****For C. Owens Only****
ladydiva879
PPTBusinessCase-1.pptxPresenting the Business Case
PUB 5459
Objectives
Be able to present a business case professionally
Be able to present appropriately in an online environment
Be able to communicate fully with your audience
Overview
Keys for Success
Understand Your Audience
Visual Aids
Online Considerations
Preparation
Keys For Success
Time Management
Logical Coherence
Professional Delivery
Verbal Communication
Audience Engagement
Written Communication
Time Management: Set a reasonable pace- it is better to deliver less content at a reasonable pace.
Spend the most time on the most important content. If content is not important, leave it out.
Logical Coherence: Use a clear structure. Provide an outline or overview at the beginning. Give a brief introduction to the topic from the macro perspective. Divide the content into sections. Provide links between the sections. Draw the presentation together with a conclusion that once again gives the macro perspective by giving a recommendation summarizing .
Professional Delivery: Choose whether to sit or stand
Keep Still
Keep your hands still
Posture, Posture, Posture
Verbal Communication: Speak using proper grammar.
Limit your use of jargon.
Explain new or complex terms
Speak clearly (good pace, enunciate, good volume, project to the back of the room)
Finish sentences
Audience Engagement: Use an interesting tone of voice
Face the audience as much as possible
Look around the room
Look people in the eye
Do not read from slides
Written Communication: Use proper grammar and spelling
4
Understand Your Audience
Size of the Audience
Composition of the Audience
Reasons and Purpose for Being There
Size: Number of handouts
Room set-up
Comfort with the size (mentally prepared)
Larger audiences will need a more formal style of presentation
Composition: What do the people in the audience have in common? – skills, knowledge, experience, age, culture, social factors: will influence content and style as well as impact how you communicate with the audience and your expectations for participation. Example: novices need you to provide more explanation, while for experts will not need background explanation. Example: What are goals, outcomes, or metrics are important to the audience? Justify your business case in terms of these goals, outcomes and metrics.
Reasons: Why is the audience listening to your presentation? What do they need from your presentation? Regardless of what you think is important, focus on what the audience thinks is important. Get to the point quickly. Leave out unimportant and tangential content. Make their attendance worthwhile.
5
Visual Aids
Don’t Sacrifice Readability for Style
DO NOT USE ALL CAPITAL LETTERS
Different styles are disconcerting to the audience.
Avoid certain color combinations
Visual Aid Design: Slides should enhance your presentation not be your presentation
Use bullet points (avoid use full sentences when possible)
Use images to improve understanding
Use images to save time
Use images for interest
Use images for impact
Limit each slide to one idea
Do not use animations
Be consistent
Be cognizant of contrasting colors
Use a template
6
Online Considerations
Hardware and Software
Background
Lighting
Appearance
Framing
Engaging the Audience in the Virtual Presentation
Hardware and Software: Have all the right hardware and software
Know how to use the hardware and software
Practice with and test the hardware and software
Background: Visual – Professional (blank wall or bookshelves [with appropriate books])
Aural – No phones, email notifications, pets, children, or other interruptions
Lighting: Test the lighting to make sure you are not in a shadow nor washed out
Appearance: Dress and present yourself professionally
Framing: Adjust the camera during your testing so that you are centered within the screen, your head is not cut-off at all, and you look correctly proportioned
Engage: Look directly at the camera, not the screen, when presenting
7
Preparation
Read and Re-read the Instructions
Create a List of Tasks to Complete
Create a Time Chart
Decide on the Balance of Content
Identify Your Audience
Create the Content and Visual Aids
Rehearse the Presentation
Time Chart: Time chart of tasks to be completed and when.
Create the Content and Visual Aids: Script (full script or bullet points for key themes) and Slides
Rehearse: Rehearse speaking aloud so you hear the sound level, pitch and emphasis you use.
Rehearse in front a mirror or video camera (to see how others will see you).
Rehearse to stay within time limits.
Rehearse using technology.
Rehearse in the physical environment if possible.
8
Summary
Remember the Grading Criteria
Emphasize Your Recommendations
Slides Should Enhance a Presentation
Virtual Presentations Have Additional Considerations
Prepare is the Key to Success
Sources
Chivers, B. & Shoolbred, M. (2007). A student’s guide to presentations: Making your presentation count. Los Angeles, CA: Sage.
Dugan, D. (N.D.) 8 tips for acing virtual job interviews: Know what you need to succeed when a firm handshake isn't possible. Retrieved from: http://www.salary.com/8-tips-for-acing-virtual-interviews/
