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Running Head: PERSUASIVE AND INFORMATIVE PRESENTATIONS 1

PERSUASIVE AND INFORMATIVE PRESENTATIONS 3

Persuasive and Informative Presentations

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Persuasive and Informative Presentations

A persuasive presentation is intended for the purpose of selling a commodity or service while an informative presentation is one that is delivered for the objective of training and education (Kamalski, Sanders & Lentz, 2008). Persuasive presentation may want to sell an idea concerning services to be rendered like for the case of approving a proposal. You have to convince people to donate to a cause. The realization of a persuasive presentation is determined by the number of people who purchase the commodities or those who contribute towards the course. On the other hand, an example of informative presentation may encompass a teacher trying to coax students about a topic worth tackling. The success of this presentation is accomplished when students' performance improve on the test.

Some disciplines lend themselves more to informing rather than interpretation and attitude. For instance, when one enrolls for a biochemistry course, he or she expects the teacher to inform him or her about the biochemistry discipline but not trying to convince him or her about the good or bad influence pharmaceuticals have on the society. The goal is to inform as opposed to persuading students to ascribe to a positive or negative attitude the health care systems give rise to in the society.

References

Kamalski, J., Sanders, T., & Lentz, L. (2008). Coherence marking, prior knowledge, and comprehension of informative and persuasive texts: Sorting things out. Discourse Processes, 45(4-5), 323-345.