BUS 225 Homework ( new )
Project Three Guidelines and Rubric
BUS‐225‐R3804 Crit Bus Skills for Success 23EW3 MA
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Project Three Guidelines and Rubric - BUS-225-R3804 Crit Bus Skills for Success 23EW3 https://learn.snhu.edu/d2l/le/content/1228362/viewContent/21951017/View
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Competencies
In this project, you will demonstrate your mastery of the following competencies:
• U�lize informa�on from industry and scholarly sources to inform problem solving and decision making
• Analyze quan�ta�ve and qualita�ve data to solve problems and make decisions that impact organiza�ons and their
stakeholders
• Communicate professionally to diverse internal and external audiences
Scenario
Your presenta�on to the leadership panel of your company was well received. Now you must create a presenta�on for a wider audience—stakeholders from inside and outside the company—and include your decisions
and recommenda�ons, which were approved by the leadership panel. Remember that your presenta�on must convey professionalism and be visually appealing as well as informa�ve.
Direc�ons
Create a presenta�on of your research and data findings from Project Two including your decision and ra�onale.
1. Construct a professional business presenta�on for internal and external stakeholders.
a. Iden�fy your key message to both internal and external stakeholders.
b. Illustrate your key points using visualiza�ons.
c. Tell your story.
Specifically include the following in your presenta�on:
2. Communicate your decision about diversifica�on based on your analysis of the data and research.
a. Use visualiza�ons to tell the story of the (quan�ta�ve and qualita�ve) data.
b. Determine the likelihood of success based on the data and research collected.
c. Discuss the impact that moving to the new industry will have on the organiza�on and its internal and external stakeholders.
3. Detail your recommenda�ons for moving forward.
a. Summarize findings of the research performed.
b. Include research conclusions and reasoning.
c. Describe the ra�onale behind your recommenda�ons.
What to Submit
To complete this project, you must submit a Powerpoint presenta�on of 10 to 15 slides including speaker notes. Sources should be cited according to APA style.
Project Three Rubric
Criteria Exemplary (100%) Proficient (85%) Needs Improvement (55%) Not Evident (0%) Value
Construct a Business
Presenta�on: Iden�fy Your Key
Message
Exceeds proficiency in an
excep�onally clear, insigh�ul,
sophis�cated, or crea�ve manner
Key message is clearly iden�fied
to both internal and external
stakeholders
Shows progress toward
proficiency, but with errors or
omissions; areas for
improvement may include key
message that does not address
internal or external stakeholders
Does not a�empt criterion 10
Construct a Business
Presenta�on: Illustrate Your Key
Points
Exceeds proficiency in an
excep�onally clear, insigh�ul,
sophis�cated, or crea�ve manner
Key points are clearly illustrated
with visualiza�ons
Shows progress toward
proficiency, but with errors or
omissions; areas for
improvement may include key
points that are incomplete or not
visually depicted
Does not a�empt criterion 10
Construct a Business
Presenta�on: Tell Your Story
Exceeds proficiency in an
excep�onally clear, insigh�ul,
sophis�cated, or crea�ve manner
Story is easily understood Shows progress toward
proficiency, but with errors or
omissions; areas for
Does not a�empt criterion 10
Project Three Guidelines and Rubric - BUS-225-R3804 Crit Bus Skills for Success 23EW3 https://learn.snhu.edu/d2l/le/content/1228362/viewContent/21951017/View
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sophis�cated, or crea�ve manner omissions; areas for
improvement may include story
that is incoherent or not easily
recognized
Communicate Your Decision
About Diversifica�on: Use
Visualiza�ons to Tell the Story of
the (Quan�ta�ve and Qualita�ve)
Data
Exceeds proficiency in an
excep�onally clear, insigh�ul,
sophis�cated, or crea�ve manner
Uses visualiza�ons to tell the
story of the (quan�ta�ve and
qualita�ve) data
Shows progress toward
proficiency, but with errors or
omissions; areas for
improvement may include
visualiza�ons that do not tell the
story or are not of both
qualita�ve and quan�ta�ve data
Does not a�empt criterion 10
Communicate Your Decision
About Diversifica�on: Determine
the Likelihood of Success Based
on the Data and Research
Collected
Exceeds proficiency in an
excep�onally clear, insigh�ul,
sophis�cated, or crea�ve manner
Determines the likelihood of
success based on the data and
research collected
Shows progress toward
proficiency, but with errors or
omissions; areas for
improvement may include
determina�ons that are not
based on data or research
Does not a�empt criterion 10
Communicate Your Decision
About Diversifica�on: Discuss the
Impact That Moving to the New
Industry Has on the Organiza�on
and Its Internal and External
Stakeholders
Exceeds proficiency in an
excep�onally clear, insigh�ul,
sophis�cated, or crea�ve manner
Discusses the impact that
moving to the new industry has
on the organiza�on and its
internal and external
stakeholders
Shows progress toward
proficiency, but with errors or
omissions; areas for
improvement may include
missing components or cursory
discussions
Does not a�empt criterion 10
Detail Your Recommenda�ons:
Summarize Findings of the
Research Performed
Exceeds proficiency in an
excep�onally clear, insigh�ul,
sophis�cated, or crea�ve manner
Summarizes findings of the
research performed
Shows progress toward
proficiency, but with errors or
omissions; areas for
improvement may include
summary that is missing
components or is incomplete
Does not a�empt criterion 10
Detail Your Recommenda�ons:
Include Research Conclusions and
Reasoning
Exceeds proficiency in an
excep�onally clear, insigh�ul,
sophis�cated, or crea�ve manner
Includes research conclusions
and reasoning
Shows progress toward
proficiency, but with errors or
omissions; areas for
improvement may include
incomplete discussion of
conclusions or reasoning
Does not a�empt criterion 10
Detail Your Recommenda�ons:
Describe the Ra�onale Behind
Decision and Solu�ons
Exceeds proficiency in an
excep�onally clear, insigh�ul,
sophis�cated, or crea�ve manner
Describes the ra�onale behind
decision and solu�ons
Shows progress toward
proficiency, but with errors or
omissions; areas for
improvement may include
descrip�ons of ra�onale that are
missing key components or
ra�onale that is incohesive
Does not a�empt criterion 10
Ar�cula�on of Response Exceeds proficiency in an
excep�onally clear, insigh�ul,
sophis�cated, or crea�ve manner
Clearly conveys meaning with
correct grammar, sentence
structure, and spelling,
demonstra�ng an understanding
of audience and purpose
Shows progress toward
proficiency, but with errors in
grammar, sentence structure,
and spelling, nega�vely
impac�ng readability
Submission has cri�cal errors in
grammar, sentence structure,
and spelling, preven�ng
understanding of ideas
5
Cita�ons and A�ribu�ons Uses cita�ons for ideas requiring Uses cita�ons for ideas requiring Uses cita�ons for ideas requiring Does not use cita�ons for ideas 5
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Cita�ons and A�ribu�ons Uses cita�ons for ideas requiring
a�ribu�on, with few or no minor
errors
Uses cita�ons for ideas requiring
a�ribu�on, with consistent
minor errors
Uses cita�ons for ideas requiring
a�ribu�on, with major errors
Does not use cita�ons for ideas
requiring a�ribu�on
5
Total: 100%
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Project Three Guidelines and Rubric - BUS-225-R3804 Crit Bus Skills for Success 23EW3 https://learn.snhu.edu/d2l/le/content/1228362/viewContent/21951017/View
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