add 1 paragraph to each section. Due in 3 hours

· Marketing Plan additions. Add 1 paragraph to each section of the marketing plan for Tesla Motors New self driving vehicle

· History

Electric vehicle market sales continue to grow. Global sales are expected to climb to 1.6

million in 2018 from 1.2 million in 2017 and is estimated to further increase to an estimated 2

million in 2019. Electric vehicle market potential continues to remain strong.

· Market demographics

· Market Trends

The technological improvement of powertrains and batteries in combination with high

regulatory pressures on internal combustion engines are driving the demand for electric

vehicles.Tesla can get ahead of its competitors by seamlessly integrating making electric cars,

batteries, and energy solution.

· Market Growth

Tesla Inc. continues to dominate the U.S. electric vehicle market with over 103,000

electric vehicles delivered in 2017. Nissan ranked 2nd according to the statistic.

· SWOT Analysis

Tesla is known for its sustainable innovation and its unique positioning in the market.

Over the past years, sales have grown at a phenomenal pace. And funds are poured into research

and development of innovative technology to improve car driving experience further.With the

introduction of Model 3 which sparked a lot of interest in the market, it’s questionable how Tesla

can fund the massive ramp up in the expansion and the demand. To stay ahead of its

commentators Tesla will need to match its revenue generated to the level of the substantial

funding.

Strengths

Weaknesses

Opportunities

Threats

· Competition Analysis

With the increasing demand for electric vehicles, solar panels and batteries many

automotive companies are aggressively competing in the market. Tesla has the potential to

increase its revenue in the global automotive market despite aggressive competition.