Place Analysis

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PlaceAnalysisScoringGuide.pdf

4/12/22, 8(44 PMPlace Analysis Scoring Guide

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Place Analysis Scoring Guide

CRITERIA NON-PERFORMANCE BASIC PROFICIENT DISTINGUISHED

Identify where a product is sold.

Does not identify where a product is sold.

Identifies some aspects of where a product is sold.

Identifies where a product is sold.

Identifies all areas where a product is sold, and where a potential new product line should be sold.

Analyze a product's distribution channels.

Does not discuss a product's distribution channels.

Discusses some aspects of a product's distribution channels.

Analyzes a product's distribution channels.

Analyzes a product's distribution channels, including which create a competitive advantage.

Analyze place strategy and the associated impact on economic success.

Does not discuss place strategy and the associated impact on economic success.

Discusses place strategy.

Analyzes place strategy and the associated impact on economic success.

Analyzes place strategy and the associated impact on economic success and makes recommendations that would improve business success.

Convey purpose, in an appropriate tone and style, incorporating supporting evidence and adhering to organizational, professional, and scholarly writing standards.

Does not convey purpose, in an appropriate tone and style, incorporating supporting evidence and adhering to organizational, professional, and writing scholarly standards.

Conveys purpose, in an appropriate tone or style. Clear, effective communication is inhibited by insufficient supporting evidence and/or minimal adherence to applicable writing standards.

Conveys purpose, in an appropriate tone and style, incorporating supporting evidence and adhering to organizational, professional, and scholarly writing standards.

Conveys clear purpose, in a tone and style well-suited to the intended audience. Supports assertions, arguments, and conclusions with relevant, credible, and convincing evidence. Exhibits strict and nearly flawless adherence to organizational, professional, and scholarly writing standards, including APA style and formatting.