PROJ6003M4-W9-CommunicationManagement_2021.pdf

Module 4 Communication Management

Week 9

PROJ6003 – PROJECT EXECUTION AND CONTROL

Dr Ibrahim Abdallah [email protected]

Learning Facilitator

Master of Global Project Management

Today’s Schedule

What is Communication?

The communication process

Communication requirements and influencing factors

Project Communications Management

- Considerations

- Methods

- Maturity

Risk & Communication

Final Group Activity

• Exchanging information – sending and receiving it – can be intentional or

involuntary.

Communication is Exchange of Information

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We are communicating all the time through:

• Written form

• Spoken

• Body language

• Facial Expressions

• Tone of voice

• Media (pictures, actions)

• Choice of words

Communication activities and

artifacts:

• Plans, policies

• Meetings

• Status and Progress Reports

• Charts

• Contracts

• Presentations

• Informal conversations

• Project Managers spend most of their time communicating… with everyone,

about anything! So communication skills is a critical asset for PMs.

• It is the job of the PM to ensure that the information is regular, explicit, clear,

and complete.

• Effective communication builds a bridge between diverse stakeholders who

may have different cultural and organisational backgrounds as well as different

levels of expertise, perspectives, and interests.

• Successful communication is dependent on two parts:

• The first part is developing a strategy to ensure communication is effective for

both stakeholders and project’s needs.

• The second part is carrying out the activities necessary to implement the

communication strategy.

Communication is 90% of the PM’s work!

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• Listening actively

• Awareness of cultural and personal differences

• Identifying, setting, and managing stakeholder

expectations

• Enhancement skills of the team members:

• Persuasion

• Motivation

• Coaching

• Negotiation

• Resolving conflict

Key Communication Skills

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To communicate

effectively, project

managers must have

a good understanding

of the

communications

process.

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Understanding Communication Process

PMI (2017, p. 373)

The Shannon and Weaver model

• Communication as a process consisting of two parties (sender/receiver). This model

is concerned with ensuring that the message is delivered rather than understood.

Basic Communication Models: Transmission

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Transaction: A meaning-oriented model of communication

• This model takes a more

holistic approach. It accounts

for the fact that identical

messages will not necessarily

lead to the same result,

whether they are sent to

different receivers or to the

same receiver at different

times.

• The receiver brings her own

ideas, assumptions, biases and

perceptions to the negotiation

of meaning.

Basic Communication Models: Transaction

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Comparison between Models

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The fundamental attributes to develop effective communication are:

• Clarity on the purpose of the communication

• Understanding as much as possible about the receiver of the communications,

meeting needs, and preferences

• Monitoring and measuring the effectiveness of communication.

What do we need for effective communication, then?

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• Stakeholders will need

different types of information,

depending on their interest in

project and the priority of the

project.

• The project manager will

need to complete the analysis

of the identified stakeholders

to determine what information

they actually need as well as

how often the information is

needed.

Identifying Communication Requirements

Identify the 5Ws and 1H

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Urgency of the information:

Urgency, frequency, and format. For some projects, information should be readily available, while other projects are less demanding.

Technology: Availability, compatibility and reliability of technology. Because of the demands of the project, technology changes may be needed to fulfil the project request.

Ease of use: Choice of communication method also depends on the ability of its users. The project manager should evaluate the abilities of the project team to determine if appropriate levels of competency exist to fulfil the communication requirements or if training will be required for the project team.

Project length: The length of the project can have an influence on the project technology. Advances in technology may replace a long-term project's communication model.

Project environment:

How a team communicates often depends on its structure. Consider a collocated team versus a virtual team. Each type can be effective, but there will be differing communication demands for each type of team.

Factors affecting choice of Communication Methods and

Technology

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Barriers to Effective Communication

Large number of audience

Too many intermediaries

Inarticulateness

Terminology

Intellectual

LanguageCustoms

Defensiveness

Hostility

Conflicting opinions

Hidden agendas

STRUCTURAL

VERBAL

WRITTEN

CULTURAL

EMOTIONAL

Communication Barriers

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• Eye contact and voice intonation can be used intentionally to enforce certain

words or phrases…

• In groups, practice different intonation for each words in this sentence for each

time you say it out loud:

• “I didn’t say we should kill him”

Holistic Communications Practice

▪ Discuss your groups what’s the meaning of the

sentence for each time.

▪ Did it change?

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Project Communications Management

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Considerations for the Communications Plan

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• There are several communication methods that are used to share information

among project stakeholders. These methods are broadly classified as follows:

Communication Methods

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In te

ra c

ti v e

c o

m m

u n

ic a ti

o n

.

• Multidirectional exchange of information in real time.

• E.g. meetings, phone calls, instant messaging, some forms of social media, and videoconferencing.

P u

s h

c o

m m

u n

ic a ti

o n

.

• To specific recipients who need to receive the information. This ensures that the information is distributed but does not ensure that it actually reached or was understood by the intended audience.

• E.g. letters, memos, reports, emails, faxes, voice mails, etc.

P u

ll c

o m

m u

n ic

a ti

o n

.

• For large complex information sets, or for large audiences, and requires the recipients to access content at their own discretion subject to security procedures. These methods include web portals, intranet sites, e-learning, lessons learned databases, or knowledge repositories.

Elements in Communication Management Plan

Stakeholder communication requirements

Information to be

communicated

Reason for the distribution

Distribution timeframe and

frequency

Responsible person for

communication

Responsible person for

authorisation

Communication audience

Communication methods and technologies

Resources allocated for

communication activities

Communication control process

Communication update process

Glossary Flow charts of

information Communication

constraints

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20

Project Communications Management Maturity

Level 1 – Initial Process

Level 2 - Structured

Process and Standards

Level 3 – Organisational Standards and Institutionalize

d Process

Level 4 – Managed Process

Level 5 – Optimising

Process

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Management utilizes an ad hoc communications process whereby project status is reported informally.

Plan Communications

No established standards for communications planning are in place. Status reports are provided when required.

Manage Communications

Communications are managed in an ad hoc manner, usually as responses to specific requests or questions about projects.

Control Communications

Performance reporting is handled on an ad hoc basis.L

e v e

l 1

– In

it ia

l P

ro c e

s s

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A basic communications management process is established. Project status and progress reports are distributed regularly and stakeholders are notified of phase and project completion activities.

Plan Communications

Communication requirements are defined. A communication plan is developed to include needs, reviews, lessons learned and analysis of technology factors.

Manage Communications

Information is distributed via electronic medium or hard-copy documentation. Basic retrieval and distribution processes are in place. Stakeholders are directed to a specific shared site.

Control Communications

Three types of summary reports covering status, progress, and phase completion are generated. Project baselined and actual data are collected. There are acknowledgement of project deliverable acceptances and a formal sign-off.

L e

v e

l 2

– S

tr u

c tu

re d

P ro

c e

s s

a n

d

S ta

n d

a rd

s 23

The communications management process has been institutionalised and formal communications management plans are expected for most projects. Management is involved actively in project performance reviews. Key management is involved in approving all changes that impact the triple constraints.

Plan Communications

Communications plans are expected to be generated for all projects.

Manage Communications

A formal information retrieval system allows project stakeholders to retrieve information from a repository. Project managers regularly confirm stakeholder satisfaction with information dissemination.

Control Communications

Performance reporting contains graphics, histograms and tables accompanying narrative reports of project status and progress. Informal variance and trend analyses are conducted. Performance reviews are conducted to assess project status or progress.

L e v e l 3 –

O rg

a n

is a ti

o n

a l

S ta

n d

a rd

s a

n d

In

s ti

tu ti

o n

a li s e d

P ro

c e s s

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Communications management plans are mandated for all projects. Communications plans are integrated into corporate communication structure.

Plan Communications

There is a method for updating and refining the communications management plan as a project progresses and develops and is incorporated into corporate information systems.

Manage Communications

The organisation maintains an automated information retrieval system. The information distribution system includes varying formats and multimedia distribution. Project management confirms stakeholder access and satisfaction with the information dissemination system.

Control Communications

All projects are expected to capture performance measurement. Formal variance and trend analysis is conducted on projects.

L e

v e

l 4

– M

a n

a g

e d

P ro

c e

s s

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A process is in place to continuously improve project communications management. Lessons learned are captured, incorporated into improvement initiatives, and documented into repeatable processes. Management is involved actively in project reviews and process enhancement. Value-added data on project progress is communicated.

Plan Communications

Communications planning documentation and lessons learned are analysed for value- added impacts. Communication planning is linked with organisational planning.

Manage Communications

Total documentation for each project is available for review. Project stakeholders have been educated to access all required project-related information in a timely fashion. Effective information is collected for use in future projects.

Control Communications

Performance metrics are utilised to define efficiency and effectiveness metrics for projects including measures of stakeholder satisfaction with the communication processes. Lessons learned are analysed to support the processes for continuous enhancements and future reference.

L e

v e

l 5

– O

p ti

m is

in g

P ro

c e

s s

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Linking Risk & Communication Management

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Risk Communication Example

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Complete Risk Register Example (Zoomed in)

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Group Activity Practice for Assessment 3

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Risk & Communication

London Olympic Games

Final part…

• With the risk response strategies and activities planned for the identified risks…

• Identify stakeholders to be engaged in the risk management activities.

• Apply communication methods and tools to support the activities.

• Add this information to your Risk Register.

• Present it to class!

Assessments Overview

Assessments Timeframes

Assessment Task Overview Weight Due Date

Assessment 1 – Change Management Plan

Integrated Change Report (Individual Assessment) 40% End of Module 3

(Week 6)

Assessment 2 – Risk and Communication Management

Risk Management Report (Group Assessment) 40% First Half of Module 5

(Week 9)

Assessment 3 – Project Status Reporting

Module 4-5 Discussion Forum (Individual Assessment) 20% First Half of Module 6

(Week 11)

Total for Subject: 100%

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You will use it for all your Assessments…

Have you had a chance to read it for a discussion?

PROJ6003_Assessment Case Study_The Case of IV Pumps in a Health Care Centre

Case Study

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Assessment 2

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Assessment 2 – Task Summary

In this assessment, you will further analyse the case study that was introduced in Assessment

1. You are required to write a group report of 1500 words per student (excluding tables,

figures, graphs) demonstrating your understanding of Risk and Communication Management

by:

• Identifying risks from the given case study and critically analysing their impact on the project

• Using a Probability & Impact Matrix to assess these risks

• Propose response strategies and actions to manage the identified risks

• And identifying how stakeholders will be communicated about the risk management strategy.

A complete Risk Register should also be submitted attached to the report demonstrating how

the team developed and applied this key output of project risk management.

The intention of this assessment is that you take a practical approach by considering that this

risk report will be submitted to key stakeholders of given case study, as well as it allows you to

practice the soft skills required to work effectively in a team. Negotiation of roles and

responsibilities within the group are the responsibility of students.

Please refer to the Task Instructions for details on how to complete this task.

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Assessment 2 – Groups

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GROUP No TEAM MEMBERS

1

2

3

4

5

6

7

8

9

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Assessment 2 – Key Requirements

The report should encompass a practical approach in addressing the following requirements:

• Risk Identification and Impact Assessment

a) Identify possible risks for the case study and critically analyse the impact of these risks.

b) Use a Risk Probability and Impact matrix to rate and prioritise risks.

c) Develop appropriate response strategies, including a proposed course of action, to

effectively manage each identified risk.

d) Create a complete Risk Register for the case study.

• Risk Management Reporting

e) Identify and explain how stakeholders will be communicated and engaged on the project’s

ongoing risk management activities.

Note: The Learning Facilitator will advise a minimal number of risks to be managed

throughout the report according to the group/class size.

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Risk Management Process used - Flowchart

Identify risks

Assess risks (P&I)

- P&I Matrix - P&I Matrix Definitions

Develop Risk Responses - Strategy

- Course of Action

Communication with

Stakeholders - Identify

Stakeholders - Communication

Methods - Link with each

Risk

Provide the entire Risk Register

containing all previous steps

Submission Instructions

Only one submission per group is required.

Nominate a group leader within your group and this group leader will submit the

assessment on behalf of the group.

Use the link available on Groups (go to your assigned group and click on Group

Assignment) to submit your assessment. Once a submission within the group has been

completed, this will close off the submission for the rest of the group members.

If opting for submitting directly from the main navigation menu:

Submit Assessment 2 via the Assessment link in the main navigation menu in PROJ6003 –

Project Execution and Control. The Learning Facilitator will provide feedback via the Grade

Centre in the LMS portal. Feedback can be viewed in My Grades.

If submitting more than one document:

Please note during the submission process: If you would like to include appendix items in your

submission, once your first item has been uploaded, click ‘Browse Your Computer’ to attach

your extra documents as an appendix. Then click Final Submit button.

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Submission of your Assessments 2

▪ There is only ONE submission allowed.

▪ Once you submit the assessment, you cannot resubmit it.

Any Questions or Concerns?

PROJ6003 – PROJECT EXECUTION AND CONTROL

Don’t forget!

I’m here to facilitate your journey, the rest is up to you!

But, when in need, don’t hesitate to contact me via the

Ask the Facilitator Forum or [email protected]

.