SW of SWOT and PES of PESTEL for Costco

profileqwertyuioppoiuy
PESTELSFASTOWSblanks2.xlsx

PESTEL

Issues of concern include:
Politics labor law in different countries are different
political relationship between host country and foreign country
changes in tariffs
Economics Increasing international trade
pandemic decresed dispensable income
Effects of fluctuation
Fluctuation of exchange rate
Social lower unemployment levels
change in consumer behaviours towards e-commerce
Animal rights policy trends
Technology rapid technological improvements
rapid growth of e-commerce
business automation
Environment Environmental issues concerns
Climate change
Green products, renewable energy, recycle
Legal Employment Law
Safe workplace law , anti discrimination
Data protection
Other

SFAS

Current Objectives _______________________________________________________________________________________________________________________________________________ Current Strategies ____________________________________________________________________________________________________________________________________________ How important to the industry 0-1 How well does the company do/handle it? 1-5 Weighted score
Strengths
Low Price Strategy 0.1 5 0.5
Loyal Costomer Base 0.06 4 0.24
Strong Brand 0.08 4 0.32
Strong Distribution Network 0.05 4 0.2
Weaknesses
Limited Product Selection 0.08 4 0.32
Exclusively to members 0.04 2 0.08
Research and development 0.06 2 0.12
Low profit margins 0.07 2 0.14 -> indicates that they need to improve this
Opportunities
Expand supply chain and warehouses network 0.1 5 0.5
Be appealing to younger generations 0.02 3 0.06
E-commerce 0.07 4 0.28
Diversification 0.04 2 0.08
Threats
High competitions with other retailers 0.08 4 0.32
Increase labour costs and transport costs 0.06 4 0.24
Economic slow down due to epidemic 0.05 4 0.2
Exchange rates 0.04 3 0.12
Totals 1

TOWS

TOWS Remember: Objectives, Strategies currently in place Assumptions _________________________________________________________________________________________________________________________________________________________ Strengths Weaknesses
Copy all SWOT factors from the SFAS into the appropriate categories on this form
Opportunities
All suggestions must include:
1) a reference to the factors you are addressing
2) an actionable suggestion for the company to evaluate/follow
3) a reason to act on the suggestion (benefits expected)
Threats