Marketing Article Deconstruction
COMPANY PROFILE
PepsiCo Inc
REFERENCE CODE: 26FFE4D9-E51D-4F5B-AC02-76DC923525A7 PUBLICATION DATE: 22 Oct 2018 www.marketline.com COPYRIGHT MARKETLINE. THIS CONTENT IS A LICENSED PRODUCT AND IS NOT TO BE PHOTOCOPIED OR DISTRIBUTED
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PepsiCo Inc TABLE OF CONTENTS
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TABLE OF CONTENTS
Company Overview ........................................................................................................ 3 Key Facts ......................................................................................................................... 3 Business Description ..................................................................................................... 4 History ............................................................................................................................. 5 Key Employees ............................................................................................................. 41 Key Employee Biographies .........................................................................................43 Major Products & Services ..........................................................................................46 SWOT Analysis ............................................................................................................. 49 Top Competitors ........................................................................................................... 55 Company View .............................................................................................................. 56 Locations And Subsidiaries ........................................................................................59
PepsiCo Inc Company Overview
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Company Overview
COMPANY OVERVIEW
PepsiCo Inc (PepsiCo) is a manufacturer of a wide range of beverages, foods and snacks. It sells products under various brands including Pepsi, Pepsi Max, Mountain Dew, Diet Pepsi, Lay's, Frito-Lay, Doritos, 7-Up, Tropicana, Aquafina, Mirinda, Gatorade and Quaker, V Water, Ya, Tostitos, Simba and Trop 50. PepsiCo distributes its products through direct-store-delivery, customer warehouse and foodservice, and vending distribution networks. Its customers include grocery stores, drug stores, convenience stores, discount/dollar stores, mass merchandisers, membership stores, wholesale and other distributors, e-commerce retailers and authorized independent bottlers. It has business operations across North America, South America, Europe, Asia-Pacific, the Middle East and Africa. PepsiCo is headquartered in Purchase, New York, the US.
The company reported revenues of (US Dollars) US$63,525 million for the fiscal year ended December 2017 (FY2017), an increase of 1.2% over FY2016. In FY2017, the company’s operating margin was 16.5%, compared to an operating margin of 15.6% in FY2016. In FY2017, the company recorded a net margin of 7.6%, compared to a net margin of 10.1% in FY2016.
Key Facts
KEY FACTS
Head Office PepsiCo Inc 700 Anderson Hill Road Purchase New York Purchase New York USA
Phone 1 914 2532000 Fax 1 914 2532070 Web Address www.pepsico.com Revenue / turnover (USD Mn) 63,525.0 Financial Year End December Employees 263,000 New York Stock Exchange Ticker PEP
PepsiCo Inc Business Description
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Business Description
BUSINESS DESCRIPTION
PepsiCo Inc (PepsiCo), a food and beverage company, markets, distributes and sells salty, sweet and grain based snacks, food products, carbonated and non-carbonated beverages in approximately 200 countries and territories worldwide.
The company operates through six reportable segments: North America Beverages (NAB), Frito-Lay North America (FLNA), Europe Sub-Saharan Africa (ESSA), Latin America, Asia, Middle East and North Africa (AMENA) and Quaker Foods North America (QFNA), which accounted for 33%, 24.9%, 17.4%, 11.3%, 9.5% and 3.9% of the company's total revenue, respectively, in FY2017.
The company conducts a variety of (R&D) activities and continues to invest to augment its growth and drive innovation worldwide. Its R&D focuses on the development of nutritious and convenient beverages, foods and snacks, meeting changing consumer demands and preferences. In FY2017, the company spent US$737 million on R&D, which was 1.2% of its revenue and decreased 3% YoY. It has R&D facilities in Brazil, China, India, Mexico, Russia, the UAE, the UK and the US.
PepsiCo has three snack plants in Mexico, and one each in Egypt and Australia; a snack, beverage and dairy plant in Russia; a food plant in in the US; a fruit juice plant in Belgium; a beverage plant in Egypt; and two concentrate plants in Ireland.
The company distributes its products through direct-store-deliveries (DSD), customer warehouse and distributor networks to various wholesale and other distributors, foodservice customers, grocery stores, drug stores, convenience stores, discount/dollar stores, mass merchandisers, membership stores, e- commerce retailers and authorized independent bottlers. In addition, it authorizes various independent bottlers to produce certain beverage products in specific geographic regions. PepsiCo also supplies food and snacks to various restaurants, businesses, schools and stadiums through various third-party foodservice and vending distributors and operators.
PepsiCo Inc History
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History
HISTORY
Contracts/Agreements
Year: 2018
In January, the company entered into a strategic partnership with Varun Beverages Ltd.
New Products/Services
Year: 2018
In January, the company introduced MTN DEW ICE, a new carbonated soft drink made with a splash of real juice.
Plans/Strategy
Year: 2018
In February, the company's subsidiary Frito-Lay announced to launch a special kind of Dorito chips.
Acquisitions/Mergers/Takeovers
Year: 2018
In February, Clayton, Dubilier & Rice and American Greetings agreed to acquire 60% stake in American Greetings.
New Products/Services
Year: 2018
In February, PepsiCo launched a new sparkling water, bubly, that combines refreshing and delicious flavors.
New Products/Services
Year: 2018
In January, the company’s Frito-Lay division introduced Doritos Blaze, a new snack flavor.
New Products/Services
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Year: 2018
In February, the company launched a new Drinkfinity flavored water system in the US.
New Products/Services
Year: 2018
In February, the company launched a new personalized beverage, Drinkfinity to fit the individual lifestyles of today's busy go-getters.
Contracts/Agreements
Year: 2018
In February, PepsiCo extended its partnership with the UEFA Champions League for further three years.
Contracts/Agreements
Year: 2018
In January, PepsiCo along with the National Hockey League Players' Association and the National Hockey League entered into a multi-year extension for exclusive NHL North American rights in the non- alcoholic beverage, sports nutrition and savory snack categories.
Contracts/Agreements
Year: 2018
In January, PepsiCo entered into a partnership with NFL, Aramark, the US Bank Stadium and the Minnesota Sports Facilities Authority announced Rush2Recycle, a game plan to recover more than 90% - more than 40 tons - of stadium waste at Super Bowl LII.
New Products/Services
Year: 2018
In March, PepsiCo introduced a new baby food production line to its infant nutrition plant in Omsk, Russia.
Plans/Strategy
Year: 2018
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In March, the company plans to build a new distribution plant in Chesterfield, Virginia, the US.
New Products/Services
Year: 2018
In May, the company introduced new diet and regular pepsi cans with in 20oz and 12oz formats.
New Products/Services
Year: 2018
In May, PepsiCo Foodservice launched an online platform, PepsiCo Partners, expanding its business into an ecommerce segment.
Acquisitions/Mergers/Takeovers
Year: 2018
In May, the company agreed to acquire Bare Foods Co, a baked fruit and vegetable snack maker, expanding its snack portfolio.
Product Recall
Year: 2018
In May, PepsiCo Foods Canada announced the voluntary recall of 750 bags of its Ruffles Regular- flavoured potato chips due to an unintentional filling of bags with Ruffles Sour Cream 'N Onion-flavoured potato chips.
Contracts/Agreements
Year: 2018
In June, PepsiCo North America Nutrition partnered with a nonprofit food and beverage incubator, The Hatchery Chicago for the Chicago incubator project.
Contracts/Agreements
Year: 2018
In July, the company awarded a contract to Eddie Stobart for managing its ambient transport operations in England and Wales from existing distribution centres in Birchwood and Leicester, the UK.
Plans/Strategy
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Year: 2018
In July, the company planned to launch The Hive, a new center for innovation to assist cultivate its niche brands.
Contracts/Agreements
Year: 2018
In July, PepsiCo Foodservice and CS Group extended their distribution agreement to distribute CS Group's Cool Attitudes Craft Mixers in the US.
Plans/Strategy
Year: 2018
In July, the company's Frito-Lay division plans to release the most chip flavors to give fans a regionally inspired Summer Of Flavor.
Plans/Strategy
Year: 2018
In July, the company's product, Lay's announced its plans to introduce eight regional potato chip flavors.
Contracts/Agreements
Year: 2018
In July, the company entered into a partnership with the Madison Square Garden to become the exclusive non-alcoholic beverage and salty snack partner across MSG Venues.
Plans/Strategy
Year: 2018
In July, the company plans to improve the nutritional value of some of its best selling products in line through its Results with Responsibility initiative.
Plans/Strategy
Year: 2018
In July, the company announced its plans to invest US$159 million for expanding two Frito-Lay snack
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manufacturing plants in Frankfort, Indiana, the US.
Financing Agreements
Year: 2018
In August, the company planned to invest US$100 million to expand and renovate a food factory in Shanghai, China.
New Products/Services
Year: 2018
In August, the company relaunched its Quaker cereals in the UK with less sugar.
Plans/Strategy
Year: 2018
In August, the company plans to invest US$159million to expand its Frito-Lay production site in Frankfort, Indiana.
Contracts/Agreements
Year: 2018
In August, the company entered into a multiyear agreement with Marriott International as a beverage provider to expand their relationship.
Acquisitions/Mergers/Takeovers
Year: 2018
In August, the company announced its plans to acquire Israel-based carbonated water machines supplier, SodaStream for US$3.2 billion.
New Products/Services
Year: 2018
In August, the company launched the Hive, a new entity in North America.
New Products/Services
Year: 2018
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In September, the company launched its Nutrition Greenhouse accelerator program to discover and support emerging brands in the food and beverage sector in North America.
Contracts/Agreements
Year: 2018
In September, the company joined NaturALL Bottle Alliance, a consortium formed between Danone, Nestle Waters and Origin Materials to develop bio-based bottles.
Contracts/Agreements
Year: 2018
In September, the company announced to expand its global relationship with HH Global to offer marketing execution services and to enhance their presence.
New Products/Services
Year: 2018
In September, the company's salty snacks division introduced three new flavors under its brand, Kurkure.
Others
Year: 2018
In September, PepsiCo announced new Rubtsovsk dairy plant investment projects in Russia.
Contracts/Agreements
Year: 2018
In October, the company partnered with Loop to introduce recycled plastic packaging.
Contracts/Agreements
Year: 2018
In October, Pepsi signed a memorandum of understanding with Odisha State Government to build a potato chips unit in Odisha, India.
Others
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Year: 2018
In October, the company launched its carbonated beverage portfolio in takeaway glass bottles for consumers in Maharashtra, India.
Contracts/Agreements
Year: 2018
In October, Pspsico selected Jubilant Foodworks as its new beverage partner for Domino’s Pizza India.
Acquisitions/Mergers/Takeovers
Year: 2018
In October, the company announced the acquisition of Health Warrior, Inc.
Acquisitions/Mergers/Takeovers
Year: 2018
In November, the company announced its plans to acquire Lincolnshire crisp company, Pipers Crisps.
Contracts/Agreements
Year: 2017
In February, the company entered into an agreement to change its naked juice labels in the US.
Business / Operations Closure
Year: 2017
In March, the company announced to close its Walkers Snacks factory in Peterlee, County Durham, England.
Contracts/Agreements
Year: 2017
In March, the company introduced Pepsi Max Ginger, a new sugar-free addition to the Max line-up.
Contracts/Agreements
Year: 2017
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In April, the company's Foodservice and Papa John’s International renewed its multi-year beverage contract in the US and a global expansion of the partnership in eight countries throughout Europe, the Middle East and Central America.
Contracts/Agreements
Year: 2017
In March, the company's Frito-Lay division and Lay's partnered to introduce Poppables, a new potato snack.
Plans/Strategy
Year: 2017
In May, Pepsi planned to sell stake in its UK bottler Britvic.
Acquisitions/Mergers/Takeovers
Year: 2017
In May, the company announced plans to acquire coconut water brand, Vita Coco.
Others
Year: 2017
In June, the company announced to launch LIFEWTR Series 2 bottle with labels designed by female artists.
New Products/Services
Year: 2017
In March, the company's Mtn Dew announced a plan to introduce a line of premium sodas with crafted unique flavors and herbal and citrus bitters.
New Products/Services
Year: 2017
In March, the company introduced three new flavors Orange Mango, Lemon Lime and Strawberry Melon in IZZE FUSIONS beverages.
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Contracts/Agreements
Year: 2017
In March, the company entered into a collaboration agreement with Danimer Scientific for the development of Danimer Scientifics’ biodegradable film resins to meet the sustainable flexible packaging requirements of PepsiCo’s global food and beverage business.
Contracts/Agreements
Year: 2017
In May, the company's Lipton partners with Food Network Star and The Series Co-Host, Chef Bobby Flay to host lipton summer camp.
Contracts/Agreements
Year: 2017
In May, the company entered into a partnership agreement with Healthier America to independently report and verify the company's progress.
New Products/Services
Year: 2017
In May, the company introduced new limited-edition beverage, Pepsi Fire.
Contracts/Agreements
Year: 2017
In May, PepsiCo Greater China Region entered into a strategic agreement with Alibaba Group to introduce innovative marketing initiatives, customized products and integrated omnichannel solutions.
New Products/Services
Year: 2017
In May, the company introduced a new sparkling lemonade LEMON LEMON.
Corporate Changes/Expansions
Year: 2017
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In June, the company opened its nacho chip brand Doritos in India at its Kolkata plant.
Contracts/Agreements
Year: 2017
In July, the company became the funding partner to National nonprofit The Recycling Partnership.
New Products/Services
Year: 2017
In July, Ruffles Brand Potato Chips, one of the marquee brands from PepsiCo's Frito-Lay division introduced Chips & Sips.
New Products/Services
Year: 2017
In August, Doritos, one of the marquee brands from PepsiCo's Frito-Lay Division introduced new Blazin' Buffalo Mix, a combination of four fan-favorite flavors - Chipotle, Cool Ranch, Blue Cheese.
New Products/Services
Year: 2017
In November, the company launched salted caramel flavor in the market.
Contracts/Agreements
Year: 2017
In November, Suntory Beverage & Food Asia entered into agreement to acquire a 51% share in International Refreshment, a beverage operation of PepsiCo.
Contracts/Agreements
Year: 2017
In December, the company, the PepsiCo Foundation and the Inter-American Development Bank created the Hydro-BID Support Center in Latin America and the Caribbean, for Water Management.
New Products/Services
Year: 2017
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In November, Doritos, the company's Frito-Lay Division, introduced Doritos Crunch Nuts and Doritos Crunch Mix.
Contracts/Agreements
Year: 2017
In September, the company's Mountain Dew and AMC partnered to launch its new augmented reality app, "The Walking Dead Encounter" with the experience of zombie walkers.
Contracts/Agreements
Year: 2017
In November, the company partnered with Suntory Beverage & Food Asia Pte Ltd., to form a beverage joint venture in Thailand.
Contracts/Agreements
Year: 2017
In July, the company and Molson Coors partnered to provide bar snacks as part of its on-premise delivery service.
New Products/Services
Year: 2016
The company's subsidiary The Quaker Oats Company launched a new Quaker Breakfast Flats.
New Products/Services
Year: 2016
The company's brand Aquafina, introduced a new line of flavored sparkling water to its menu.
New Products/Services
Year: 2016
The company’s subsidiary The Quaker Oats Company launched Quaker SuperGrains Instant Hot Cereal and Real Medleys SuperGrains Granola for breakfast.
New Products/Services
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Year: 2016
The company’s brand Aquafina, launched Aquafina Sparkling, flavored sparkling water.
New Products/Services
Year: 2016
The company introduced Mtn Dew Black Label, a carbonated soft drink.
New Products/Services
Year: 2016
The company expanded its product line Brisk by introducing a new Brisk Mate, a smooth energizing iced tea blended with South American yerba mate.
New Products/Services
Year: 2016
The company’s brand Doritos introduced Doritos Mix, a unique combination of four different Doritos shapes and flavors in one bag.
Corporate Changes/Expansions
Year: 2016
The company announced plans to open Kola House, the first experimental kola bar, restaurant, lounge and event space, in the New York, the US.
New Products/Services
Year: 2016
The company’s subsidiary The Quaker Oats Company launched a new line of gluten free oatmeal.
Contracts/Agreements
Year: 2016
The company entered into a collaboration agreement with Senomyx, Inc., to restat Senomyx's Sweet Taste Program.
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Acquisitions/Mergers/Takeovers
Year: 2016
The company announced plans to acquire KeVita Inc., a probiotic US drinks company.
Litigation
Year: 2016
The company's Quaker Oats was sued by consumers in the US states of New York, California and Illinois, for false advertising over the ingredients in its product.
Acquisitions/Mergers/Takeovers
Year: 2016
The company entered into a definitive agreement to acquire KeVita.
New Products/Services
Year: 2016
In December, the company launched a new premium priced bottled water, dubbed Lifewtr in the US.
Contracts/Agreements
Year: 2016
In October, PepsiCo entered into a collaboration with TB Alliance to improve the treatment for children with tuberculosis.
New Products/Services
Year: 2016
In September, the company launched a new 100% juice with probiotics, Tropicana Essentials Probiotics.
Acquisitions/Mergers/Takeovers
Year: 2016
In May, Trian Fund Management sold stake to PepsiCo for US$2 billion.
Contracts/Agreements
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Year: 2015
The company signed a cooperation agreement with OAO Lidskoe Pivo to sell, distribute and market its products in Belarus.
New Products/Services
Year: 2015
The company announced its plans to launch stevia-sweetened Pepsi True in stores across Denver, Minneapolis and Washington, the US.
New Products/Services
Year: 2015
The company launched two new flavors of its brand, Mountain Dew in the US.
New Products/Services
Year: 2015
The company started to sell imported premium snacks and fruit juices in India through exclusive e- commerce platforms.
Business / Operations Closure
Year: 2015
The company announced its plans to close one of its plants in Russia.
Plans/Strategy
Year: 2015
The company announced its plan to expand production in Egypt with an investment of US$500 million.
New Products/Services
Year: 2015
The company introduced a citrus-flavoured soft drink called DewShine under its Mountain Dew brand.
Contracts/Agreements
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Year: 2015
PepsiCo Americas Beverages entered a marketing alliance with Live Nation Entertainment, Inc., a leading live entertainment firm.
Corporate Changes/Expansions
Year: 2015
The company launched 7UP Revive brand in India.
New Products/Services
Year: 2015
The company's brand Mountain Dew launched Mtn Dew Baja Blast and Mtn Dew Sangrita Blast for a limited period.
New Products/Services
Year: 2015
The company launched chocolate peanut butter flavored popcorn under its Cracker Jack brand.
New Products/Services
Year: 2015
The company launched Doritos Jacked 3D tortilla snacks under its Doritos brand.
New Products/Services
Year: 2015
The company introduced Cheetos Sweetos Snacks under the Cheetos brand.
Contracts/Agreements
Year: 2015
The company entered into a partnership with Pepsi-Cola Products Philippines, Inc., for development of Cheetos in the Philippines.
Commercial Operation
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Year: 2015
The company announced to invest US$12 million to modernize its Frito-Lay plant in Cambridge to make the production lines more efficient and ergonomically safe.
Plans/Strategy
Year: 2015
The company announced to continue selling its aspartame-sweetened diet Pepsi online after removing the artificial sweetener from the product.
Contracts/Agreements
Year: 2015
The company expanded its partnership with SodaStream International Ltd to strengthen sales of its branded cola caps.
Contracts/Agreements
Year: 2015
The company partnered with JD.com Inc., to introduce the Quaker oat dairy drink to the consumers in China.
Contracts/Agreements
Year: 2014
The company entered into Strategic Alliance agreement with Shanghai Disney Resort as a primary beverage supplier.
New Products/Services
Year: 2014
The company launched a new Cheetos Flamin’ Hot / Doritos Dinamita Chile Limon in a combo pack.
Contracts/Agreements
Year: 2014
The company entered into an agreement with Cartoon Network Amazone to provide food and beverage
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to the Cartoon Network's themed park.
New Products/Services
Year: 2014
The company's Frito-Lay division launched a new snack, Near East Multigrain Chips.
Corporate Changes/Expansions
Year: 2014
The company’s Frito-Lay division expanded distribution of Lay's Air Pops crisps in California and the Pacific Northwest region of the US with new Salt & Vinegar flavor.
Contracts/Agreements
Year: 2014
The company extended its collaborative agreement to use Senomyx’s sweet flavor ingredients in non- alcoholic beverages till August 2016.
New Products/Services
Year: 2014
The company launched three models of Pepsi Spire dispensers.
Corporate Changes/Expansions
Year: 2014
PepsiCo and its local bottler in Myanmar, Lotte MGS Beverages announced commencement of local production of Pepsi-Cola for the first time since 1997.
Corporate Changes/Expansions
Year: 2014
The company entered into a joint venture agreement with German dairy company Theo Muller and formed Wave Holdings to establish US$206 million yogurt facility in Batavia, New York, the US.
Corporate Changes/Expansions
Year: 2014
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PepsiCo South Africa opened a new Simba manufacturing facility in Prospecton, KwaZulu-Natal, South Africa.
Contracts/Agreements
Year: 2014
The company renewed its partnership of over 16 years with the Papa Murphy's Holdings, Inc., a franchisor and operator of Take ‘N’ Bake pizza chain based in the US.
Corporate Changes/Expansions
Year: 2014
PepsiCo and Almarai announced to invest US$345 million in Egypt over the next five years through Beyti, a subsidiary of International Dairy & Juice Ltd.
Corporate Changes/Expansions
Year: 2014
The company opened a new research and development facility in Dubai, the UAE.
Corporate Changes/Expansions
Year: 2014
The company opened a new snack production plant in Dammam, Saudi Arabia.
New Products/Services
Year: 2014
The company's Quaker Oats division launched Quick 3-Minute Steel Cut Oatmeal and Real Medleys Super Grains products.
Contracts/Agreements
Year: 2014
The company's subsidiary PepsiCo Foods Vietnam Company signed a Memorandum of Understanding with the Department of Agriculture and Rural Development and the Phivang Collaboration of Farmers in Vietnam to introduce a sustainable contract potato farming model into Vietnam.
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New Products/Services
Year: 2014
Quaker Oats, a division of PepsiCo launched Quaker Instant Oats Caldo, an exciting, innovative and nutritious new range of instant porridge products across the Philippines.
New Products/Services
Year: 2013
The company expanded the Tropicana portfolio in India by adding three new variants of juices.
New Products/Services
Year: 2013
The company’s Mountain Dew unit launched a sparkling juice beverage called Kickstart, in two flavors, Orange Citrus and Fruit Punch.
Contracts/Agreements
Year: 2013
PepsiCo and Tata Global Beverages entered in to an agreement to form a joint venture for non- carbonated ready to drink health and wellness drinks.
Corporate Changes/Expansions
Year: 2013
Muller Quaker Dairy, a joint venture between PepsiCo and The Muller Group, open a new ‘state of the art’ yogurt production site in Batavia, New York.
Corporate Changes/Expansions
Year: 2013
The company opened baking innovation center in Apodaca, Nuevo Leon, Mexico.
Corporate Changes/Expansions
Year: 2013
PepsiCo announced that it would be investing around US$5.5 billion over six years in expansion of its
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operations in India.
Contracts/Agreements
Year: 2013
PepsiCo (49%) and Suntory Holdings (51%) entered into a joint venture in Vietnam, establishing Suntory PepsiCo Vietnam Beverage (SPVB).
Research and Development
Year: 2012
The company opened an R&D center in Shanghai.
Acquisitions/Mergers/Takeovers
Year: 2012
The company formed an alliance with Ocean Spray Cranberries, Inc. to distribute cranberry and blueberry based beverages in Latin America.
Commercial Operation
Year: 2012
The company opened a food manufacturing plant in Wuhan, China.
Commercial Operation
Year: 2012
The company opened a beverage plant in China along with Tingyi (Cayman Islands) Holding Corp.
Others
Year: 2012
Mountain Dew, Brisk and Starbucks join PepsiCo’s billion dollar brand list, taking the number to 22.
Contracts/Agreements
Year: 2012
PepsiCo announced an agreement with Diamond Star, one of the largest consumer packaged goods
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distributors in Myanmar to import, sell and distribute Pepsi-Cola, 7-Up and Mirinda.
New Products/Services
Year: 2012
The company launched Pepsi Next brand.
Stake Sale
Year: 2012
The company's minority stake was acquired by Relational Investors LLC.
Contracts/Agreements
Year: 2011
Burger King Corporation selected PepsiCo as the exclusive soft drink supplier in more than 1,000 of its restaurants throughout Latin America and Caribbean region.
Contracts/Agreements
Year: 2011
Atlanta's Stevi B's awarded exclusive beverage pouring rights in all of its 44 locations to PepsiCo.
Contracts/Agreements
Year: 2011
Grupo Embotelladoras Unidas, S.A.B. de C.V. (GEUPEC), Empresas Polar and PepsiCo signed an agreement to create a nationwide beverage company in Mexico.
Contracts/Agreements
Year: 2011
The company and Strauss Group planned to form a joint venture to produce and sell fresh dips and spreads in markets outside of North America.
Contracts/Agreements
Year: 2011
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The company signed an agreement with The University of Delaware for exclusive beverage pouring rights on Newark and Wilmington campuses.
Contracts/Agreements
Year: 2011
The company entered into an Exclusive Bottling Appointment with the Alokozay Group of Companies to manufacture and distribute a range of PepsiCo beverages in Afghanistan.
Contracts/Agreements
Year: 2011
The company and the Inter-American Development Bank (IDB) partnered to foster social and economic growth in Latin America and the Caribbean.
Contracts/Agreements
Year: 2011
The company began offering five options of eco-friendly, recyclable and compostable cups to foodservice customers in the US.
Acquisitions/Mergers/Takeovers
Year: 2011
PepsiCo acquired 66.00% of Wimm-Bill-Dann Foods OJSC, a Russia-based branded food-and-beverage company.
Acquisitions/Mergers/Takeovers
Year: 2011
The company acquired Mabel, a leading producer of biscuits and snacks in Brazil.
Acquisitions/Mergers/Takeovers
Year: 2011
PepsiCo and Tingyi Holding, a major food and beverage company in China, announced that they had agreed to form a strategic alliance in China.
Contracts/Agreements
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Year: 2011
The company signed a multi-year agreement with Burger King Corporation to become its soft drink provider for restaurants in Latin America and the Caribbean.
Contracts/Agreements
Year: 2010
PepsiCo Beverages Americas entered into an agreement with The FRS Company to distribute its FRS Healthy Energy brand of products,
Contracts/Agreements
Year: 2010
The company signed a four-year collaborative agreement with Senomyx, Inc., a company focused on using proprietary technologies, to discover and develop novel flavor ingredients for the food, beverage, and ingredient supply industries.
Contracts/Agreements
Year: 2010
PepsiCo and GNC, a specialty retailer of nutritional products, signed a joint venture agreement to develop and sell fortified coconut water products under the newly created Phenom brand name.
Contracts/Agreements
Year: 2010
The company’s division, Pepsi Beverages Company, and Tampico Beverages, Inc. signed a distribution agreement to distribute TAMPICO PLUS fruit-flavored beverage products through PepsiCo's direct store delivery system in select US markets.
Contracts/Agreements
Year: 2010
The company signed an agreement with the VSIP Bac Ninh Co. Ltd, to develop a beverage production plant in the VSIP Bac Ninh Integrated Township and Industrial Park.
Acquisitions/Mergers/Takeovers
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Year: 2010
Pepsi Beverages Company acquired Pepsi-Cola Bottling Co. of Yuba City, Inc., a Pepsi-Cola franchised bottler serving parts of northern California.
Acquisitions/Mergers/Takeovers
Year: 2010
PepsiCo completed the merger of Pepsi Bottling Group, Inc. and PepsiAmericas, Inc. its two largest bottlers in the US for US$7.80 billion. On completion of the merger PepsiCo created a new bottling business called Pepsi Beverages Company.
Plans/Strategy
Year: 2010
Frito-Lay planned to make 50% of its products with all natural ingredients by the end of 2011.
Contracts/Agreements
Year: 2009
PepsiCo entered into a definitive merger agreement with its two largest bottlers, The Pepsi Bottling Group, Inc. (PBG) and PepsiAmericas, Inc. (PAS) to acquire all of the outstanding shares of common stock.
Contracts/Agreements
Year: 2009
PepsiCo entered into an agreement with Dr Pepper Snapple Group, Inc. (DPS) to manufacture and distribute certain DPS products.
Contracts/Agreements
Year: 2009
The company and Calbee Foods Company formed a strategic alliance to produce and sell a range of food products in Japan.
Acquisitions/Mergers/Takeovers
Year: 2009
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The company's Pepsi Bottling Ventures, LLC acquired the assets of Pepsi Cola Bottling Company of Conway-Myrtle Beach, Inc., the Pepsi-Cola franchise bottler based in Conway, South Carolina.
Acquisitions/Mergers/Takeovers
Year: 2009
The company agreed to acquire Brazil's largest coconut water company, Amacoco Nordeste Ltda. and Amacoco Sudeste Ltda. (Amacoco).
Acquisitions/Mergers/Takeovers
Year: 2009
The company acquired Karinto snack business in Peru.
Acquisitions/Mergers/Takeovers
Year: 2009
PepsiCo and Almarai, joint venture, International Dairy and Juice Limited (IDJ), acquired Egypt's international company for agro-industrial projects, Beyti.
Plans/Strategy
Year: 2009
The company established PepsiCo Bottling North America (PBNA) by combining of its two bottlers, PBG and PAS.
Contracts/Agreements
Year: 2008
The company entered into an agreement to acquire Bulgaria’s Leading Nuts and Seeds Company.
Corporate Awards
Year: 2008
The company was awarded 2008 Energy Star Partner of the Year Award.
Acquisitions/Mergers/Takeovers
Year: 2008
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The company signed an agreement to acquire Russian juice company, Lebedyansky.
Acquisitions/Mergers/Takeovers
Year: 2008
The company acquired Spitz International, a Canadian-based manufacturer of sunflower and pumpkin seeds.
Plans/Strategy
Year: 2008
PepsiCo announced plans to invest USD1 billion in China over the next four years as part of its strategy to expand in emerging markets and broaden its portfolio of local products.
Corporate Awards
Year: 2007
The company was awarded 2007 Working Mother ‘Best Company for Multicultural Women’.
New Products/Services
Year: 2007
Aquafina introduced Aquafina Alive, a low calorie, vitamin-enhanced water beverage.
New Products/Services
Year: 2007
Pepsi-Cola North America launched Diet Pepsi MAX.
Acquisitions/Mergers/Takeovers
Year: 2007
PepsiCo and Pepsi Americas, Inc jointly acquired Sandora, a leading juice company in Ukraine.
Contracts/Agreements
Year: 2006
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The company signed agreements to acquire New Zealand snack company Bluebird Foods and Naked Juice Company.
New Products/Services
Year: 2006
Lay's introduced Hot 'n Spicy KC Masterpiece BBQ Potato Chips.
Acquisitions/Mergers/Takeovers
Year: 2006
The company acquired Stacy's Pita Chip Company.
Acquisitions/Mergers/Takeovers
Year: 2006
Pepsi acquired IZZE beverage company, producer of all-natural carbonated juice.
Contracts/Agreements
Year: 2005
PepsiCo International established Pioneer Foods, a South African food and beverage company, as its franchisee in South Africa.
New Products/Services
Year: 2005
PepsiCo launched Quaker Milk Chillers.
New Products/Services
Year: 2005
The company launched Pepsi Cappuccino in Romania.
New Products/Services
Year: 2004
Frito-Lay introduced Quaker Chewy Cookies & Milk granola bars and Quaker Fruit & Oatmeal cereal bars.
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New Products/Services
Year: 2004
Frito-Lay launched Doritos and Cheetos Halloween Treat Multi-Sacks.
Contracts/Agreements
Year: 2003
Pepsi-Cola signed a four-year sponsorship deal with the Canadian Hockey Association, making Pepsi the official soft drink.
Corporate Changes/Expansions
Year: 2003
PepsiCo established PepsiCo International, to unite all international snack, beverage and food units.
Contracts/Agreements
Year: 2002
PepsiCo and Kenneth Cooper, M.D., M.P.H., of Cooper Concepts Inc. (CCI), a division of the renowned Cooper Aerobics Center in Dallas, TX entered into an agreement to promote nutrition, fitness and wellness.
Acquisitions/Mergers/Takeovers
Year: 2001
PepsiCo acquired Tasali Foods, Saudi Arabia's leading snack company.
New Products/Services
Year: 2000
Pepsi-Cola launched Sierra Mist, a caffeine-free, lemon-lime carbonate.
Acquisitions/Mergers/Takeovers
Year: 2000
PepsiCo, Inc. and The Quaker Oats Company entered into an agreement to merge.
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Acquisitions/Mergers/Takeovers
Year: 2000
PepsiCo, Inc. entered into an agreement to acquire a majority stake in South Beach Beverage Company, producer of the SoBe brand..
Contracts/Agreements
Year: 1999
PepsiCo and Suntory Limited signed an agreement to create a joint venture Pepsi Bottling Ventures, linking bottling networks in North Carolina and New York.
Acquisitions/Mergers/Takeovers
Year: 1998
Frito-Lay acquired Barcel in Chile.
Acquisitions/Mergers/Takeovers
Year: 1998
PepsiCo acquired Tropicana Products from Seagram Company Ltd.
Acquisitions/Mergers/Takeovers
Year: 1998
The Frito-Lay Company acquired Smith's Snackfood Company in Australia from United Biscuits Holdings, Inc.
Corporate Changes/Expansions
Year: 1997
Pepsi-Cola North American bottling operations became a separate unit called The Pepsi-Cola Bottling Co.
New Products/Services
Year: 1997
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The company launched Aquafina bottled water.
New Products/Services
Year: 1997
Frito-Lay introduced Doritos 3D's Tortilla Chips, a triangle-shaped chip.
Corporate Changes/Expansions
Year: 1996
Pepsi-Cola’s domestic and international operations were combined into Pepsi-Cola Company.
New Products/Services
Year: 1995
Pepsi-Cola introduced Smooth Moos Smoothies, a line of low-fat dairy shakes.
Contracts/Agreements
Year: 1994
The company along with Starbucks formed the North American Coffee Partnership to jointly develop ready-to-drink coffee beverages.
New Products/Services
Year: 1994
Pepsi-Cola launched its sports drink All Sport.
Acquisitions/Mergers/Takeovers
Year: 1994
Pepsi-Cola International acquired soft drinks company, Duke and Sons Pvt Ltd in India..
Corporate Changes/Expansions
Year: 1994
The company began production and distribution of its products in Vietnam.
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New Products/Services
Year: 1993
Frito-Lay launched new Doritos brand Tortilla Thins.
Acquisitions/Mergers/Takeovers
Year: 1993
PepsiCo acquired East Side Mario's Restaurants Inc and D'Angelo Sandwich Shops chain.
Contracts/Agreements
Year: 1992
Frito-Lay and General Mills entered into an agreement to merge snack food businesses in Europe.
New Products/Services
Year: 1991
Frito-Lay introduced Sunchips, its first multigrain snack.
Acquisitions/Mergers/Takeovers
Year: 1991
PepsiCo acquired an equity interest in Wedel SA, the leading manufacturer of chocolate and confectioner.
Corporate Changes/Expansions
Year: 1991
Pepsi-Cola formed a joint venture with Unilever to develop and market iced/rtd tea drinks.
Contracts/Agreements
Year: 1990
PepsiCo signed the largest commercial trade agreement in history with the Soviet Union.
Acquisitions/Mergers/Takeovers
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Year: 1990
PepsiCo acquired a controlling interest in Gamesa, largest cookie company in Mexico.
Acquisitions/Mergers/Takeovers
Year: 1989
PepsiCo acquired Walkers Crisps and Smith Crisps, UK based snack food companies.
Acquisitions/Mergers/Takeovers
Year: 1989
PepsiCo acquired Smartfood ready-to-eat popcorn business.
Contracts/Agreements
Year: 1988
Frito-Lay partnered with Hostess Foods in Canada.
Stock Listings/IPO
Year: 1986
PepsiCo was listed on the Tokyo stock exchange.
New Products/Services
Year: 1986
Frito-Lay introduced Santitas brand restaurant style tortilla chips.
Acquisitions/Mergers/Takeovers
Year: 1986
Pepsi-Cola acquired Mug Root Beer.
Acquisitions/Mergers/Takeovers
Year: 1986
The company acquired Kentucky Fried Chicken, a prominent company in the quick service chicken
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market.
Acquisitions/Mergers/Takeovers
Year: 1986
PepsiCo acquired 7Up International, the third largest franchise soft drink operation outside the US.
New Products/Services
Year: 1985
The company added its first line of sweet snacks, Sonrics to its product line, in Mexico.
New Products/Services
Year: 1984
The company introduced soft drinks with fruit juice such as Slice and Diet Slice.
New Products/Services
Year: 1982
The company introduced Pepsi Free and Diet Pepsi Free, the first major brand caffeine-free colas.
Corporate Changes/Expansions
Year: 1981
The company launched PepsiCo Food Systems (PFS), its restaurant supply company.
New Products/Services
Year: 1981
Frito-Lay introduced Tostitos brand crispy round tortilla chips.
Corporate Changes/Expansions
Year: 1980
The company established PepsiCo Food Service International (PFSI).
New Products/Services
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Year: 1979
The company introduced twelve-pack cans.
Research and Development
Year: 1979
The company started its PepsiCo Research and Technical Center in Valhalla, New York.
Acquisitions/Mergers/Takeovers
Year: 1978
The company acquired Taco Bell.
Acquisitions/Mergers/Takeovers
Year: 1977
The company acquired Pizza Hut, Inc.
New Products/Services
Year: 1976
The company introduced Pepsi Light.
Corporate Changes/Expansions
Year: 1973
The company established Foods International, later called PepsiCo Foods International (PFI) and subsequently named Frito-Lay International, to market snack foods around the world.
Contracts/Agreements
Year: 1972
The company was given exclusive rights to import Stolichnaya Russian vodka in the US.
New Products/Services
Year: 1970
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The company introduced the industry's first two-liter bottle.
Acquisitions/Mergers/Takeovers
Year: 1970
The company acquired Wilson Sporting Goods, a sports equipment company.
New Products/Services
Year: 1969
Frito-Lay, a sub-division of the company introduced Funyuns brand onion flavored snacks.
Acquisitions/Mergers/Takeovers
Year: 1968
The company acquired North American Van Lines (NAVL), a premier transportation company.
Corporate Changes/Expansions
Year: 1966
The company entered Japan and Eastern European market.
New Products/Services
Year: 1966
The company introduced Doritos brand tortilla chips.
Incorporation/Establishment
Year: 1965
PepisCo Inc was established as a result of the merger of Pepsi-Cola and Frito-Lay.
New Products/Services
Year: 1964
The company formulated Diet Pepsi.
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Others
Year: 1890
Pepsi-Cola was first created by Caleb Bradham, a pharmacist from New Bern, NY in the late 1890s.
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Key Employees
KEY EMPLOYEES
Name Job Title Board Hugh F. Johnston Chief Financial Officer, Executive Vice
President, Vice Chairman Executive Board
Indra K. Nooyi Chairman Executive Board Mehmood Khan Chief Scientific Officer-Global Research
and Development, Executive Vice President, Vice Chairman
Executive Board
Alberto Weisser Director Non Executive Board Cesar Conde Director Non Executive Board Daniel Vasella Director Non Executive Board Darren Walker Director Non Executive Board David C. Page Director Non Executive Board Dina Dublon Director Non Executive Board George W. Buckley Director Non Executive Board Ian M. Cook Director Non Executive Board Richard W. Fisher Director Non Executive Board Robert C. Pohlad Director Non Executive Board Shona L. Brown Director Non Executive Board William R. Johnson Director Non Executive Board Albert P. Carey Chief Executive Officer-North America Senior Management Eugene Willemsen Executive Vice President-Global
Categories & Franchise Management Senior Management
Jon Banner Executive Vice President-Communications Senior Management Kirk Tanner President-North America Beverages, Chief
Operating Officer- North America Beverages
Senior Management
Laxman Narasimhan Chief Executive Officer-Latin America and Europe Sub-Saharan Africa
Senior Management
Marie T. Gallagher Controller, Senior Vice President Senior Management Ramon Laguarta Chief Executive Officer Senior Management Sanjeev Chadha Chairman-Asia, Middle East and North
Africa Senior Management
Vivek Sankaran President-Frito-Lay North America and Chief Operating Officer-Frito-Lay North America
Senior Management
Brian Newman Executive Vice President-Finance and Operations, Latin America
Senior Management
Jim Andrew Executive Vice President-Corporate Senior Management
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Strategy , Chief Venturing Officer Umran Beba Global Chief Diversity and Engagement
Officer, Senior Vice President-Talent Management
Senior Management
Jody Davids Chief Information Officer, Senior Vice President
Senior Management
Ruth Fattori Chief Human Resources Officer, Executive Vice President-Human Resources
Senior Management
Anne Fink President-Global Foodservice Senior Management Luis Montoya President- Latin America Beverages Senior Management Pedro Padierna Chairman-Mexico Senior Management Mike Spanos Chief Executive Officer-Asia, Middle East
and North Africa Senior Management
Grace Puma Whiteford Executive Vice President-Global Operations
Senior Management
David Yawman Executive Vice President-Government Affairs, General Counsel, Secretary
Senior Management
Paula Santilli President-PepsiCo Mexico Foods Senior Management Ram Krishnan President-Greater China Region Senior Management Silviu Popovici President-Europe Sub-Saharan Africa Senior Management Simon Lowden President-Global Snacks Group Senior Management
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Key Employee Biographies
KEY EMPLOYEE BIOGRAPHIES
Hugh F. Johnston
Board:Executive Board Job Title:Chief Financial Officer, Executive Vice President, Vice Chairman Since:2015 Age:56
Mr. Hugh F. Johnston has been the Chief Financial Officer, Executive Vice President and Vice Chairman of PepsiCo, Inc. since July 2015. Prior to this, he was Chief Financial Officer and Executive Vice President of the company from March 2010. He joined the company in 1987 and has held various senior management positions, including Chief Financial Officer of Beverages and Foods; Senior Vice President of Mergers and Acquisitions; President of Pepsi-Cola North America Beverages; and Executive Vice President of Global Operations. He also serves as Director of AOL, Inc. Previously, he served as Vice- Chairman and Director of the American Beverage Association and Director of Pepsi Bottling Group.
Indra K. Nooyi
Board:Executive Board Job Title:Chairman Since:2007 Age:62
Ms. Indra K. Nooyi has been the Chairman of the company since May 2007. Prior to this, she served as the Chief Executive Officer of the company from 2006 to 2018. She also served as the Director, President and Chief Financial Officer from May 2001- September 2006. Earlier, Ms. Nooyi served as the Senior Vice President and Chief Financial Officer from February 2000 to April 2001. She also served as PepsiCo's Senior Vice President, Corporate Strategy and Development from 1996 to February 2000, and as the Senior Vice President, Strategic Planning from 1994 to 1996. Prior to this, Ms. Nooyi worked for four years as the Senior Vice President of Strategy, Planning and Strategic Marketing for Asea Brown Boveri, Inc. She also served as the Vice President and a Director of Corporate Strategy and Planning at Motorola, Inc during 1986 -1990. Prior to this, she spent six years at The Boston Consulting Group.
Mehmood Khan
Board:Executive Board Job Title:Chief Scientific Officer-Global Research and Development, Executive Vice President, Vice Chairman Since:2015 Age:59
Mr. Mehmood Khan has been the Vice Chairman, Executive Vice President and Chief Scientific Officer of
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Global Research and Development of PepsiCo, Inc. since February 2015. Prior to this, he served as the Chief Executive Officer of the company’s Global Nutrition Group from November 2010 to May 2012. He also served as Chief Scientific Officer of the company from 2008 to May 2012. Prior to joining the company, Mr. Khan was President, Takeda Global Research & Development Center. Previously, he was a faculty member at the Mayo Clinic and Mayo Medical School, serving as Director of the Diabetes, Endocrine and Nutritional Trials Unit in the endocrinology division. He also worked for nine years leading programs in diabetes, endocrinology, metabolism and nutrition for the Hennepin County Medical Center in Minneapolis.
Ramon Laguarta
Board:Senior Management Job Title:Chief Executive Officer Since:2018 Age:54
Mr. Ramon Laguarta has been the Chief Executive Officer of the company since October 2018. Prior to this, he served as the President of the company. Previously, he served as the Chief Executive Officer of Europe Sub-Saharan Africa (ESSA) region of the company from 2015 to 2017. He also served in various other roles at the company, including Chief Executive Officer of PepsiCo Europe in 2015, President of Developing & Emerging Markets, PepsiCo Europe from 2012 to 2015, President of PepsiCo Eastern Europe Region from 2008 to 2012, and Commercial Vice President of PepsiCo Europe from 2006 to 2008. He also served as the General Manager for Iberia Snacks and Juices from 2002 to 2006 and General Manager for Greece Snacks and Marketing Vice President for Spain Snacks from 1999 to 2001.
Jody Davids
Board:Senior Management Job Title:Chief Information Officer, Senior Vice President Since:2016
Ms. Jody Davids has been the Senior Vice President and Chief Information Officer of the company since April 2016. Prior to this, she worked as Chief Information Officer of Agrium Inc. Ms. Davids has more than 30 years of experience in leading and developing technology functions for large organizations. Over the course of her career, she has worked with Best Buy, Cardinal Health, Nike, and Apple. Currently, she also serves on the board of Premier Inc.
Ruth Fattori
Board:Senior Management Job Title:Chief Human Resources Officer, Executive Vice President-Human Resources Since:2017 Age:65
Ms. Ruth Fattori has been an Executive Vice President, Human Resources and Chief Human Resources Officer of the company since October 2017. Previously, she served as the Senior Vice President, Talent
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Management, Training and Development from February 2013 to October 2017. Prior to joining the company, Ms. Fattori was Managing Partner of Pecksland Partners, LLC from 2009 to February 2013. She also served as Executive Vice President and Chief Administrative Officer for MetLife, Inc. from 2008 to 2009. Ms. Fattori served as Executive Vice President of Human Resources at Motorola, Inc. from 2004 to 2008. Prior to this, she held senior human resources positions at JPMorgan Chase & Co. and Siemens Corporation.
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Major Products & Services
MAJOR PRODUCTS & SERVICES
PepsiCo is a global food and beverage products manufacturer and distributor. The major products and brands offered by the company include the following:
Products:
Potato Chips Cheese Flavored Snacks Branded Dips Corn Chips Granola Bars Multigrain Snacks Cereals Rice Pasta and Other Branded Products Oatmeal Mixes and Syrups Grits Life Cereal Rice-A-Roni Pasta Roni Beverage Concentrates Fountain Syrups Rtd Iced-Tea and Coffee Drinks Packaged Water Carbonates Sports and Energy Drinks Juice and Nectars Still Drinks
Brands:
Alegro Amp Energy Aquafina Aquafina Flavorsplash Aunt Jemima Cap'n Crunch Cheetos Chester's Chipsy Chokis Chudo
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Cracker Jack Crunchy Diet Mist Twst Diet Mountain Dew Diet Mug Diet Pepsi Diet 7UP Domik v Derevne Doritos Duyvis Elma Chips Emperador Frito-Lay Fritos Fruktovy Sad Frustyle, Gamesa Gatorade G2 G Series Grandma's Izze Kurkure Lay's Life Lifewtr Lifewater Lubimy Manzanita Sol Marias Gamesa Matutano Mirinda Miss Vickie's Mother's Mountain Dew Mountain Dew Code Red Mountain Dew Kickstart Mug Munchies Naked Near East O.N.E. Paso de los Toros Pasta Roni Pepsi Pepsi Max Pepsi Next
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Pepsi Zero Sugar Pepsi One Propel Quaker Quaker Chewy Quakes Red Rock Deli Rice-A-Roni Rold Gold Rosquinhas Mabe Ruffles Sabritas Saladitas Sakata Sandora 7-Up and Diet 7-Up (outside the US) 7UP Free Santitas Sierra Mist Simba Smartfood Smith's Snack a Jacks SoBe SoBe Lifewater Sonric's Stacy's SunChips Toddy Toddynho Tostitos Trop 50 Tropicana Tropicana Pure Premium Tropicana Twister V Water Vesely Molochnik Walkers Ya
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SWOT Analysis
SWOT ANALYSIS
PepsiCo Inc (PepsiCo) is a food and beverage company. Strong market position, focused R&D activities, reinvestment to generate strong financial results, and strong customer base are the company’s major strengths, even as, product recalls and allegations remain areas of concern. In the future, competitive pressures, volatile raw material prices, and obesity and water concerns could affect its business operations. However, growing global growth in soft drinks consumption, global savory snacks market, focus on refranchising internationally, and tax reform in the US are likely to provide growth opportunities to the company.
Strength
Market Position R&D Activities Reinvestment to Generate Strong Financial Results Connecting with Consumers
Weakness
Lawsuits Product Recalls
Opportunity
Global Soft Drinks Consumption Focus on Refranchising Global Savory Snacks Market Tax Reform in the US
Threat
Obesity and Water Concerns Competitive Pressures Volatile Raw Material Prices
Strength
Market Position
The company enjoys a prominent market position that helps in attracting and serving a diverse customer base. PepsiCo is the second-largest food and beverage company in the world. It manufactures, markets and sells a range of convenient, enjoyable and wholesome foods and beverages. Its portfolio comprises oat, rice snacks and grain-based foods, carbonated and non-carbonated beverages. The company’s products are sold in more than 200 countries. PepsiCo has 25 brands generating retail sales of over US$1 billion annually. As of December 2017, the company held over 20% market share in the total US liquid refreshment beverage category. PepsiCo was the largest driver of growth for its food and beverage retail partners in the US in FY2017, contributing 19% of total food and beverage retail sales growth, which is more than the next 15 largest F&B manufacturers combined.
R&D Activities
Strong R&D activities improve the company’s competitiveness in the marketplace and also enhance its portfolio of offerings. PepsiCo is involved in several R&D activities to offer innovative products to its customers. Its activities comprise development of new ingredients and products; improvement and
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modernization of manufacturing processes; reformulation and improvement in the quality and appeal of existing products; and improvements in product quality. It operates research centers in Brazil, China, India, Germany, Russia, Mexico, the U AE, the UK and the US. In FY2017, the company invested US$737 million on its R&D activities. The company introduced several products in beverage, food and snack portfolio during the review year. In FY2017, PepsiCo focused on refining beverage, food and snack portfolio to meet changing consumer demands by reducing added sugars in beverages and sodium and saturated fat in foods and snacks; developed a wide portfolio of product choices, including beverage options that contain no high-fructose corn syrup and that are made with natural flavors; expanded food and beverage healthy vending initiative to increase the availability of convenient, affordable and enjoyable nutrition, and further expanded portfolio of nutritious products.
Reinvestment to Generate Strong Financial Results
PepsiCo’s focus on refining its business model on reducing management layers and implementing technologies resulted in higher manufacturing throughput, reduction in logistics costs and increasing go- to-market efficiency and effectiveness. It resulted in annual productivity savings of US$1 billion equivalent to 10% of annual EBIT or 1.6% of total sales. It also helped in better utilizing the company’s resources and making investments to record financial growth. PepsiCo recorded total revenue of US$63,525 million in FY2017, a growth of 1.2% over the previous year. It delivered organic revenue growth of 2.3% in FY2017 compared to FY2016. During the review year, its core operating margin improved by 45 basis points. Its core constant currency earnings per share (EPS) improved by 9%, exceeding the 8% goal set at the beginning of FY2017. The company generated free cash flow of US$7.3 billion in FY2017, which exceeded the goal of US$7 billion set at the beginning of the review period. The core net return on invested capital (ROIC) improved by 140 basis points and stood at 22.9% at the end of FY2017. The company also achieved its target of returning US$6.5 billion in cash to shareholders in the form of dividends and share repurchases. Over the past five years, organic revenue grew at a CAGR of 4%, the core operating margin improved by 220 basis points, and constant currency annual EPS growth averaged 9%. Its operating margin stood at 16.5% in the review year and outperformed the beverages industry's operating margin average of 10% for the same year. The core net ROIC increased by over 750 basis points, whereas annualized dividend per share increased by 50% during the same period. Through dividends and share repurchases, the company returned US$38 billion to shareholders over the past five years.
Connecting with Consumers
PepsiCo’s products are used by consumers over one billion times a day in more than 200 countries. The company’s focus on managing customer relationships in retail and foodservice enabled it to create competitive advantage in the marketplace. Focus on strengthening its capabilities in (R&D, e-commerce, social and digital marketing helped it to connect with consumers. PepsiCo partners with retail customers through its e-commerce business to create a point of differentiation. In FY2017, its e-commerce business generated annual retail sales of US$1 billion. The company’s better control of its distribution systems help to develop an aligned system on snacks and beverages that serves the retailers well and reach higher number of consumers. The company leverages big data and predictive analytics to betters understand consumers’ requirements and design its campaign to deliver real-time marketing messages and tailored offers. The strength of its customer relationships enabled it to secure higher ranks in recent Kantar Retail PoweRanking survey, in which, the company’s retail partners named PepsiCo as the best-in-class
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manufacturer. It also received the top ranking in several functional categories, including clear company strategy, most important consumer brands, growth and profitability, sales force and customer teams, insights and category management, supply chain management and use of digital platforms. Similarly, PepsiCo was highly ranked in service by advantage in markets outside the US, including major markets comprising China, Russia, the UK and Mexico.
Weakness
Lawsuits
The company was involved in various law suits, affecting its brand image and cost structure. In October 2016, PepsiCo was sued in the federal court of New York by the Center for Science in the Public Interest (CSPI) on behalf of three shoppers over misleading advertisements. In the suit, the company was accused of providing wrong and fabricated information on the labels of Naked juices and smoothies. CSPI alleged that PepsiCo misleadingly markets Naked juices as predominantly containing high-value ingredients, but originally the main ingredient is often cheaper, less nutritious apple or orange juice. CSPI also claimed that PepsiCo embellishes No Sugar Added tag on Naked labels, whereas these products contain roughly as much sugar as in the company’s other carbonated soft drinks. Though PepsiCo denied these allegations but later (Feb 2017) it agreed to update the labels for its Naked Juice brand within eight months. In June 2016, PepsiCo reached a settlement in carcinogen class action lawsuit, where the company was accused of selling products containing chemical 4-Methylimidazole (4-MeI) that violates consumer protection law and common law in California.
Product Recalls
Frequent product recalls could increase the company’s operational costs. In July 2017, PepsiCo recalled two pack sizes of Doritos Chilli Heatwave over presence of milk that was not mentioned on the label that could potentially cause health risk for customers with an allergy or intolerance to milk or milk constituents. In January 2017, PepsiCo and the Food Standards Agency recalled few batches of Doritos lightly salted corn chips over presence of soya and wheat (gluten) that were not mentioned on the label. The recalled product could cause a possible health risk for individuals with an allergy or intolerance to wheat or gluten, and/or an allergy to soya. Though the product recalls portray the company’s focus towards safety, frequent recalls could have a negative impact on company’s reputation in the market.
Opportunity
Global Soft Drinks Consumption
The company stands to benefit from the growing global demand for soft drinks. According to in-house research report, the global consumption of soft drinks in terms of value stood at US$841,600.2 million in 2016 and is expected to grow at a CAGR of 5.8% during 2016-21 to reach US$1,113,926.6 million by 2021. Major factors driving the growth include growing global middle class population, increasing disposable income, rapid urbanization, improving buying power of customers’ worldwide, introduction of new flavors and changing customer needs. Usage of natural colors and sweeteners such as corn syrup,
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aspartame and similar ingredients, apart from improvement of quality in manufacturing process of beverages also contribute to the growth of the industry by attracting health conscious people. Carbonates and packaged water are the largest segments of the global soft drinks market, accounting for 33.1% and 20.6% of the market's total value, respectively. Asia-Pacific accounts for about 32.9% of the total global soft drinks market value, followed by the US (28.9%), Europe (22.5%), the Middle East (1.7%) and the rest of the world (14.1%).
PepsiCo stands to benefit from the growth as it markets products in more than 200 countries worldwide. The company took several initiatives to strengthen its beverages market. In February 2018, PepsiCo launched a new sparkling water, bubly, that combines refreshing and delicious flavors. In January 2018, the company's Mountain Dew introduced MTN DEW ICE, a crisp, clear, carbonated soft drink made with a splash of real juice.
Focus on Refranchising
PepsiCo repurposed its refranchising strategy, which focuses on extracting the productivity, driving the top line growth and also to check whether innovation sticks in the marketplace. In August 2017, Varun Beverages Ltd acquired PepsiCo India’s previously franchised territories in Odisha and parts of Madhya Pradesh along with three manufacturing units. PepsiCo signed an agreement with Varun Beverages to distribute its Tropicana juices, Gatorade sports drink and Quaker oats. During the review year, the company refranchised its beverage business in Jordan by selling a controlling interest in its bottling operations. PepsiCo recorded a pre-tax gain of US$140 million in selling, general and administrative expenses in AMENA segment. During the review year, the company entered into an agreement to refranchise its beverage business in Thailand by selling a controlling interest in its bottling operations. The transaction is expected to be completed in 2018. In FY2017, the company entered into an agreement to refranchise its entire beverage bottling operations and snack distribution operations in Czech Republic, Hungary, and Slovakia (CHS). The transaction is expected to be completed in 2018.
Global Savory Snacks Market
The growth in the global savory snacks market is likely to increase the company’s business in the future. Increasing population, higher per capita consumption, urbanization, growing middle class, improving technological standards, and increasing number of snacking occasions drive the savory snacks market worldwide. According to in-house research report, the global savory snacks market was valued at US$96,425.9 million in 2016, where processed snacks accounted for 36.4% of the total market value, followed by potato chips (25.8%), nuts and seeds (15.3%), ethnic or traditional snacks (11.6%), popcorn (4.9%), meat snacks (3.1%) and others (2.9%). The market is projected to grow at a CAGR of 6% during 2016-21 to reach US$129,158.5 million by the end of 2021. In terms of volume, the market is expected to grow at a CAGR of 3.2% during the period to reach 11,929.5 million kg by 2021. Increasing population in Asia-Pacific, coupled with a healthy economic outlook, presents a significant opportunity for the growth of the savory snacks market.
PepsiCo's snacks business is handled by Frito-Lay North America (FLNA) division, which is one of the largest contributors in its total revenue. FLNA contributed 24.9% of the total sales and 41% of EBIT in FY2017. Its total revenue increased by 1.6% in FY2017 over the previous year. It achieved an organic revenue growth of 3% during the review year, which could be attributed to higher growth in variety packs,
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Ruffles, Tostitos, Doritos and dips. FLNA has taken several initiatives to strengthen its portfolio and maintain its growth momentum. In January 2018, it introduced Doritos Blaze, a hot and spicy snack. In FY2017, FLNA launched Doritos Crunch Nuts and Doritos Crunch Mix Poppables, a light-textured potato snack in various flavors, including white cheddar and sea salt.
Tax Reform in the US
Impact of tax reform in the US is expected to give a fresh boost to the company’s business. The tax reform law is likely to allow business entities in the country for more flexibility in terms of managing resources, and particularly cash resources around the world and lower the cost of capital in the US. This new scenario could attract more investments on business in the country in coming years. In December 2017, the Government of the US passed The Tax Cuts and Jobs Act (Tax Reform Act). The new law slashed the corporate tax to a flat rate of 21%, a drastic fall from its previous maximum corporate tax rate of 35%. Furthermore, the new law eliminates the special corporate tax rate on personal service corporations (PSCs). It also lowers the 80% dividends received deduction (for dividends from 20% owned corporations) to 65% and the 70% dividends received deduction (for dividends from less than 20% owned corporations) to 50%. The new rate is effective from January 2018. The new law also repeals the alternative corporate tax on net capital gain. According to the Joint Committee on Taxation’s (JCT’s) estimates, the new law reflects a net tax cut of approximately US$1.456 trillion over the ten-year budget window. The reform is likely to enhance profitability of companies such as PepsiCo, which expects 9% increase in its core earnings per share in 2018 compared to 2017 due to the lower tax rate.
Threat
Obesity and Water Concerns
Health consequences resulting from obesity, and water scarcity are primary areas of concern for beverage companies. Researchers, health advocates and dietary guidelines have advocated a reduction in consumption of sweetened beverages in order to avoid obesity. Various governments plan to increase taxes on sugar-sweetened beverages to reduce consumption of such beverages and increase revenue. For instance, the Sugar-Sweetened Beverages Tax (SWEET) Act, institutes a tax of one cent per teaspoon of caloric sweetener such as sugar or high-fructose corn syrup. Increased consumer awareness towards obesity and probable new or increased taxes on sugar-sweetened beverages by governments could reduce the company’s product sales. To overcome from the above concerns, in March 2017, the company introduced Pepsi Max Ginger, a new sugar-free addition to the Max line-up. In the same month, PepsiCo introduced low-calorie Lemon Lemon and IZZE Fusions. Moreover, increased water scarcity and availability of quality water is deteriorating day by day. Water being a major ingredient for beverage manufacturers, increasing demand could result in higher production costs in coming years.
Competitive Pressures
PepsiCo and Coca-Cola are the two big soft drink giants that battle fiercely over the consumer attention and attachment. As they are present across most categories, the two adversaries have been very active in marketing. PepsiCo and The Coca-Cola Company represent over 40% of the US liquid refreshment beverage category. Apart from Coca-Cola, PepsiCo also competes with international beverage, food and
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snack companies operating in multiple geographies such as Nestle S.A., Kellogg Company, DPSG, International, Inc., Kraft Foods Group, Inc., Monster Beverage Corporation, Red Bull GmbH, and Snyder’s-Lance, Inc.
Volatile Raw Material Prices
The company’s performance is sensitive to raw material price movements. According to the Food and Agriculture Organization of the United Nations’ (FAO), Food Price Index averaged 174.6 points in 2017 as compared to 161.5 points in 2016, up 8.2%. Its Cereal Price Index averaged 151.6 points in 2017 as compared to 146.9 points in 2016, up 3.2%. Similarly, Dairy Price Index averaged 202.2 points in 2017 in comparison with 153.8 points in 2016, up 31.5%. The continuous supply of raw materials could be affected by adverse weather conditions, national emergencies, strikes, governmental controls, natural disasters, supply shortages or any other unexpected events. PepsiCo uses various agriculture related products in the production of carbonated and non-carbonated beverages. It also uses aspartame, cocoa, corn, corn sweeteners, flavorings, flour, grapefruits and other fruits, juice and juice concentrates oats, oranges, potatoes, rice, seasonings, sucralose, sugar, vegetable and essential oils, and wheat. Fluctuations in the prices of raw materials could increase product costs and affect the operations of the company.
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Top Competitors
TOP COMPETITORS
The following companies are the major competitors of PepsiCo Inc
Danone SA Dr Pepper Snapple Group Inc Kellogg Co Mondelez International Inc Monster Beverage Corporation Nestle SA Red Bull GmbH Snyder’s-Lance, Inc. Suntory Holdings Ltd The Coca-Cola Co The Kraft Heinz Co
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Company View
COMPANY VIEW
A statement from Management’s Discussion and Analysis of Financial Condition and Results of Operations of PepsiCo Inc is given below. The statement has taken from the company’s 2017 10-K report.
Executive Overview We are a leading global food and beverage company with a complementary portfolio of enjoyable brands, including Frito-Lay, Gatorade, Pepsi-Cola, Quaker and Tropicana. Through our operations, authorized bottlers, contract manufacturers and other third parties, we make, market, distribute and sell a wide variety of convenient and enjoyable beverages, foods and snacks, serving customers and consumers in more than 200 countries and territories. At PepsiCo, we are focused on operating our company in a way that generates sustained financial growth and consistently strong returns and is also responsive to the needs of the world around us. We call this approach Performance with Purpose — it is embedded into our business and our strategy — and it enabled us to deliver another year of strong performance in 2017. As we look to 2018 and beyond, we believe our Performance with Purpose strategy will enable us to continue delivering strong performance while positioning our Company for long-term sustainable growth.
Our strategies are designed to address key challenges facing our Company, including: macroeconomic and political volatility and the continued rebalancing of the economic world; shifting consumer preferences and increasing demand for more nutritious foods and beverages; the disruption of retail; the expansion of hard discounters; and the emergence of niche brands laying claim to large consumer segments, particularly in developed markets. We intend to focus on the following areas to address and adapt to these challenges: •Utilizing the strength of our distribution system to offer consumers a wide array of choices, from “fun-for- you” to “better-for-you” to “good-for-you” products to meet consumers’ demand for more nutritious foods and beverages; •Continuing to strengthen our retail and foodservice relationships to sell our products faster, increase cash flow and engage consumers; •Minimizing our environmental footprint to streamline costs and mitigate our operational impact on the communities in which we operate; •Continuing to invest in our associates so that we have the best talent to position our company for continued growth; and •Continuing our investments in e-commerce and digital solutions to meet changing consumer consumption patterns and capture cost savings while streamlining our operations.
Results of Operations — Consolidated Review In the discussions of net revenue and operating profit below, “effective net pricing” reflects the year-over- year impact of discrete pricing actions, sales incentive activities and mix resulting from selling varying
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products in different package sizes and in different countries and “net pricing” reflects the year-over-year combined impact of list price changes, weight changes per package, discounts and allowances. Additionally, “acquisitions and divestitures,” except as otherwise noted, reflect all mergers and acquisitions activity, including the impact of acquisitions, divestitures and changes in ownership or control in consolidated subsidiaries and nonconsolidated equity investees. The impact of the structural change related to the deconsolidation of our Venezuelan businesses is presented separately. Volume Our beverage volume in the NAB, Latin America, ESSA and AMENA segments reflects sales to authorized bottlers, independent distributors and retailers, as well as the sale of beverages bearing Company-owned or licensed trademarks that have been sold through our authorized independent bottlers. Bottler case sales (BCS) and concentrate shipments and equivalents (CSE) are not necessarily equal during any given period due to seasonality, timing of product launches, product mix, bottler inventory practices and other factors. While our beverage revenues are not entirely based on BCS volume, as there are independent bottlers in the supply chain, we believe that BCS is a valuable measure as it quantifies the sell-through of our beverage products at the consumer level. Sales of products from our unconsolidated joint ventures are reflected in our reported volume. NAB, Latin America, ESSA and AMENA, either independently or in conjunction with third parties, make, market, distribute and sell ready- to-drink tea products through a joint venture with Unilever (under the Lipton brand name), and NAB further, either independently or in conjunction with third parties, makes, markets, distributes and sells ready-to-drink coffee products through a joint venture with Starbucks. In addition, AMENA licenses the Tropicana brand for use in China on co-branded juice products in connection with a strategic alliance with Tingyi. Our food and snacks volume in the FLNA, QFNA, Latin America, ESSA and AMENA segments is reported on a system-wide basis, which includes our own sales and the sales by our noncontrolled affiliates of snacks bearing Company-owned or licensed trademarks. Servings Since our divisions each use different measures of physical unit volume (i.e., kilos, gallons, pounds and case sales), a common servings metric is necessary to reflect our consolidated physical unit volume. Our divisions’ physical volume measures are converted into servings based on U.S. Food and Drug Administration guidelines for single-serving sizes of our products. In 2017, total servings decreased 1% compared to 2016. In 2016, total servings increased 3% compared to 2015. Excluding the impact of the 53rd reporting week in 2016, total servings in 2017 was even with the prior year and total servings in 2016 increased 2% compared to 2015. Servings growth reflects adjustments to the prior year results for divestitures and other structural changes, including the deconsolidation of our Venezuelan businesses effective as of the end of the third quarter of 2015.
2017 Operating profit increased 7% and operating margin improved 1.0 percentage points. Operating profit growth was driven by the benefit of actions associated with our productivity initiatives, which contributed more than $1 billion in cost reductions across a number of expense categories, as well as effective net pricing. Items affecting comparability (see “Items Affecting Comparability”) also contributed 4 percentage points to operating profit growth and increased operating profit margin by 0.5 percentage points, primarily reflecting a prior-year impairment charge to reduce the value of our 5% indirect equity interest in TAB to its estimated fair value. Additionally, the impact of refranchising our beverage business in Jordan and a gain associated with the sale of our minority stake in Britvic each contributed 1 percentage point to operating profit growth. These impact------WebKitFormBoundarya67yaUoSp9Z9phvo
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Locations And Subsidiaries
LOCATIONS AND SUBSIDIARIES
Head Office
PepsiCo Inc 700 Anderson Hill Road Purchase New York Purchase New York USA Phone:1 914 2532000 Fax:1 914 2532070 www.pepsico.com
Other Locations and Subsidiaries
Alimentos Quaker Oats y Compania Limitada Calzada San Juan GTM
Alimesa S.A. Loza Napoleon La Rioja La Rioja ARG
Anderson Hill Insurance Limited 19 Reid Street Hamilton Hamilton BMU
Aquafina Inversiones, S.L. ESP
Aradhana Drinks and Beverages Private Limited Panchkula Chandigarh Panchkula Chandigarh IND
BAESA Capital Corporation Ltd. CYM
Beech Limited CYM
Bishkeksut, OJSC KGZ
Bolsherechensk Molkombinat, JSC RUS
Boquitas Fiestas S.R.L. HND
Canguro Rojo Inversiones, S.L. ESP
China Concentrate Holdings (Hong Kong) Limited HKG
Chipsy International For Food Industries Co.S.A.E EGY
Cipa Nordeste Industrial de Produtos Alimentares Ltda. BRA
Compania De Bebidas Pepsico, S.L. Frito-Lay North America, Inc.
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Av Los Olmos, 2 Zona Ind. Gamarra Vitoria-Gasteiz Alava Vitoria-Gasteiz Alava ESP Phone:34 91 3829300 Fax:34 91 3829310 www.pepsi.es/www.pepsico.es
7701 Legacy Drive Plano Texas Plano Texas USA Phone:1 800 3524477 www.fritolay.com
Grupo Gepp, SAPI de CV 4th floor Avenue Santa Fe No. 485 Col. Cruz Manca Santa Fe Mexico Santa Fe Mexico MEX Phone:52 55 52494700 gepp.com.mx
Health Warrior, Inc. 4820 Old Main Street Unit 102 Richmond Virginia Richmond Virginia USA
Lebedyansky, LLC 9 Zemlyanoy Val str. business center “Citydel” Moscow Moscow RUS Phone:7 495 933 62 50
Naked Juice Co. of Glendora, Inc. 935 W. 8Th St. Azusa California Azusa California USA Phone:1 626 812 Fax:1 626 334 www.nakedjuice.com
Pepsi Bottling Holdings, Inc. Delaware Delaware USA
Pepsi Cola Trading Ireland 30 Herbert Street Dublin Dublin IRL
Pepsi Croatia 1 Dimitrie Cantemir Blvd Bucharest Bucharest ROM Phone:40 21 3172800 Fax:40 21 3172802
Pepsi Hungary Helsinki ut 121-123, Budapest Budapest HUN Phone:36 1 4671515 Fax:36 1 1636464 www.pepsi.hu
PepsiCo Alimentos de Ecuador PepsiCo Americas Beverages
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Av. Juan de Selis y Tadeo Bénitez Esq Quito Quito ECU Phone:593 421 11278 ec.pepsimundo.com
700 Anderson Hill Road, Purchase New York Purchase New York USA Phone:1 914 2532000 Fax:1 914 2532229 www.pepsico.com
PepsiCo Australia Holdings Pty Ltd. 799 Pacific Hwy Chatswood New South Wales Chatswood New South Wales AUS Phone:61 29 9511799 www.pepsico.com.au
PepsiCo BeLux BVBA Da Vincilaan 3 Zaventem Brabant Flamand Zaventem Brabant Flamand BEL Phone:32 27 140540 Fax:32 27 140541 www.pepsico.be
PepsiCo Beverages International Limited C/o 7-Up Bottling Company 247 Moshood Abiola Way Ijora Lagos Lagos NGA Phone:234 1 5871686 Fax:234 1 5877146 www.pepsico.com
Pepsico Beverages Italia S.R.L. Via Tiziano, 32 Milano Lombardia Milano Lombardia ITA Phone:39 2 434381 Fax:39 2 43438200 www.pepsi.it
PepsiCo Beverages Switzerland GmbH Genfergasse 4, Bern Bern CHE Phone:41 33 47000 Fax:41 33 47001 www.pepsi.ch
PepsiCo Bosnia and Herzegovina 1 Dimitrie Cantemir Blvd, Bucharest 4, Bucharest Bucharest ROM Phone:40 213 172800 Fax:40 213 172802
PepsiCo Bulgaria Pepsi-Cola GmbH Linke Wienzeile Vienna Vienna Vienna Vienna AUT
PepsiCo Chile Avenida Kennedy 5454 Floor 4 Las Condes Santiago Santiago Santiago Santiago
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Phone:43 189 49120 Fax:43 189 41980 www.pepsi.com
CHL www.pepsico.cl
PepsiCo CZ s.r.o. Kolbenova 50/510 Praha 9 - Vysocany
Prague Vysocina Prague Vysocina CZE Phone:420 266 191200 Fax:420 266 191258 www.pepsico.cz
PepsiCo de Argentina S.R.L. 12 de Octubre y Gran Cañarias Buenos Aires Buenos Aires ARG Phone:54 6778 2200 Fax:54 6778 2234
PepsiCo Deutschland GmbH Hugenottenallee 173 Neu-Isenburg Neu-Isenburg DEU Phone:49 61 027490 Fax:49 61 02749200 www.pepsico.de
PepsiCo do Brasil Ltda. Street Renato Paes de Barros 1017 - 7th floor Moema Sao Paulo - SP - CEP 04530-001 Sao Paulo Sao Paulo Sao Paulo Sao Paulo BRA Phone:55 11 38485000 www.pepsico.com.br
PepsiCo Europe 63 Kew Road Richmond Surrey Richmond Surrey GBR Phone:44 208 3324000 Fax:44 208 3324042 www.pepsico.eu
PepsiCo Europe, Czech Republic Kolbenova 50/510 Vysocany Prague Prague CZE Phone:420 2 66191200 Fax:420 2 66191258
PepsiCo France SNC 420, rue d'Estienne d'Orves Colombes Cedex Paris Ile-de-France Paris Ile-de-France FRA Phone:33 1 55699000
Pepsico Holdings Building 1, Territory of the Free Economic Zone, Sherrizon Solnechnogorsk Moscow Moscow Moscow Moscow RUS
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www.pepsico.fr Phone:7 495 9370550 www.pepsico.ru
PepsiCo Inc 1 Pepsi Way Somers New York Somers New York USA Phone:1 914 7676000 www.PepsiCoBeverageFacts.com
PepsiCo Inc Emaar Square, Sheikh Zayed Rd. Emaar Bldg #2, Level 3 PO Box 11330 Dubai Dubai ARE Phone:971 4 4253700
PepsiCo Inc P.O. Box 049003 Chicago Illinois Chicago Illinois USA Phone:1 800 3676287 www.quakeroats.com
PepsiCo Inc P.O. Box 660634 Dallas Texas Dallas Texas USA Phone:1 800 3524477 www.fritolay.com
PepsiCo Inc Rue du Rhône 50 Geneva Geneva CHE Phone:41 914 2532000 www.pepsico.eu
Pepsico Inc Sucursal De Peru SA Cal. Esquilache Nro. 371 int. 15 Esquil Empresarial Business Center San Isidro Lima Lima Lima Lima PER Phone:51 1 7117111 www.pepsico.com
PepsiCo India Holdings Pvt Ltd Level 3-6 Pioneer Square, Sector 62, Near Golf Course Extension Road Gurgaon Haryana Gurgaon Haryana IND Phone:91 124 2880699 www.pepsicoindia.co.in
PepsiCo Internacional Mexico S. de R.L. de C. V. MEX
PepsiCo International 700 Anderson Hill Road Purchase
PepsiCo International Pte Ltd. 99 Bukit Timah Road Central Orchard
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New York Purchase New York USA Phone:1 914 2532552 www.pepsico.com
Singapore City Singapore City SGP Phone:65 63 386496 Fax:65 63 386596
PepsiCo Investment (China) Ltd. 1106/1107, 11th Floor SK Tower (Capital Tower) No.6 JIA Jianguomenwai Avenue Beijing Beijing Beijing Beijing CHN Phone:86 10 65630086 Fax:86 10 65630215 www.pepsico.com.cn
PepsiCo Malaysia Sdn Bhd 15th Floor, West Wing Wisma Consplant 2 2, 7 Jalan SS16/1 Selangor, Darul Ehsan Subang Jaya Subang Jaya MYS Phone:60 3 56378000 Fax:60 3 56368000 www.pepsimalaysia.com
PepsiCo Nederland B.V. Zonnebaan 35 Utrecht Utrecht NLD Phone:31 30 2473811/811 030-2473 Fax:31 30 2473650/650 030-2473 www.pepsico.nl
PepsiCo Nordic Denmark A/S Vesterbrogade 149, 1, DK-1620 Kobenhavn Kobenhavn DNK Phone:45 7070 2888 Fax:45 3262 3041 www.pepsi.dk
PepsiCo Nordic Finland Oy Atomitie 2a Helsinki Helsinki ALA Phone:358 9 682450 Fax:358 9 68244552 www.pepsi.fi
PepsiCo Nordic Norway AS Lilleakerveien 4 Oslo Oslo Oslo Oslo NOR Phone:47 22 132500 Fax:47 22 132501 www.pepsi.no
PepsiCo Philippines National Road Km29, Tunasan Muntinlupa Manila Muntinlupa Manila PHL Phone:63 8507901 www.pepsiphilippines.com
PepsiCo Republic of Ireland Little Island Industrial Estate, Little Island Cork Cork Cork Cork IRL Phone:353 1 214523100 Fax:353 1 4353926
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www.pepsico.ie PepsiCo Romania Sun Offices 391 Calea Vacaresti, 4th Floor Section 1, Sector 4 Bucharest Bucharest ROM Phone:40 372 377100 Fax:40 213 373272 www.pepsico.ro
PepsiCo Sweden Lilleakerveien 4 Oslo Oslo NOR Phone:47 2 2132500 Fax:47 2 2132501 www.pepsi.com/sv-se/d
PepsiCo Turkey Tekfen Tower Eski Buyukdere Caddesi No 209 Block D: 3 4 Levent Istanbul Istanbul-I (Thrace) Istanbul Istanbul-I (Thrace) TUR Phone:90 212 3193000 Fax:90 212 3570180 www.pepsi.com.tr
PepsiCo Ukraine Promyslova St, 7 Vyshneve Kiev Kiev Kiev Kiev UKR Phone:380 44 4905260 pepsico.ua
PepsiCo-IVI S.A. 19th km Athinon Lamias Ave Nea Erythraia Nea Erythraia GRC Phone:30 210 6699000 Fax:30 210 6646058 www.pepsico-ivi.gr
Pepsi-Cola (Thai) Trading Co., Ltd. Emporium Tower 16Th and 17Th Floor 622 Sukhumvit Road Khlong Ton Bangkok Bangkok (Krung Thep Maha Nakhon) Bangkok Bangkok (Krung Thep Maha Nakhon) THA Phone:66 2 6894600 Fax:66 2 6647265 www.pepsico.co.th
Pepsi-Cola Far East Trade Development Co., Inc. Pcppi Compound Km 29 National Road Tunasan Muntinlupa Laguna Muntinlupa Laguna PHL Phone:63 49 8451842
Pepsi-Cola General Bottlers Poland SP zoo ul. Zamoyskiego 24-26 Warsaw Greater Poland Warsaw Greater Poland POL Phone:48 22 6707070 Fax:48 22 6707261 www.pepsicopoland.com
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Pepsi-Cola International Deutschland Hugenottenallee 173 Neu-Isenburg Hessen Neu-Isenburg Hessen DEU Phone:49 610 27490 Fax:49 610 2749200 www.pepsi.at
Pepsi-Cola International Kazakhstan Manas str, 32, SAT business center, Almaty Almaty KAZ Phone:7 727 2324542 www.pepsi.kz
Pepsi-Cola International Serbia 17-19, Felix Street, Bucharest 1 Bucharest Bucharest ROM Phone:40 21 3172800 Fax:40 21 3172802
Pepsi-Cola Panamericana SA-Colombia Avenida de las Americas 53-09 Bogota Bogota COL Phone:57 1405 3002 Fax:57 1405 6375
Pepsi-Cola Panamericana, S.A. Av. 4, Edificio Ctro Empresarial Polar Urbanización Los Cortijos de Lourdes Caracas Distrito Capital Caracas Distrito Capital VEN Phone:58 2 2036411 www.empresaspolar.com
Pepsi-Cola Portugal LDA Lagoas Park Edificio 5C, 5 Porto Salvo Oeiras Lisboa Oeiras Lisboa PRT Phone:351 21 4147100 Fax:351 21 4144754 www.pepsi.pt
Pepsi-Cola SR sro Seldom Nadrazna 534 Malacky Bratislava Malacky Bratislava SVK Phone:421 347 963110 www.pepsico.sk
Sakata Rice Snacks Australia Pty Ltd Level 8 Tower A, 799 Pacific Highway Chatswood Sydney New South Wales Sydney New South Wales AUS Phone:61 1800 025789 www.sakata.com.au
The Quaker Oats Company P.O. Box 049003 Chicago Illinois Chicago
The Smith'S Snackfood Company Ltd Level 8 799 Pacific Highway Chatswood New South Wales
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Illinois USA Phone:1 312 8211000 www.quakeroats.com
Chatswood New South Wales AUS Phone:61 2 99511799 Fax:61 2 99511797 www.smiths.com.au
Tropicana Europe N.V. Imperiastraat 6 Zaventem Brabant Flamand Zaventem Brabant Flamand BEL Phone:32 27 140540 Fax:32 27 140541 www.tropicana.be
Tropicana Products Inc P.O. Box 049003 Chicago Illinois Chicago Illinois USA www.tropicana.com
Tropicana UK Ltd 450 South Oak Way, Green Park Reading Berkshire Reading Berkshire GBR www.tropicana.co.uk
Veurne Snack Foods BVBA Imperiastraat 6 Zaventem Brabant Flamand Zaventem Brabant Flamand BEL Phone:32 2 7140540 Fax:32 2 7140541
Walkers Snack Foods Ltd Freepost Le4 918 Leicester Leicestershire Leicester Leicestershire GBR www.walkers.co.uk
Wimm-Bill-Dann Foods OJSC Dmitrovskoye Highway Moscow Moscow RUS Phone:7 495 9255805 Fax:7 495 9255800 www.wbd.ru
A Progressive Digital Media business
John Carpenter House, John Carpenter Street, London, United Kingdom, EC4Y 0AN T: +44 (0) 203 377 3042 | F: +44 (0) 870 134 4371 | E: [email protected] | W: www.marketline.com
- Company Overview
- Key Facts
- Business Description
- History
- Key Employees
- Key Employee Biographies
- Major Products & Services
- SWOT Analysis
- Top Competitors
- Company View
- Locations And Subsidiaries