dual processing distinction is relevant to causal reasoning

and corresponds to other aspects of social cognition. Causal reasoning is usually fast and

automatic and arriving at the best possible explanation does not need any kind of in-depth review

of various evidence but just makes use of a single sufficient explanation.

Guerra and Wubbena (2017) explore the impact of cognitive dissonance on a learning

environment. Fundamentally, it was noted that the practices and beliefs of a teacher were

interrelated in the classroom, and holding two inconsistent beliefs will lead to tension. Most

teachers are usually knowledgeable about culturally proficient education but have a different

conviction with how they view students that are from diverse backgrounds, and most of them

hold inconsistent heterogeneous beliefs. This kind of conflict of beliefs can be explained through

the cognitive dissonance theory. The suggestion that should be made to individuals that hold

opposing cognition and have cognitive dissonance is to align their associated beliefs and

behaviors. Teachers in public schools usually hold the view and expectation to secure personal

practices that align to beliefs and proficiency, however as the classroom demographics continue

to increase, it becomes more difficult. The act of teachers practicing culturally competent

teaching in a classroom is to increase the likelihood of outcomes that are positive concerning

academics for linguistically, ethnically, and economically diverse student populations. Teachers

who have deficit beliefs on students with diverse backgrounds have a high chance of reproducing

disparities in academic achievement.

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an important factor.” The research reveals that participants that were exposed to African-

American characters that represented stereotypes of beliefs influences of black Americans, had

internal attributions for the perception of failure of the group, feelings of prejudice for the

direction taken by the group, and lack of support of policies that are pro-minority.

Application of cognitive dissonance theory and attribution theory to improve Learning and

Instruction

Casual reasoning

The cognitive dissonance theory and the attribution theory are very important utility for

the advancement of learning and instruction (McGrath, A. (2020)). One important factor is that

can be applied by the theories for learning is causal reasoning. Casual reasoning is a ubiquitous

and time-consuming process in comparison to other processes and inferential behaviors. Our

cognitive capacity is very limited because we have a defined boundary, and are devoted to very

small pieces of information at a time. However, the secondary memory is usually limitless and

solves casual dilemmas that are relative to people, situations, and events by accessing the long-

term memory. The understanding of causes is usually embedded into our mental representation

of specific domains in our lives. We never need to make laborious rules of causes in order to

COGNITIVE DISSONANCE, SOCIAL ATTRIBUTION, AND LEARNING AND INSTRUCTION 7

The personal worldview to countermand cognitive dissonance

Christian worldview

No person would want to experience cognitive dissonance by not living in compliance

with a personal worldview. Whether a person realizes it or not, every individual has a worldview

and incorporates presumptions and biases affecting how we view life and reality. The formation

of the worldview is mainly from education, upbringing, books, and media. For others, worldview

is usually mainly through cultural influences. Many individuals have not considered defending

their values or belief systems. The philosophy of the life of an individual often intersects with

their religion. The Christian worldview is a complex system of beliefs with an integrated view of

the world. The Christian worldview believes in the existence of God and that all things in the

world are created. A Cristian worldview also holds that God created mankind and that all actions

to be taken by man should be aligned to his will. Negative actions against another human are

contrary to the Christian worldview and cause cognitive dissonance when such actions are taken

and conflict with the values of God. Ringnes and Hegstad (2016) discuss the concept of

cognitive dissonance in the Christian religion. Some of the Christians have very stiff believes

about life and how to act in life. For example, the Jehovah witness believes that it is very wrong

and dangerous to misuse blood. This notion puts believers of the Jehovah's Witnesses into

cognitive dissonance when they donate blood or receive blood through blood transfusion.

COGNITIVE DISSONANCE, SOCIAL ATTRIBUTION, AND LEARNING AND INSTRUCTION 8

Conclusions

Cognitive dissonance theory believes that a state of psychological tension occurs when

one chooses between equally unpleasant or attractive alternatives, while social attribution theory

is the process where people form explanations for causes of behaviors or events. Cognitive

dissonance is usually an overwhelming experience of mental stress or discomfort by a person due

to taking actions that are contrary to their personal values or holding contrary beliefs. In many

cases, a person takes certain specific actions because it is in line with their worldview.

Worldviews and convictions of classroom educators can potentially cause cognitive dissonance.

Educators should always align their beliefs with their actions in order to avoid major disparities

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in academic achievements. The Christian worldview is a strict behavioral system that needs

strong adherence of individuals through a spirituals path. Not adhering to this guide results in

cognitive dissonance among the believers.

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References

Bran, A., & Vaidis, D. C. (2020). On the characteristics of the cognitive dissonance state:

Exploration within the pleasure arousal dominance Model. Psychologica Belgica, 60(1),

86.

Dweck, C. S. (2018). Reflections on the legacy of attribution theory.

Guerra, P., & Wubbena, Z. (2017). Teacher beliefs and classroom practices cognitive

dissonance in high stakes test-influenced environments. Issues in Teacher Education, 26,

35-51.

Harmon-Jones, E. E. (2019). Cognitive dissonance: Reexamining a pivotal theory in psychology

(pp. xvi-303). American Psychological Association.

McGrath, A. (2017). Dealing with dissonance: A review of cognitive dissonance reduction.

Social and Personality Psychology Compass, 11(12), e12362.

McGrath, A. (2020). Bringing cognitive dissonance theory into the scholarship of teaching and

learning: Topics and questions in need of investigation. Scholarship of Teaching and

Learning in Psychology, 6(1), 84.

Ramasubramanian, S. (2011). The impact of stereotypical versus counter stereotypical media

exemplars on racial attitudes, causal attributions, and support for affirmative action.

Communication Research, 38, 497-516.

Ringnes, H., & Hegstad, H. (2016). Refusal of medical blood transfusions among Jehovah's

witnesses: Emotion regulation of the dissonance of saving and sacrificing life. Journal of

Religion & Health, 55, 1672-1687.