Individuals will select a provided CDC campaign to research (YOUR TOPIC IS.... Rx Awareness) 15-20 slides with voiceover capability

Group Presentation PPT - Grading Rubric

(CLO 1, 2, 5, 7; PLO 1, 5, 7)

Levels of Achievement

Criteria Excellent Very Good Good Fair Poor Failing

Campaign Description

Weight 8.00%

100.00 %

• A unique CDC or Health Agency campaign is clearly and accurately described.

• When the campaign ran or began running is clearly provided.

• Three key (main) messages the campaign communicates are clearly stated.

• Two or more evaluative statistics about the outcomes of the campaign are correctly provided, thoroughly described and explained.

90.00 %

• A unique CDC or Health Agency is clearly and accurately described.

• When the campaign ran or began running is provided clearly.

• Two key (main) messages the campaign communicates are clearly included.

• At least two evaluative statistics about the outcomes of the campaign are correctly provided, described and explained.

80.00 %

• A unique CDC or Health Agency campaign is described.

• When the campaign ran or began running is provided.

• One of the key (main) messages the campaign communicates is stated

• One evaluative statistic about the outcomes of the campaign are provided, but some additional details are needed.

70.00 %

• A unique CDC or Health Agency campaign is somewhat described.

• When the campaign ran or began running is not clearly provided.

• Identification of the key messages of the campaign need improvement

• Evaluative statistics about the outcomes of the campaign are incorrectly provided.

• Many additional details are needed.

60.00 %

• A unique CDC or Health Agency campaign is described.

• When the campaign ran or began running is not clearly provided.

• Description of the key (main) messages the campaign communicates need improvement.

• Evaluative statistics about the outcomes of the campaign are not clearly included, or are not connected to campaign outcomes.

• Several additional details are needed.

0.00 % Missing

Individual (Interpersonal) Level

Weight 15.00%

100.00 %

• One health promotion method for the individual/interpersonal audience level (channel) was clearly identified

90.00 %

• One health promotion method for the individual/interpersonal audience level (channel) was clearly identified

80.00 %

• One or more health promotion method for the individual/interpersonal audience level (channel) was identified

70.0 %

• More than one health promotion method for the individual/interpersonal audience level (channel) was identified

60.00 %

• More than one health promotion method for the individual/interpersonal audience level (channel) was identified

0.00 % Missing

• The method is thoroughly, clearly and accurately and completely described

• The definition of the audience level/channel is accurate, thorough and complete

• Description of why you believe this channel is the best for disseminating (spreading) the message and method to the target is thorough, clear, complete and supported with assignment resources

• All key messages of the method are clearly and accurately identified. Two message characteristics are clearly described to support why you believe each is highlighted in the messages

• An example of the method is clearly provided in the presentation and it is very clear what site the method was taken from

• The method is thoroughly, clearly and accurately and completely described

• The definition of the audience level/channel is mostly accurate, thorough and complete

• Description of why you believe this channel is the best for disseminating (spreading) the message and method to the target is mostly thorough, clear and supported with some assignment resources

• Most key messages of the method are clearly and accurately identified. Two message characteristics are described to support why you believe each is highlighted in the messages

• An example of the method is clearly provided in the presentation and it is mostly clear what site the method was taken from

• The method description is somewhat clear and accurate. Description may not be complete.

• The definition of the audience level/channel is somewhat accurate, thorough and complete, Details are missing.

• Description of why you believe this channel is the best for disseminating (spreading) the message and method to the target needs more detail and is supported with few assignment resources

• Some key messages of the method are identified. Less than two message characteristics are described to support why you believe each is highlighted in the messages

• Difficulty providing an example of the method in the presentation and it is vaguely clear what site the method was taken from

• The method description is vague and somewhat accurate. Description is not complete.

• The definition of the audience level/channel is somewhat accurate, and complete, Details are missing.

• Description of why you believe this channel is the best for disseminating (spreading) the message and method to the target is vague and supported with few assignment resources

• Key message identification is lacking. Less than one message characteristic is described to support why you believe each is highlighted in the messages

• The example of the method is not clearly provided in the presentation and it is vaguely clear what site the method was taken from

• The method description is vague and inaccurate. Description is not complete.

• The definition of the audience level/channel is incomplete and not accurate. Details are missing.

• Description of why you believe this channel is the best for disseminating (spreading) the message and method to the target is unclear and not supported with assignment resources

• Key message identification unclear. Message characteristics are not described.

• The example of the method is not clearly provided in the presentation and it is not clear what site the method was taken from

Group Level Weight 15.00%

100.00 %

• One health promotion method for the small group audience level/channel was clearly identified

90.00 %

• One health promotion method for the small group audience level/channel was clearly identified

80.00 %

• One or more health promotion method for the small group audience level/channel was identified

• The method description is somewhat clear and

70.00 %

• More than one health promotion method for the small group audience level/channel was identified

• The method description is vague and somewhat

60.00 %

• More than one health promotion method for the small group audience level/channel was identified

0.00 % Missing

• The method is thoroughly, clearly and accurately and completely described

• The definition of the audience level/channel is accurate, thorough and complete

• Description of why you believe this channel is the best for disseminating (spreading) the message and method to the target is thorough, clear, complete and supported with assignment resources

• All key messages of the method are clearly and accurately identified. Two message characteristics are clearly described to support why you believe each is highlighted in the messages

• An example of the method is clearly provided in the presentation and it is very clear what site the method was taken from

• The method is thoroughly, clearly and accurately and completely described

• The definition of the audience level/channel is mostly accurate, thorough and complete

• Description of why you believe this channel is the best for disseminating (spreading) the message and method to the target is mostly thorough, clear and supported with some assignment resources

• Most key messages of the method are clearly and accurately identified. Two message characteristics are described to support why you believe each is highlighted in the messages

• An example of the method is clearly provided in the presentation and it is mostly clear what site the method was taken from

accurate. Description may not be complete.

• The definition of the audience level/channel is somewhat accurate, thorough and complete, Details are missing.

• Description of why you believe this channel is the best for disseminating (spreading) the message and method to the target needs more detail and is supported with few assignment resources

• Some key messages of the method are identified. Less than two message characteristics are described to support why you believe each is highlighted in the messages

• Difficulty providing an example of the method in the presentation and it is vaguely clear what site the method was taken from.

accurate. Description is not complete.

• The definition of the audience level/channel is somewhat accurate, and complete, Details are missing.

• Description of why you believe this channel is the best for disseminating (spreading) the message and method to the target is vague and supported with few assignment resources

• Key message identification is lacking. Less than one message characteristic is described to support why you believe each is highlighted in the messages

• The example of the method is not clearly provided in the presentation and it is vaguely clear what site the method was taken from

• The method description is vague and inaccurate. Description is not complete.

• The definition of the audience level/channel is incomplete and not accurate. Details are missing.

• Description of why you believe this channel is the best for disseminating (spreading) the message and method to the target is unclear and not supported with assignment resources

• Key message identification unclear. Message characteristics are not described.

• The example of the method is not clearly provided in the presentation and it is not clear what site the method was taken from

Organization Level Weight 15.00%

100.00 %

• One health promotion method for the organizational audience level/channel was clearly identified

90.00 %

• One health promotion method for the organizational audience level/channel was clearly identified

80.00 %

• One or more health

promotion method for the

organizational audience

level/channel was identified

70.00 %

• More than one health promotion method for the organizational audience level/channel was identified The method description is vague and somewhat

60.00 %

• More than one health promotion method for the organizational audience level/channel was identified

0.00 % Missing

• The method is thoroughly, clearly and accurately and completely described

• The definition of the audience level/channel is accurate, thorough and complete

• Description of why you believe this channel is the best for disseminating (spreading) the message and method to the target is thorough, clear, complete and supported with assignment resources

• All key messages of the method are clearly and accurately identified. Two message characteristics are clearly described to support why you believe each is highlighted in the messages

• An example of the method is clearly provided in the presentation and it is very clear what site the method was taken from

• The method is thoroughly, clearly and accurately and completely described

• The definition of the audience level/channel is mostly accurate, thorough and complete

• Description of why you believe this channel is the best for disseminating (spreading) the message and method to the target is mostly thorough, clear and supported with some assignment resources

• Most key messages of the method are clearly and accurately identified. Two message characteristics are described to support why you believe each is highlighted in the messages

• An example of the method is clearly provided in the presentation and it is mostly clear what site the method was taken from

• The method description is

somewhat clear and

accurate. Description may

not be complete.

• The definition of the

audience level/channel is

somewhat accurate,

thorough and complete,

Details are missing.

• Description of why you

believe this channel is the

best for disseminating

(spreading) the message

and method to the target

needs more detail and is

supported with few

assignment resources

• Some key messages of the method are identified. Less than two message characteristics are described to support why you believe each is highlighted in the messages

• Difficulty providing an example of the method in the presentation and it is vaguely clear what site the method was taken from.

accurate. Description is not complete.

• The definition of the audience level/channel is somewhat accurate, and complete, Details are missing.

• Description of why you believe this channel is the best for disseminating (spreading) the message and method to the target is vague and supported with few assignment resources

• Key message identification is lacking. Less than one message characteristic is described to support why you believe each is highlighted in the messages

• The example of the method is not clearly provided in the presentation and it is vaguely clear what site the method was taken from

• The method description is vague and inaccurate. Description is not complete.

• The definition of the audience level/channel is incomplete and not accurate. Details are missing.

• Description of why you believe this channel is the best for disseminating (spreading) the message and method to the target is unclear and not supported with assignment resources

• Key message identification unclear. Message characteristics are not described.

• The example of the method is not clearly provided in the presentation and it is not clear what site the method was taken from

Community Level Weight 15.00%

100.00 %

• One health promotion method for the community audience

90.00 %

• One health promotion method for the community audience

80.00 %

• One or more health

promotion method for

the community audience

70.00 %

• More than one health

promotion method for

the community audience

60.00 %

• More than one health promotion method for the community audience

0.00 % Missing

level/channel was clearly identified

• The method is thoroughly, clearly and accurately and completely described

• The definition of the audience level/channel is accurate, thorough and complete

• Description of why you believe this channel is the best for disseminating (spreading) the message and method to the target is thorough, clear, complete and supported with assignment resources

• All key messages of the method are clearly and accurately identified. Two message characteristics are clearly described to support why you believe each is highlighted in the messages

• An example of the method is clearly provided in the presentation and it is very clear what site the method was taken from

level/channel was clearly identified

• The method is thoroughly, clearly and accurately and completely described

• The definition of the audience level/channel is mostly accurate, thorough and complete

• Description of why you believe this channel is the best for disseminating (spreading) the message and method to the target is mostly thorough, clear and supported with some assignment resources

• Most key messages of the method are clearly and accurately identified. Two message characteristics are described to support why you believe each is highlighted in the messages

• An example of the method is clearly provided in the presentation and it is mostly clear what site the method was taken from

level/channel was

identified

• The method description

is somewhat clear and

accurate. Description

may not be complete.

• The definition of the

audience level/channel is

somewhat accurate,

thorough and complete,

Details are missing.

• Description of why you

believe this channel is the

best for disseminating

(spreading) the message

and method to the target

needs more detail and is

supported with few

assignment resources

• Some key messages of the method are identified. Less than two message characteristics are described to support why you believe each is highlighted in the messages

• Difficulty providing an example of the method in the presentation and it is vaguely clear what site the method was taken from.

level/channel was

identified

• The method description is

vague and somewhat

accurate. Description is

not complete.

• The definition of the

audience level/channel is

somewhat accurate, and

complete, Details are

missing.

• Description of why you

believe this channel is the

best for disseminating

(spreading) the message

and method to the target

is vague and supported

with few assignment

resources

• Key message identification is lacking. Less than one message characteristic is described to support why you believe each is highlighted in the messages

• The example of the method is not clearly provided in the presentation and it is vaguely clear what site the method was taken from

level/channel was identified

• The method description is vague and inaccurate. Description is not complete.

• The definition of the audience level/channel is incomplete and not accurate. Details are missing.

• Description of why you believe this channel is the best for disseminating (spreading) the message and method to the target is unclear and not supported with assignment resources

• Key message identification unclear. Message characteristics are not described.

• The example of the method is not clearly provided in the presentation and it is not clear what site the method was taken from

Societal (Mass Media) Level

100.00 % 90.00 % 80.00 % 70.00 % 60.00 % 0.00 % Missing

Weight 15.00% • One health promotion method for the societal/mass media audience level/channel was clearly identified

• The method is thoroughly, clearly and accurately and completely described

• The definition of the audience level/channel is accurate, thorough and complete

• Description of why you believe this channel is the best for disseminating (spreading) the message and method to the target is thorough, clear, complete and supported with assignment resources

• All key messages of the method are clearly and accurately identified. Two message characteristics are clearly described to support why you believe each is highlighted in the messages

• An example of the method is clearly provided in the presentation and it is very clear what site the method was taken from

• One health promotion

method for the societal

audience level/channel

was clearly identified

• The method is

thoroughly, clearly and

accurately and

completely described

• The definition of the

audience level/channel

is mostly accurate,

thorough and complete

• Description of why you

believe this channel is

the best for

disseminating

(spreading) the message

and method to the

target is mostly

thorough, clear and

supported with some

assignment resources

• Most key messages of

the method are clearly

and accurately

identified. Two message

characteristics are

described to support

why you believe each is

highlighted in the

messages

• One or more health

promotion method for

the societal/mass media

audience level/channel

was identified

• The method description

is somewhat clear and

accurate. Description

may not be complete.

• The definition of the

audience level/channel is

somewhat accurate,

thorough and complete,

Details are missing.

• Description of why you

believe this channel is the

best for disseminating

(spreading) the message

and method to the target

needs more detail and is

supported with few

assignment resources

• Some key messages of the method are identified. Less than two message characteristics are described to support why you believe each is highlighted in the messages

• Difficulty providing an example of the method in the presentation and it is

• More than one health

promotion method for

the societal/mass media

audience level/channel

was identified

• The method description is

vague and somewhat

accurate. Description is

not complete.

• The definition of the

audience level/channel is

somewhat accurate, and

complete, Details are

missing.

• Description of why you

believe this channel is the

best for disseminating

(spreading) the message

and method to the target

is vague and supported

with few assignment

resources

• Key message identification is lacking. Less than one message characteristic is described to support why you believe each is highlighted in the messages

• The example of the method is not clearly provided in the presentation and it is vaguely clear what site the method was taken from

• More than one health

promotion method for

the societal/mass media

audience level/channel

was identified

• The method description

is vague and inaccurate.

Description is not

complete.

• The definition of the

audience level/channel is

incomplete and not

accurate. Details are

missing.

• Description of why you

believe this channel is

the best for

disseminating

(spreading) the message

and method to the target

is unclear and not

supported with

assignment resources

• Key message

identification unclear.

Message characteristics

are not described.

• The example of the method is not clearly provided in the presentation and it is not

• An example of the method is clearly provided in the presentation and it is mostly clear what site the method was taken from

vaguely clear what site the method was taken from.

clear what site the method was taken from

Grammar, Punctuation & Spelling Weight 2.00%

100.00 % Rules of grammar, usage and punctuation are followed, spelling is correct. Language is clear and precise; sentences display consistently strong, varied structure.

90.00 % Minor grammatical errors, but sentences could be clearer and more precise. Language is generally clear; sentences display varied structure.

80.00 % Contains few grammatical, punctuation and spelling errors. Language lacks clarity or includes the use of undefined jargon, or conversational tone.

70.00 % Contains many grammatical, punctuation, and spelling errors. Language uses undefined jargon, or conversational tone.

60.00 % Presentation contains numerous grammatical, punctuation, and spelling errors. Language uses undefined jargon, or conversational tone.

0.00 % Missing

APA 6th Edition In-Text Citations Weight 6.00%

100.00 % APA style in-text citations used throughout document with no errors and/or no quotations longer than 5 words.

90.00 % APA style in-text citations used throughout document with minor errors and/or no quotations longer than 5 words.

80.00 % APA style in-text citations used throughout document with moderate errors and/or no quotations longer than 5 words.

70.00 % APA style in-text citations with major errors throughout and/or quotations longer than 5 words.

60.00 % Limited or no APA style in-text citations used throughout document and/or quotations longer than 5 words.

0.00 % Missing

APA 6th Edition Referencing Weight 5.00%

100.00 % APA reference page contains reliable or scholarly sources and has no formatting errors.

90.00 % APA reference page contains reliable or scholarly sources but has minor formatting errors.

80.00 % APA reference page contains reliable or scholarly sources but has moderate formatting errors.

70.00 % APA references page does not contain reliable or scholarly resources and/or has major formatting errors.

60.00 % APA references page does not contain reliable or scholarly resources and/or is missing references and/or has major formatting errors.

0.00 % Missing

Presentation Appearance and Speaking Style Weight 4.00%

100.00 % Appropriate amount of text on slides. Content is clearly and accurately presented. Slides are appropriate for an academic or professional setting (e.g., contrast, terminology, graphics). Speaker can be clearly heard while presenting. Narration is equitably divided among student group.

90.00 % Content is mostly clearly and accurately presented. Slides are appropriate for an academic or professional setting (e.g., contrast, terminology, graphics). Speaker can be clearly heard while presenting. Narration is equitably divided among student group.

80.00 % Content is somewhat clearly and accurately presented. Slides are appropriate for an academic or professional setting (e.g., contrast, terminology, graphics), some improvement is needed. Speaker can be heard, but there are some audio issues while presenting. Narration is equitably divided among student group.

70.00 % Content is lacking clarity and accurate presentation. Slides are not exactly appropriate for an academic or professional setting (e.g., contrast, terminology, graphics), some improvement is needed. It is difficult to hear the speaker and/or there are some audio issues while presenting. Narration is somewhat equitably divided among student group.

60.00 % Inappropriate amount of text on slides. Content not used mostly for reading. Slides were not appropriate for an academic or professional setting (e.g., contrast, terminology, graphics). Some glaring audio issues are prevalent. Narration is not equitably divided among student group.

0.00 %