Promotion Discussion New Skin Care Product

Weight

Points

Description of product (not already selected by another classmate)

10%

2.5

Target market description

17%

4.25

Creative strategy chosen (fear, sex humor, or celebrity) and WHY?

17%

4.25

Use of personal selling, sales promotion, public relations, or social media? Why?

23%

5.75

Substantive response to classmate

17%

4.25

Writing skills

16%

4