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PRINTMEDIAANDCULTURE.pptxPRINT MEDIA AND CULTURE
Student’s n LeRoy Cooper
Institution affiliated: SNHU
Date: June 10/2018
PRINT MEDIA AND CULTURE
Print media play an important role in reflecting and shaping societal behavior.
Print media enables citizens to see things from a different perspective which in turn initiates changes in culture and the world as a whole.
This presentation examines the role print media play in reflecting culture and society, and how it creates culture and society.
The history of print media dates back to the sixteenth century. Print Media encompasses books, magazines, and newspapers.
Print media has and created and affected culture in so many ways for decades and centuries.
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PRINT MEDIA AND CULTURE
“Newspapers were at the center of our nation's drive for independence and have a long history as the people's medium” (Baran 2015).
PRINT MEDIA AND CULTURE
One of the main impacts that print media has created culture is the way it has enhanced social interactions and enhanced literacy.
“Whatever the history of books may become in the future, its past shows how a field of knowledge can take on a distinct scholarly identity” (Darnton 1982).
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PRINT MEDIA AND CULTURE
Print media has created the formation of book clubs in schools and communities where people meet to read books and have discussions on the contents of the books.
“Culture in the broadest sense is a form of highly participatory activity, in which people create their societies and identities” (Kellner 2003).
Book clubs allow people to interact with each other and creates personal relationships.
I quite remember growing up as a child in Ghana when the elderly people in my community will under the shade of a big tree to read and discuss the events published in the newspapers. This was their own way of socializing.
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PRINT MEDIA AND CULTURE
Reasons People Subscribe to Their Local Paper.
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PRINT MEDIA AND CULTURE
A second way that print media creates culture is the ability change social institutions such as marriage.
In the olden days, when someone was looking for a lifetime partner, they had to be introduced by the families, or the families must have known each other. Another option was a friend might have introduced the woman and the man to each other.
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PRINT MEDIA AND CULTURE
Print media has enabled people to place personal advertisements in newspapers and magazines looking for personal relationships that could lead to marriage.
Print media has created a culture by altering the traditional way in which we meet or chose our wives and husbands or partners in general.
Print media, therefore, took away that burden of having to personally know each other before dating and getting married. Personal advertisements act as personal contact mediator and also provide the advertiser's personal information such as age, height, body type, race, etc. and also the advertiser’s mate preferences.
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PRINT MEDIA AND CULTURE
Thirdly, print media creates culture by getting people involved in the political process.
Studies or data show that about one-third or half of the voting age population does not get involved in the political process or does not show any interest at all.
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PRINT MEDIA AND CULTURE
“Neither political, constitutional, ecclesiastical, and economic, nor sociological, philosophical, and literary movements can be fully understood without taking into account the influence the printing press has exerted upon them” (Baran 2015).
For example, in the most recent presidential elections held in the United States, a majority white people in rural areas came out to vote their numbers for Donald Trump because of the continuous publication of Donald Trump’s message to make America great again and to improve the lives of the average American.
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PRINT MEDIA AND CULTURE
In conclusion, print media creates a culture that affects our socialization skills, literacy, social institutions like marriage, and our political views by the news and advertisement that they carry.
Print media cannot avoid the cultural influence they have on society as a whole. Print media and culture are interwoven and cannot be separated from each other. .
Print media creates culture by getting more people involved by publishing news articles that affect everyday life.
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REFERENCES
Baran, S. J. (2015). Introduction to mass communication: Media literacy and culture. New York, NY: McGraw-Hill Education.
Kellner, D. (2003). Media culture: Cultural studies, identity, and politics between the modern and the post-modern.
