Discussion 1: Data and Collaboration for Social Change
Educational Policy 2016, Vol. 30(4) 606 –648
© The Author(s) 2014 Reprints and permissions:
sagepub.com/journalsPermissions.nav DOI: 10.1177/0895904814557592
epx.sagepub.com
Article
The Developmental Evaluation of School Improvement Networks
Donald J. Peurach1, Joshua L. Glazer2, and Sarah Winchell Lenhoff3
Abstract The national education reform agenda has rapidly expanded to include attention to continuous improvement research in education. The purpose of this analysis is to propose a new approach to “developmental evaluation” aimed at building a foundation for continuous improvement in large-scale school improvement networks, on the argument that doing so is essential to producing the intellectual capital needed to replicate effective practices and desired outcomes throughout these networks. We begin by developing a rationale for developmental evaluation, both to illuminate the need and to discuss its coordination with other forms of evaluation. We continue by proposing a logic of developmental evaluation to support analyzing networks as learning systems. We then use that logic to structure a framework for developmental evaluation to support evaluators, network executives, and other stakeholders in analyzing and strengthening the foundation for continuous improvement in a given network. Our analysis suggests that building a foundation for continuous improvement among a large number of networks is an educational reform agenda unto itself, one that must be supported and sustained if these networks are to succeed at the level expected under current accountability regimes.
1University of Michigan, Ann Arbor, MI, USA 2George Washington University, DC, USA 3Education Trust–Midwest, Royal Oak, MI, USA
Corresponding Author: Donald J. Peurach, School of Education, University of Michigan, 610 E. University, Ann Arbor, MI 48109, USA. Email: [email protected]
557592 EPXXXX10.1177/0895904814557592Educational PolicyPeurach et al. research-article2014
Peurach et al. 607
Keywords evaluation, developmental evaluation, impact evaluation, best practice, intellectual capital, educational reform, innovation, knowledge production, networks, organizational learning, replication, scale, sustainability
This is a conceptual analysis that addresses a practical problem: improving the production, use, and management of intellectual capital in the service of large-scale education reform.1 By intellectual capital, we mean the practical, useable knowledge needed to coordinate and improve the performance of students, teachers, and school leaders in large numbers of schools. This intel- lectual capital is captured in formal resources (e.g., manuals, tools, digital media, and other artifacts); in individuals and relationships among them; and in relationships among schools and agencies, organizations, and constituents in their environments.
The analysis is grounded in a high leverage context: school improvement networks. These are new types of educational systems in which a central, “hub” organization collaborates with “outlet” schools to enact schoolwide improvement programs (Peurach & Glazer, 2012). Some of these networks operate outside of the K-12 governance structure: for example, networks operated by comprehensive school reform providers, charter management organizations, and education management organizations. Some operate within the K-12 governance structure: for example, “turnaround zones” in which newly constituted agencies centrally coordinate improvement efforts in large numbers of low performing schools.
Over the past 20 years, these networks have benefited from billions of dol- lars in public and philanthropic investment. Though some enlist functional schools seeking to transform existing capabilities, support is weighted heav- ily toward networks enlisting underperforming public schools and newly cre- ated charter schools, either to improve schools serving large populations of at-risk students or to create alternatives.
Given the accountability pressures under which they have emerged, the legitimacy and viability of school improvement networks are tightly tied to demonstrating levels of student performance on impact evaluations that many institutionalized educational systems have long struggled to obtain. Yet com- plex problems in schools, weak cause–effect knowledge on which to base pro- grams, fledgling hub organizations, and turbulent environments interact to greatly reduce the prospects of quickly building large-scale networks of schools able to support students any better than institutionalized public schools (Berends, Bodilly, & Kirby, 2002; Center for Research on Education Outcomes,
608 Educational Policy 30(4)
2009; Cohen, Peurach, Glazer, Gates, & Goldin, 2014; Education Sector, 2009; Lake, Dusseault, Bowen, Demeritt, & Hill, 2010; Peurach, 2011).
Increasing recognition of the complexity and uncertainty of large-scale, systemic school improvement has been instrumental in motivating the Institute of Education Sciences (IES, 2013) to engage external evaluators, network executives, and other stakeholders in the continuous improvement of educational systems, including school improvement networks. This IES initiative is complemented by increasing use of design-based research to sup- port the development of effective educational interventions (Anderson & Shattuck, 2012; Penuel, Fishman, Cheng, & Sabelli, 2011) and by emerging efforts to support continuous improvement in practice-focused educational networks (Bryk, Gomez, & Grunow, 2010).
New support for continuous improvement marks an advance in the national reform agenda, beyond a primary focus on impact to a complemen- tary focus on producing, using, and managing the intellectual capital needed to demonstrate impact. However, in the case of school improvement net- works, one problem is that there is little to suggest that hubs and schools have the foundation—the essential strategies and operational supports—to man- age that which is to be continuously improved: intellectual capital. A second problem is that there is little to suggest that external evaluators, network executives, and other stakeholders are prepared to collaborate in improving intellectual capital in these novel and emerging systems.
The purpose of this analysis is to take up these two problems. We do so by proposing an approach to “developmental evaluation” aimed at establishing a foundation for continuous learning and improvement in school improvement networks. We begin by developing a rationale for developmental evaluation as a complement both to impact evaluation and to other improvement-focused evaluation strategies. We continue with a logic of developmental evaluation to support thinking and reasoning about networks as learning systems. We then use that logic to structure a framework for developmental evaluation to support evaluators, network executives, and other stakeholders both in critically ana- lyzing networks as learning systems and in strengthening their foundation for continuous learning and improvement.
Our analysis provides novel perspective on school improvement networks as systems that produce, use, and manage the intellectual capital needed to improve education for many poor and at-risk students. Indeed, our analysis suggests that building a foundation for continuous improvement among a growing population of school improvement networks is an educational reform agenda unto itself, one that must be supported, sustained, and care- fully managed if networks are to succeed at the level expected under current accountability regimes.
Peurach et al. 609
Rationale for Developmental Evaluation
We begin with a critical analysis of conventional means of evaluating school improvement networks. Our argument is that a disconnect between the condi- tions that would support success on widely required impact evaluations (on one hand) and the complex and uncertain conditions under which these net- works actually operate (on the other) warrant commensurate support for developmental evaluation aimed at building a foundation for continuous learning and improvement within these networks.
Impact Evaluation, Its Goals, and Its Logic
What distinguishes school improvement networks from other large-scale reform strategies is that they take schools (rather than students) as the unit of intervention: not just their formal roles, structures, and technologies but also the teachers and leaders in schools, their individual capabilities and motiva- tions, and their collective capabilities and culture.
The intervention, itself, is a comprehensive model for establishing and improving schoolwide operations. These models typically include complex organizational blueprints for structuring and restructuring schools, as well as designs for the practice (i.e., the day-to-day work) of leaders, teachers, and students. Enacting these designs for practice, in turn, requires intellectual capital: practical, useable knowledge as retained and elaborated in material, digital, and other resources; as manifest in individual teachers, leaders, exter- nal coaches, and their communities of practice; and as shared through prac- tice-based learning opportunities. This intellectual capital is increasingly recognized as an essential resource for effecting coordinated improvements in leadership, instruction, and student achievement (Aladjem & Borman, 2006; Camburn, Rowan, & Taylor, 2003; Cohen & Ball, 2007; DeArmond, Gross, Bowen, Demeritt, & Lake, 2012; Rowan, Correnti, Miller, & Camburn, 2009a, 2009b).
These networks are emerging in policy contexts that hold them increas- ingly accountable for quickly establishing program impact.2 Rationale for doing so include assuring due diligence in the use of formidable public and private investment; stimulating competition for students and funding based on effectiveness; and recognizing the potential consequences of these net- works for the lives of many students, teachers, and school leaders (for better or worse).
Impact evaluation typically has two goals (Raudenbush, 2007; Slavin & Fashola, 1998). The first is to identify a “treatment effect” evidenced by a positive, statistically significant difference in outcomes between students in
610 Educational Policy 30(4)
participating and nonparticipating schools, with more rigorous evaluations seeking to establish a causal relationship between the treatment (i.e., the schoolwide model) and outcomes. The second is to identify whether the treat- ment effect can be replicated beyond early adopters and in a broader pool of schools.
Replicable treatment effects are increasingly examined using a four-stage, “tiered evidence” sequence that culminates with impact evaluation.3 Each stage marks an increase in available funding, the number of participating schools, the standards of evidence, and, thus, the costs and sophistication of evaluation. Each stage also marks movement from formative to summative evaluation: that is, from evaluations that inform the incremental improve- ment of the schoolwide model to evaluations that determine its replicable effectiveness. A combination of issues (e.g., funding cycles, the need to ensure due diligence, and the desire to capitalize quickly on investments) often interact to drive the evaluation sequence along a 7- to 14-year timeline4:
1. Evaluate a proposed program for its use of scientifically based research or other sources of “best practice” (1-2 years, preimplementation);
2. Implement in one or a small number of schools to establish “proof of concept,” with success evidenced via descriptive and other qualitative studies (1-3 years);
3. Increase the installed base of schools and use more rigorous research methods (e.g., matched-comparison designs) to examine the magni- tude and statistical significance of program effects on student out- comes (2-4 years);
4. Further increase the installed base and use even more rigorous meth- ods (e.g., quasi-experimental designs, randomized control trials, and meta-analyses) to further examine the magnitude and significance of effects (3-5 years).
This four-stage evaluation sequence is coupled closely with assumptions that the development of effective, replicable programs adheres to a sequential “RDDU” logic: research, development, dissemination, and utilization (Rowan, Camburn, & Barnes, 2004; see, also, Rogers, 1995). Basic and applied research feed development and small-scale pilots, from which follow rapid and widespread dissemination and effective use. This sequential, diffu- sion-centered logic model is highly institutionalized: for example, as evi- denced by the use of this logic as the basis for the four-phase progression of the New American Schools initiative (Bodilly, 1996) the current goal
Peurach et al. 611
structure of the IES (2012b), and the three-stage “development/validation/ scale up” sequence within the federal Investing in Innovation (i3) program (U.S. Department of Education, 2010).
Questionable Assumptions
The RDDU logic is, itself, based on a set of assumptions about conditions that would enable the rapid development of effective, replicable programs in a 7- to 14-year window:
•• Clear, shared understandings of the problems of (and goals for) schools.
•• A knowledge infrastructure that includes a basic research enterprise providing robust, cause–effect knowledge; an applied research enter- prise providing useable, research-based and research-validated com- ponents; and a professional education system that produces human resources capable of developing, supporting, and using these components.
•• The possibility of hubs working with small numbers of schools in a short period of time to integrate previously tested and newly devel- oped components into a generally effective schoolwide improvement model.
•• The possibility of rapidly and faithfully transferring an established, multicomponent, schoolwide program to large numbers of schools that can quickly incorporate and use it to effect intended outcomes.
The problem, however, is that these conditions rarely (if ever) hold in practice, thus complicating efforts both to rapidly develop and scale up schoolwide models and to evaluate their impact.5 For example, the most rel- evant goals for schools are those in state accountability schemes (and not evaluation designs). Yet these schemes differ among states, are variably developed by content area and grade level, and are still evolving. Moreover, improvement goals are continuously redefined school-by-school, in response to the past performance of specific subgroups of students, specific content areas and grade levels, and even individual teachers and students. Consequently, the uses to which schools put a school improvement program are likely to differ in significant ways, with hubs as accountable for support- ing differentiated use to meet school-specific goals as for maintaining pro- gram fidelity to meet evaluation goals.
The knowledge infrastructure in education is equally problematic. The basic research infrastructure has long been characterized as weak and
612 Educational Policy 30(4)
disconnected from practice (Bryk, 2009; Kaestle, 1993). As a locus of applied research and a possible source of validated program components, the “school improvement industry” is sprawling, turbulent, and dominated by conserva- tive commercial publishers (Rowan, 2002), and it is just now coming under the oversight of emerging quasiregulatory agencies such as the What Works Clearinghouse and the Best Evidence Encyclopedia. And the professional education of teachers and school leaders has long been criticized as weak, lacking a coherent knowledge base, and uncoordinated with specific curri- cula, assessments, and other resources of practice (Levine, 2005, 2006; Sykes, Bird, & Kennedy, 2010).
Even if the knowledge infrastructure was robust, the use of small-scale pilots to devise a generally effective schoolwide improvement model is com- plicated by interdependencies in and among schools, the models, hub organiza- tions, and the environments in which they operate (Cohen et al., 2014; Glazer & Peurach, 2013; Peurach, 2011). Each of the preceding consists of multiple and ever-evolving components, with difficult-to-discern relationships among them. Understanding, improving, and coordinating their interactions is difficult to accomplish in a small number of schools, and grounded in the particulars of pilot sites, their environments, and time. Indeed, networks often move from small-scale pilots to large-scale operations with programs that are promising- but-problematic, and under constant revision (Berends et al., 2002; Cohen et al., 2014; Glennan, Bodilly, Galegher, & Kerr, 2004; Marsh, Hamilton, & Gill, 2008; McDonald, Klein, & Riordan, 2009; Peurach, 2011).
Finally, rapid, effective, large-scale use is likely to be complicated not only by the scope, complexity, and uncertainty of schoolwide programs but, also, by problems and shortcomings in common strategies for diffusion and utilization. For example, strategies that emphasize such formal resources as codified routines and guidance have long been interpreted as a bureaucratic affront to local control and professional autonomy and, thus, resisted (Peurach, 2011; Rowan, 1990). At the same time, strategies that emphasize such social resources as mentoring, coaching, and communities of practice are limited by the geographic distance between hubs and schools; cultural and logistical obstacles to moving staff among classrooms and schools; small ratios of experts to novices; personnel transiency; and variability in local environments (Cohen et al., 2014; Peurach, 2011).
The Learning Imperative
Rather than enabling conditions supporting the RDDU sequence, longitudi- nal research on comprehensive school reform suggests that school improve- ment networks emerge under complex and uncertain conditions that challenge
Peurach et al. 613
operating in accord with the RDDU sequence (Berends, Bodilly, & Kirby, 2002; Bodilly, Glennan, Kerr, & Galegher, 2004; Cohen et al., 2014; Honig, 2006; Peurach, 2011). From this complexity and uncertainty follows a learn- ing imperative: a need for hubs and schools to work less linearly and more circuitously, by collaborating over time to create, use, and refine practical knowledge supporting replicable effectiveness.6
Researchers describe this collaborative learning in terms of two interde- pendent, iterative learning processes: exploration and exploitation (Hatch, 2000; Peurach & Glazer, 2012). Exploration is a type of divergent learning that involves reconsidering premises and identifying new possibilities through search, experimentation, discovery, and invention.7 Exploitation is a type of convergent learning that involves leveraging established knowledge, selecting from among alternatives, and learning and refining through repeated use.
In that hubs and schools are learning through collaborative, iterative explo- ration and exploitation, the primary intervention in a school improvement net- work—the model for establishing and improving schoolwide operations—is not a fixed, objective, and effective “treatment” developed in advance of large- scale implementation. Rather, researchers have reconceptualized schoolwide improvement programs as subjective realities created through processes of co- construction and sensemaking among schools, districts, hubs, and other vested organizations in the context of large-scale implementation (Datnow, Hubbard, & Mehan, 2002; Datnow & Park, 2009). Effectiveness, in turn, depends both on leveraging established knowledge and on taking ownership and asserting agency in adapting and using knowledge in specific, local contexts (Coburn, 2003; McLaughlin & Mitra, 2001; Peurach & Glazer, 2012).
Consequently, knowledge of “best practice” does not exist in advance of scaling up, such that it can be readily incorporated and integrated into gener- ally effective school improvement programs. Furthermore, knowledge of “best practice” does not remain constant over time, such that it will maintain currency despite ever-changing organizational and environmental contexts. Rather, increasingly better knowledge of practice emerges through the pro- cess of scaling up. This knowledge is intellectual capital that emerges (and is retained) among individuals and communities of practice within the network; that is captured and retained in codified resources, digital resources, and other artifacts; and that is adapted and refined over time through individual and collective use (Peurach & Glazer, 2012).
Learning to Learn
Although researchers have reported instances of this type of learning activity among a small number of school improvement networks, it is not safe to
614 Educational Policy 30(4)
assume that this is modal practice among the population of school improve- ment networks. Indeed, it is unlikely that all recognize the need for continu- ous learning and improvement, are equally adept, and work explicitly and proactively (rather than tacitly and reactively) to align their strategies, opera- tional capabilities, and cultural norms to support the production, use, and management of intellectual capital.8
Consider hub organizations. These are often start-up enterprises with few demonstrated capabilities, founded and managed by educators, advocates, and others with little (if any) prior professional training or experience operating large-scale, knowledge-intensive organizations or networks. The development of such knowledge and capabilities among network executives is limited by weaknesses in available knowledge and professional learning opportunities to support their work.9 It is also limited by incentives and sanctions that often drive network executives to feign (if not actively pursue) operating in accor- dance with the RDDU logic.10 Indeed, for executives, upholding the myth of rationality is far safer than acknowledging complexity and uncertainty, and instrumental in maintaining legitimacy among funders and clients.
Consider, also, the chief collaborators of hub organizations: (a) existing schools with histories of underperformance and nonimprovement and (b) newly created schools with no history of past performance or improvement. These schools are likely to lack two capabilities essential to continuous learn- ing and improvement via exploitation and exploration: absorptive capacity (i.e., the capability to leverage existing capabilities to recognize, value, incor- porate, and use new practices and understandings) and dynamic capabilities (i.e., the capability to systematically generate and modify practices and understandings in pursuit of improved effectiveness, continued legitimacy, and sustainability).11 Moreover, efforts to develop these capabilities are com- plicated by labor market dynamics that have disproportionate numbers of weakly prepared teachers and school leaders working in underperforming schools, as well as by high rates of personnel transiency in underperforming and charter schools.12 The result is often the steady loss of newly created intellectual capital and the steady incorporation of weakly prepared teachers and school leaders.
Thus, even though the conditions under which they operate are likely to occasion the imperative to learn through interdependent exploration and exploitation, engaging that learning imperative is likely to require that school improvement networks learn to learn. That is, these networks must learn to develop and leverage the foundation—the essential strategies, operational infrastructure, and normative infrastructure—needed to create, use, retain, and manage intellectual capital through continuous learning and improvement.
Peurach et al. 615
That, in turn, begins with developing among network executives the understandings and capabilities needed to structure and manage school improvement networks as distributed, collaborative learning systems. Though not impossible, it is unlikely that many network executives will be able to independently develop knowledge and capabilities that, among innovating enterprises more broadly, have been found to be tacit, subconscious, and scarce.13 Rather, supporting network executives in learning to learn is likely to require the assistance and support of an external evaluator of some sort (e.g., a researcher, executive coach, and/or experienced mentor) sufficiently knowledgeable and skillful to provide guidance yet sufficiently humble to value and learn from the experiences of network executives.
The Case for Developmental Evaluation
Thus, school improvement networks operate in environments that link their legitimacy, funding, and sustainability to a progression of increasingly rigor- ous impact evaluations. However, conditions that would enable these net- works to rapidly demonstrate replicable effectiveness at a large scale simply do not hold in practice. Instead, complex and uncertain conditions create a learning imperative: a need for hubs and schools to work collaboratively to produce, use, and manage intellectual capital supporting replicable effective- ness. Yet few networks are likely to have the foundation needed to support such learning, and few network executives are likely to know (or to indepen- dently learn) how to establish such a foundation. As such, many executives and networks will likely need support in learning to learn.
Developmental evaluation is an approach to evaluator/innovator collabo- ration with potential to address this need (Dozois, Langlois, & Blanchet- Cohen, 2010; Gamble, 2008; Patton, 2006, 2011, 2012). Consistent with the preceding analysis, developmental evaluation is grounded in assumptions that large-scale social innovations emerge and operate under conditions of complexity and uncertainty that challenge rational management and decision making and that require continuous learning and improvement. A chief aim of developmental evaluation, thus, is to support the development of large- scale social innovations through learning-centered, improvement-focused evaluation.14
Central to developmental evaluation is the understanding that evaluation thinking, methods, and use need to be stitched deeply into the enterprise and integral to its management (in contrast to evaluation operating as a parallel process running alongside the enterprise). A key means for achieving this “stitching in” is for evaluators, themselves, to become integral members of the enterprise, working alongside social innovators and collaborating as
616 Educational Policy 30(4)
partners in their work (Dozois et al., 2010; Gamble, 2008; Patton, 2006, 2011, 2012). As a collaborative partner, the evaluator both contributes techni- cal expertise and rigor to inquiry and analysis and, also, functions as a knowl- edgeable-and-critical friend who explicates the tacit, challenges assumptions, raises questions, and documents (and reexamines) decision-making processes in light of outcomes. Reciprocally, the evaluator leverages the experience to advance his or her understandings of the innovating enterprise, of social innovation more broadly, and of enacting the role of developmental evaluator.
An especially critical focus of developmental evaluation is the practice- based coaching and support of decision makers as they guide the enterprise, itself: that is, as they assess prevailing conditions; adapt and reconcile mis- sion and strategy; align operations with mission and strategy; and build the understandings, commitment, and motivation of others (Dozois et al., 2010; Gamble, 2008). Because the complexity and uncertainty of prevailing condi- tions are likely to reduce the quality of available information, a primary role of the evaluator is to support decision makers both in interpreting partial and equivocal information and in communicating interpretations (and their mean- ing) to others. As such, key responsibilities of evaluators include framing and conceptualizing important issues and problems; identifying a parsimonious set of key indicators to guide rapid data collection; introducing frameworks and questions to guide interpretation and meaning-making; and building con- sensus among decision makers and others.15
Grounding principles of developmental evaluation in the preceding analy- sis of school improvement networks, a first-order matter of developmental evaluation early in the emergence of the network is for evaluators to support executives in learning to learn: that is, in learning to develop and leverage the foundation needed to produce, use, and manage intellectual capital through continuous learning and improvement.16 In doing so, the primary unit of anal- ysis would not be the schoolwide program, and whether it works reliably and effectively. Rather, the primary unit of analysis would be the school improve- ment network and whether it is working as a learning system. Such analysis, in turn, would benefit from two key resources:
•• A shared logic of developmental evaluation to support new ways of thinking and reasoning about networks as evolving through ongoing, iterative exploration and exploitation (and not through an RDDU sequence).
•• A framework for developmental evaluation: that is, a parsimonious set of guiding questions to assess the network as a learning system; an interpretive framework to support analysis of information generated
Peurach et al. 617
using these indicators; and reflective questions to guide the assess- ment of possible implications.
With its focus on improving the network as a learning system, develop- mental evaluation would serve as a complement to other approaches to improvement-focused evaluation, by establishing a foundation that would allow these other approaches to be leveraged to greater effect. This includes design-based implementation research focused on the continuous improve- ment of programs and interventions (e.g., Anderson & Shattuck, 2012; Penuel et al., 2011). It also includes design-educational engineering-devel- opment focused on addressing problems of practice in network-based improvement communities (Bryk, 2009; Bryk et al. 2010; Mehta, Gomez, & Bryk, 2012).
By comparison, all three approaches to improvement-focused evaluation exist in a complex relationship with impact evaluation. Although improve- ment-focused evaluation has potential to increase prospects for success on impact evaluations, it also intentionally disrupts the many things that evalua- tors would hope to control in rigorous impact evaluations (none the least of which is the ostensible “treatment”). As such, any assessment of impact would be no more than a point estimate of a set of momentary conditions. For networks simultaneously engaged in both improvement-focused and impact evaluations, the relationship between them should be recognized as a tension to be managed and a key consideration in interpreting results.
A Logic for Developmental Evaluation
We continue by proposing a logic for developmental evaluation. The intent is to support external evaluators, network executives, and other stakeholders in thinking and reasoning more carefully about ways in which exploration and exploitation can interact to support the production, use, and management of intellectual capital, both at a large scale and in ways that ultimately have potential to support replicable effectiveness.
Specifically, we review and extend the evolutionary logic of replication advanced by Peurach and Glazer (2012). The logic draws on several knowl- edge-based traditions of organizational scholarship, including leading research on franchise-like organization replication in the commercial sector: an approach to large-scale organizational development that closely parallels that of school improvement networks.17 As applied to school improvement networks, the logic was initially used to structure an account of a leading comprehensive school reform program (Success for All) as a learning system and, then, refined through continued use and scholarship.18
618 Educational Policy 30(4)
The logic is not intended as a “how to” prescription but, instead, as an ideal type: a heuristic for critically analyzing the foundation for continuous learning and improvement in specific networks, and for considering ways in which to build and strengthen that foundation. It is an alternative vision and a common platform on which external evaluators, network executives, and other vested parties can base the work of developmental evaluation, itself likely to evolve through use, reflection, and refinement.
Review: The Evolutionary Logic of Replication
As with school improvement networks, the evolutionary logic begins with a central, hub organization aiming to replicate a common organizational model across large numbers of outlets.19 The organizational model is assumed to be sufficiently broad in scope as to transform the core capabilities (and even the identity) of outlets, with the goal of replicating the effectiveness of produc- tion activities and/or service delivery (Winter & Szulanski, 2001).
Recognizing the impossibility of creating precise organizational replicas in widely varying contexts, replication is considered successful when broadly equivalent outcomes are realized by similar means, with specific tolerances established within individual replication initiatives (Baden-Fuller & Winter, 2012). This approach has advantages in terms of speed, efficiency, and effec- tiveness under complex and uncertain conditions as described above: for example, weakness in knowledge and component technologies in broader environments; weakness in the knowledge and capabilities of outlet staff; and limits on the social management of knowledge through apprenticeship, men- toring, and communities of practice.
Premises: Practice-Focused, Learning-Driven Networks
The evolutionary logic begins with two core premises. The first premise is that, in replicating complex organizational models, the overarching consider- ation is not the replication of physical characteristics, formal structures, or culture, simply because it is possible to replicate broad organizational forms without replicating organizational effectiveness (Winter & Szulanski, 2001). Instead, the overarching consideration is the replication of capabilities: that is, the replication of practices and understandings that support working dif- ferently, more effectively, and in more coordinated ways toward intended outcomes than would be possible if outlets were working independently.
The second premise is that capabilities cannot be reliably replicated through the rapid, unilateral transfer, communication, or dissemination of knowledge and information from hubs to outlets. Reasons include
Peurach et al. 619
uncertainties, shortcomings, and flaws in available knowledge; inaccuracies and uncertainties in communicating complex practices and understandings; and the complexities of human agents learning to enact and understand their work in new ways. Instead, the evolutionary logic holds that the replication of organizational capabilities requires the creation and recreation of coordi- nated, interdependent practices and understandings through collaborative, experiential, long-term learning within and among hubs and outlets.
Foundations: Essential Knowledge Base and Core Learning Processes
Given the preceding, the primary focus of the evolutionary logic is the pro- duction, use, and management of an essential knowledge base that supports the broad scope replication of capabilities. Consistent with research on school improvement networks, this essential knowledge base is produced, used, and managed through multiple iterations of two interdependent learning pro- cesses coenacted by hubs and outlets: exploitation and exploration (Winter & Szulanski, 2001; see also Bradach, 1998; March, 1996). This essential knowl- edge base is the core intellectual capital of the enterprise: a nonrivalrous resource that can be used repeatedly across many outlets without limiting its use in others.20
The essential knowledge base consists of three categories: knowledge of what, how, and where to replicate (Winter & Szulanski, 2001). Knowledge of what to replicate focuses on the essential practices and understandings to be recreated in each outlet. Knowledge of where to replicate focuses on prac- tices and understandings within the hub for identifying, vetting, and selecting outlets and environments that favor successful replication. Knowledge of how to replicate focuses on practices and understandings within the hub for recreating essential practices and understandings in outlets (e.g., strategies for training and coaching).
Emergence: A Template
To establish proof of concept, development of the essential knowledge base begins with the construction of a “template”: an initial outlet that serves as a working example of the production or service capabilities to be replicated, often constructed in carefully selected sites and staffed with carefully selected people (Baden-Fuller & Winter, 2012; Winter, 2010; Winter & Szulanski, 2001). The template functions as a context for initial, exploratory learning in which hub and template staff engage in joint search, experimentation, discov- ery, and invention to devise means of realizing intended outcomes.
620 Educational Policy 30(4)
With successful exploration, the template becomes a repository of knowl- edge that the hub can study to develop provisional understandings of the capabilities to be recreated in outlets, where those capabilities might be recre- ated, and how to recreate them. It also functions as a resource for developing a formal design for practice to be replicated across outlets: a plan describing intended activity in outlets, as well as a schema around which to develop and organize knowledge of practice. At a minimum, a design for practice describes essential roles, along with the “in principle” responsibilities of each role. A more developed design for practice can include qualifications for people occupying specific roles; descriptions and principles that detail the coordina- tion among roles; and rubrics, goals, and standards for evaluating perfor- mance (both of individual roles and of the outlet as a whole).
Essential Resource: Formalized Knowledge
As the template matures, it becomes a context for the social, interpersonal management and reproduction of knowledge through apprenticeship, men- toring, and communities of practice. But, again, the use of social mechanisms to support large-scale organizational replication is limited by such issues as the broad scope of the knowledge to be replicated, geographic distances between the template and new outlets, logistical obstacles to moving staff between the template and new outlets, and small ratios of experienced to novice staff members.
As such, with proof of concept, a central role of the hub is to formalize the essential knowledge base: that is, to codify knowledge of what, where, and how to replicate in tools, manuals, training materials, digital media, and other artifacts (Winter & Szulanski, 2001, 2002).21 The formalization of knowl- edge functions as a principal strategy for retaining, managing, and exploiting knowledge beyond the template and throughout the network.22
Rather than as a “coercive” mechanism for exercising tight control over outlets, formalized knowledge is viewed as an “enabling” resource intended to support outlet staff in effectively performing coordinated work that would otherwise be beyond their immediate capabilities.23 Furthermore, although formal knowledge can be easily transferred or communicated to outlets, the assumption is that using this knowledge to recreate capabilities in outlets will require opportunities to learn about it and to practice using it.
Formalized knowledge falls into two categories. The first category is codi- fied routines: coordinated patterns of activity, both in outlets (e.g., routines supporting essential practices) and in the hub (e.g., routines supporting the selection and creation of outlets). Routines are considered the primary mech- anisms for supporting levels of coordinated activity that would otherwise be
Peurach et al. 621
difficult and costly to achieve (Nelson & Winter, 1982). These include “closed” routines: procedures that provide step-by-step directions for what, exactly, to do in particular situations. They include “open” routines: frame- works used to devise courses of action under conditions of uncertainty. They include assessment routines used to generate information with which to eval- uate performance and outcomes. And they include “learning” routines that detail cycles of diagnosis, planning, implementation, and reflection.
The second category is codified guidance: professional and background knowledge essential to the understanding and enactment of specific roles and responsibilities, along with evaluation rubrics and decision trees that support analysis and decision making. Such guidance supports the intelligent (rather than rote) selection and enactment of routines, responsiveness to local cir- cumstances, and the management of inevitable breakdowns and limitations in routines.
Endemic Complication: Partial and Problematic Knowledge
Within the evolutionary logic, an endemic complication is that the hub often faces pressure from investors and others to begin exploiting knowledge and scaling up before having a completely worked out template or a highly devel- oped (and tested) formal knowledge base (Winter & Szulanski, 2001). Within the template, activities may combine to effect intended outcomes in nonobvi- ous ways; relevant knowledge will always remain tacit; understandings of cause-and-effect relationships may be flawed; and apparently important activities may be completely unrelated to outcomes. Furthermore, the effec- tiveness of templates likely depends on specific individuals, relationships, and environments in ways not fully understood at the outset.
Consequently, hubs and outlets satisfice: that is, they commence replica- tion with potentially rich (but partial-and-problematic) knowledge of key practices and understandings to be replicated in outlets, and (absent any experience replicating) with only speculative knowledge about where and how to replicate them. Consider the impossible alternative: that, working from one or a small number of templates, the hub would be able to quickly discern and formalize perfect knowledge of what, where, and how to replicate.
Essential Method: Developmentally Sequenced Replication
The evolutionary logic continues with the hub recruiting or creating outlets and proceeding to large-scale replication. The aim is to recreate conventional capabilities for achieving common performance levels among outlets while
622 Educational Policy 30(4)
also extending and refining the knowledge needed to do so. The method is a developmentally sequenced replication process that depends on a synergy between two approaches to replication often viewed as logical opposites: fidelity of implementation and adaptive, locally responsive use (Szulanski, Winter, Cappetta, & Van den Bulte, 2002; Winter, 2010; Winter & Szulanski, 2001).24
The developmental sequence begins with fidelity of implementation: exploiting knowledge by supporting outlets in learning to enact formalized routines as specified, with the goal of establishing conventional, coordinated, base-level capabilities and performance levels. Despite shortcomings and problems in the essential knowledge base, and despite the deferred benefits of addressing outlet-specific exigencies, fidelity provides multiple advan- tages. These include mitigating against weak initial capabilities in outlets; taking advantage of lessons learned and problems solved; creating opportuni- ties to learn by doing (e.g., to enact practices, examine underlying principles, and examine the interdependence and coordination of activities); forestalling early problems (e.g., regression to past practice and the introduction of novel, site-specific operational problems); and establishing conventions that sup- port collaborative learning and problem solving (e.g., common language, shared experiences, and joint work).
Once base-level practices and understandings are established, the devel- opmental sequence proceeds to adaptive use. With that, outlets begin learning via exploration: that is, by assuming ownership and asserting agency in enacting the model to compensate for shortcomings, address problems, and respond to local needs and opportunities. Learning via adaptive use can include adjusting hub-formalized routines and guidance to better address local circumstances, inventing new routines and guidance that address criti- cal work not yet formalized by the hub, and/or abandoning routines and guid- ance that appear either inconsequential or detrimental. Capabilities for adaptive use are not assumed. Rather, the hub enables such activity using a collection of resources. These include open routines that support local deci- sion making; assessment routines for evaluating performance and outcomes; “learning routines” that guide analysis, evaluation, and reflection; guidance that provides theories, principles, goals, standards, and other information to support and constrain local analysis, invention, and problem solving; and support for learning to use these resources.
The enactment of this developmental sequence also creates opportunities for the hub to engage in its own exploitation and exploration to refine and extend knowledge of where and how to replicate. For example, learning where to replicate involves using (and adapting) formal routines and guid- ance for identifying new outlets prepared for initial implementation, as well
Peurach et al. 623
as experienced outlets prepared to advance to adaptive use. Learning how to replicate involves using (and adapting) routines and guidance for use by coaches and trainers in supporting both base-level operations and adaptive use in outlets.
The Outcome: Knowledge Evolution
This developmental sequence fuels a knowledge evolution cycle through which the hub and outlets collaborate to continuously expand and refine the essential knowledge base (Zollo & Winter, 2002).25 The cycle begins with exploitation: fidelity of implementation within and between outlets to estab- lish conventional, base-level capabilities and performance levels. As they advance to exploration and adaptive use, outlets introduce variation into the network regarding practices and understandings that support effective opera- tions. As the coordinative center, the hub monitors the network for instances and patterns of variation; selects, evaluates, and refines potential improve- ments; squares those with existing or new knowledge, resources, and require- ments in broader environments; retains improvements both by incorporating them into an evolving template and by formalizing them as designs for prac- tice, routines, and guidance; and works to purge ineffective practices. New practices and understandings are then fed back into existing outlets as incre- mental, “small-scope” improvements, and they are incorporated into a broader-yet knowledge base for use in creating new outlets.
The cycle then begins again, with initial recreation of practices and under- standings via faithful implementation, followed by adaptation, variation, selection, and retention. Successive iterations of exploitation and exploration result in an increasing (and increasingly refined) formal knowledge base detailing where, what, and how to replicate.
Essential Mechanisms: Dynamic Capabilities
Knowledge evolution is dependent on dynamic capabilities: learned routines through which hubs and outlets systematically generate and modify practices and understandings in pursuit of improved effectiveness, continued legiti- macy, and sustainability (Dosi, Nelson, & Winter, 2001; Winter, 2003; Winter & Szulanski, 2001; Zollo & Winter, 2002).
In outlets, dynamic capabilities are anchored in the sort of adaptive use described above: systematic, disciplined, exploratory learning anchored in Deming-like “plan-do-check-act” continuous improvement cycles, with adaptations evaluated in light of outcomes and refined accordingly (Dosi et al., 2001). In hubs, dynamic capabilities are anchored in infrastructure and
624 Educational Policy 30(4)
capabilities for rapidly pooling and analyzing information and knowledge throughout the network; for evaluating the relationship between practices and understandings (on one hand) and intended outcomes (on the other); for experimentation and rapid prototyping; and for disseminating program improvements through the installed base of outlets by formalizing essential knowledge and supporting both faithful and adaptive use.
The more developed the dynamic capabilities in hubs and outlets, and the more they include formal and rigorous methods of internal evaluation and refinement (e.g., via design-based implementation research), the more likely that the knowledge evolution cycle will not only yield agreed on “best prac- tices” but, instead, evidence-based practices linked empirically to relevant outcomes.26 Even so, extensive iterations will not yield omniscience. The essential knowledge base will always be partial and problematic, key knowl- edge will always remain undiscovered and/or tacit, and broader conditions are apt to change.
As such, knowledge evolution featuring iterative, interdependent exploita- tion and exploration functions as the essential capability of network-based organizational replication initiatives: a condition of “perpetual beta” enacted jointly by hubs and outlets over the life of the enterprise to support the pro- duction, use, and management of intellectual capital.
A Framework for Developmental Evaluation
We complete our analysis by proposing a framework for developmental eval- uation. While establishing a rationale and logic for developmental evaluation is critical, building a foundation for continuous learning and improvement is, ultimately and essentially, practical work. As such, our aim is to build on our rationale and logic to provide actionable guidance to support researchers, network executives, and other stakeholders in critically analyzing the founda- tion for continuous learning and improvement in a given school improvement network.27 The framework consists of three components: five guiding ques- tions to structure data collection, a four-category interpretative framework to support the analysis of data generated using these questions, and three ques- tions to structure collective reflection.
Guiding Questions
We begin by adapting guiding questions first proposed by Peurach and Glazer (2012) and Peurach, Glazer, and Lenhoff (2012). These five questions are intended to structure the rapid collection of a parsimonious-yet-powerful body of evidence (through interviews, document analysis, and participant
Peurach et al. 625
observation) about characteristics of the network suggested by the evolution- ary logic as foundational to continuous learning and improvement.28 The first question examines the alignment between the network’s strategy for manag- ing intellectual capital and the complex and uncertain conditions under which networks are likely to operate. The remaining four questions examine the alignment between that strategy and internal operations.
1. Does the enterprise have an explicit strategy for managing intellec- tual capital that attends to both exploitation and exploration? Attention to exploitation is evidenced by goals, norms, and language that emphasize the faithful implementation of evidence-based (or otherwise-established) practices. Attention to exploration is evi- denced by goals, norms, and language that emphasize local experi- mentation, invention, and adaptation.
2. Does the enterprise have a formal design for practice? Akin to an explicit program theory or logic model, such a design would be evi- denced by formal descriptions of essential roles; qualifications for essential roles; principles detailing responsibilities and coordination among roles; and standards and rubrics for assessing the enactment of those roles. It would be further evidenced by a functional template from which the design was drawn (and in which it can be observed and studied in operation).
3. Does the enterprise feature formal, codified resources for recreating base-level practices and understandings in schools? These resources are evidenced by formal routines and guidance for recruiting, select- ing, and enlisting schools in which conditions exist (or can be cre- ated) to support base-level operations; by formal routines and guidance for use by schools to establish consistent, base-level prac- tices and understandings; by formal routines and guidance for use by trainers and coaches to support schools in establishing base-level practices and understandings; and by language and frameworks to guide the interpretation of these resources as enabling (and not coercive).
4. Does the enterprise feature formal, codified resources for recreating practices and understandings for adaptive, locally responsive use? These resources would be evidenced by formal routines and guidance for use by hub staff in identifying outlets that have mastered base- level operations (and, thus, are prepared to progress to adaptive use); by formal routines and guidance for use by school staff to support design, evaluation, problem solving, decision making, and other dis- cretionary activity; by formal routines and guidance for use by
626 Educational Policy 30(4)
trainers and coaches to support discretionary activity in outlets; and by language and frameworks that encourage divergence while also minding conventions.
5. Does the hub organization have the infrastructure and capabilities to support evolutionary learning? Such infrastructure and capabilities would be evidence by the above-described supports for adaptive use (as a source of within-network variation in practices and understand- ings) and for base-level capabilities (to feed program improvements back through the network). They would be further evidenced by a communication infrastructure supporting the bilateral exchange of knowledge and information among hubs and schools; opportunities, resources, and capabilities in the hub for analyzing school perfor- mance and outcomes (as via design-based implementation research); and opportunities, resources, and capabilities for formalization, rapid prototyping, and small-scale evaluation.
Interpretive Framework
Our conjecture is that few school improvement networks will be fully atten- tive to exploitation and exploration in ways suggested by the evolutionary logic. After all, these networks operate amid a legacy of past educational reform movements that were vigilant on matters of structural compliance but surprisingly inattentive to the learning required to effect complementary changes in practice. Furthermore, they operate in reform environments that have long understood exploitation and exploration as mutually exclusive and ideologically steeped alternatives, with faithful implementation of external guidance understood both as coercive and as fundamentally at odds with local and professional autonomy, invention, and design. Finally, they operate amid institutionalized understandings of innovation as an RDDU sequence, absent understandings of either the possibility or legitimacy of integrating exploitation and exploration to support continuous learning and improvement.
As such, we continue by proposing an interpretive framework to differen- tiate among networks by their foundations (i.e., their strategies and supports) for continuous learning and improvement. Using evidence generated with our guiding questions, the framework identifies networks as structured and oper- ating consistent with one of four primary types: a shell enterprise, a diffusion enterprise, an incubation enterprise, or an evolutionary enterprise.29 The framework also identifies vulnerabilities among these types for the produc- tion, use, and management of intellectual capital, as well as implications for implementation and outcomes.
Peurach et al. 627
Shell enterprise. A shell enterprise is one in which the hub seeks to replicate distinguishing organizational characteristics across schools (e.g., roles, struc- tures, tools, and/or culture) absent efforts to recreate essential capabilities. As such, a shell enterprise will be evidenced by detailed organizational blueprints, including (potentially) a formal design for practice. However, a shell enter- prise will show little or no evidence of an explicit strategy for managing intel- lectual capital, as well as little or no evidence of formal supports for either base-level operations (i.e., exploitation) or adaptive use (i.e., exploration).30
Diffusion enterprise. Consistent with the institutionalized RDDU logic, a diffu- sion enterprise is one in which the hub places a primary emphasis on codifying proven and/or established practices to be enacted with fidelity in schools. A dif- fusion enterprise is evidenced by a strategy for managing intellectual capital that focuses primarily on exploiting available knowledge of “what works.” It is fur- ther evidenced by (a) extensive, formal routines and guidance for creating con- sistent, base-level operations (i.e., exploitation) and (b) comparatively weak attention to supporting experimentation and adaptation (i.e., exploration).
Incubation enterprise. Mindful of local control and professional autonomy, an incubation enterprise is one in which the hub places a primary emphasis on structuring parameters, processes, and resources to support school-level design, implementation, and problem solving. An incubation enterprise is evidenced by a strategy for managing intellectual capital that focuses primar- ily on distributed, exploratory learning through which schools operationalize hub-formalized designs for (and principles of) practice. It is further evidenced by (a) extensive, formal routines and guidance supporting adaptive, locally responsive use (i.e., exploration) and (b) comparatively weak emphasis on (and support for) the faithful implementation of specific methods of produc- tion or service delivery (i.e., exploitation).
Evolutionary enterprise. An evolutionary enterprise is one in which hubs and schools engage in collaborative learning that yields a formal knowledge base detailing where, what, and how to replicate. An evolutionary enterprise is evi- denced by a strategy for managing intellectual capital that emphasizes both exploitation and exploration, as well as by formal routines and guidance support- ing both base-level operations (exploitation) and adaptive use (exploration).
Vulnerabilities and implications. From the perspective of continuous learning and improvement, shell, diffusion, and incubation enterprises lack mecha- nisms that would support the development of a formal knowledge base that could be used to recreate and refine capabilities for effective practice in large
628 Educational Policy 30(4)
numbers of schools. For example, shell enterprises lack the foundation for exploration (to establish base-level operations), exploitation (to support adaptation and problem solving), and iterations between the two (to continu- ously learn and improve). Furthermore, while diffusion enterprises establish mechanisms for exploiting established knowledge, they lack mechanisms to support exploration, adaptation, problem solving, and feedback that would introduce variation and new knowledge. Finally, while incubation enterprises support exploration, adaptation, and problem solving, they also lack mecha- nisms for culling, testing, and exploiting new knowledge as it emerges, and they run the risk of new knowledge being so context-specific as to have little value beyond individual schools.
Weaknesses in the resulting knowledge base, in turn, create risks for implementation and outcomes for networks operating under the uncertain and complex conditions described above; with schools likely weak in initial capabilities; with increasing scale likely straining social mechanisms for managing intellectual capital; and with impact evaluation likely on the hori- zon. For example, shell enterprises risk classic loose coupling, with weak linkages between the formal and behavioral structure of schools and, thus, a high risk of regression to past practice. Furthermore, diffusion enterprises risk schools faithfully enacting practices as specified, neglecting to address local needs, and thus capping program impact below desired levels. Finally, incubation enterprises risk both variation in the “treatment” and regression to past practice, thus complicating efforts to identify a “treatment effect.”
Failure isn’t inevitable. It is conceivable that schools could compensate for network-level weaknesses with strengths of their own: for example, prior knowledge and capabilities; the ability to incorporate and use other knowledge; and the ability to learn from experience. Yet, beyond the possibility of a small number of positive outliers, our earlier analysis suggests that chronically under- performing and newly created schools are likely to lack such capabilities.
The risk, then is of a Matthew effect: an asymmetric, bimodal distribution in implementation and outcomes determined by the initial capabilities of new schools, with a small number of initially capable schools succeeding and many others struggling. With that, the network’s strategy for managing intel- lectual capital becomes a chief source of precisely the type of variation that complicates establishing replicable effectiveness on impact evaluations.
Structured Reflection
Again, our conjecture is the networks are more likely to be identified as shell, diffusion, and incubation enterprises than as evolutionary enterprises. From the perspective of developmental evaluation, the task for external evaluators
Peurach et al. 629
is to use the preceding evidence and interpretations to motivate and guide critical reflection among network executives and stakeholders, with the goal of understanding (and, possibly, improving) the network’s foundation for continuous learning and improvement, given the likelihood of impact evaluation.
This is not a straightforward task, and would surely benefit from guidance all its own.31 It would require that external evaluators, executives, and stake- holders understand the rationale, logic, and framework for developmental evaluation. Furthermore, it would require collectively reviewing evidence of the network’s current strategies and supports, reaching consensus on interpre- tations, and squaring hypothesized vulnerabilities and risks with evidence of implementation and outcomes. Finally, it would require developing shared understandings of what are likely to be multiple, mutually reinforcing condi- tions that have the network pursuing a shell, diffusion, or incubation strategy: for example, the understandings, ideologies, beliefs, and identities of net- work executives, as well as those of the people and schools that have joined the network; the expectations and constraints of funders and other stakehold- ers; institutionalized understandings and ideologies of education and its reform; and limitations in resources.
Assuming the development of such understandings, we conclude by pro- viding guidance to structure collaborative reflection about possible next steps. Specifically, we consider three options: staying the course, transform- ing the network, and learning to learn. The catch is this: While each is a legiti- mate possibility, each also presents its own problems.
Option 1: Staying the course. For networks vested in shell, diffusion, or incu- bation strategies, one possible response is to stay the course: that is, to hold tight to the existing strategy while, at the same time, trying to reduce the complexity and uncertainty under which the network operates. This approach might include working in comparatively developed domains of research and professional preparation (e.g., early reading); working with more established, able, and stable schools; working at a scale that permits the social manage- ment of knowledge; and avoiding circumstances that call for impact evaluation.
However, it is not clear that any domain of educational activity is suffi- ciently developed as to obviate the need for both exploitation and explora- tion.32 Furthermore, efforts to establish favorable conditions (e.g., through detailed program adoption processes, district-level collaboration, and broader lobbying efforts) are often ineffective (Datnow, 2000), and policy- level efforts to establish coherent environments often do more to effect tur- bulence than to effect enabling conditions (Glazer & Peurach, 2013; Trujillo,
630 Educational Policy 30(4)
2012). Finally, the stronger the schools, the smaller scale, and less the con- cern with replicable effectiveness, the greater the risk that the network will define itself out of the policy-supported and philanthropic-supported agenda for educational reform (and, with that, struggle to secure resources and schools).
Option 2: Transforming the network. A second option is for executives to com- mence a rapid and radical transformation of the network to reorganize as an evolutionary enterprise. Diffusion enterprises would place renewed emphasis on exploration, incubation enterprises would place renewed emphasis on exploitation, shell enterprises would attend to both, and all would place renewed emphasis on establishing centralized dynamic capabilities. This would have the advantage of aligning the network’s foundation for continu- ous learning and improvement with the complexity and uncertainty under which it is likely to operate, thus (in principle) increasing the potential of quickly producing, using, and managing the intellectual capital needed to demonstrate replicable effectiveness.
Even so, rapid transformation is risky. Again, the evolutionary logic is an ideal type to support analysis, and not a set of “how to” prescriptions. Furthermore, though research provides a number of accounts of networkwide learning via exploration and exploitation, it provides only one detailed account of a school improvement network operating in full accord with the evolutionary logic, the result of three decades of self-guided learning and improvement (Peurach & Glazer, 2012). Finally, research neither provides accounts of a school improvement network intentionally reorganizing as an evolutionary enterprise nor any knowledge of how to do so.33
Rapidly reorganizing as an evolutionary enterprise would likely be exceedingly difficult, in that it would require fundamentally deconstructing and reconstructing the entire system of interdependent, mutually reinforcing conditions that support operating as a shell, diffusion, or incubation enter- prise.34 For example, it would require that network executives have the con- fidence and humility to reconstruct their understandings, ideologies, and identities, at the same time they support hub and school staff in doing the same. Furthermore, it would require expanding the operating capabilities of the hub, recruiting staff members and collaborators with new knowledge and capabilities, and reducing other activities and reallocating resources. Finally, it would require that funders, policy makers, and other stakeholders not only reconstruct their own understandings but also create conditions that would support reorganizing as an evolutionary enterprise: for example, by legitimiz- ing the learning imperative; building political support; and providing neces- sary time and resources.
Peurach et al. 631
Indeed, the uncertainty and challenges of rapidly reorganizing as an evo- lutionary enterprise could be so daunting that network executives decide, instead, to incur the vulnerabilities and risks of continuing to operate as a shell, diffusion, or incubation enterprise.
Option 3: Learning to learn. A third option is to learn to learn. This option would have executives, stakeholders, and evaluators initiating cycles of exploration and exploitation more limited in scope than networkwide trans- formation, with two goals: strengthening the knowledge needed to demon- strate replicable effectiveness and, importantly, building the knowledge needed to manage movement toward an evolutionary enterprise.
This approach would begin by reviewing the network’s design for practice to identify exceptional instances in which particular roles are operating in accord with the evolutionary logic, with a formal knowledge base accumulat- ing to support both conventional, base-level operations and adaptive, locally responsive use. These exceptional instances would function as existence proofs of the possibility of pursuing an evolutionary strategy within the net- work, and of the conditions that support doing so.
Building on evidence of possibility, this approach would continue with again examining the design for practice to identify a small set of “linchpin roles” particularly instrumental to replicating effectiveness at scale: for example, coaching or leadership roles with responsibilities for supporting the performance of others. Attention would then focus on those linchpin roles for which role incumbents were likely to have weak initial capabilities, and for which increasing the scale of operations would likely tax social mechanisms for managing intellectual capital (e.g., apprenticeship, mentoring, and com- munities of practice).
The hub would then explore the possibility of supporting these roles in accordance with the evolutionary logic: that is, by codifying routines and guidance to support base-level enactment of key responsibilities; by codify- ing routines and guidance to support and bound discretionary enactment; by introducing these routines and guidance in developmentally appropriate ways, progressing from fidelity to adaption; and, finally, by monitoring implementation, evaluating and codifying new knowledge as it emerges, and diffusing it throughout the network. Knowledge gained by executives through reforming individual roles in this way could then be exploited to reform addi- tional roles over time.
With that, learning to learn would, itself, be an evolutionary progression toward operating as an evolutionary enterprise, one that would heed argued advantages in improving the network’s foundation for continuous learning and improvement while, at the same time, managing the uncertainty and
632 Educational Policy 30(4)
challenges in doing so. The risk, however, is that this would be a slow process in policy and funding environments only now beginning to recognize the need for such learning; in which the myth of rationality has long held sway despite overwhelming evidence of complexity and uncertainty; and in which the continued viability of networks is linked tightly to rapidly demonstrating replicable effectiveness on rigorous impact evaluations.
Conclusion: Reforming Practice and Practicing Reform
Anchored in contemporary concern with the continuous improvement of school improvement networks, our analysis contributes to long-running tra- ditions of policy, research, and reform focused on the role of knowledge and knowledge production in educational improvement. It also provides critical perspective on contemporary efforts to leverage research and evaluation in the service of large-scale education reform, including the Obama administra- tion’s tiered evidence sequence for social innovation and its heavy focus on impact evaluation.
Our specific focus is reforming the practice—the day-to-day work—of students, teachers, and school leaders. Our analytic foil is the research–devel- opment–diffusion–utilization sequence: a highly institutionalized set of understandings about creating and using knowledge, and the paradigm that currently structures the leading funding opportunities and evaluation demands for large-scale educational improvement initiatives.
Recognizing both the imperative to evaluate school improvement net- works and the challenges of doing so, we began with a rationale establishing the need for pursuing developmental evaluation as a complement both to impact evaluation and to other approaches to improvement-focused evalua- tion. We continued by proposing an evolutionary logic to support thinking and reasoning about developmental evaluation as focused on the production, use, and management of intellectual capital under conditions of complexity and uncertainty. We concluded by proposing a parsimonious framework to structure inquiry, analysis, and reflection about the current state of a school improvement network and about strengthening its foundation for continuous learning and improvement.
Our general argument is that the prospects for continuous learning and improvement increase with a positive coalignment among three things: the con- ditions under which a school improvement network operates; its strategies for producing, using, and managing intellectual capital; and its operational supports for collaborative learning among the hub and schools. For most school improve- ment networks, achieving such positive coalignment will require learning to
Peurach et al. 633
learn, with the conditions under which they are likely to operate driving net- works to develop strategies and operational supports that combine exploitation and exploration in the service of two goals: building a formal knowledge base with potential to support replicable effectiveness; and building knowledge among executives, stakeholders, and evaluators to manage such work.
With that, our analysis suggests that reforming practice will require practic- ing reform: executives, stakeholders, and external evaluators learning about (and from) the work of producing, using, and managing intellectual capital in the context of large-scale educational networks. Doing so will require that these unlikely collaborators critically examine the fundamental conditions under which networks operate; their strategies for producing, using, and man- aging intellectual capital; and the assumptions, ideologies, and identities on which those strategies are based. It will also require that they make reasoned judgments about how best to move forward under conditions of complexity and uncertainty, and that they continuously reflect on their rationale and logic for moving forward in light of the experiences that follow.
One next step, then, is to begin experimenting with exactly that: actually using the proposed logic and framework to experiment with supporting a small number of school improvement networks open to analyzing and improv- ing themselves as learning systems. Another next step would be to develop (and similarly experiment with) alternative logics and frameworks for improv- ing networks as learning systems. Doing so would provide opportunity to cre- ate additional resources and guidance to support evaluators, network executives, and other stakeholders in collecting, analyzing, and reflecting on evidence about networks as a learning system. Furthermore, it would provide opportunity to refine the proposed logics and frameworks through use. Finally, it would provide opportunity to examine the feasibility, enabling conditions, and payoff for developmental evaluation, especially if carefully coordinated with complementary analyses of implementation and outcomes.
Another next step is to use the analysis developed here as a stepping stone into understanding continuous learning and improvement in other approaches to large-scale education reform. This includes approaches that use designs for improvement less comprehensive than the schoolwide models used in school improvement networks. It also includes approaches that leverage network forms other than the type of hub-outlet topology described here: for example, self-organizing networks that emphasize reciprocal relationships among schools absent a strong, coordinating hub organization.
As argued at the outset, we are edging toward a much fuller appreciation of the challenges of large-scale school improvement, and of the different forms of knowledge and knowledge production that support it. This fuller appreciation is captured clearly in IES moving beyond an essential focus on
634 Educational Policy 30(4)
program impact to an equally essential focus on the continuous improvement of educational systems.
Our analysis affirms the wisdom of these efforts and predicts challenges likely to follow. Demonstrating replicable effectiveness on rigorous impact evaluations depends on the type of continuous improvement initiatives that IES is just now beginning to legitimate and fund. Yet the success of these initiatives likely depends on foundational organization-building in novel educational sys- tems; the success of those efforts depends on the practice-based professional development of novel types of educational leaders; and the success of those efforts depends on devising new types of frameworks and methods to support such learning, as well as new types of external evaluators to occasion and lead such learning. Furthermore, absent careful coordination, success along the pre- ceding dimensions would likely have school improvement networks working at cross purposes, in that they would be learning and improving in ways that could well undermine rigorous, complex, controlled impact evaluations.
Thus, some might view new support for the continuous learning and improvement of educations systems as another plank in the RDDU/tiered evidence platform. Instead, we view this support fundamentally differently: as new, complex, and uncertain territory, the mapping of which will require that unlikely collaborators learn to think, reason, and coordinate in entirely new ways, both about the production, use, and management of intellectual capital and about efforts to evaluate impact.
The former perspective has continuous improvement research as part of the answer. The latter perspective has continuous improvement research as yet another piece of the puzzle, and a reform agenda all its own.
Acknowledgment
The lead author gratefully acknowledges the opportunity to participate in the i3 Learning Community cosponsored by the W. T. Grant Foundation and the Spencer Foundation, as well as the opportunity to discuss this work in the Seminar on the Evolution of Organizations and Industries at the Wharton School. Both experiences served as important contexts in which to further develop and advance this work.
Authors’ Note
An earlier draft of this article was presented at the 2012 Conference of the National Center on Scaling Up Effective Schools, Nashville, TN (June 10-12, 2012).
Declaration of Conflicting Interests
The authors declared no potential conflicts of interest with respect to the research, authorship, and/or publication of this article.
Peurach et al. 635
Funding
The authors disclosed receipt of the following financial support for the research, authorship, and/or publication of this article: The authors gratefully acknowledge funding received from the Spencer Foundation (Reference No. 201300078), the School of Education at the University of Michigan, and the Education Policy Center at Michigan State University.
Notes
1. Our conceptualization of intellectual capital draws from Bontis (2002) and Stewart (1997). Bontis considers intellectual capital as the stock of knowledge of an organization and as the product of organizational learning over time. Furthermore, he describes intellectual capital as consisting of three subdomains: structural capital (i.e., the organizational routines of an organization), human capital (i.e., the tacit knowledge embedded in individuals and their interactions), and relational capital (i.e., the knowledge embedded in relationships established in outside environments). Stewart, in turn, argues that the value of intellectual capital lies in its practical use in creating instrumental outcomes (in his case, wealth; in our case, improved performance in schools).
2. For example, school improvement networks have emerged concurrent with the rise of standards-based reform in states; the establishment of the Institute of Education Sciences (IES; 2012a), and its mission of identifying “what works, what doesn’t, and why”; funding streams that require rigorous evaluation of outcomes; the coordination of evidence standards among federal agencies; and the rise of such quasiregulatory agencies as the What Works Clearinghouse and the Best Evidence Encyclopedia. Such efforts in education parallel wider efforts to establish the impact of other social programs, both in the United States and abroad (Campbell Collaboration, 2013; Granger, 2011; Khandker, Koolwal, & Samad, 2010).
3. This tiered evidence sequence is one component of the Obama administration’s efforts to advance the use of evidence in support of social policy and innova- tion—efforts described as by Haskins and Baron (2011) as the most expansive in the history of the U.S. government. For an overview of the Obama administra- tion’s strategy for using evidence and innovation to improve government per- formance, see Burwell, Munoz, Holdren, and Krueger (2013) and IES/National Science Foundation (2013).
4. Time estimates are derived from IES (2012b). 5. Rather than being unique to school improvement networks, weaknesses in such
enabling conditions are characteristic of innovation in general (Van de Ven, Polley, Garud, & Venkataraman, 1999) and of social innovation in particular (Preskill & Beer, 2012). Multiple efforts are underway to strengthen the impact evaluation infrastructure in education in ways that would support evaluating the impact of complex educational interventions amid weaknesses in enabling con- ditions: for example, the establishment of the IES in 2002; the establishment
636 Educational Policy 30(4)
of Society for Research on Educational Effectiveness (the chief professional organization focused on understanding cause–effect relationships in educa- tional programs and interventions) in 2005; the development of methods such as regression discontinuity design (Schochet, 2008); efforts to conceptualize sources of variation in program effects (M. J. Weiss, Bloom, & Brock, 2013); and multiple IES-sponsored initiatives to develop capabilities of researchers to conduct randomized control trials, impact evaluations, and causal analyses. Even so, within education, issues related to the potential and problems of impact eval- uation have been (and continue to be) hotly debated among proponents and crit- ics (e.g., Foray, Murnane, & Nelson, 2007; Mosteller & Boruch, 2002; Schneider & McDonald, 2007). Moreover, recent emphasis on impact evaluations in other domains of social improvement have led to political, empirical, and practical challenges described as both dividing and overwhelming evaluators (Easterly, 2009; Khandker et al., 2010).
6. The learning imperative is not unique to school improvement networks. Rather, comparative research on the innovation process directly refutes the RDDU (research, development, dissemination, and utilization) sequence and, instead, argues that the innovation process is better understood as cycles of explora- tion/divergence and exploitation/convergence (Van de Ven, Polley, Garud, & Venkataraman, 1999). Such learning is argued to be the essential capability for innovating organizations operating in turbulent, uncertain, and chaotic environ- ments (Lewin, 1999; Waldrop, 1992). This learning imperative is also captured in leading characterizations of “design thinking” (T. Brown, 2009), “perpetual beta” in the development of technical innovations (Musser & O’Reilly, 2006), and the development and refinement of “better” (rather than “best”) medical practice (Berwick, 2008; Gawande, 2002, 2007, 2009).
7. Exploration and exploitation have roots in March (1996). Furthermore, “explo- ration” parallels “double loop learning” as developed by Argyris and Schön (1978), where “exploitation” parallels “single loop learning.”
8. In organizational studies, capabilities for continuous learning and improvement are recognized as unevenly distributed among organizations, and as a source of competitive advantage for innovating organizations operating in complex and turbulent environments (Choo & Bontis, 2002; Dosi, Nelson, & Winter, 2001).
9. For example, scholars describe a “paucity of research” on the work of hub orga- nizations (Datnow, Hubbard, & Mehan, 2002, p. 90; see, also, Allen & Peurach, 2013; Peurach & Gumus, 2011). Furthermore, professional learning opportuni- ties are limited to a small number of executive education programs (e.g., Harvard University’s Doctor of Education Leadership and the Broad Residency) and to small communities of practice coordinated by leading philanthropists (e.g., the i3 Learning Community, which is sponsored by the Spencer Foundation and the W. T. Grant Foundation; the Deeper Learning Initiative, which is sponsored by the William and Flora Hewlett Foundation).
10. For example, executives in charter management organizations (CMOs) report a “tyranny of business plans” resulting from the need to project rationality to secure
Peurach et al. 637
funding, despite encountering complexity and uncertainty that require flexibility and adaptability in their work (National Charter School Research Project, 2007). Again, such pressure is not unique to school improvement networks but, instead, characteristic of social innovation enterprises (Preskill & Beer, 2012).
11. For absorptive capacity, see Cohen and Levinthal (1990). For dynamic capabili- ties, Eisenhardt and Martin (2000), Winter (2003), and Zollo and Winter (2002).
12. For example, see Almy and Theokas (2010) and Ingersoll (2001) for analyses of occupational demographics. See Ronfeldt, Loeb, and Wyckoff (2013) for a review and analysis of teacher transiency (and its negative consequences for students and for entire schools). See Stuit and Smith (2009) and Gross and DeArmond (2010) for comparative research on teacher turnover in charter schools and conventional public schools.
13. For example, regarding the challenges of developing executive capacity to manage learning-focused innovation processes, see Van de Ven et al. (1999). Regarding challenges in strategically managing intellectual capital, organiza- tional knowledge, and organizational learning, see Choo and Bontis (2002). Finally, regarding the emergence of (and challenges in) the role of “chief knowl- edge officer” as a formal executive role responsible for such work, see Earl and Scott (1999).
14. Developmental evaluation is an emerging approach, and not an established tradi- tion or method. Its principles, central tenets, and unique contributions are devel- oped most fully in Patton (2011), drawing on prior work on utilization-focused evaluation (Patton, 2008) and social innovation (Westley, Zimmerman, & Patton, 2007). Two practical guides for developmental evaluation have emerged out of early collaborations with the McConnell Family Foundation (Dozois, Langlois, & Blanchet-Cohen, 2010; Gamble, 2008). The notion of developmental evalua- tion has been quickly and widely embraced for supporting innovation. For exam- ple, a simple Google search using “developmental evaluation” and “innovation” yielded hundreds of sources. Even so, a search on “developmental evaluation” using Google Scholar yielded very little research on (or using) developmen- tal evaluation in peer-reviewed journals (by our count, less than 10 in the first hundred sources identified at the time of this writing). Among both the peer- reviewed and non-peer-reviewed reports that we identified, most function as “proof of concept” affirming the principles and tenets of developmental evalu- ation, and most report positive value to program developers. These include one study focused on supporting a new approach for teaching classroom assessment methods to aspiring teachers (Lam, 2011), one focused on supporting learning in a network context (Ramstad, 2009), and one focused on supporting the devel- opment of interorganizational networks (Sydow, 2004). Our conjecture is that the small number of peer-reviewed studies arises, in part, from developmental evaluation being focused primarily on internal use within organizations (and not on testing and advancing general knowledge, at least beyond the principles and practices of developmental evaluation, itself). Furthermore, our experience is that quickly identifying peer-reviewed studies is complicated by the fact that
638 Educational Policy 30(4)
“developmental evaluation” is an established diagnostic regime in psychology, and the subject of extensive research.
15. As argued both by Gamble (2008) and Patton (2011), central to this interpretation is research on executive decision making in complex environments with high costs (and little potential) for accurate information and knowledge (Sutcliffe & Weber, 2003). As summarized by Sutcliffe and Weber, “Our findings suggest that perceptual accuracy at the very top executive levels is actually a source of competitive disadvantage for most firms. The task of leaders is to manage ambi- guity and to mobilize action, not to store highly accurate knowledge about their environment. The more effective way to improve the performance of a company is to invest in how leaders shape their interpretive outlooks” (Sutcliffe & Weber, 2003, p. 82).
16. Working from this perspective, the meaning of “development” in “developmen- tal evaluation” begins to shift. Specifically, it shifts away from a more behavioral connotation: the sort of active program fashioning connoted by research–devel- opment–diffusion–utilization and as captured by the “development” stage of the tiered evidence sequence. And it shifts toward a more cognitive connotation: establishing the resources and capabilities needed to support collective thinking, reasoning, and understanding. As argued by Patton (2011), this focus on continu- ous learning amid complex and uncertain conditions (vs. active program fashion- ing and related problem solving) is what distinguishes developmental evaluation from other improvement-focused evaluation strategies, including design-based research and action research.
17. As noted by Peurach and Glazer (2012), the evolutionary logic is drawn pri- marily from theory and research by Sidney Winter, Gabriel Szulanski, and colleagues focused on the replication of knowledge within and between orga- nizations: for example, Baden-Fuller and Winter (2012); Szulanski and Winter (2002); Szulanski, Winter, Cappetta, and Van den Bulte (2002); Winter (2003, 2010, 2012); Winter and Szulanski (2001, 2002); and Zollo and Winter (2002). Roots of this work lie in the work of Nelson and Winter (1982) on evolution- ary economics, with specific focus on developing, adapting, and replicating routines. The perspective has contemporary ties to research in organizational learning (March, 1996); innovation development (Van de Ven et al., 1999); organizational routines (Feldman & Pentland, 2003); dynamic capabilities, the resource-based view of the firm, and the evolutionary view of the firm (Arrow, 1962, 1974; J. S. Brown & Duguid, 1998; Eisenhardt & Martin, 2000; Grant, 1996; Wernerfelt, 1995); alternative conceptions of centralized control (Adler & Borys, 1996); franchised organizational forms (Bradach, 1998); and nonprofit replication (Bradach, 2003).
18. The evolutionary logic as represented here incorporates three important adap- tations over the logic as originally represented in Peurach and Glazer (2012). The first adaptation is our naming of the logic. Where we initially represented it as a “knowledge-based” logic, we came to recognize that RDDU sequence is, itself, a knowledge-based logic, such that the “knowledge-based” qualifier did
Peurach et al. 639
not discriminate between the two logics on which we focus. Hence, we renamed this as an evolutionary logic, recognizing its deep roots in evolutionary eco- nomics. The second adaptation is our elaboration of conditions under which an evolutionary strategy has advantages in speed, effectiveness, and efficiency over a more straightforward “in principle” articulation of capabilities to be developed and coordinated in new outlets. The third adaptation is our incorporation of the notion of a “design for practice” as an essential component of the evolutionary logic, which becomes central to the interpretative framework developed later in this article. These adaptations were motivated by personal communications with Sidney Winter and Charles Baden-Fuller about their work on “principles” and “templates” as strategies for organizational replication; by feedback on our analysis from participants in the Seminar on the Evolution of Organizations and Industries at the Wharton School; and by efforts actually practicing the work of developmental evaluation in collaboration with a large-scale effort to sup- port the implementation of Response to Intervention and Positive Behavioral Interventions and Supports in Michigan.
19. “Outlet” is the general term describing the organizations that are to be replicated. In school improvement networks, the outlets are schools.
20. Winter and Szulanski (2001) describe this knowledge base as the “Arrow core” in recognition of Kenneth Arrow’s (1962) exposition of information economics: in particular, his analysis of information as a nonrivalrous good, the fundamental assumption on which the evolutionary logic of replication rests. To say that this knowledge base is nonrivalrous is not to say that it is (or should be) available to other, possibly competing enterprises. An enterprise may well take measures to protect the use of this knowledge base through copyrights, trademarks, patents, noncompete agreements, and other means of protecting intellectual property rights. Indeed, whether the knowledge base produced by school improvement networks (through public funding, in the service of public education) is a public or private good is a formidable policy issue that arises from this analysis, espe- cially because current policy contexts do more to structure competition among these networks (thus, the protection of intellectual capital, despite being pro- duced with public funding for the public good) than collaboration (thus, the shar- ing of intellectual capital as a public good in the public domain).
21. The work of Winter, Szulanski, and colleagues generally places more emphasis on routines than on guidance. However, the importance of professional and back- ground knowledge as a complement to routines becomes salient in Baden-Fuller and Winter (2012).
22. Knowledge thus formalized functions as a sort of “immutable mobile” (Latour, 1988) that can be used, studied, and manipulated by others.
23. See Adler and Borys (1996) on “coercive” versus “enabling” formalization. 24. As noted by Peurach and Glazer (2012), Szulanski et al. (2002) cast this as a
four-phase process. As forms of exploration, initiation involves recognizing opportunities to replicate and deciding to act on them, while initial implementa- tion is a process of “learning before doing.” As forms of exploitations, ramp
640 Educational Policy 30(4)
up to satisfactory performance is a process of learning by resolving unexpected outcomes, while integration involves maintaining and improving performance after satisfactory results are initially obtained.
25. Zollo and Winter (2002) are clear that this is an analytical representation and that, in practice, the processes of knowledge evolution described here are likely concurrent and confounded.
26. In this sense, the evolutionary logic can be understood as a broader learning strategy, of which such improvement-focused evaluation strategies as design- based implementation research are a core component.
27. Our framework can be understood as a theory-based approach to developmental evaluation (Patton, 2011; C. H. Weiss, 1997), though etic (i.e., grounded in the evolutionary logic) rather than emic (i.e., grounded in the network’s own theory of action). Moreover, it is a reciprocal approach. Specifically, it is an external perspective on the internal structure and operation of the network, with two interdependent purposes: using the evolutionary logic (and associated evaluation framework) to motivate and inform critical analysis of the network as a learning enterprise, and using that experience to reflect critically on the logic (and the associated framework).
28. While derived from the evolutionary logic, our view is that these questions have face validity independent of the evolutionary logic, and potentially useful for analyzing enterprises smaller in scope than schoolwide improvement enterprises. We also recognize that complementary analyses would be needed to examine the content of routines and guidance, the actual use of program resources in schools, and the work of hubs in leveraging school-level adaptations as resources for networkwide improvement.
29. Our notion of shell enterprises derives from “faux replication” as discussed by Baden-Fuller and Winter (2012) and Winter and Szulanski (2001, 2002). Our notion of diffusion and incubation enterprises derives from Baden-Fuller and Winter (2012), who discuss the distinction between replication via “templates” (our “diffusion enterprises”) and replication via “principles” (our “incubation enterprises”).
30. A shell enterprise can operate as part of a good faith effort to improve schools: for example, efforts in which a hub establishes a small set of similarly structured templates to support initial, exploratory, cross-template learning. A shell enter- prise can also operate absent good faith efforts to improve schools: for example, when the hub seeks to capitalize on fees to schools and, thus, does not engage in costly efforts to develop capabilities; and/or when a newly adopting school seeks to capitalize on the reputational assets of networks to establish identity and secure legitimacy, though absent a commitment to reform core capabilities. See the discussion of “faux replication” in Baden-Fuller and Winter (2012) and Winter and Szulanski (2001, 2002) for discussion of differing motivations for what we describe as a shell enterprise.
31. Evaluation use is a topic that has received formidable attention from researchers, policy makers, funders, and others for decades, a key theme being difficulty in
Peurach et al. 641
making effective use of evaluation processes and results. As argued by Preskill and Torres (2000), evaluation that seeks to support transformative learning in organizational contexts (such as developmental evaluation as proposed here) requires communal, collaborative, dialogical approaches that are carefully structured and expertly supported. Next steps in our research agenda include (a) reviewing the literature on evaluation use through the lens of developmental evaluation as proposed here and (b) experimenting with protocols and guidance to support the type of communal, collaborative, dialogical approaches described by Preskill and Torres.
32. For example, see Peurach (2011) and Peurach and Glazer (2012) on efforts by Success for All to field a schoolwide model focused on K-6 reading: on one half of one core content area that enjoys some consensus regarding its basic knowl- edge base (as evidenced by the efforts of the National Reading Panel) and for which the What Works Clearinghouse and Best Evidence Encyclopedia suggest a body of possible, vetted components. Yet, even in this comparatively established domain, Success for All evolved consistent with the evolutionary logic reported here.
33. Research does provide an account of a large-scale educational reform effort reor- ganizing in ways consistent with the evolutionary enterprise: the reorganization of National Alliance for Restructuring Education as America’s Choice (Cohen, Peurach, Glazer, Gates, & Goldin, 2014; Glazer, 2009a, 2009b). However, this reorganization was driven by issues other than analysis of weaknesses in existing strategies for managing intellectual capital.
34. See Aldrich (1999) on the challenges of organizational (never mind network- wide) transformation.
References
Adler, P. S., & Borys, B. (1996). Two types of bureaucracy: Enabling and coercive. Administrative Science Quarterly, 41, 61-89.
Aladjem, D. K., & Borman, K. M. (2006, April). Summary of findings from the National Longitudinal Evaluation of Comprehensive School Reform. Paper pre- sented at the Annual Meeting of the American Educational Research Association, San Francisco, CA.
Aldrich, H. (1999). Organizations evolving. Thousand Oaks, CA: Sage. Allen, A., & Peurach, D. J. (2013, April). The work of charter and education manage-
ment organizations: A review of research. Paper presented at the Annual Meeting of the American Educational Research Association, San Francisco, CA.
Almy, S., & Theokas, C. (2010). Not prepared for class: High-poverty schools con- tinue to have fewer in-field teachers. Washington, DC: The Education Trust.
Anderson, T., & Shattuck, J. (2012). Design-based research: A decade of progress in education research? Educational Researcher, 41, 16-25.
Argyris, C., & Schön, D. (1978). Organizational learning: A theory of action per- spective. Reading, MA: Addison Wesley.
642 Educational Policy 30(4)
Arrow, K. J. (1962). Economic welfare and the allocation of resources for invention. In R. R. Nelson (Ed.), The rate and direction of inventive activity (pp. 609-625). Princeton, NJ: Princeton University Press.
Arrow, K. J. (1974). The limits of organization. New York. NY: W.W. Norton. Baden-Fuller, C., & Winter, S. G. (2012). Replicating organizational knowl-
edge: Principles or templates? Philadelphia: Wharton School, University of Pennsylvania.
Berends, M., Bodilly, S. J., & Kirby, S. N. (2002). Facing the challenges of whole school reform: New American Schools after a decade. Santa Monica, CA: RAND.
Berwick, D. M. (2008). The science of improvement. The Journal of the American Medical Association, 299, 1182-1184.
Bodilly, S. J. (1996). Lessons from New American Schools Development Corporation’s demonstration phase: Prospects for bringing designs to multiple schools. Santa Monica, CA: RAND.
Bodilly, S. J., Glennan, T. K., Jr., Kerr, K. A., & Galegher, J. R. (2004). Introduction: Framing the problem. In T. K. Glennan Jr., S. J. Bodilly, J. R. Galegher, & K. A. Kerr (Eds.), Expanding the reach of educational reforms: Perspectives from leaders in the scale-up of educational interventions (pp. 647-685). Santa Monica, CA: RAND.
Bontis, N. (2002). Managing organization knowledge by diagnosing intellectual capi- tal: Framing and advancing the state of the field. In C. W. Choo & N. Bontis (Eds.), The strategic management of intellectual capital and organizational knowledge (pp. 621-642). New York, NY: Oxford University Press.
Bradach, J. L. (1998). Franchise organizations. Boston, MA: Harvard Business School Press.
Bradach, J. L. (2003). Going to scale: The challenge of replicating social programs. Stanford Social Innovation Review, 1 (1), 19-25.
Brown, J. S., & Duguid, P. (1998). Organizing knowledge. California Management Review, 40(3), 90-111.
Brown, T. (2009). Change by design: How design thinking transforms organizations and inspires innovation. New York, NY: HarperCollins.
Bryk, A. S. (2009). Support a science of performance improvement. Phi Delta Kappan, 90, 597-600.
Bryk, A. S., Gomez, L. M., & Grunow, A. (2010). Getting ideas into action: Building networked improvement communities in education. Stanford, CA: Carnegie Foundation for the Advancement of Teaching.
Burwell, S. M., Munoz, C., Holdren, J., & Krueger, A. (2013). Next steps in the evi- dence and innovation agenda. Retrieved from http://www.whitehouse.gov/sites/ default/files/omb/memoranda/2013/m-13-17.pdf
Camburn, E., Rowan, B., & Taylor, J. T. (2003). Distributed leadership in schools: The case of elementary schools adopting comprehensive school reform models. Educational Evaluation and Policy Analysis, 25, 347-373.
Campbell Collaboration. (2013). What helps? What harms? Based on what evidence? Available from http://www.campbellcollaboration.org
Peurach et al. 643
Center for Research on Education Outcomes. (2009). Multiple choice: Charter school performance in 16 states. Palo Alto, CA: Center for Research on Education Outcomes, Stanford University.
Choo, C. W., & Bontis, N. (Eds.). (2002). The strategic management of intellectual capital and organizational knowledge. New York, NY: Oxford University Press.
Coburn, C. E. (2003). Rethinking scale: Moving beyond numbers to deep and lasting change. Educational Researcher, 32(6), 3-12.
Cohen, D. K., & Ball, D. B. (2007). Educational innovation and the problem of scale. In B. Schneider & S. K. McDonald (Eds.), Scale up in education: Ideas in prin- ciple (Vol. I, pp. 19-36). Lanham, MD: Rowman & Littlefield.
Cohen, D. K., Peurach, D. J., Glazer, J. L., Gates, K. G., & Goldin, S. (2014). Improvement by design: The promise of better schools. Chicago, IL: University of Chicago Press.
Cohen, W. M., & Levinthal, D. A. (1990). Absorptive capacity: A new perspective on learning and innovation. Administrative Science Quarterly, 35, 128-152.
Datnow, A. (2000). Power and politics in the adoption of school reform models. Educational Evaluation and Policy Analysis, 22, 357-374.
Datnow, A., Hubbard, L, & Mehan, H. (2002). Extending educational reform: From one school to many. New York, NY: Routledge.
Datnow, A., & Park, V. (2009). Towards the co-construction of educational policy: Large-scale reform in an era of complexity. In D. Plank, B. Schneider, & G. Sykes (Eds.), Handbook of education policy research (pp. 348-361). New York, NY: Routledge.
DeArmond, M., Gross, B., Bowen, M., Demeritt, A., & Lake, R. (2012). Managing talent for school coherence: Learning from charter management organizations. Seattle: University of Washington, Center on Reinventing Public Education.
Dosi, G., Nelson, R. R., & Winter, S. G. (2001). Introduction: The nature and dynam- ics of organizational capabilities. In G. Dosi, R. R. Nelson, & S. G. Winter (Eds.), The nature and dynamics of organizational capabilities (pp. 51-68). New York, NY: Oxford University Press.
Dozois, E., Langlois, M., & Blanchet-Cohen, N. (2010). A practitioner’s guide to developmental evaluation. Montreal, Quebec, Canada: The J.W. McConnell Family Foundation.
Earl, M. J., & Scott, I. A. (1999). What is a chief knowledge officer? Sloan Management Review, 40(2), 29-38.
Easterly, W. (2009). The civil war in development economics. Retrieved from http:// aidwatchers.com/2009/12/the-civil-war-in-development-economics/
Education Sector. (2009). Growing pains: Scaling up the nation’s best charter schools. Washington, DC: Education Sector.
Eisenhardt, K. M., & Martin, J. A. (2000). Dynamic capabilities: What are they? Strategic Management Journal, 21, 1105-1121.
Feldman, M. S., & Pentland, B. T. (2003). Reconceptualizing organizational rou- tines as a source of flexibility and change. Administrative Science Quarterly, 48, 94-118.
644 Educational Policy 30(4)
Foray, D., Murnane, R., & Nelson, R. (2007). Randomized trials of educational and medical practices: Strengths and limitations. Economics of Innovation and New Technology, 16, 303-306.
Gamble, J. A. A. (2008). A developmental evaluation primer. Montreal, Quebec, Canada: The J.W. McConnell Family Foundation.
Gawande, A. (2002). Complications: A surgeon’s notes on an imperfect science. New York, NY: Picador.
Gawande, A. (2007). Better: A surgeon’s notes on performance. New York, NY: Picador. Gawande, A. (2009). The checklist manifesto: How to get things right. New York,
NY: Metropolitan Books. Glazer, J. L. (2009a). External efforts at district-level reform: The case of the National
Alliance for Restructuring Education. Journal of Educational Change, 10, 295-314.
Glazer, J. L. (2009b). How external interveners leverage large-scale change: The case of America’s Choice, 1998-2003. Educational Evaluation and Policy Analysis, 31, 269-297.
Glazer, J. L., & Peurach, D. P. (2013). School improvement networks as a strategy for large-scale education reform: The role of environments. Educational Policy, 27, 676-710.
Glennan, T. K., Jr., Bodilly, S. J., Galegher, J. R., & Kerr, K. A. (2004). Expanding the reach of educational reforms: Perspectives from leaders in the scale-up of educational interventions. Santa Monica, CA: RAND.
Granger, R. C. (2011). The big why: A learning agenda for the scale-up movement. Pathways, Winter, 28-32.
Grant, R. M. (1996). Toward a knowledge-based theory of the firm [Special Winter issue]. Strategic Management Journal, 17, 109-122.
Gross, B., & DeArmond, M. (2010). Parallel patterns: Teacher attrition in charter vs. district schools. Seattle: Center on Reinventing Public Education, Center on Reinventing Public Education, University of Washington.
Haskins, R., & Baron, J. (2011). Part 6: The Obama Administration’s evidence-based social policy initiatives: An overview. In R. Puttick (Ed.), Evidence for social policy and practice: Perspectives on how research and evidence can influence decision making in public services (pp. 28-35). London, England: Nesta.
Hatch, T. (2000). What does it take to break the mold? Rhetoric and reality in New American Schools. Teachers College Record, 102, 561-589.
Honig, M. I. (2006). Complexity and policy implementation: Challenges and opportu- nities for the field. In M. I. Honig (Ed.), New directions in policy implementation: Confronting complexity (pp. 1-24). Albany: State University of New York.
Ingersoll, R. M. (2001). Teacher turnover and teacher shortages: An organizational analysis. American Educational Research Journal, 38, 499-534.
Institute of Education Sciences. (2012a). About IES: Connecting research, policy, and practice. Available from http://ies.ed.gov/aboutus/
Institute of Education Sciences. (2012b). Request for applications: Education research grants. Retrieved from http://ies.ed.gov/funding/pdf/2012_84305A.pdf
Peurach et al. 645
Institute of Education Sciences. (2013). Seeking comment on new IES research topic, Continuous Improvement Research in Education. Retrieved from http://ies. ed.gov/funding/comment_CIRE.asp/
Institute of Education Sciences/National Science Foundation. (2013). Common guidelines for education research and development. Washington, DC: Institute of Education Sciences.
Kaestle, C. F. (1993). The awful reputation of education research. Educational Researcher, 22(1), 23+26-31.
Khandker, S. R., Koolwal, G. B., & Samad, H. A. (2010). Handbook on impact evalu- ation: Quantitative methods and practice. Washington, DC: The World Bank.
Lake, R., Dusseault, B., Bowen, M., Demeritt, A., & Hill, P. (2010). The National Study of Charter Management Organizations (CMO) Effectiveness: Interim findings. Seattle: Center on Reinventing Public Education, University of Washington.
Lam, C. Y. (2011). A case study on the use of developmental evaluation for innovat- ing: Navigating uncertainty and unpacking complexity (Unpublished master’s thesis). Queen’s University, Kingston, Ontario, Canada.
Latour, B. (1988). Science in action: How to follow scientists and engineers through society. Cambridge, MA: Harvard University Press.
Levine, A. (2005). Educating school leaders. New York, NY: The Education School Project.
Levine, A. (2006). Educating school teachers. New York, NY: The Education School Project.
Lewin, R. (1999). Complexity: Life at the edge of chaos. Chicago, IL: University of Chicago Press.
March, J. G. (1996). Exploration and exploitation in organizational learning. In M. D. Cohen & L. S. Sproull (Eds.), Organizational learning (pp. 101-123). Thousand Oaks, CA: Sage. (Reprinted from Organization science, 2(1), 1991)
Marsh, J., Hamilton, L., & Gill, B. (2008). Assistance and accountability in exter- nally managed schools: The case of Edison Schools, Inc. Peabody Journal of Education, 83, 423-458.
McDonald, J. P., Klein, E. J., & Riordan, M. (2009). Going to scale with new schools designs: Reinventing high schools. New York, NY: Teachers College Press.
McLaughlin, M. W., & Mitra, D. (2001). Theory-based change and change-based theory: Going deeper and going broader. Journal of Educational Change, 2, 301-323.
Mehta, J., Gomez, L. M., & Bryk, A. S. (2012). Building on practical knowledge: The key to a stronger profession is learning in the field. In J. Mehta, R. B. Schwartz, & F. M. Hess (Eds.), The futures of school reform (pp. 35-64). Cambridge, MA: Harvard Education Press.
Mosteller, F., & Boruch, R. (Eds.). (2002). Evidence matters: Randomized trails in education research. Washington, DC: Brookings.
Musser, J., & O’Reilly, T. (2006). Web. 2.0: Principles and best practices. Cambridge, MA: O’Reilly Media.
646 Educational Policy 30(4)
National Charter School Research Project. (2007). Quantity counts: The growth of charter school management organizations. Seattle: National Charter School Research Project, University of Washington.
Nelson, R. R., & Winter, S. G. (1982). An evolutionary theory of economic change. Cambridge, MA: Harvard University Press.
Patton, M. Q. (2006). Evaluation for the way we work. Nonprofit Quarterly, 13, 28-33.
Patton, M. Q. (2008). Utilization-focused evaluation (4th ed.). Thousand Oaks, CA: Sage.
Patton, M. Q. (2011). Developmental evaluation: Applying concepts to enhance inno- vation and use. New York, NY: Guilford Press.
Patton, M. Q. (2012). Essentials of utilization-focused evaluation. Thousand Oaks, CA: Sage.
Penuel, W., Fishman, B., Cheng, B. H., & Sabelli, N. (2011). Organizing research and development at the intersection of learning, implementation, and design. Educational Researcher, 40, 331-337.
Peurach, D. J. (2011). Seeing complexity in public education: Problems, possibilities, and success for all. New York, NY: Oxford University Press.
Peurach, D. J., & Glazer, J. L. (2012). Reconsidering replication: New perspectives on large-scale school improvement. Journal of Educational Change, 13, 155-190.
Peurach, D. J., Glazer, J. L., & Lenhoff, S. W. (2012). Make or buy? That’s really not the question: Considerations for systemic school improvement. Phi Delta Kappan, 93(7), 51-55.
Peurach, D. J., & Gumus, E. (2011). Executive leadership in school improvement networks: A conceptual framework and agenda for research. Current Issues in Education, 14(3), 1-17
Preskill, H., & Beer, T. (2012). Evaluating social innovation. Washington, DC: Center for Evaluation Innovation.
Preskill, H., & Torres, R. T. (2000). The learning dimension of evaluation use. New Directions for Evaluation, 88(Winter), 25-37.
Ramstad, E. (2009). Developmental evaluation framework for innovation and learn- ing networks: Integration of the structure, process and outcomes. Journal of Workplace Learning, 21, 181-197.
Raudenbush, S. W. (2007). Designing field trials of educational innovations. In B. Schneider & S. K. McDonald (Eds.), Scale up in education: Issues in practice (Vol. II, pp. 1-15). Lanham, MD: Rowman & Littlefield.
Rogers, E. M. (1995). Diffusion of innovations (4th ed.). New York, NY: Free Press.
Ronfeldt, M., Loeb, S., & Wyckoff, J. (2013). How teacher turnover harms student achievement. American Educational Research Journal, 50, 4-36.
Rowan, B. (1990). Commitment and control: Alternative strategies for the organi- zational design of schools. In C. Cazden (Ed.), Review of research in educa- tion (Vol. 16, pp. 353-389). Washington, DC: American Educational Research Association.
Peurach et al. 647
Rowan, B. (2002). The ecology of school improvement: Notes on the school improvement industry in the United States. Journal of Educational Change, 3, 283-314.
Rowan, B., Camburn, E., & Barnes, C. (2004). Benefiting from comprehensive school reform: A review of research on CSR implementation. In C. Cross (Ed.), Putting the pieces together: Lessons from comprehensive school reform research (pp. 1-52). Washington, DC: National Clearinghouse for Comprehensive School Reform.
Rowan, B., Correnti, R. J., Miller, R. J., & Camburn, E. M. (2009a). School improve- ment by design: Lessons from a study of comprehensive school reform programs. In G. Sykes, B. Schneider, & D. Plank (Eds.), AERA handbook on education policy research (pp. 637-651). New York, NY: Routledge.
Rowan, B., Correnti, R. J., Miller, R. J., & Camburn, E. M. (2009b). School improve- ment by design: Lessons from a study of comprehensive school reform programs. Philadelphia, PA: Consortium for Policy Research in Education.
Schneider, B., & McDonald, S. K. (Eds.). (2007). Scale up in education, Volume II: Issues in practice. Lanham, MD: Rowman & Littlefield.
Schochet, P. Z. (2008). Technical methods report: Statistical power for regression Discontinuity designs in education evaluations (NCEE 2008-4026). Washington, DC: National Center for Education Evaluation and Regional Assistance, Institute of Education Sciences, U.S. Department of Education.
Slavin, R. E., & Fashola, O. S. (1998). Show me the evidence! Proven and promising programs for America’s schools. Thousand Oaks, CA: Corwin Press.
Stewart, T. A. (1997). Intellectual capital: The new wealth of organizations. New York, NY: Doubleday.
Stuit, D. A., & Smith, T. M. (2009). Teacher turnover in charter schools. Nashville, TN: Peabody College, National Center on School Choice, Vanderbilt University.
Sutcliffe, K., & Weber, K. (2003). The high cost of accuracy. Harvard Business Review, 81, 74-82.
Sydow, J. (2004). Network development by means of network evaluation? Explorative insights from a case in the financial services industry. Human Relations, 57, 201- 220.
Sykes, G., Bird, T., & Kennedy, M. (2010). Teacher education: Its problems and some prospects. Journal of Teacher Education, 61, 464-476.
Szulanski, G., & Winter, S. G. (2002). Getting it right the second time. Harvard Business Review, 80(January-February), 62-69.
Szulanski, G., Winter, S. G., Cappetta, R., & Van den Bulte, C. (2002). Opening the black box of knowledge transfer: The role of replication accuracy. Philadelphia: Wharton School of Business, University of Pennsylvania.
Trujillo, T. (2012). The paradoxical logic of school turnarounds: A Catch-22 (ID No. 16797). Teachers College Record. Available from http://www.tcrecord.org.
U.S. Department of Education. (2010). Investing in Innovation Fund (i3) program: Guidance and frequently asked questions. Retrieved from http://www2.ed.gov/ programs/innovation/faqs.pdf
648 Educational Policy 30(4)
Van de Ven., A. H., Polley, D. E., Garud, R., & Venkataraman, S. (1999). The innova- tion journey. Oxford, UK: Oxford University Press.
Waldrop, M. M. (1992). Complexity: The emerging science at the edge of order and chaos. New York, NY: Simon & Schuster.
Weiss, C. H. (1997). Theory-based evaluation: Past, present, and future. New Directions for Evaluation, 76(Winter), 41-55.
Weiss, M. J., Bloom, H. S., & Brock, T. (2013). A conceptual framework for studying the sources of variation in program effects. New York, NY: MDRC.
Wernerfelt, B. (1995). The resource-based view of the firm: Ten years after. Strategic Management Journal, 16, 171-174.
Westley, F., Zimmerman, B., & Patton, M. Q. (2007). Getting to maybe: How the world is change. Toronto, Ontario: Vintage Canada.
Winter, S. G. (2003). Understanding dynamic capabilities. Strategic Management Journal, 24, 991-995.
Winter, S. G. (2010). The replication perspective on productive knowledge. In H. Itami, K. Kusunoki, T. Numagami, & A. Takeishi (Eds.), Dynamics of knowledge, corporate systems, and innovation (pp. 85-124). New York, NY: Springer.
Winter, S. G. (2012). Capabilities: Their origin and ancestry. Philadelphia: The Wharton School, University of Pennsylvania.
Winter, S. G., & Szulanski, G. (2001). Replication as strategy. Organization Science, 12, 730-743.
Winter, S. G., & Szulanski, G. (2002). Replication of organizational routines: Conceptualizing the exploitation of knowledge assets. In C. W. Choo & N. Bontis (Eds.), The strategic management of intellectual capital and organiza- tional knowledge (pp. 207-222). New York, NY: Oxford University Press.
Zollo, M., & Winter, S. G. (2002). Deliberate learning and the evolution of dynamic capabilities. Organization Science, 13, 339-351.
Author Biographies
Donald J. Peurach is an Assistant Professor of educational leadership and policy in the School of Education at the University of Michigan. His research focuses on large scale, practice-focused improvement efforts in underperforming schools.
Joshua L. Glazer is a Visiting Associate Professor of educational administration at the Graduate School of Education and Human Development at George Washington University. He is currently directing a study of Tennessee’s Achievement School District, an ambitious initiative to improve the State’s most under-performing schools.
Sarah Winchell Lenhoff is the director of policy and research at Education Trust- Midwest. Her work focuses on the intersections of policy and practice in school and educator improvement efforts.