EXPORT PLAN

OUTLINE OF EXPORT PLAN

Part I Export Policy Commitment Statement

Part II Situation/Background Analysis

Product or Service

Operations

Personnel and Export Organization

Resources of the Firm

Industry Structure, Competition, and Demand

Part III Marketing Component

Identifying, Evaluating, and Selecting Target Markets

Product Selection and Pricing

Distribution Methods

Terms and Conditions

Internal Organization and Procedures

Sales Goals: Profit and Loss Forecasts

Part IV Tactics: Action Steps

Primary Target Countries

Secondary Target Countries

Indirect Marketing Efforts

Part V Export Budget

Pro Forma Financial Statements

Part VI Implementation Schedule

Follow-up

Periodic Operational and Management Review (Measuring Results Against Plan)

and Projected

Background Facts