digital presentation
Sonia Dickinson
Dream Industry: Airline
Dream Role: Digital Communication Manager
Key story communicated
What is the key story you want to communicate across your assets?
Why is this story valuable?
Why would this story be of interest to your dream employer?
Content Execution – WordPress Homepage
Information about why this home page is relevant
How does it link to your key story?
How have you positioned yourself?
Content Execution – WordPress
Information about why this blog post is relevant.
How does it tap into your story?
Content Execution – WordPress
Information about why this blog post is relevant.
How does it tap into your story?
Content Execution – LinkedIn
Content Updates:
Groups joined: Advertising Age
Companies followed: NAB Business Insights, BBDO worldwide
WHY? How does your LinkedIn content tell your story?
Integration
Discuss integration of:
Content
Images
Colours
Tone
How do your decisions support your story?
Reflection
Describe how you would enhance your digital footprint
Would you use alternative platforms?
What are your LinkedIn and/or WordPress plans for the future?
How else could you tell your brand story?