Situation Analysis Report

PROJECT 4 UMUC REFERENCES

David, F. R., David, F. R., & David, M. E. (2016). Benefits, Characteristics, Components, and Examples of Customer-Oriented Mission Statements. International Journal of Business, Marketing, & Decision Science, 9(1), 19–32. Retrieved from http://search.ebscohost.com.ezproxy.umuc.edu/login.aspx?direct=true&db=bth&AN=120658252&site=eds-live&scope=site

Cavanagh, G. (2008). Missions and mission statements. In R. W. Kolb (Ed.), Encyclopedia of business ethics and society (Vol. 1, pp. 1394-1396). Thousand Oaks, CA: SAGE Publications, Inc. doi: 10.4135/9781412956260.n523

Vision, Learning Topic (Vision, 2019). Retrieved from

https://leocontent.umuc.edu/content/umuc/tgs/mba/mba640/2192/learning-topic-list/vision.html?ou=354651

Mission, Learning Topic (Mission, 2019) Retrieved from

https://leocontent.umuc.edu/content/umuc/tgs/mba/mba640/2192/learning-topic-list/mission.html?ou=354651

Strategic Planning, Learning Resource (Strategic Planning, 2019) . Retrieved from

https://leocontent.umuc.edu/content/umuc/tgs/mba/mba640/2192/learning-resourcelist/strategic-planning.html?ou=354651

Value Proposition, Learning Topic (Value Proposition, 2019). Retrieved from

https://leocontent.umuc.edu/content/umuc/tgs/mba/mba640/2192/learning-topic-list/value-proposition.html?ou=354651

SCOTT, J. (2015). MOVING MOUNTAINS. (cover story). Landscape Management, 54(4), 32. Retrieved from htttp://search.ebscohost.com.ezproxy.umuc.edu/login.aspx?direct=true&db=f5h&AN=101982551&site=eds-live&scope=site

Walsh, J., PhD. (2017). Value proposition. Salem Press Encyclopedia. Retrieved from http://search.ebscohost.com.ezproxy.umuc.edu/login.aspx?direct=true&db=ers&AN=90558491&site=eds-live&scope=site