stratic Plan
© Jaffar Ahmad Alalwan 2012
All Rights Reserved
ii
THE STRATEGIC ASSOCIATION BETWEEN ENTERPRISE CONTENT
MANAGEMENT AND DECISION SUPPORT
A dissertation submitted in partial fulfillment of the requirements for the degree of Doctor of
Philosophy at Virginia Commonwealth University
By:
JAFFAR AHMAD ALALWAN
Master of Business Administration (Management Information Systems and Marketing),
University of Scranton, PA, USA, 2007
Bachelor of Science (Business Administration),
King Abdul Aziz University, Saudi Arabia, 2003
Dr. Heinz Roland Weistroffer (Chair), Associate Professor, Information Systems
Dr. Manoj Thomas (Co-Chair), Assistant Professor, Information Systems
Virginia Commonwealth University, USA
Virginia Commonwealth University
Richmond, Virginia
May, 2012
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iii
Table of Contents
Table of Contents ......................................................................................................................................... iii
List of Figures ................................................................................................................................................ v
List of Tables ................................................................................................................................................ vi
List of Acronyms .......................................................................................................................................... vii
ABSTRACT ................................................................................................................................................... viii
1. INTRODUCTION ..................................................................................................................................... 1
1.1 BACKGROUND AND DEFINITIONS ....................................................................................................... 1
1.2 MOTIVATION FOR THE RESEARCH ...................................................................................................... 3
1.3 RESEARCH OBJECTIVES, QUESTIONS, AND METHODOLOGY .............................................................. 5
2. LITERATURE REVIEW .............................................................................................................................. 7
2.1 SELECTION OF ECM PUBLICATIONS .................................................................................................. 10
2.2 LITERATURE ANALYSIS ...................................................................................................................... 12
2.3 CONCLUSION FROM LITERATURE ANALYSIS ..................................................................................... 21
2.4 SUMMARY ......................................................................................................................................... 24
3. RESEARCH METHODOLOGY ................................................................................................................. 26
3.1 PHASE 1: STRATEGIC CAPABILITIES OF ECM ..................................................................................... 26
3.2 PHASE 2: STRATEGIC MANAGEMENT FRAMEWORK ........................................................................ 28
4. HYPOTHESES AND MODEL DEVELOPMENT ......................................................................................... 35
4.1 HYPOTHESE DEVELOPMENT: INVESTIGATING THE STRATEGIC (DECISION-MAKING) CAPABILITIES
OF ECM .................................................................................................................................................... 35
4.2 DEVELOPMENT OF THE STRATEGIC MANAGEMENT FRAMEWORK.................................................. 41
4.3 SUMMARY ......................................................................................................................................... 53
5. RESULTS OF PHASE I: STRATEGIC CAPABILITIES OF ECM ..................................................................... 55
5.1 THE MEASUREMENT MODEL ............................................................................................................ 57
5.2 THE STRUCTURAL MODEL ................................................................................................................. 59
5.3 SUMMARY ......................................................................................................................................... 61
6. RESULTS OF PHASE II: EVALUATION OF THE PROPOSED FRAMEWORK .............................................. 63
6.1 DESCRIPTIVE ANALYSIS (SCENARIOS) ................................................................................................ 63
6.2 OBSERVATIONAL EVALUATION (CASE STUDY) .................................................................................. 72
iv
6.3 SUMMARY ......................................................................................................................................... 88
7. CONCLUSION ....................................................................................................................................... 92
7.1 SUMMARY AND CONTRIBUTION ...................................................................................................... 92
7.2 LIMITATIONS AND FUTURE RESEARCH DIRECTION .......................................................................... 95
REFERENCES ................................................................................................................................................ 97
APPENDICES .............................................................................................................................................. 106
A: Number of ECM publications in journals .......................................................................................... 106
B: Number of ECM publications in conferences ................................................................................... 107
C: Survey variables, their measures, and related literature ................................................................. 108
D: Survey instrument ............................................................................................................................ 110
E: The reviewed ECM papers and books ............................................................................................... 117
F: Table shells that are used to gather the case study data ................................................................. 128
v
List of Figures
Figure 2.1: Distribution of ECM publications by year ................................................................................. 11
Figure 2.2: Main perspectives of ECM research ......................................................................................... 13
Figure 3.1: Designed artifacts and their types in the terms of Hevner et al. (2004) .................................. 33
Figure 4.1: Content lifecycle and DS activities (the figure is based on ECM literature and Mintzberg et al.
1976) ........................................................................................................................................................... 37
Figure 4.2: The proposed hypotheses ......................................................................................................... 40
Figure 4.3: Formal strategic planning for ECM ........................................................................................... 44
Figure 4.4: Four perspectives (Tyrvainen et al. 2006) ................................................................................ 45
Figure 4.5: The ECM balanced scorecard versus the original balanced scorecard ..................................... 46
Figure 4.6: ECM balanced scorecard-strategy Map ................................................................................... 52
Figure 5.1: The structural model ................................................................................................................. 60
Figure 6.1: ImageNow balanced Scorecard-strategy map for Graduate Admission department .............. 70
Figure 6.2: Divisions of the police department ........................................................................................... 74
Figure 6.3: ImageNow strategy map of ABO division ................................................................................. 81
Figure 6.4: ImageNow workflow in ABO division ........................................................................................ 83
Figure 6.5: ImageNow configuration in ABO division ................................................................................. 84
vi
List of Tables
Table 1.1: Research questions, objectives and methodolgoy ....................................................................... 6
Table 2.1: Number of ECM publications ..................................................................................................... 11
Table 2.2: Proposed ECM research agenda ................................................................................................. 22
Table 3.1: Design-science research guidelines (Hevner et al. 2004), and related points from this research
.................................................................................................................................................................... 31
Table 3.2: Evaluation methods of design science artifacts ......................................................................... 31
Table 4.1: ECM balanced-scorecard ............................................................................................................ 49
Table 5.1: The distribution of respondents by department ........................................................................ 56
Table 5.2: Descriptive statistics of respondents ......................................................................................... 57
Table 5.3: Reliability results ........................................................................................................................ 57
Table 5.4: Discriminant validity results ....................................................................................................... 58
Table 5.5: Results of factor loadings and cross loadings ............................................................................. 59
Table 5.6: Results of hypotheses testing ..................................................................................................... 61
Table 6.1: Description of the evaluation methods ...................................................................................... 63
Table 6.2: BSC of ImageNow system in the Graduate Admission department ........................................... 67
Table 6.3: Case study protocol (Yin, 2009) .................................................................................................. 73
Table 6.4: ImageNow BSC for ABO division in the Police department ....................................................... 79
Table 6.5: Four quality tests of the case study ........................................................................................... 91
vii
List of Acronyms
BSC Balanced Scorecard
DSS Decision Support Systems
ECM Enterprise Content Management
FSP Formal Strategic Planning
IS Information Systems
KM Knowledge Management
PLS Partial Least Squares
REDCap Research Electronic Data Capture
SEM Structural Equation Modeling
SMF Strategic Management Framework
GA Graduate Admission
KSF Key Success Factors
ABO Administration and Business Operations
FERPA Family Educational Rights and Privacy
Act
viii
ABSTRACT
To deal with the increasing information overload and with the structured and unstructured data
complexity, many organizations have implemented enterprise content management (ECM)
systems. Published research on ECM so far is very limited and reports on ECM implementations
have been scarce until recently (Tyrväinen et al. 2006). However, the little available ECM
literature shows that many organizations using ECM focus on operational benefits while strategic
decision-making benefits are rarely considered. Moreover, the strategic capabilities such as
decision making capabilities of ECM are not fully investigated in the current literature. In
addition, the literature lacks a strategic management framework (SMF) that links strategies,
business objectives, and performance management although there are several published studies
that discuss ECM strategy. A strategic management framework would seem essential to
effectively manage ECM strategy formulation, implementation, and performance evaluation
(Kaplan and Norton 1996; Ittner and Larcker 1997). The absence of an appropriate strategic
management framework keeps organizations from effective strategic planning, implementation,
and evaluation, which affects the organizational capabilities overall. Therefore, the objective of
this dissertation is to determine the decision support capabilities of ECM, and specify how ECM
strategies can be formulated, implemented, and evaluated in order to fully utilize the ECM
strategic capabilities. Structural equation modeling as well as design science approaches will be
adopted to achieve the dissertation objectives.
1
1. INTRODUCTION
1.1 BACKGROUND AND DEFINITIONS
As the business environment is getting ever more complex and competitive, the requirement of
good and timely decision-making is becoming increasingly evident, and the employment of
decision support (DS) technology is becoming not only desirable but also essential. DS
technology can reduce uncertainty and increase efficiency in the decision-making process, and
much research has been published focusing on the efficiency and effectiveness of DS systems
(Arnott 2004; Arnott and Pervan 2005). DS technology encompasses many types of systems,
including decision support systems (DSS) in its original and narrow sense (Sprague 1980), expert
systems (ES) (Luconi et al. 1986), executive information systems (EIS) (Watson et al. 1991;
Singh et al. 2002), and group decision support systems (GDSS) (DeSanctis and Gallupe 1986).
In addition, there are hybrid systems and newer types of DS technologies, often developed and
designed around specific problem contexts, including systems that make use of knowledge
management (KM) techniques (Oppong et al. 2005; Anderson-Lehman et al. 2004). For example,
by using a knowledge-based approach, Zack (2007) showed how the organizational and
technological DS systems are linked to solve knowledge-based problems.
Enterprise content management (ECM) systems are implemented in many organizations to deal
with the increasing information overload and with the complexity of the structured and
unstructured organizational data. ECM has many definitions; for instance, the ECM Association
(AIIM) defines ECM as “the strategies, methods and tools used to capture, manage, store,
preserve, and deliver content and documents related to organizational processes. ECM tools and
strategies allow the management of an organization's unstructured information, wherever that
2
information exists” (www.aiim.org). ECM is also defined as “the strategies, tools, processes and
skills an organization needs to manage all its information assets (regardless of type) over their
lifecycle” (Smith and McKeen 2003, p.648). ECM can be viewed as an evolutionary phase of
information management that involves the management of structured and unstructured content
through the complete content lifecycle (Boiko 2002). There appears to be a consensus in the
published research that ECM is not only a practical set of technologies but also includes
organizational concepts that involve many business perspectives (Blair 2004; Munkvold et al.
2006; Tyrväinen et al. 2006; vom Brocke et al. 2008). Rockley (2006) reported that one of the
main goals of ECM implementation is to have transparent content sharing by making different
and disparate applications (i.e. web content management, records management) interoperable.
Shared transparent content that facilitates cross-departmental collaboration, can facilitate the
capturing of knowledge and content (Jenkins, 2004).
From financial point of view, the market of ECM is appealing for many vendors. Dunwoodie
(2004) mentioned that the ECM market is estimated to be $1.54 billion; Meta Group estimated
the ECM market to be $2.3 billion in software and $7 billion in services (Content Manager,
2004). Gartner estimates the ECM software revenue to exceed $5.1 billion by 2013 (EMC
Corporation, 2009). Although there is a difference in the estimated market figures, the numbers
indicate that the ECM market is growing. The numbers also explain the reason of the great
interest that newer competitors to the market (i.e. Oracle, IBM, Microsoft) have. The senior
director of Oracle noted, “Content management is entering a period of significant change and
potentially explosive growth” (Buchheim, 2006). The market of ECM can be categorized as
commercial (i.e. IBM, EMC, Interwoven, Vignette, Microsoft and Open Text), open-source (i.e.
Plone and Mambo), and hosted systems (i.e. SpringCM and Document Commander) (Kemp,
3
2007). Commercial ECMs are more popular than the other two categories; Gartner has ranked
EMC Documentum as the leader of ECM 2009 (EMC Corporation, 2009).
There is considerable overlap between the concepts of ECM and KM; in fact, some researchers
consider ECM a subfield of KM, or view ECM as one specific tool of KM (Nordheim and
Päivärinta 2006). Tyndale (2002) defined Knowledge management tools as the tools that
“promote and enable the knowledge process in order to improve decision-making” (p.183); he
mentioned the following as some examples of KM tools: intranet, content management,
document management, and web portals. Duffy (2001), Lee and Hong (2002), and Carvalho et
al. (2001) suggested that ECM is one type of KM. Traditional documents and data, corporate
internet and intranet sites, extranets and external sources, are some examples of the enterprise
content. ECM allows organizations to simplify managing heterogeneous data and to process
structured, and unstructured information (O'Callaghan and Smits 2005) that are essential for the
decision-making process.
1.2 MOTIVATION FOR THE RESEARCH
Though the increased use of Enterprise Content Management (ECM) system makes it an
important topic for information systems (IS) research (Päivärinta and Munkvold, 2005),
published literature on ECM to date is limited (Tyrväinen et al., 2006). The existing ECM
literature indicates that many organizations seem to focus on operational benefits of ECM, while
the strategic long-term benefits are rarely considered. Smith and McKeen (2003) found that the
operational benefits (i.e. cost reduction and work process simplification) are the primary
initiatives for ECM adoption. Some research has analyzed the impact of ECM on organizational
performance based on efficiency and content availability (vom Brocke et al., 2010); however,
long-term benefits (i.e. supporting decision making and competitive intelligence) are not major
4
drivers for ECM. A more strategic approach may result in better business value from ECM as
organizations desire to do more with the accumulated information content. For example, firms
should be able to utilize the information content to increase corporate knowledge for business
decisions (Davenport et al., 2001). According to Davenport et al. (2001), less than 10% of firms
analyze their transaction data to help in decision-making. Defining and implementing an
effective ECM strategy may turn out to be one of the biggest challenges of the next decade
(Varian and Lyman, 2000).
Many organizations desire to do more with the data and information content at their disposal. For
example, many firms would like to utilize the enterprise content to generate knowledge;
however, in practice, less than 10% of firms analyze their transaction data to help in decision-
making (Davenport et al. 2001). As potential long-term benefits of ECM, the capacity for
decision-making support is not utilized to any great extent, and there appears to be strong need to
investigate the DS capabilities of ECM. Smith and Mckeen (20003) write that ‘very few’ firms
utilize ECM to analyze the content to provide decision-making information to be used to make
informed decision, and thus to help in generating business value.
In addition, the literature lacks a strategic management framework (SMF) that links strategies,
business objectives, and performance management although there are several published studies
that discuss ECM strategy (Smith and McKeen, 2003; O'Callaghan and Smits, 2005; Rockley et
al., 2003). For instance, Tyrväinen et al. (2006) found that there is a paucity of evaluative work
associated with ECM research. A strategic management framework would seem essential to
effectively manage ECM strategy formulation, implementation, and performance evaluation
(Ittner and Larcker, 1997; Kaplan and Norton, 1996). The absence of an appropriate strategic
management framework will limit organizations from reaping the benefits of ECM capabilities.
5
1.3 RESEARCH OBJECTIVES, QUESTIONS, AND METHODOLOGY
Therefore, this dissertation has two objectives that will be conducted in two phases (see table 1).
The first objective is to have an understanding of the association between ECM and decision
support, and to identify the potential effects of ECM technology on decision support (DS)
activities. This objective will be achieved by linking ECM to decision support activities based on
the sequential framework of Mintzberg et al. (1976). Several hypotheses are proposed, and the
Partial Lease Square (PLS) technique will be used to test the hypotheses. The contribution of this
part is to prove (or refute) the less obvious strategic association between ECM and decision
support; the findings will encourage practitioners to focus on the DS capabilities while
implementing and using ECM.
The second objective is to have a strategic management framework for ECM systems that
supports the formulation, implementation, and evaluation of ECM strategies in order to fully
utilize the ECM strategic capabilities. To achieve the second objectives, several methodologies,
including balanced scorecard (BSC) and strategy map are integrated to drive the strategic
perspective. The contribution of this work is twofold. Firstly, an ECM strategic framework,
which integrates the formal strategic planning (FSP) with the balanced scorecard (BSC), is a
novel addition to the ECM body of knowledge. Implementing the framework in a real-world
organization highlights the importance of linking strategies to performance measures in the ECM
context. Secondly, practitioners can use the strategic framework to help them in more effectively
deploying and evaluating ECM systems, and ultimately utilizing the decision support capabilities
of ECM. Design science approach is used to propose and validate the suggested framework.
6
Phase 1 Phase 2
Research Problem
• Current focus on operational benefits of ECM
• Strategic decision-making benefits are rarely considered
• There appears to be strong need to investigate the DS capabilities of ECM.
• A SMF would seem essential to effectively manage ECM strategy formulation, implementation, and performance evaluation
• The literature lacks such a framework
Research Question
What are the strategic decision- making capabilities of ECM?
How can the ECM strategies be formulated, implemented, and evaluated in order to fully utilize the ECM strategic capabilities?
Research Objective
• To have an understanding of the association between ECM and DS
• To identify the potential effects of ECM technology on DS activities
To have a SMF for ECM systems that supports the formulation, implementation, and evaluation of ECM strategies to fully utilize the ECM strategic capabilities
Methodology PLS-SEM Design Science
Contribution • Prove (or refute) the less obvious strategic association between ECM & DS
• Encourage practitioners to focus on the DS capabilities while implementing and using ECM.
• The proposed artifacts are novel addition to the ECM body of knowledge
• Practitioners can use the SMF to help deploying and evaluating ECM systems and utilizing the DS capabilities of ECM
Table 1.1: Research questions, objectives and methodolgoy
7
2. LITERATURE REVIEW All organizations create, classify, and archive information for it to be accessible when needed.
The number of physical and virtual information artifacts created and stored in today’s business
world is increasing exponentially, including rapidly escalating unstructured content in
organizations. Some studies show the rate of increase in the unstructured content to be in the
order of 800 MB per person per year (Gingell 2006). As estimated by the Gartner Group, 75% to
80% of an organization's data is unstructured and not in a standard format that can easily be
retrieved when needed (O'Callaghan and Smits 2005). “It is estimated that unstructured content
is growing at anywhere between 65 percent and 200 percent per annum depending on the
industry sector” (EMC Corporation, 2006 p. 5). This escalation in unstructured content has
caused the emergence of different content management platforms that support various
applications (Tramullas 2005). To deal with the increasing information overload and with the
structured and unstructured data complexity, many organizations have implemented enterprise
content management (ECM) systems. ECM is a term that was coined by AIIM International and
is now widely used by vendors and users (Blair, 2004).
Although there is some confusion as to the precise definition of the term ECM, Smith and
McKeen (2003) defined it as “the strategies, tools, processes and skills an organization needs to
manage all its information assets regardless of type over their lifecycle.” The ECM Association
(AIIM International) defines ECM as “the strategies, methods and tools used to capture, manage,
store, preserve, and deliver content and documents related to organizational processes. ECM
tools and strategies allow the management of an organization's unstructured information,
8
wherever that information exists.1” According to Gartner, ECM includes the following core
components: document management, web content management, records management, document
imaging, document centric collaboration, and workflow (Woolley and Fletcher, 2007). ECM is
also defined as “the technology that provides the means to create/capture, manage/secure,
store/retain/destroy, publish/distribute, search, personalize and present/view/print any digital
content" (Munkvold et al. 2006, p.71). Despite these definitional differences, there seems to be
consensus on ECM processes (i.e. activities involved with ECM). Many researchers view ECM
as the evolution of document management, records management, workflow (business process)
management, and web content management systems that started in the 1980s.
ECM can be viewed as an evolution of information management that involves the management
of structured and unstructured content through the complete content lifecycle (Boiko 2002).
ECM allows organizations to simplify heterogeneous data and process structured, and
unstructured information (O'Callaghan and Smits 2005). There is a consistent perception among
researches that ECM is not only a practical set of technologies but also includes organizational
concepts that involve various business perspectives (Blair, 2004; Munkvold et al., 2006;
Tyrväinen et al., 2006; vom Brocke et al., 2009). Rockley (2006) reported that one of the main
goals of ECM implementation is to have transparent content sharing by making different and
disparate applications (e.g. web content management, records management) interoperable. By
having shared transparent content that facilitates cross department collaboration, the capturing of
knowledge and content can be made easier (Jenkins, 2004). In the same vein, many researchers
believe that ECM overlaps with knowledge management (KM); Duffy (2001), Lee and Hong
(2002), and Carvalho et al. (2001) suggested ECM as one type of KM. Some researchers
1 www.aiim.org
9
consider ECM a subfield of KM (Nordheim and Päivärinta 2006), or that ECM is one tool
among KM tools. Tyndale (2002) defined KM tools as the tools that “promote and enable the
knowledge process in order to improve decision-making;” he mentioned the following as some
examples of KM tools: intranet, content management, document management, and web portals.
Though the increased use of ECM makes it an important topic for information systems (IS)
research (Päivärinta and Munkvold 2005), the ECM field lacks meta-analysis research that
explains the current state of the field. Though there have been a few ECM reviews (Tyrväinen et
al., 2006; Usman et al., 2009), they don't seem to be sufficiently comprehensive. Comprehensive
literature reviews are valuable (Saunderlin, 1994), as they help researchers determine where
there is particular need for further investigation, and they may point to specific problems in
earlier studies. Literature reviews also help researchers in developing theoretical frameworks that
can be used as a structure for future studies. Thus this chapter has two objectives: (1) to provide
a reasonably comprehensive literature review of ECM research, (2) to develop a conceptual
framework of areas of concern regarding ECM, and (3) to propose a research agenda needed in
the ECM field based on the developed conceptual framework.
To gain full understanding of ECM literature, a structured research methodology is adopted,
consisting of two phases. The first phase is searching for and selecting ECM research papers.
The second phase is the analysis phase, where we categorize the current ECM research based on
three structural pillars: system component dimensions, system lifecycle, and strategic managerial
aspects.
10
2.1 SELECTION OF ECM PUBLICATIONS
We decided to include journal papers, conference papers, book chapters, as well as books in the
review. We used the library website and Google scholar. Keywords used include Enterprise
Content Management and ECM. The search was conducted in March 2011. Initially we found
3,360 publications (excluding patents). After refining our search to include only English
language publications and to exclude citations, we still had 1,740 publications. After scanning
through these, many of them were excluded because (1) ECM was not the main topic of the
paper; (2) the paper was written by an ECM vendor and discussed the documentation and
specification of a specific ECM system; (3) they were practitioner directed papers; (4) or the
acronym “ECM” referred to something other than enterprise content management.
Publication types are categorized into: journal articles, conference proceedings (including
workshops and symposia), books, book chapters, and academic theses or dissertations.
Methodology applied in the articles is classified as case study research, theoretical or conceptual
(i.e. the study is based mainly on literature and has no empirical testing), archival (i.e. study is
based on ECM documentations), survey (Piccolo and Ives, 2005), descriptive (i.e. the study
describes the ECM system or its impact), design science (i.e. the study designs and evaluates an
artifact), and mixed methods (i.e. any combination of the previously listed methods). ECM
component dimensions used for classification are tools (i.e. technology related to ECM), strategy
(e.g. investment justification, implementation planning, stakeholders identification), process (e.g.
ECM deployment), and people (e.g. training, stakeholder involvement) (Brock et al. 2010;
Tyrväinen et al. 2006; Smith and McKeen 2003; Salminen et al. 2005; O'Callaghan and Smits
2005).
11
Ninety-one publications were included in this literature review (see appendix E). Microsoft
Excel was used to tabulate and analyze the results. Table 2.1 shows the number of publications
by publication type.
Publication Type Number of Publications
Journals 33
Conference proceedings 35
Books 8
Book chapters 10
Master theses 5
Total 91
Table 2.1: Number of ECM publications
The time for the ECM publications in this literature review is from 2001 to 2011. The graph in
Figure 2.1 shows the distribution of the articles by year. Except in 2006, 2009, and 2011, the
trend for ECM publications is increasing. The perceived decrease of ECM publications for 2011
is misleading, as only the first quarter of the year (January through March) was included.
Figure 2.1: Distribution of ECM publications by year
12
Of the 33 journal articles, three appeared in Communications of the Association for Information
Systems; two appeared in the European Journal of Information Systems; and one appeared in
Communications of the ACM. Other than these, most of the journals are non-IS journals. One
can conclude that IS researchers have only started to show interest in the ECM field. The 35
conference papers included two workshops paper and one symposium paper. Six of the others
were presented at the Hawaii International Conference on Systems Sciences (HICSS), three at
the Australian Conference on Information Systems (ACIS), and two at the European Conference
on Information Systems (ECIS). The distribution of ECM papers by journal and conference
names is shown in the appendices A and B. Wirth regard to research methodology, one-third of
the publications is descriptive, which we mostly classified as belonging to tools dimension. Case
study methodology was used in 22% of the publications; design science in 17%; survey papers
made up 6%; and archival papers 5%.
2.2 LITERATURE ANALYSIS
ECM development is a continuous process that involves enterprise content resources,
infrastructure, and managerial practices under the dynamic change of technology, organizations,
and markets (Päivärinta and Munkvold 2005). ECM technology represents only a small part of
ECM complexity. Therefore, ECM systems involve several sophisticated and interacting aspects
including technical, social, organizational, and business aspects. In an attempt to comprise this
complexity, we structured the ECM literature around three pillars. The first pillar consists of four
ECM component dimensions (tools, strategy, process, and people). The second pillar is the
enterprise system lifecycle. Esteves and Pastor (1999) suggested the following lifecycle phases
for enterprise system: adoption, acquisition, implementation, use and maintenance, evaluation,
and retirement. We adopt this lifecycle (excluding retirement, which we believe is not applicable
13
here, and implementation, because it overlaps with the process dimension) as the second pillar.
The final pillar is the strategic managerial aspect (including change management and
management commitment). Previous ECM research discusses the managerial aspects such as
change management under the people dimension. However, we believe these managerial aspects
should have a separate classification as they are also needed in the phases of the system lifecycle
(e.g. adoption). Figure 2.2 shows the proposed analysis framework.
Figure 2.2: Main perspectives of ECM research
In the next subsections, we discuss the ECM papers as they relate to each of these three pillars.
2.2.1 The four ECM component dimensions
We start with the tools dimension. The majority of the articles (46%) focuses on the technical
dimension and ignores other dimensions. For instance, Chiu et al. (2010) propose a financial
enterprise content management framework that allows intra-enterprise and inter-enterprise
interactions. Privacy and access control policies are demonstrated for internal content
management, and for external access control. The authors demonstrate the achievement of
14
integration and control in a case study from the banking industry. In another example, Befa et al.
(2010) utilize the benefits of Semantic Web technologies that include semantic interoperability
and dramatic cost reduction, to extend the ECM system for automatically import and export
ontologies. In her master's thesis, Saslaw (2009) used Microsoft SharePoint (one type of ECM)
and inquiry-based design to construct a prototype for a resource portal for the University of
North Carolina Healthcare System. She found that the method is useful in identifying the types
of information in the ECM. By using design science methodology, Aziz et al. (2010) propose a
grid-based content management system for multimedia data in the publishing industry; the
authors argue that the system leads to better controlling of storage resources, and helps in
matching the users’ previous behavior to resource policies.
However, 22% of the articles discuss other dimensions in addition to the tools dimension. Pérez-
Montoro (2011) presents different types of content management systems including document
management, record management, and learning content management; the features of each system
are defined to show the applications of these systems in e-learning and knowledge management.
McNabb (2005) claims that compliance, governance, and process efficiency are the main drivers
of ECM adoption. Large IT infrastructure vendors (e.g. IBM, EMC, Oracle) view ECM as a
growth opportunity while smaller vendors (e.g. Laserfiche) that provide specific parts of ECM
such as web content management, may find themselves obsolete unless they are able to
distinguish themselves. Also, the author makes two important suggestions: organizations should
adopt the ECM suite that aligns with the corporate objectives, and ECM vendors should be
evaluated based on their long-run strategy.
18% of the papers discuss mainly the strategy dimension. For instance, Allen (2008) discusses in
his book the common strategies to solve the “legacy problem domains” that are traditionally
15
addressed in different ECM modules. It also discusses the converting strategies from traditional
content to digital content. The benefits and barriers of ECM adoption are discussed by Kunstova
(2010). This author found that the most important barrier is the lack of technological, human, and
financial resources, and the most important benefit is productivity increase. Alalwan and
Weistroffer (2011) propose a framework to link ECM to decision-making activities, and present
five propositions based on published literature to identify the potential effects of ECM
technology on decision support activities.
Another 24% of the papers discuss the strategy dimension in addition to one or more other
dimensions. As a case in point, Smith and McKeen (2003) investigate how organizations
implement and develop ECM in order to manage information by having a focus group of
knowledge managers. They discuss the reasons that lead to ECM adoption. Although the authors
conclude that ECM systems enhance the organizational processes by providing essential services
such as capturing, creating, indexing, searching, accessing, organizing, and maintaining content,
they also find that the operational benefits (i.e. cost reduction and work process simplification)
are the primary drivers for ECM adoption. They argue that organizational performance may be
affected significantly by the right practices of content stewardship and the right information
technology and behavior. They claim that managers have more value to gain from ECM systems
if they follow a more strategic approach. In another example, Munkvold et al. (2006) aim to
build an understanding of ECM based on a major ECM project in the oil industry. They claim
that in order to gain effective and efficient electronic collaboration, three types of management
are crucial: management of content, management of infrastructure, and change management.
They include change management as one of the major categories of ECM; according to their case
study, user-related issues require change management such as motivating users for administrative
16
and technological changes, and improving user skills to deal with ECM technology. To solve this
problem, training programs and active user support are crucial. Finally, the authors conclude that
research is needed in the following areas: ECM personalization and customization, utilizing
content metadata and corporate taxonomy, and justifying the investment of ECM and evaluating
the impact of ECM systems.
Only 7% of the papers discuss process as the main dimension. For instance, vom Brocke and
Simons (2008) and Brocke et al. (2009) claim that business process management and ECM are
two strongly related fields of research; they proposed the ECM-blueprinting framework that
systematizes ECM adoption. Their framework consists of five phases: business process analysis,
content analysis, ECM analysis, ECM-blueprint adaptation, and business process redesign. The
proposed framework is evaluated in the context of a research project accomplished in a large-
scale international cooperation. Based on the evaluation results, the framework provided
valuable insights that can deal with the challenges of ECM. Fennell (2007) discusses the
deployment of an open source content management system, named Drupal, in the libraries of
University of Minnesota.
On the other hand, process is a common dimension along with others in 15% of the papers.
Nordheim and Päivärinta (2004; 2006) concentrate on ECM implementation issues and present a
framework for ECM customization based on an ERP literature review, and a case study from the
oil industry. The authors try to determine the issues that emerge during the process of developing
an ECM system. They summarized four motors of development and change: teleological,
evolutionary, life cycle, and dialectical motors. The authors also discuss the challenges of ECM
and found that content management challenges include lack of management attention and
commitment. Scheepers (2006) proposes a conceptual framework to help in the implementation
17
of enterprise information portals, which is considered as a key component of ECM infrastructure.
The suggested framework is based on marketing fundamentals. In that framework, the users of
the portals should be viewed as segments and for each segment the following certain factors
should be considered: content, distribution, promotion, and price. O’Callaghan and Smits (2005)
propose a framework to implement ECM that helps in selecting the content brought under ECM;
the authors claim that the proposed framework can guide IT investment and create business
value. By using a portal-based IS design, Zykov (2006) discusses the implementation and
maintenance of ECM systems. The author argues that his new method can help information
resource management by providing consistent and adequate metadata manipulation.
Only one paper was centered solely on the people dimension. Scott (2011) discusses the user
perceptions of ECM systems as one of the determinants of technology acceptance. The research
evaluates the elements that lead to ECM system acceptance. The results reveal that cognitive
engagement is an essential construct of technology acceptance. Also the research emphasizes the
importance of metadata and taxonomy in structuring the content.
In addition, around 12% of the papers were in the people dimension along with other
dimensions. Nordheim and Päivärinta (2004, 2006) suggest that ECM capabilities should satisfy
the user needs and preferences through personalization and customization. They argue that ECM
should facilitate increasing the quality of the content, providing easy-to-use systems, and
meeting the security requirements through authentication and encryption. Smith and McKeen
(2003) emphasize the importance of hiring and training people with analytic skills (viz.
technology skills, statistical modeling and analytic skills, knowledge of the data, knowledge of
the business, communication and partnering). Through a study of ten Italian cases, Bianco and
Michelino (2010) explore the interaction between organizational and technological factors by
18
studying the impact of content management systems on publishing firms; the authors identify the
organizational factors that are affected by the technology use. The socio-technical context that
favors the adoption of technology is also specified.
2.2.2 ECM system lifecycle
In the adoption phase, the initial needs for ECM system are questioned; the impact of the system
on the organization is analyzed, and the goals and benefits of the system are determined. In
conducting this literature review, we did not find any paper that focuses on ECM adoption as the
main topic. However, looking at the literature, we found that there are complicated and
interrelated adoption problems that involve management (i.e. strategy planning, organizational
culture), technology (i.e. tools and practices), and stakeholders (i.e. training and resistance).
Kemp (2007) noted that many barriers such as organizational culture and user resistance usually
face the adoption of ECM. Dillnut (2006) explores the emergence of the ECM discipline. Also,
he explains the reasons for the increasing demand of document-based information management,
and the reasons behind ECM adoption. He claims that “moving toward smarter knowledge
platforms, and the adoption of common standards and protocols” are the main reasons behind
ECM convergence. The benefits of ECM can be summarized as: compliance, efficiency,
consistency, customer service, consolidation, and risk alleviation.
With regard to the acquisition phase, the ECM system is selected by comparing its features to the
business requirements. Benevolo and Negri (2007) discuss the mismatch between the
organizations’ needs and the functions of information management products including document
and records management systems, web content management systems, and ECM systems. The
authors compare the characteristics of 22 international products to the following organizational
19
needs: information collection, management, and publication. The results show that the content
management products can deal with three areas (collection, management, publication); however,
the product is generally specialized only in one area. The authors conclude “…there is no
standard and commonly accepted definition for Content Management.” The vendors of content
management systems (CMS) often offer different systems and the organizations should evaluate
the CMS functionalities according to their specified needs. After classifying content management
systems into: digital asset management (DAM), web content management (WCM), source
configuration management (SCM), document management (DM), enterprise content
management (ECM), and knowledge management (KM). Votsch (2001) highlights the problem
that organizational needs usually do not match the solutions offered by vendors, so the author
gives important advise for executives who plan to purchase and implement content management
systems. Vitari et al. (2006) purport that choosing the most suitable CMS for organizational
needs is a complicated task. The authors claim that there are difficulties in pre-purchasing
evaluations of CMS because there is no analysis framework. They proposed two tools based on
the analysis of 23 CMS. One tool is for analyzing CMS and the second is for understanding the
strategy of CMS vendors. The applications of their tools to analyzing CMS and identifying
strategies are also discussed in the paper.
The evolution phase, which overlaps with the tools dimension, includes integrating ECM
systems with existing information sources and IT systems. Reimer (2002) especially focuses on
the structure and functions of ECM systems. He suggests that business process efficiency may be
enhanced greatly by applying integrated ECM. He also suggests that the legacy systems in the
organization need to be considered when implementing ECM. Reimer (2002) argues that
consolidation of existing disparate data into a single enterprise depository is not possible, so he
20
suggests a federation or warehousing of these data, which can lead to a single logical view. Also,
he argues that ECM functions, after ECM implementation, should be superior to any individual
solution such as documents management, reports management, or records management.
Kunkelmann and Brunelli (2002) describe the integration of advanced retrieval and indexing
modules into a media archive system, which is one type of ECM. The authors claim that the
system supports customizable structure and also supports the content during the whole content
lifecycle.
In the evaluation phase, performance, benefits, and features of the system are assessed based on
the required objectives that are designed in the adoption phase. In this phase, one can ask: does
the system satisfy the needs of the organization? Päivärinta and Munkvold (2005) found that
there is a mismatch between their observation and the actual measurement; they conclude that
the actual ECM evaluation practices bear shortcomings. Norrfors (2007) evaluated the usability
of Platina, which is one of the ECM systems in Sweden; the author provides suggestions to
redesign the user interface based on Microsoft Windows standards.
2.2.3 Strategic managerial aspects
Two predominant strategic aspects that are discussed widely in ECM literature are change
management and management commitment.
With regard to change management, vom Brocke and Simons (2008) and Brocke et al. (2009)
propose an ECM-blueprinting framework, which manages process change in the organization. In
the strategy and people change, Päivärinta and Munkvold (2005) present a content model for
ECM providing an integrated perspective on information management; they conclude that
change management is necessary to optimize fit among the type of content, enterprise,
21
infrastructure, and administration. They find that change management is crucial to gain
management support by justifying ECM investment, and to deal with users’ resistance.
Munkvold et al. (2006) include change management as one of the major categories of ECM;
according to their case study, user-related issues require change management such as motivating
users for administrative and technological changes, and improving user skills to deal with the
ECM technology. To solve this problem, they suggest that training programs and active user
support are crucial. Based on Joha and Janssen (2010) several suggestions are used to manage
change while implementing content management, such as continuous user involvement in the
system design, providing post-implementation training, and pursuing funding and leadership
engagement.
In addition, management commitment is also considered an important factor in ECM literature.
For example, Nordheim and Paivarinta (2006) found that content management challenges
include lack of management attention and commitment. Top management (and other employees)
commitment is required to ensure that the new business processes and the new types of content
are integrated into the system to benefit the whole organization (Kemp, 2007). Vidgen et al.
(2001) found that lack of senior management commitment was a problem in adopting SiteScape
as web content management.
2.3 CONCLUSION FROM LITERATURE ANALYSIS
From this literature review, we conclude that more research is needed in the three structural
pillars of ECM. Although the tools dimension is the most discussed area in the ECM literature,
there is still a need to discuss emerging technology topics such as cloud computing and
enterprise mobile computing. Table 2.2 summarizes the proposed ECM research agenda.
22
The Four ECM Dimensions
Tools
• Are the leading ECM systems suitable for the cloud computing platform?
• What are the requirements of cloud computing architectural for ECM?
• How can the existing IT infrastructure be integrated into the enterprise mobile solution? Strategy
• Empirical proving of ECM strategic capabilities
• How the investment of ECM can be justified?
• How can organizations achieve the strategic capabilities of ECM? Process
• More empirical ECM implementation
• What are the potential tools, practices, guidelines that help in ECM implementation? People
• How can different stakeholders be involved in ECM implementation?
• What are the best training strategies that ensure higher workers’ efficiency?
ECM System Lifecycle
Adoption
• What is the impact of ECM adoption on the organizational performance?
• What are the factors that affect ECM adoption? Acquisition
• How can organizations select the ECM system that matches their needs?
• What is the optimal acquisition planning methodology that organizations need to follow? Evolution
• What are the challenges of ECM integration and how can they be solved?
• What are the critical success factors for integrating ECM systems with existing information sources?
Evaluation
• How can the performance of ECM system be evaluated?
• What are the different performance measures that match with different ECM perspectives?
Strategic Managerial Aspects
Change Management
• What are the change management strategies that can handle different perspectives of ECM? How can these strategies be utilized?
Management Commitment
• How can the commitment of management to adopt ECM system be assured for the whole system lifecycle?
Table 2.2: Proposed ECM research agenda
In the strategy dimension, the literature lacks the empirical testing of the strategic effectiveness
of ECM. Empirical research is needed to prove that the adoption of ECM has short-term and
long-term effects. After proving the strategic effectiveness of ECM, researchers need to also
focus on how that effectiveness can be achieved.
In the process dimension, we found that the ECM field lacks academic guidelines for successful
implementation; empirical research that discusses ECM implementation is scarce. Gottlieb
23
(2005) concludes that “Full and successful ECM implementations are rare, if any exist at all”; he
suggested several strategies for successful ECM implementation.
For instance, the author suggested utilizing the corporate metadata and taxonomy to have a
holistic view of content. Also he suggested integrating content throughout the enterprise by
establishing a federated content architecture. Usman et al. (2009) conclude, “…ECM domain is
currently lacking the set of tools, techniques, practices and guideline for successful ECM
implementations”. In the people dimension, although stakeholders are discussed as a critical part
of change management driver, research is needed to study the effects of involving different
stakeholders in ECM implementation, how different stakeholders can be involved in ECM
implementation, and what the best training strategies would be that ensure higher workers’
efficiency.
In the adoption phase, although understanding the organizations’ adoption of an idea, product, or
technology is important to the success of the implementation of that idea or technology
(Thompson, 1969; Pierce and Delbecq, 1977; Rogers, 1983), research in the adoption phase is
still very scarce. Research is needed to analyze the impact of ECM adoption on organizational
performance, and to determine the factors that affect that adoption.
In the acquisition phase, there is scarce academic research that investigates acquiring the right
ECM system to match the specific needs of the organizations, although there are major
practitioners’ tools (i.e. Magic Quadrant from Gartner, and Forrester Wave report) that provide
useful information about ECM acquisition. Research can focus on the methods of acquiring
ECM systems as well as discussing the optimal acquisition planning methodology that
organizations need to follow.
24
In the evolution phase, research is required to determine different challenges and solutions of
ECM integration. Also, there is a need to specify the critical success factors of ECM integration
with the existing information sources. For the evaluation phase, as mentioned in the previous
sections, little research has been published, as also pointed out in (Tyrväinen et al. 2006).
Research is needed to address how the performance of ECM can be evaluated, and what the
different performance measures should be that correspond to different ECM perspectives.
In change management, a broader view is required to consider the strategies that can handle
various perspectives (human and organizational) of ECM, and how these strategies can best be
utilized. Management commitment is a critical success factor not only for ECM systems but also
for other enterprise systems. Management commitment is required before, during, and after
system implementation. Thus, research is needed to determine the best ways to assure
management commitment for the whole system lifecycle.
2.4 SUMMARY
Although ECM can be viewed as an evolution of information management and its importance is
becoming rapidly more evident, the ECM field lacks sufficient meta-analysis research that
explains the current state of the field. Previous ECM reviews (Tyrväinen et al., 2006; Usman et
al., 2009) do not adequately cover the diverse interacting aspects of the ECM field. In this
chapter, we have reviewed and classified ninety-one ECM publications. We conclude that ECM
systems involve several sophisticated and interacting aspects such as technical, social,
organizational, and business. We believe that the current ECM literature is congregated around
three pillars. The first pillar consists of the four ECM component dimensions (tools, strategy,
process, and people). The second pillar is the enterprise system lifecycle (adoption, acquisition,
evolution, and evaluation). The final pillar is the strategic managerial aspect (change
25
management, and management commitment). Based on the review, we suggested a research
agenda around the aforementioned three pillars. We believe this chapter contributes to IS
research by highlighting the significance of the ECM field and by assisting researchers in
determining what has been done and what needs to be done in ECM research. The proposed
research agenda helps in identifying problems in earlier studies, and draws the researchers’
attention to the research gaps in the ECM field.
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3. RESEARCH METHODOLOGY This dissertation has mainly two research objectives, each of which will be accomplished by
different methodology. The first objective is determining the decision support capabilities of
ECM. This objective will be achieved by using structural equation modeling. The second
objective is specifying how the decision support capabilities can be achieved. This objective will
be accomplished by following design science guidelines.
3.1 PHASE 1: STRATEGIC CAPABILITIES OF ECM
The existing ECM literature indicates that many organizations seem to focus on operational
benefits of ECM, while the strategic long-term benefits are rarely considered. Some research has
analyzed the impact of ECM on organizational performance based on efficiency and content
availability (vom Brocke et al., 2010); however, long-term benefits (i.e. supporting decision
making and competitive intelligence) are not major drivers for ECM. A more strategic approach
may result in better business value from ECM as organizations desire to do more with the
accumulated information content. Therefore, the first objective is to determine the decision
support capabilities of ECM.
Structural equation modeling (SEM) technique will be adopted to analyze the proposed
hypotheses that are shown in figure 4.2. SEM is a statistical method used for simultaneous
estimating and testing causal relationship among multiple dependent and independent variables
(Gefen et al., 2000). SEM can be considered “second generational” multivariate analysis
technique since it allows analyzing a group of interrelated research questions in a single
comprehensive analysis (ibid).
27
Specifically, the proposed research model will be analyzed by using the partial least squares
(PLS) technique as an approach of SEM. PLS is a component-based methodology that examines
the structural equation models (Urbach and Ahlemann, 2010). We have selected PLS approach
because it has the following characteristics. First, PLS can be described as “distribution free”
since it has no assumptions (e.g. normality, independence of observation, sample size) regarding
the data distribution (Chin, 1998). Also, sample size usually is not a problem in PLS because
PLS can work with relatively small sample size (Cassel et al., 1999). PLS analysis avoids both
factor indeterminacy and improper solutions that may happen when using other approaches (e.g.
Covariance-based SEM) (Fornell and Bookstein 1982). Finally, PLS is considered a good
causal predictive analysis approach when we have low theoretical information (Jöreskog and
Wold 1982). As we discussed in literature review, we have low theoretical information regarding
ECM and decision support capabilities.
We will conduct a web survey with the users of ImageNow system. ImageNow, which is
manufactured by Perceptive Software Inc., is commercial ECM system for capturing, organizing,
and managing content. The survey questionnaire consists of questions taken from other studies.
Appendix C shows each measure and its related literature. The survey questionnaire consists of
nine sections which includes 33 questions related to the hypotheses, one questions asking for
general feedback, and 6 demographic questions. A five point Likert scale, where 1= strongly
disagree and 5 = strongly agree, is used in the survey. The survey questionnaire is shown in
appendix D.
The survey is reviewed and approved by the Virginia Commonwealth University Institutional
Review Board (IRB). The IRB has determined that this study meets the ethical obligations
required by federal law and University policies. The survey will be sent to 626 users from
28
different departments at large research university, and SmartPLS software will be used to
analyze the dataset.
3.2 PHASE 2: STRATEGIC MANAGEMENT FRAMEWORK
As we note from the previous chapters, the capacity for decision-making support of ECM is not
utilized to any great extent, and there appears to be strong need to investigate the DS capabilities
of ECM. In addition, the literature lacks a strategic management framework that links strategies,
business objectives, and performance management. A strategic management framework would
seem essential to effectively manage ECM strategy formulation, implementation, and
performance evaluation (Ittner and Larcker, 1997; Kaplan and Norton, 1996). The absence of an
appropriate strategic management framework will limit organizations from reaping the benefits
of ECM capabilities. Therefore, the second objective of this study is to determine how the ECM
strategies can be formulated, implemented, and evaluated in order to fully utilize the ECM
strategic capabilities.
To achieve this objective, design science approach is adopted since it can provide us with a
methodology to design and evaluate the proposed framework with the appropriate relevance and
scientific rigor. Design science is considered a problem-solving process that “addresses research
through the building and evaluation of artifacts designed to meet the identified business need”.
These artifacts are considered innovations that “define the ideas, practices, technical capabilities,
and products through which the analysis, design, implementation, and use of information
systems can be effectively and efficiently accomplished” (Hevner et al., 2004). The goal of
design science is not the same as that of the behavioral science. Design science seeks utility
which enlightens design while behavioral science seeks truth which enlightens theory. Design
science approach is an accepted methodology in IS, and the main contribution of design science
29
research is its utility. The artifact is considered the core of the IS field (Orlikowski and Iaconno,
2001).
Rigor and relevance are essential requirements in design science. To ensure rigor, the designed
artifacts are based on the literature of ECM, formal strategic planning (Thune and House, 1970;
Greenley, 1994; Cohen and Cyert 1973; Steiner 1997), balanced scorecard, and strategy map (see
next chapter). To ensure relevance, the construction of the artifacts is based on cyclical iteration
of design, implement, feedback, and redesign. Also, evaluation of the artifact will be based on
rigor methods (see table 3.2). Table 3.1 summarizes the design science guidelines, and the
related points from this research.
30
Guideline Description Related points from this research
Guideline 1: Design as an Artifact
Design-science research must produce a viable artifact in the form of a construct, a model, a method, or an instantiation.
We have designed the following artifacts:
• the strategic management framework
• ECM balanced-scorecard
• the ECM balanced scorecard-based strategy map
Guideline 2: Problem Relevance
The objective of design-science research is to develop technology-based solutions to important and relevant business problems.
• The capacity for decision-making support of ECM is not utilized to any great extent
• The literature lacks a strategic management framework that links strategies, business objectives, and performance management.
• A strategic management framework would seem essential to effectively manage ECM strategy formulation, implementation, and performance evaluation.
• The absence of an appropriate strategic management framework will limit organizations from reaping the benefits of ECM capabilities.
Guideline 3: Design Evaluation
The utility, quality, and efficacy of a design artifact must be rigorously demonstrated via well-executed evaluation methods.
Design evaluation will be (see table 5):
• Observational (case study)
• Descriptive (scenarios)
Guideline 4: Research Contributions
Effective design-science research must provide clear and verifiable contributions in the areas of the design artifact, design foundations, and/or design methodologies.
Academic contribution:
• The designed artifacts, which integrates the formal strategic planning (FSP) with the balanced scorecard (BSC), is a novel addition to the ECM body of knowledge
• Implementing the artifacts in a real-world organization highlights the importance of linking strategies to performance measures in the ECM context
Practical contribution:
• Practitioners can use the artifacts to help them in more effectively deploying and evaluating ECM systems, and ultimately utilizing the decision support capabilities of ECM
Guideline 5: Research Rigor
Design-science research relies upon the application of rigorous methods in both the construction and evaluation of the design artifact.
Construction of the artifacts is based on the following literature:
• Formal strategic planning literature
• ECM literature
• Balanced scorecard and strategy map literature Evaluation of the artifact will be based on the following methods:
• Observational (case study)
• Descriptive (scenarios)
Guideline 6: Design as a Search Process
The search for an effective artifact requires utilizing available means to reach desired ends while satisfying laws in the problem environment.
The artifact design will be based on cyclical iteration of design, implement, feedback, and redesign.
Guideline 7: Communication of Research
Design-science research must be presented effectively both to technology-oriented as well as management-oriented audiences.
• The results will be presented in related conferences and journals in a way that fellow researchers can comprehend
• The results will be communicated to practitioners through the instantiation of the artifact in a case study in a police department at a large research university
31
Table 3.1: Design-science research guidelines (Hevner et al. 2004), and related points from this research
To evaluate the design science artifact, Hevner et al. (2004) suggested several evaluation
methods that are shown in table 3.2. Observational evaluation (case study) and descriptive
evaluation (scenarios) methods will be adopted in this research to evaluate the designed artifacts
by studying the use of these artifacts in a practical case study setting. Specifically, we will
evaluate the three artifacts in the implantation of ImageNow system (which is one type of ECM
systems) in the police department of Virginia Commonwealth University. The evaluation
methods that we plan to use in our research are checked in the last column of table 3.2.
Evaluation method Description Methods used in this research
1. Observational Case Study – Study artifact in depth in business environment
Field Study – Monitor use of artifact in multiple projects
2. Analytical Static Analysis – Examine structure of artifact for static qualities (e.g., complexity)
Architecture Analysis – Study fit of artifact into technical IS architecture
Optimization – Demonstrate inherent optimal properties of artifact or provide optimality bounds on artifact behavior
Dynamic Analysis – Study artifact in use for dynamic qualities (e.g., performance)
3. Experimental Controlled Experiment – Study artifact in controlled environment for qualities (e.g., usability)
Simulation – Execute artifact with artificial data
4. Testing Functional (Black Box) Testing – Execute artifact interfaces to discover failures and identify defects
Structural (White Box) Testing – Perform coverage testing of some metric (e.g., execution paths) in the artifact implementation
5. Descriptive Informed Argument – Use information from the knowledge base (e.g., relevant research) to build a convincing argument for the artifact’s utility
Scenarios – Construct detailed scenarios around the artifact to demonstrate its utility
Table 3.2: Evaluation methods of design science artifacts
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The artifact can be in four forms including: constructs, models, methods, and instantiations
(March and Smith, 1995). In this research, the artifacts that we will design are: (1) the strategic
management framework, (2) ECM balanced-scorecard, and (3) the ECM balanced scorecard-
based strategy map. The combination of these three artifacts forms a method that “provide[s]
guidance on how to solve problems, that is, how to search the solution space. These can range
from formal, mathematical algorithms that explicitly define the search process to informal,
textual descriptions of "best practice" approaches, or some combination” (Hevner et al., 2004).
This method consists of constructs and models. Constructs can be defined as the vocabularies
that “provide the language in which problems and solutions are defined and communicated”
(ibid). Based on this definition, these four types of artifices are included in the proposed strategic
management framework as shown in figure 3.1.
33
Figure 3.1: Designed artifacts and their types in the terms of Hevner et al. (2004)
As shown in the above figure, the seven steps of the strategic management framework, the four
perspectives, their mission, objectives, and measures of the BSC, and the cause-effect
relationship between the objectives and their measures can form the constructs. Also, Hevner et
al. (2004) define models as follows: “Models use constructs to represent a real world situation
…Models aid problem and solution understanding and frequently represent the connection
34
between problem and solution components enabling exploration of the effects of design
decisions and changes in the real world.” Therefore, the strategy formulation phase (Model 1),
the strategy implementation phase (Model 2), BSC (Model 3), and strategy map (Model 4) can
represent the models. We plan to demonstrate the utility of the constructs, models, and method
by implementing them in a police department at a large research university. This demonstration
represents the instantiation (the right side of figure 3.1) which “show[s] that constructs, models
or methods can be implemented in a working system” (ibid).
35
4. HYPOTHESES AND MODEL DEVELOPMENT From the above comprehensive literature review, the scope of this dissertation is the strategy
dimension. Specifically, we attempt to answer the following two strategic questions:
1. What are the strategic (decision-making) capabilities of ECM?
2. How can the ECM strategies be formulated, implemented, and evaluated in order to fully
utilize the ECM strategic capabilities?
In order to answer these two questions, we discuss in this chapter the proposed research models and their
theoretical background. This section consists of two subsections: one for each research question
4.1 HYPOTHESE DEVELOPMENT: INVESTIGATING THE STRATEGIC (DECISION-
MAKING) CAPABILITIES OF ECM
ECM systems enhance organizational processes by providing essential services such as
capturing, creating, indexing, searching and accessing, organizing, and maintaining content
(Reimer 2002; Smith and Mckeen 2003). An organization’s performance is significantly
impacted by effective “content stewardship” using the right information technology (Marchand
et al. 2000). Looking at ECM as content stewardship, activities start with collecting the content
(capture). According to Marchand et al. (2000), organizations should capture not only the content
that facilitates operational activities, but also the content that may be used for business
intelligence (i.e. market shifts, competitive innovation, economic changes, potential problems).
The next activity of content stewardship is organizing the content to make it easily navigable
(organize). The third stewardship activity is analyzing the content to help in decision-making
(process), however only few firms analyze the content to improve decision-making. “In the rush
36
to use computers for all transactions, most organizations have neglected the most important step
… the human realm of analyzing and interpreting data and acting on the insights” (Davenport et
al. 2001, p.121). The fourth content stewardship activity is keeping content up-to-date
(maintain); the content should be assessed regularly by humans to determine whether it continues
to meet the dynamic needs of the organization (Meyers 2002; Arnold 2003). The ‘maintain’
activity is important to the other three activities because it is responsible for updating the content
that allows for another content lifecycle. The last activity of content stewardship may include
establishing standards for retention and disposal. The left side of figure 4.1 shows the content
lifecycle with some of the ECM components. DS activities involve getting useful information to
decision makers to help them in making decisions. DS activities are widely discussed in the
literature. For example, Walker et al. (2003) investigated those activities from the ‘uncertainty’
point of view and specified policy analysis, integrated assessment, and risk assessment as DS
activities. Howard (1988) defines three essential decision activities and calls them the decision
base: choice, information, and value. In this part of the chapter, we adopt the sequential
framework of Mintzberg et al. (1976), as it appears to be most useful for investigating the
decision process (Molloy and Schwenk 1995), is widely accepted, and has much empirical
support (Mazzolini 1981; Shrivastava and Grant 1985). The sequential framework consists of
three phases: identification, development, and selection. Each phase is described in terms of
several ‘routines’. The right side of figure 4.1 shows these three phases, with the dotted arrows
on the far right indicating that the decision maker may return to a previous phase as needed.
37
Figure 4.1: Content lifecycle and DS activities (the figure is based on ECM literature and Mintzberg et al. 1976)
4.1.1 Identification phase and capturing content
The identification phase consists of two routines, the first one being ‘decision recognition,’
which initiates the DS process by recognizing problems, opportunities, and crises. The second
routine is ‘diagnosis,’ which refers to collecting the needed data or information to define and
clarify the previously recognized problem, opportunity, or crisis. The content lifecycle plays a
major role in this stage. Vital information about the enterprise can be gained through capturing
the unstructured data (Reimer, 2002). For example, data collection through ‘capturing’ the
content is essential to define the problem; ECM components such as web portals, are very useful
in recognizing and defining the problem (Ackland et al. 2006). According to Marchand et al.
(2000), content capturing includes collecting business intelligence that involves identifying
crucial economic, political, and social problems, changes in customer demands, changes of
Content Lifecycle DS Activities
38
market trends, and potential problems that may occur with business partners. Such information
will come from a variety of internal and external sources rather than a single source. Thus we
state the following hypothesis:
H1a: the use of ECM systems in the DS identification phase has a positive impact on problem
definition
H1b: the use of ECM systems is positively associated with the speed of problem identification
4.1.2 Development phase and organizing activity
The development phase also has two routines. The first one is the search routine where the
decision makers apply different search activities to explore alternative solutions to the
recognized problem. The second is the design routine where a new solution is suggested, or
solutions that are identified in the search routine are modified to fit the specific problem
situation. One type or component of ECM is information searching (Smith and McKeen 2003),
which facilitates getting the right information to find potential solutions to the problem. The
‘organize’ activity of ECM also facilitates searching since it involves indexing and connecting
content to databases (Marchand et al. 2000). Organizing content is accomplished through
taxonomy and metadata, which facilitate variable analysis. As an ECM strategy, taxonomy
allows users to find relevant data quickly (Kemp 2007). Corcoran (2002) suggested that
taxonomy, which involves classifying content by keywords, is an essential step in organizing
content. Metadata, which is data about content and its location, provides the pathway to the
content, similar to a ‘card catalog’ that specifies the location of a library book (Lee et al. 2001).
Sykes et al. (2009) argued that content management systems are able not only to organize but
also to create better information access. Thus, we state the following hypotheses:
39
H2: the use of ECM systems in the development phase is positively associated with the decision
making analysis
4.1.3 Selection phase and processing activity
The selection phase starts with a screening routine, which is activated to eliminate any
impractical alternatives. Next, the best alternative is selected through a process of analysis in the
evaluation-choice routine. Finally, the decision goes through the authorization routine, involving
an authorized decision maker, in case the individual controlling the DS process does not have the
required authority to take the organization to a specific course of action. On the ECM side, the
definition of ‘process’ activity includes analyzing the content, which helps in selecting the best
alternative in the shortest possible time. For example, Kettinger et al. (2003) reported that one
company, Skandia Group, did very well in analyzing the content to select the best decision
alternative by using ECM systems that helps in turning human capital (i.e. skills and experience)
into structural capital (i.e. customer relationships). Processes of content management systems,
such as defining, standardizing, storing, and delivering, usually enable more effective
management (Guenther 2001; Sykes et al. 2009). Kemp (2007) reported that respondents found
the primary benefit of ECM in reducing the time looking for content. The content management
systems (CMS) at Volvo Group enhance the efficiency of business processes (Karlsson and
Gennas 2005). The shared-service content management system in Virginia helped in reducing
the time and cost of solving ‘records retention issues’ (Joha and Jannssen 2010). Thus, we state
the following hypotheses:
H3a: the use of ECM systems is positively associated with decision quality
H3b: the use of ECM systems is positively associated with the speed of decision making
40
The user plays a major role in ECM systems (Davenport et al. 2001) as well as in DS activities
(DeSanctis and Gallupe 1987). Shang and Seddon (2002) argue that ECM systems have a
potential impact on improving employees’ satisfaction due to better work efficiency. ECM
adoption is one method that can improve the organization's efficiency and increase workers’
satisfaction (Andersen 2008). ECM technology is also applied in the medical field: Päivärinta
and Munkvold (2005) found that ECM implemented at Johns Hopkins University Hospital
satisfies both physicians and patients. So we may assume that ECM positively affects the
decision makers’ satisfaction, and we postulate:
H4: the use of ECM systems is positively associated with decision maker satisfaction
Figure 4.2 summarizes the hypotheses, and appendix C summarizes the development of these
measures.
Figure 4.2: The proposed hypotheses
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4.2 DEVELOPMENT OF THE STRATEGIC MANAGEMENT FRAMEWORK
Before the 1990s, files and databases were the most common methods to organize information
(Sprague, 1995). With the emergence of Internet technologies, organizations have experienced a
tremendous growth in information assets in intranets, extranets, and websites. The solution that is
used to manage the content of these assets are the enterprise content management systems. Many
prominent software vendors have jumped on this bandwagon. ECM systems enhance the
organizational processes by providing essential services such as capturing, creating, indexing,
searching, accessing, organizing, and maintaining content (Reimer, 2002; Smith and McKeen,
2003). Arnold (2003) found that many localized content management projects end up with cost
overruns and scope confusion due to a lack of strategic insights.
Several studies focus on ECM strategy development. They include justifying ECM investment,
information audit, and implementing ECM technologies. Rockley et al. (2003) proposed standard
guidelines to develop content management strategies. O’Callaghan and Smits (2005) proposed an
approach for creating business value by guiding IT investments and selecting content objects for
ECM. Smith and McKeen (2003) found that organizational performance may be affected
significantly by prescribing the right practices of content stewardship, and the right information
technology and behavior. Literature also discusses ECM implementation and customization
(Nordheim and Paivarinta, 2004; 2006). To provide an integrated perspective on information
management, a content model for ECM was put forth by Päivärinta and Munkvold (2005); they
found that there was a mismatch between their observation and the actual measurement, and they
concluded that the there are shortcomings in the actual evaluation practices.
The Balanced Scorecard (BSC) is a management instrument that provides a framework for
linking performance measures with strategic goals. It was developed by Kaplan and Norton
42
(1996) and uses four perspectives for performance assessment - financial, customer, internal
process, and learning and growth. One important concept of BSC is the expression of cause-and-
effect links between strategic objectives and performance measures (Banker et al., 2004).
Strategy maps are used to depict the linkages between the goals (i.e. strategic objectives) and the
desired target (i.e. performance measures). It is used as a communication method to help explain
the strategies to all parties in an organization, and to detect major gaps in implemented strategies.
Kaplan and Norton (2003) suggested that a strategy map should be developed starting from the
strategic objective (destination) and end with the strategies (methods) that lead to this
destination. For example, if the organization wants to achieve the financial objectives (financial
perspective), it should accomplish the following: the customer objectives (customer perspective)
by delivering high quality products, the internal process objectives (internal process perspective)
by improving the production efficiency, and the learning and growth objectives (learning and
growth perspective) by building organizational capabilities.
BSC is implemented widely in the information systems (IS) field. For example, Martinsons et al.
(1999) adopted a special information technology (IT) balanced scorecard for the strategic
management process in IT. The justification behind suggesting the IT balanced scorecard was
that IT is typically handled by an internal unit that benefits end users and organizations rather
than external customers in the large marketplace. The four perspectives of the IT balanced
scorecard are - user orientation, business value, internal processes, and future readiness
(Martinsons et al., 1999). Herath et al. (2010) implemented BSC to propose a framework for IT
security strategy, and Chien-Chih (2007) designed a BCS value-based strategic management
framework for electronic government that supports planning and implementation of e-
government strategies. Huang and Hu (2007) used BSC to align four key elements of IT-business
43
alignment, namely, integrated planning, effective communication, active relationship
management, and institutionalized culture of alignment.
From reviewing the BSC literature, we conclude three important points. First, BSC is an
accepted strategy formulator, not only among practitioners, but also among IS and management
academics. Second, while BSC can be used to design strategic management systems applicable
at the corporate level, it can also be used to design strategic management for functional and
system levels. Third, BSC, with its capability of determining strategies, strategic objectives, and
performance measures of a system can be utilized to design and evaluate a strategic management
framework. Thus, the issue of adopting BSC to the ECM domain deserves further investigation.
4.2.1 Theoretical Background
The proposed framework (see figure 4.3) is based on the strategic management literature that
investigates the relationship between formal strategic planning (FSP) and organizational
performance. As one of the first papers that examine this relationship, Thune and House (1970)
conclude that formal planners get better economic benefits than non-planners. Generally,
strategic management literature implies that there is a positive relationship between FSP and
performance (Greenley, 1994). Two phases are considered essential in FSP, namely a phase for
strategy formulation, and a phase for strategy implementation and performance evaluation
(Cohen and Cyert 1973; Steiner 1997).
44
Figure 4.3: Formal strategic planning for ECM
The proposed framework integrates the formal strategic planning (FSP), with the balanced
scorecard (BSC). Tyrvainen et al. (2006) proposed a framework (see figure 4.4) for ECM
research that consists of the following four perspectives: content, technology, process, and
enterprise. The content perspective is related to information about content (i.e. dealing with the
semantics of the content, content presentation), users and their relationship with content, and
systems where content resides. The technology perspective pertains to hardware, software, and
standards. Although Tyrvainen et al. (2006) considered technology as an important perspective,
they insisted that ECM research should focus more on systems rather than technologies because
systems encompass several technologies. The process perspective includes development
(implementation and maintaining ECM systems) and deployment processes (implementation of
45
content lifecycle activities). The enterprise perspective addresses the economic, organizational,
and social aspects.
Figure 4.4: Four perspectives (Tyrvainen et al. 2006)
This theoretical background is an accepted theoretical basis in ECM field. For instance, vom
Brocke et al. (2009) adopted this framework to associate between business process management
and ECM; they proposed the ECM-blueprinting framework, which is a process-oriented
framework, to organize the adoption of ECM system.
We propose that these four perspectives can be used to form a specialized balanced-scorecard for
ECM as depicted in figure 4.5. The content perspective, which consists of users, information,
and systems views, is equivalent to Customer perspective. The ECM process perspective, which
includes development and deployment, can be compared to the perspective of Internal Process.
The Technology perspective, that combines hardware, software, and standards, can be
46
correspondent to Learning & Growth perspective. Finally, The Enterprise perspective, that
includes economic and social aspects, can be parallel to the Financial perspective.
Figure 4.5: The ECM balanced scorecard versus the original balanced scorecard
4.2.2 Description of the Proposed Framework
As shown in figure 4.3, two phases are considered essential in strategic management, namely a
phase for strategy formulation, and a phase for strategy implementation and performance
evaluation (Cohen and Cyert, 1973).
The strategic management process starts with the strategy formulation phase. The first step in
that phase is identifying the vision and mission. The vision suggests the future probable
outcomes and positions associated with the ECM system, while the mission articulates what
needs to be done in order to reach the future outcomes. Whatever the vision may be, top
management commitment should always be included, since management commitment is a key
success factor of information systems strategic management (Aladwani, 2001). ECM systems are
no exception in this regard. In the second step, strategies and strategic objectives need to be
identified. Also, performance indicators, which measure the accomplishments of strategic
objectives, need to be determined and categorized. The identification of key success factors
comes next in the third step. The key factors for system success should be determined based on
47
management experience and research. Strategies will help in undertaking the missions and
strategic objectives that have been identified earlier. The key success factors will ensure the plan
includes the right actions required to accomplish the goals. The balanced scorecard should be
designed after completing the first three steps (the design of the BSC is discussed in the next
section). The fourth step consists of allocating the required resources (i.e. skilled workers) that
are necessary for achieving the specified strategies. Also, cause-and-effect relations should be
defined at this juncture. Once all activities that help in achieving the strategic objectives are
explored, the cause-and effect relationships can be built among strategies, strategic objectives,
and performance indicators. The cause-and-effect relationships can be depicted in the strategic
map (an example of strategic map is shown in figure 4.6).
After building the cause-and-effect relations, we move to the second phase of the strategic
management process, namely strategy implementation. Action plans and performance measures
are developed first. Then the action plans are implemented by the responsible team and/or
vendor. After deployment, data for the performance measures are collected and analyzed to
reveal the actual performance. Strategy gaps, i.e. missing links between strategies, strategic
objectives, and performance measures, should be explored at this step. Any difference between
the expected performance and the actual performance may be indicative of a problem that will
require investigation and corrective action. The corrective action, in addition to any feedback
from the strategy formulation and implementation can be utilized to close the strategic gaps by
modifying the vision and mission. The dotted arrow shows that the newly modified vision and
mission will trigger a new cycle for the process of strategic management.
4.2.3 Description of ECM balanced-scorecard
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As indicated in the introduction of this section, BSC can be applied both at the corporate level
and the functional and project level (Martinsons et al., 1999). We adopt Tyrvainen et al. (2006)
framework to develop the framework of ECM balanced scorecard. Consistent with Tyrvainen et
al. (2006), the four perspectives of the suggested ECM balanced scorecard are Content
perspective, Process perspective, Enterprise perspective, and Technology perspective. The ECM
balanced scorecard with the mission, strategic objectives, and performance indicators are
depicted in table 4.1. Before discussing the proposed ECM BSC, it is important to highlight two
points. First, the proposed objectives and their performance measures are by no means
comprehensive. We give only some examples based on ECM literature review. Objectives and
performance measures should be modified according to the organizations needs. Second, two
organizations may differ in adopting the objectives and their measures based on their
organizational goals and priorities.
For the Content perspective, it includes information view and user view (i.e. internal and external
beneficiaries) that receive services from the ECM system. Internal beneficiaries are the intranet
users, and the external beneficiaries are the corporate portal users. The mission here is providing
ECM value-adding services to the internal and external beneficiaries. Strategic objectives include
improving internal and external collaboration, providing new (or modified) customer products
and/or services that involve digital content, reducing work load by streamlining tedious routines
(Päivärinta and Munkvold, 2005), enhancing content quality and consistency (Rockley et al.,
2003), information traceability, enabling secure, easy, and correct access to information,
provisioning legal requirements, limiting duplication (Nordheim and Paivarinta, 2006),
improving the speed of search and retrieval (Seeley, 2002), and providing effective training to
raise the efficiency of employees. The associated performance measures may include degree of
49
participation and collaboration, degree of end-users satisfaction, degree of confidence and trust,
degree of accessibility, number of new (or modified) products/services that involve digital
content, number of registered users, search to retrieval ratio, number of training courses that
match each employee’s training plan, and employees’ skills and productivity ratio.
Content perspective Enterprise perspective
Mission:
Implementing ECM services to provide content value to the internal and external beneficiaries
Objectives
Improve internal and external collaboration Enhance content quality and consistency Search and retrieval function Provide new (or modified) customer products and/or services that involve digital content Make the work easier for workers by reducing the tedious routines Having information traceability Having secure, easy, and correct access to information Provide effective training that raises the efficiency of employees
Performance measures
Degree of participation and collaboration Degree of users’ satisfaction Degree of confidence and trust Degree of accessibility Search to retrieval ratio Number of new digital products and services Number of courses that match employees’ training plan Employees’ skills and productivity ratio
Mission:
Contribution of ECM to the value of the business by enabling corporate communication at all strategic levels
Objectives
Cost savings in information processing Enhance decision making process Satisfy governmental regulations and standards (compliance) Having professional representation of the enterprise in the eyes of its stakeholders Diversify revenue streams Improve the efficiency of the organization Improve the quality of all organization activities Increase the flexibility of dealing with disasters
Performance measures
Return on investment Speed of problem identification Speed of decision making Quality of decisions Percent of cost saving Degree of budget efficiency Degree of fulfilling legal requirements Disaster recovery ratio
Process perspective Technology perspective
Mission:
Implementing and maintaining ECM system, and implementing ECM activities (i.e. create, capture, store) effectively
Objectives
Enhance the organization business processes Enhance metadata flow throughout organization Expect and influence (if possible) the requests of ECM services from end-users and management Maintain an effective content lifecycle among different users Ensure that business processes match legislative requirements
Performance measures
The reuse ratio of previously created content, templates, metadata, and navigation aids The number of simplified business process Cost and time of demanding and delivering services
Mission:
Developing and operating ECM applications while ensuring continuous enhancement and being ready for future challenges
Objectives
Integrate ECM applications with the current and new applications Provide security techniques to ensure content is secure Develop the required platforms and capabilities Manage software updates and revisions Ensure that applications are able to simplify the collaboration and content management process Having customizable tools to support new work processes
Performance measures
Integration success to integration problem ratio ECM application to simplified process ratio Degree of application customizability related to supporting business process
Table 4.1: ECM balanced-scorecard
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With regard to the ECM Process perspective, the mission is to implement and maintain ECM
system, and ECM activities (i.e. create, capture, store) effectively. The strategic objectives
include enhancing the organizational business processes (vom Brocke et al., 2010), enhancing
metadata flow throughout the organization (Nordheim and Paivarinta, 2006), expecting and
influencing the requests of ECM services from end-users and management, maintaining an
effective content lifecycle among different users, and ensuring that business processes match
legislative requirements. The performance measures can be the following. The reuse percentage
of previously created content, templates, metadata, and navigation aids, the number of simplified
business process, and the cost and time of demanding and delivering services.
For the Enterprise perspective, the mission is the ability of ECM to contribute to the
organizations’ business value by enabling corporate communication at all strategic levels.
Strategic objectives include cost savings in information processing (Rockley et al., 2003;
Päivärinta and Munkvold, 2005), enhancing decision making (Kettinger et al., 2003), satisfying
governmental regulations and standards (compliance), enhancing professional representation of
the enterprise in the eyes of its stakeholders (Päivärinta and Munkvold, 2005), and increasing the
efficiency and the flexibility of business processes (Reimer, 2002). The associated performance
measures may include return on investment, speed of problem identification, speed of decision
making, quality of decisions, percent of cost saving, degree of budget efficiency, and percent of
redesigned business processes.
For innovation and learning related to Technology perspective, the mission is developing and
operating ECM applications while ensuring continuous enhancement and being ready for future
51
challenges. The specified strategic objectives include integrating ECM applications with the
current and new applications, developing the required platforms and capabilities, managing
software updates and revisions (Päivärinta and Munkvold, 2005), ensuring that applications are
able to simplify the collaboration and content management process, having customizable tools to
support new work processes (Nordheim and Paivarinta 2006), and planning hardware and
software upgrades as needed. The following performance measures are applicable in this regard.
Integration success to integration problem ratio, ECM application to process simplifying
initiatives, and degree of application customizability related to supporting the business process.
Determining the key success factors is crucial to ensure that the design addresses the correct and
necessary actions required to accomplish the goal. The key success factors (KSF) are the extent
to which usable services and systems, high security, privacy and trust can be provided. KSF can
include top management commitment, stakeholders’ involvement, and adopting effective change
management strategies. Additional success factors can also be specified based on experience,
established literature or industry guidelines.
4.2.4 Description of the ECM balanced scorecard-based strategy map
Strategy maps depict the cause-and-effect relationships among strategic objectives and
performance measures (Kaplan and Norton, 1996; 2003). After determining the strategies,
strategic objectives, the performance indicators, and the key success factors, the strategy map can
be drawn. Figure 4.6 illustrates an example of a strategy map. For instance, a cause-and-effect
link can be drawn between the “Enhance content quality and consistency” strategic objective in
the Content perspective and its performance measures. In this case, the strategy is Content
strategy; the strategic objective is to enhance content quality and consistency, and the
52
performance measure is the degree of beneficiary’s confidence and trust. A sequence of cause-
and-effect links can be drawn from all strategic objectives in all BSC perspectives. It is expected
that multiple strategic objectives may share one or more key success factors and performance
measures.
Figure 4.6: ECM balanced scorecard-strategy Map
Based on the strategy map and steps mentioned above, action plans can then be developed.
Strategic gaps occur when there are missing links among strategies, strategic objectives, and
performance measures. They highlight strategic objectives that are not supportive of each other.
For instance, if the objective “Provide security techniques to ensure content is secure”, and the
53
objective “maintain an effective content lifecycle among different users” are not included in the
ECM-balanced scorecard, then the objectives “having secure, easy, and correct access to
information”, and the objective “satisfy governmental regulations and standards” may not be
successfully accomplished. Conversely, any strategic gaps that may be present will have a
negative impact on performance measures. In this case, a thorough analysis of the cause-and-
effect link has to be conducted, the results of which will be inputs to the strategy formulation
phase. The iterative process is repeated until the strategic gaps are minimized or eliminated.
4.3 SUMMARY
Understanding the relationship between ECM and DS is crucial to identifying and utilizing the
potential benefits of ECM technologies for DS activities. The first part of this chapter is an
attempt to analyze this relationship. Based on ECM literature and Mintzberg et al. (1976), this
chapter calls attention to the DS capabilities of ECM. A framework that describes the
relationship, as well as several hypotheses are presented, to prove (or refute) the association
between ECM and decision support capabilities.
In this chapter, we also propose a strategic ECM management framework based on balanced
scorecard and strategy map. We also discuss the theoretical background for the proposed
framework. From this chapter, we propose three artifacts: (1) the strategic management
framework, (2), ECM balanced-scorecard, and (3) the ECM balanced scorecard-based strategy
map.
The proposed artifacts will serve both academics and practitioners. For the academics, the
designed artifacts, which integrates the formal strategic planning (FSP) with the balanced
scorecard (BSC), is a novel addition to the ECM body of knowledge. Implementing the artifacts
54
in a real-world organization highlights the importance of linking strategies to performance
measures in the ECM context. For practitioners, focusing on the four perspectives of the ECM-
balanced scorecard, provides practical tools (i.e. BSC, and strategy map) to help align ECM
strategies with performance measures. Practitioners can use the artifacts to help them in more
effectively deploying and evaluating ECM systems, and ultimately utilizing the decision support
capabilities of ECM.
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5. RESULTS OF PHASE I: STRATEGIC CAPABILITIES OF ECM To examine the proposed hypotheses in chapter 4, we have conducted a web survey with the
users of ImageNow system. ImageNow, which is manufactured by Perceptive Software Inc., is a
commercial ECM system for capturing, organizing, and managing content. The survey
questionnaire consists of questions taken from other studies. Appendix C shows each measure
and its related literature. The survey questionnaire consists of nine sections which includes 33
questions related to the hypotheses, one questions asking for general feedback, and 6
demographic questions. A five point Likert scale, where 1= strongly disagree and 5 = strongly
agree, is used in the survey. The survey questionnaire is shown in appendix D. Data were
collected and managed using REDCap (Research Electronic Data Capture) software hosted at a
large research university. REDCap is a web-based application designed to support data
management for research studies. REDCap provides the following: 1) a validated data entry
through an intuitive interface; 2) tracking data manipulation and export procedures by having
audit trails; 3) allowing data downloads to common statistical packages by having an automated
export procedures; and 4) allowing data importing from external sources (Harris et al., 2009).
In the pilot phase, the committee members have evaluated the usability and the language of the
survey. Based on their feedback, the survey was slightly modified. We sent the survey to 618
ImageNow users. In the collection phase, we received 157 responses; 111 of these were usable.
Table 5.1 shows the distribution of the respondents by department.
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Department Number of Respondents
Budget and Resource Analysis 1
Business Operations 1
Business Services 2
Department of Psychology 1
Facilities Management 4
Faculty Affairs 1
Financial Aid 6
Global Education Office 7
Graduate School 5
Grants and Contracts 6
Human Resources 7
International Admissions 2
Massey Cancer Center 3
payroll services 3
Planning & Design 1
Procurement Services 4
Records and Registration 2
School of Business 1
School of Dentistry 1
School of government and public affairs 1
School of medicine 4
School of Nursing 1
School of pharmacy 1
School of Social Work 3
Student Accounting 2
Technology services 3
Transfer Center 1
Undergraduate Admissions 9
Unspecified 28
Total 111 Table 5.1: The distribution of respondents by department
Table 5.2 shows the descriptive statistics of the respondents. The proposed research model is
analyzed using a PLS structural equation modeling tool, which evaluates the psychometric
properties of the measurement model and estimates the parameters of the structural model (Chin,
1998). SmartPLS software is used to analyze the dataset. The results of the PLS analysis are
presented in two sections: the results of the measurement model, and the results of the structural
model.
57
Measure Value Frequency Percentage
Gender Male 26 24%
Female 69 62%
Unspecified 16 14%
Age 20-29 18 16%
30-39 18 16%
40-49 19 17%
> 50 22 20%
Unspecified 34 31%
Education Bachelor degree 42 38%
Masters degree 25 23%
Doctorate degree 9 8%
Unspecified 35 31%
Ethnicity White, Euro-American 51 46%
Black, African American
27 24%
Asian, Pacific Islander 2 2%
Native American 2 2%
Unspecified 29 26% Table 5.2: Descriptive statistics of respondents
5.1 THE MEASUREMENT MODEL
Reliability results are shown in Table 5.3. As indicated by the composite reliability, the measures
of the internal consistency reliability are robust because the values exceed the recommended
threshold value of 0.70 (Nunnally, 1978). In addition, the average variance extracted (AVE) for
each measure exceeds 0.50, which is consistent with the recommendations of Fornell and
Larcker (1981).
Variable constructs The composite reliability (internal consistency reliability)
Average variance extracted/explained
1. Decision making analysis 0.90 0.75
2. Decision making speed 0.96 0.93
3. Decision quality 0.93 0.78
4. The use of ECM 0.85 0.66
5. Impact on problem definition 0.90 0.66
6. Problem identification speed 0.91 0.83
7. Satisfaction 0.95 0.61 Table 5.3: Reliability results
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The discriminant validity of the variable constructs is reported in Table 5.4. The discriminant
validity means that the construct is different from other constructs. The square roots of the
AVEs, which are the numbers in the matrix diagonal, are greater than the off-diagonal elements
in all rows and columns. This result, which matches the recommendation of Hair et al. (2006),
supports the discriminant validity of the scale used.
Latent variables 1 2 3 4 5 6 7
1. Decision making analysis 0.87
2. Decision making speed 0.48 0.97
3. Decision quality 0.59 0.63 0.89
4. The use of ECM 0.31 0.43 0.41 0.81
5. Impact on problem definition 0.62 0.55 0.64 0.57 0.81
6. Problem identification speed 0.49 0.57 0.51 0.59 0.67 0.92
7. Satisfaction 0.57 0.74 0.71 0.64 0.73 0.74 0.78 Table 5.4: Discriminant validity results
We have extracted the factor loadings and the cross loadings of the variables in order to test the
convergent validity. The factor loadings and the cross loadings are shown in table 5.5. All factor
loadings on their assigned latent variables are higher than their cross loadings on all other latent
variables. In addition, the T-statistics of the outer model loadings range from a low value of 11 to
a high value of 151, which demonstrates that each item’s factor loading is highly significant. In
summary, the results of the validity and reliability tests are satisfactory.
59
DMA DMS DQ IPD PIS SATS USE
DMA1 0.90 0.41 0.54 0.53 0.43 0.52 0.28
DMA2 0.88 0.44 0.56 0.52 0.40 0.50 0.28
DMA3 0.83 0.41 0.44 0.57 0.45 0.45 0.26
DMS1 0.50 0.96 0.61 0.53 0.53 0.71 0.37
DMS2 0.44 0.98 0.61 0.54 0.58 0.73 0.45
DQ1 0.55 0.56 0.90 0.60 0.49 0.63 0.40
DQ2 0.51 0.53 0.89 0.51 0.42 0.60 0.32
DQ3 0.55 0.55 0.87 0.61 0.46 0.62 0.33
DQ4 0.47 0.59 0.90 0.55 0.45 0.67 0.39
IPD1 0.41 0.51 0.46 0.75 0.58 0.58 0.49
IPD2 0.53 0.51 0.59 0.81 0.56 0.63 0.47
IPD3 0.52 0.42 0.54 0.88 0.56 0.67 0.47
IPD4 0.51 0.41 0.51 0.82 0.47 0.51 0.37
IPD5 0.54 0.40 0.50 0.82 0.56 0.57 0.51
PIS1 0.51 0.50 0.47 0.62 0.92 0.74 0.54
PIS2 0.38 0.56 0.47 0.61 0.91 0.62 0.54
SATS1 0.35 0.57 0.56 0.53 0.63 0.83 0.66
SATS2 0.44 0.46 0.44 0.58 0.59 0.77 0.43
SATS3 0.38 0.50 0.51 0.56 0.52 0.79 0.55
SATS4 0.27 0.52 0.47 0.50 0.57 0.79 0.60
SATS5 0.38 0.49 0.47 0.46 0.48 0.72 0.43
SATS6 0.51 0.55 0.58 0.57 0.53 0.77 0.55
SATS7 0.43 0.58 0.66 0.57 0.58 0.77 0.45
SATS8 0.53 0.58 0.60 0.69 0.71 0.82 0.54
SATS9 0.52 0.54 0.59 0.62 0.55 0.74 0.38
SATS10 0.50 0.63 0.65 0.66 0.61 0.83 0.46
SATS11 0.45 0.87 0.59 0.55 0.61 0.79 0.42
SATS12 0.53 0.76 0.58 0.58 0.57 0.77 0.42
SATS13 0.58 0.63 0.60 0.68 0.63 0.78 0.50
USE1 0.24 0.35 0.33 0.47 0.51 0.53 0.87
USE2 0.25 0.32 0.29 0.48 0.46 0.49 0.86
USE3 0.27 0.37 0.38 0.44 0.46 0.54 0.69 Table 5.5: Results of factor loadings and cross loadings
5.2 THE STRUCTURAL MODEL
The path coefficients and significance of each hypothesis and the variance explained (R2) are
shown in Figure 5.1. The beta path coefficients are positive and statistically significant at P <
0.001.
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Figure 5.1: The structural model
The ECM use has a positive influence on decision making speed (beta = 0.427, P < 0.001),
decision quality (beta = 0.411, P < 0.001), problem identification speed (beta = 0.591, P <
0.001), decision making analysis (beta = 0.315, P < 0.001), impact on problem definition (beta =
0.574, P < 0.001), and decision makers’ satisfaction (beta = 0.642, P < 0.001). The model
explains 32.9% of the variance in impact on problem definition, 9.9% of the variance in decision
making analysis, 34.9% of the variance in problem identification speed, 16.9% of the variance in
decision quality, 18.2% of the variance in decision making speed, and 41.2% of the variance in
satisfactions of decision makers.
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Therefore, all six hypotheses that are proposed in this study (shown in table 5.6) are statistically
significant.
Hypotheses Results
H1a the use of ECM systems in the DS identification phase has a positive impact on problem definition
All hypotheses are
supported H1b the use of ECM systems is positively associated with the speed of problem identification
H2 the use of ECM systems in the development phase is positively associated with the decision making analysis
H3a the use of ECM systems is positively associated with decisions quality
H3b the use of ECM systems is positively associated with the speed of decision making
H4 the use of ECM systems is positively associated with satisfaction of decision makers
Table 5.6: Results of hypotheses testing
5.3 SUMMARY
In this chapter, we have empirically examined six hypotheses that propose the association
between the use of ECM and the capabilities of decision making. By using PLS structural
equation modeling method, we have analyzed the answers of 111 ImageNow users from different
departments of a large research university. In the measurement model, we have found that the
results of the validity and reliability tests, and factor loadings and cross loadings are satisfactory,
and match with the statisticians’ recommendations. Also, all path coefficients are significant at P
< 0.001. In the structural model, we use R 2 to measure the model validity and to determine the
explained variance. Three latent variables have moderate R 2 values as follows: problem
identification speed (34.9%), impact on problem definition (32.9), and decision makers’
satisfaction (41.2%). The other three latent variables have weak R 2 values including decision
making speed (18.2%), decision quality (16.9%), and decision making analysis (9.9%). The main
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conclusion is that the use of ImageNow can lead to strategic (decision-making) benefits such as
positive influence on decision making speed, decision quality, decision making analysis, problem
identification speed, impact on problem definition, and decision makers’ satisfaction.
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6. RESULTS OF PHASE II: EVALUATION OF THE PROPOSED
FRAMEWORK
In this study, we have proposed three artifacts: (1) the strategic management framework that is
shown in figure 4.3, (2), ECM balanced-scorecard that is depicted in table 4.1, and (3) the ECM
balanced scorecard-based strategy map which is shown in figure 4.6. Based on Hevner et al.
(2004), observational evaluation (case study) and descriptive evaluation (scenarios) methods are
adopted in this research to evaluate the proposed artifacts. A brief description of each evaluation
method is shown in table 6.1. The details of each evaluation method are discussed in the coming
subsections.
Evaluation method Type Description
Descriptive Scenarios Demonstrating the utility of the artifacts by proposing scenarios
Observational Case study Studying and monitoring the use of the artifact in the project
Table 6.1: Description of the evaluation methods
6.1 DESCRIPTIVE ANALYSIS (SCENARIOS)
We analyze the implantation of an ECM system in the Graduate Admissions (GA) department of
a large research university. ImageNow, which is manufactured by Perceptive Software Inc., is a
commercial ECM system for capturing, organizing, and managing content. The GA department
receives extensive amount of document (8 documents for each of 6000 applications in 2008)
during the regular university admission time. Until the implementation of the ECM solution in
2008/2009, the GA department used software with limited ECM capabilities (i.e. Lotus Notes
and SCT Banner) in its routine processes, The director of recruitment and admissions, in one of
the project document, stated “For each graduate application, we typically receive two or more
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college transcripts, at least one test score, three reference letters, and a personal statement. We
plan on imaging transcripts and any other of these materials we receive.” ImageNow was
implemented to handle this extensive number of documents in order to assist in the applicants’
admission decisions. The admission decision will be either admit or reject decision. Two teams
are involved in the implementation of ImageNow, one from Perceptive Software Inc. and the
other from the research institution.
The discussion in this section is based on data synthesized from multiple perspectives. We
conducted a structured interview of the manager of business application services at the
department of technology services who oversaw the software implementation. We also
performed a detailed analysis of the documentation that was maintained throughout the lifecycle
of the project. The scenarios of the strategic management process framework (figure 4.3) was
applied to the ImageNow project and elaborated in the following subsections.
6.1.1 Strategy formulation phase
In this subsection, we discuss the strategy formulation phase, which is the left side of the figure
4.3. Based on the documentation analysis, we conclude that the project vision is to provide the
GA department with an efficient, accessible, collaborative, and secure information resource to
support the business processes. Also, we conclude that the mission is to establish an easier and
more advanced method to search, find, use, share, store, and keep high quality information.
Although the frameworks recommends that mission statements be established for every
perspective (content, technology, enterprise, and technology), our analysis did not provide us
with enough details to identify a mission statement for each perspective.
The implemented system in GA is accessed by two business functions, recruiting and graduate
admission programs. The objectives (step 2 of the framework) were synthesized by evaluating
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multiple forms of documentation associated with the ImageNow implementation. They include
Project Questionnaire, Project Kick-off Call, Imaging Requirement Survey, and the Project
Charter. According to the Project Charter, the main goal is “to image all relevant application
documents to ensure more timely delivery to Graduate Program Directors and Admission
Committees”. The followings are the detailed objectives of ImageNow:
• To make the application documents available for more than 80 program directors without
the need to copy and mail the time-sensitive documents
• To reduce the storage of paper files by having a long term storage of electronic
documents
• To allow multiple users to access the system simultaneously
• To enable document tracking
• To have secured access to electronic documents
• To have compliance support
• To allow annotation of electronic documents
• To be able to capture, route, and view the internally generated documents
• To be able to integrate with the current software applications (i.e. Lotus Notes, SCT
Banner), and to enhance the reputation of the institution
The analysis did not reveal any performance measures for the objectives. Instead, the Project
Charter mentions, “This project’s success will be measured by the following criteria: full
engagement of the Program Directors via use of the ImageNow product, document retrieval of
the stored images is virtually immediate upon scanning and linking, quicker search, archiving,
and retrieval of documents in ImageNow compared to current methods, and completion of “train
the trainer” sessions to empower the research institution project team to manage ImageNow.”
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Thus, we believe that these four measures can be matched to the objectives of three perspectives:
Enterprise, Content, and Process perspective as shown in table 6.2. In this case, the objectives in
Technology perspectives have no performance measure. Moreover, no further information is
provided on how these performance measures are assessed and what the final results are.
The manager of business application services emphasized that the implementation team should
understand the users’ exact needs, the expectations of ImageNow system, and to involve the
stakeholders in the planning process. This corresponds to three key success factors (KSF) to
accomplish the project successfully. The first KSF is top management commitment from both the
research institution and Perceptive Software Inc. Two teams from both sides cooperated to
implement and develop the project. The research institution team was sponsored by the dean of
the graduate school, and was guided by the director of recruitment and admission. The two teams
arranged weekly meetings to follow up on the updates, and to assess the progress of the project
implementation. The second KSF was the involvement of different stakeholders such as the staff,
the program directors, and the students. In order to understand the stakeholder needs, a
comprehensive discussion was carried out with the stakeholders that included surveys,
interviews, and contextual observation. The third KSF is adopting change management in the
early stages of the project. The culture of information management in the GA department was
changed to a new model through consensus negotiation with the different stakeholders. In
addition, the system implementation undertaken in incremental stages which facilitated ease of
adoption and long-term acceptance of the system. Ongoing training, support, and guidance were
also provided to accustom the users with the new practices.
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Content perspective Enterprise perspective
Objectives
Collaboration & Accessibility: To make the application documents available electronically for more than 80 program directors To allow multiple users access the system simultaneously To be able to track documents To have secure and easy access to documents
Search and navigation To be able to capture, route, and view the internally generated documents To be able to import and export the needed documents
Users’ objectives To reduce the employees’ time and efforts that are done in routine activities To give the right authority to the right role To Train users: Perceptive Software trains customers using a “train the trainer” approach
Performance measures
Time of search, archiving, and retrieval of documents Completion of “train the trainer” sessions
Objectives
Efficiency To improve quality of the admission activates To enhance the efficiency and effectiveness of the daily admission activities To diversify revenue streams and undertake efficiency reforms resulting in financial viability and sustainability To reduce the storage of paper files by having a long term storage of electronic documents
Reputation To improve and protect reputation of the research institution
Compliance To have compliance support: Meeting legislative requirements (FERPA and the Virginia Public Records Act)
Performance measures
Engagement of program directors
Process perspective Technology perspective
Objectives
Workflow Process To enhance the workflow of the GA activities
Content Lifecycle Process To maintain an effective content lifecycle among different users To help in metadata management, auditing, and reporting To have annotation to electronic documents
Performance measures
Document retrieval of the stored images is virtually immediate upon scanning and linking
Objectives
Accessibility: to provide continuing access to content
Customization: to have customizable tools that help in simplifying the workflow of GA activities
Integration To be Compatible with existing architecture To be able to integrate with the current software applications (i.e. Lotus Notes, SCT Banner)
To ensure having the ability of “data migration”
Security: to provide the security level that matches with different groups of users
Performance measures
No identifiable performance measures were used
Table 6.2: BSC of ImageNow system in the Graduate Admission department
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After specifying the KFS, the ECM-BSC should be designed. We have designed the ECM
balanced scorecard as shown in table 6.2. The objectives of content perspective are classified
into collaboration and accessibility, search and navigation, and users’ objectives. For example,
sending electronic documents to program directors reduce the employees’ time and effort in
searching, classifying, and mailing the documents.
Perceptive Software Inc. trains customers using a “train the trainer” approach. In this approach, a
core group of users (typically no more than five people) are trained who then train remaining
users. Training, in addition to integration with other applications, is ranked high in terms of the
importance to the system adoption decision. The objectives of the enterprise perspective are
categorized into efficiency, reputation, and compliance. As a case in point, the research
institution hopes to improve the quality and efficiency of admission activities. The ECM solution
also helps in achieving the sustainability objectives by going paperless and reducing the storage
of paper. Keeping electronic documents is essential to satisfy compliance requirements (i.e.
Family Educational Rights and Privacy Act (FERPA) and the Virginia Public Records Act). The
objectives of process perspective are classified into workflow process, and content lifecycle
process. The workflow chart, for instance, has been changed significantly from the initial stage
to the end stage of the project. Finally, the objectives of technology perspective can be classified
into accessibility, customization, integration, and security. The main security objective is to
provide the security level that matches with different groups of users. The users are grouped into
five types: power users, workflow users, scanners/linkers, viewers, and program directors.
In terms of allocating hardware, software and human resources, the project document mentions
the following:
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• “The employees [of the research institution] will attend training as early as possible after
the project kickoff.”
• “All hardware, software, and network components provided by the research institution
will be delivered and made available prior to implementation of ImageNow software.”
• “Deliverables requested by both parties will be received on time to keep the project
moving forward.”
• “Both parties will need to spend additional time outside of joint conference calls and
meetings to ensure that objectives and deliverables are met.”
• “Post install tune-up services must be used within 60-days after the onsite
implementation.”
After allocating the resources, cause-and-effect relationship can be established among strategies,
strategic objectives, and performance measures. These relationships can be used to build the
strategic map that is shown in figure 6.1. For instance, the strategic objective “To provide the
correct security level for each group of users” in the technology perspective can be linked to the
following objective “To give the right authority to the right role” in the content perspective, and
both objectives will be related to the following performance measure in the content perspective:
“Quicker search, archiving, and retrieval of documents.”
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Figure 6.1: ImageNow balanced Scorecard-strategy map for Graduate Admission department
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6.1.2. Strategy implementation and performance evaluation phase
This phase is depicted in the right side of figure 4.3. In developing the action plans and
performance measures, three stages are specified – the analyze/design stage, the
implement/verify stage, and the deploy/support stage. In the analyze/design stage, the teams plan
to perform product demonstration, review existing process and workflow, identify and develop
script requirements, identify users and their permissions, and perform script Q/A testing. In
implement/verify stage, the teams propose to develop hardware and software, conduct
configuration and components implementation, train the trainer, and have the scripts ready to
install. In the deploy/support stage, the teams plan to perform internal system testing, create
training materials, project wrap-up meetings, highlight transition issues that will require support,
and send project closure announcement.
The analysis of the documentation reveals that the implementation of the action plans and the
strategy gap assessment are addressed at three specific stages of the project - analyze/design,
implement/verify, and deploy/support. After the implementation of action plan, any strategy gaps
that are identified should be explored by analyzing the designed strategy map. Strategy gaps
highlight any difference between the expected performance and the actual performance. For
example, in the case of the GA department, the analysis helped to determine strategy gaps in the
process perspective. The research institution team notices that the GA workflow processes are
not achieved perfectly. This brought to light the missing link between the objectives of workflow
process and its performance measures. The feedback from the diagnosis is used to determine the
corrective action. The corrective action is suggested after determining the need for several
additional scripts to support the workflow process.
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By definition, scenario-based evaluation is not perfect. The extensive documentation and the
structured interview that are used for validation in this part did not entirely provide the
comprehensive information needed to assess the framework. To be more specific, we had limited
information especially about the last three steps in the second phase of the framework. For
instance, the project documentation does not provide any performance measure for the
technology perspective objectives. Although the descriptive evaluation has the aforementioned
limitations, we noticed that using the SMF to configure the ImageNow BSC and design the
strategy map is straightforward process, which can facilitate exploring the strategy gaps and
taking corrective actions in the GA department.
Therefore, the information that we currently have from this evaluation leads us to conclude the
practicality and the applicability of the proposed framework.
6.2 OBSERVATIONAL EVALUATION (CASE STUDY)
A police department at a large research university has implemented ImageNow system as one
type of ECM systems. We have evaluated the proposed artifacts in this project. In order to gather
information, we have followed Yin’s (2009) case study protocol. The case study protocol guides
the researchers in gathering data. It provides the procedures and rules that need to be followed in
order to conduct the case study. It also increases the reliability of case study research. The
protocol is shown in table 6.3.
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Protocol Stage Description
Over view of the case study project Background information Project objectives
Field procedures Gaining access to an organization Making a clear schedule for the data collection activities
Case study data gathering Table shells are used to collect the data
A guide for the case study report The writing format of the classic single- case study: in order to analyze and describe the case, a single narrative will be used
Table 6.3: Case study protocol (Yin, 2009)
Because they are practical in gathering data, “table shells” will be used to collect the case study
data. Table shells are outlines of tables without actual data (Yin, 2009). Examples of the table
shells that are used in this study are shown in appendix F.
The police department has more than 400 employees including dispatchers, campus security
officers (CSO), sworn officers, business staff, and others. The police department consists of four
divisions as shown in figure 6.2: division of Investigation and Security Services, division of
Patrol Operations, division of Support Services, and division of Administration and Business
Operations (ABO). ImageNow system will be implemented only in the division of ABO. ABO
has four units: payroll and personnel, records management, procurement, and IT unit.
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Figure 6.2: Divisions of the police department
Although the ABO division uses other computer systems (e.g. Lotus Notes, SCT Banner, CAD)
most of the operations in the ABO division are paper based which leads to having the following
problems:
1. A huge amount of paper: Payroll and Personnel unit, for instance, has several operations such
as hiring and training. Taking the high turnover of the employees into account, the procedures of
hiring and training each employee requires different amount of forms to be routed from one
department to another which leads to accumulating a huge amount of paper.
2. Difficulties in auditing and in complying with government regulations: the police department
is required by law to satisfy government regulations and standards regarding records
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management. Paper-based records are insufficient to comply with the government regulations.
For instance, record retention policies (e.g. keeping records for certain amount of years after job
termination) are mandatory. Examples of these regulations are: the Public Records Act and the
regulations of the Library of Virginia.
3. Traceability: document tracking is done manually based on the location of the document in the
file cabinets. If a security officer is transferred from one department to another, for example,
tracking of this action is based on paper filing, and procedures dictate the time/location of
transfer and the responsibilities that are specified for a certain officer.
4. Document duplication: several hardcopies from the same document can be found which
complicates the problem. Tracking a version of a hardcopy is also done manually which can be
time consuming and inaccurate.
5. Document security: using file cabinet does not ensure complete document security. Security is
required since some employees should have full access to all documents while other should have
only limited access. Currently, department security procedures (locked file cabinets/rooms with
restricted access; keys/card access) dictate the security level for each group of employees.
The above mentioned problems affect the efficiency of the department. For instance, utilization
of the employees’ time is not efficient since the manual searching and retrieving of documents
takes long time. In addition, high costs are incurred in purchasing paper, paper cabinets, locks,
access keys/cards, and in providing file space in the department. Ultimately, the quality and the
consistency of the information are influenced, and the internal and external collaboration are
affected which influence the ability of making the right decisions (e.g. budget decisions,
procurement decisions) at the right time.
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6.2.1 Strategy Formulation Phase
The first step in this phase is to identify the project vision and mission. Based on the discussion
with the director of the division of Administration and Business Operations, and with the
implementation team, we have identified the project vision and mission. The project vision is
that “the ImageNow solution for the Campus Police provides an efficient, traceable and secure
content management resource to enhance the campus security processes that support safety
services to all university’s students, faculty and staff to enable the university to achieve its vision
to become a premier urban, public research university focused on student success.” The project
mission is that “Technology Services with assistance from Campus Police will design, develop
and implement an ImageNow solution to minimize paper file storage and cost; enhance
document accessibility and sharing; streamline the business processes and satisfy legal
requirements specific to Campus Security.”
Also in this step, the mission of each perspective (content, enterprise, technology, process)
should be identified. The mission of the content perspective is “Implementing ImageNow
services to provide content value to the internal and external beneficiaries;” the mission of the
enterprise perspective is “Contribution of ImageNow to the value of the business by enabling
corporate communication at all strategic levels;” the mission of the process perspective is
“Implementing and maintaining ImageNow system, and implementing ImageNow activities (i.e.
create, capture, store) effectively;” the mission of the technology perspective is “Developing and
operating ImageNow applications while ensuring continuous enhancement and being ready for
future challenges.”
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In the second step of this phase, objectives, and performance measures need to be determined for
each perspective. The division of ABO has many objectives that would like to be achieved from
ImageNow implementation. The following objectives are classified under content perspective:
• Enhance content quality and consistency
• Having information traceability
• Having secure, easy, and correct access to information
The performance measures for these objectives will be as follows:
• Fitness to the purpose of use
• Degree of accessibility
• Search to retrieval ratio
Although the strategic decision making capabilities are not the main driver of implementing
ImageNow in the ABO division, we have included a strategic decision making objective, and its
related performance measures in order to determine the influence of ImageNow on decision
making. We have added the following strategic decision making objective: “Enhance decision
making process”, and the following performance measures:
• Speed of problem identification
• Speed of decision making
Also, the director of ABO division has determined the following as the objectives of ImageNow
implementation that can be classified under enterprise perspective:
• Cost savings in information processing
• Satisfy governmental regulations and standards (compliance)
• Improve the efficiency of the organization
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• Increase the flexibility of dealing with disasters
The following can be the performance measures of these objectives:
• Percent of cost saving
• Degree of fulfilling legal requirements
• Disaster recovery ratio
With regard to process perspective, the division of ABO has only one objective, which is to
“Enhance the organization business processes”, and this objective can be measured by “the
number of simplified business process.” Also, technology perspective should have the following
objectives:
• Provide security techniques to ensure content is secure
• Ensure that applications are able to simplify the collaboration and content management
process
The performance measure will be the “Degree of application customizability related to
supporting business process.”
The third step of this phase is to specify the key success factors (KSF) for implementing
ImageNow system. The implementation team and the director of ABO division agree that there
are three KSF that are most important. The first KSF is top management commitment from both
the police department and Technology Services department. Two teams from both sides
cooperated to implement and develop the project. The police department team was sponsored by
the director of the ABO division. The two teams arranged weekly meetings to follow up on the
updates, and to assess the progress of the project implementation. The second KSF is adopting
change management in the early stages of the project. The culture of information management in
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the ABO division was changed to a new model through consensus negotiation with the different
stakeholders. In addition, the system implementation undertaken in incremental stages which
facilitated ease of adoption and long-term acceptance of the system. Ongoing training, support,
and guidance were also provided to accustom the users with the new practices. The third KSF is
the involvement of different stakeholders such as the staff and officers. A comprehensive
discussion was carried out with the stakeholders in order to understand the stakeholder needs.
After finishing the first three steps, the BSC needs to be designed. The first version of the BSC is
shown in the following table:
Content perspective Enterprise perspective
Mission:
Implementing ImageNow services to provide content
value to the internal and external beneficiaries
Objectives
Enhance content quality and consistency
Having information traceability
Having secure, easy, and correct access to
information
Performance measures
Fitness to the purpose of use
Degree of accessibility
Search to retrieval ratio
Mission:
Contribution of ImageNow to the value of the business by
enabling corporate communication at all strategic levels
Objectives
Enhance decision making process Cost savings in information processing Satisfy governmental regulations and standards (compliance) Improve the efficiency of the organization Increase the flexibility of dealing with disasters
Performance measures
Speed of problem identification Speed of decision making Percent of cost saving Degree of fulfilling legal requirements Disaster recovery ratio
Process perspective Technology perspective
Mission:
Implementing and maintaining ImageNow system,
and implementing ImageNow activities (i.e. create,
capture, store) effectively
Objectives
Enhance the organization business processes
Performance measures
The number of simplified business process
Mission:
Developing and operating ImageNow applications while
ensuring continuous enhancement and being ready for future
challenges
Objectives
Provide security techniques to ensure content is secure
Ensure that applications are able to simplify the collaboration
and content management process
Performance measures
Degree of application customizability related to supporting
business process
Table 6.4: ImageNow BSC for ABO division in the Police department
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In the last step of this phase, we have allocated the resources that are necessary for ImageNow
implementation. The main hardware resource is a Fujitsu FI-6230 Scanner. The software
resources are one ImageNow Client (desktop) Seat License, one WebNow (web) Concurrent
License, and one CaptureNow (scanner) License. The human resources will be three employees
from the ABO division, including the director of the division, and two from the Technology
Services, including the manager of the Technology Services. In this step, we have also built
cause-effect relationships that are required to design the strategy map. For example, the strategic
objective “Provide security techniques to ensure content is secure” in the technology perspective
can be linked to the following objective “Having secure, easy, and correct access to information”
in the content perspective, and both objectives will be related to the following performance
measure in the content perspective: “Degree of accessibility.” In another example, the strategic
objective in the process perspective “Enhance organization business process”, which can be
measured by “Number of simplified business process,” can be linked to “Improve efficiency of
the organization”, which can be measured by “Percent of cost savings” in the enterprise
perspective. The ImageNow strategic map of ABO division is shown in figure 6.3.
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Figure 6.3: ImageNow strategy map of ABO division
6.2.2 Strategy implementation and performance evaluation phase
In this phase, the table shell in appendix F is used to collect the required information. In
developing the action plans and performance measures, three stages are specified – the analyze
and design stage, the implement and verify stage, and the deploy and support stage. In the
analyze and design stage, the implementation team performs the following: product
demonstration, review existing process and workflow, identify and develop script requirements,
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identify users and their permissions. In the implement and verify stage, the team has conducted
configuration and components implementation, performed component testing, installed client-
side hardware and software, and trained the trainer. In the deploy and support stage, the
following has been accomplished: internal system testing, create training materials, project wrap-
up meetings, highlight transition issues that will require support, and send project closure
announcement.
In the implementation of the action plans step, the details of the three specific stages of the
project – analyze and design, implement and verify, and deploy and support are addressed. In the
analyze and design stage, the implementation team has performed a product demonstration in
order to explain the functionality of ImageNow system to the director and staff of ABO division.
The product demonstration shows the ability of ImageNow to solve the primary problems that
ABO division has such as huge amount of paper, traceability, security, and the difficulties in
adhering to government regulations. Also, the product demonstration shows the ability of
ImageNow to enhance the content quality and consistency which will enhance the decision
making process in the long run.
The implementation team has also reviewed the existing process and workflow. The initial
discussion revealed that the ABO division does not have major business processes and
workflows; rather it has several limited workflow and processes in every unit. Therefore, the
team has proposed a four-step procedure to process every document in the ABO division. These
steps are: start, purge, audit, and complete as shown in figure 6.4. Also, digital drawers have
been proposed to have the document that can be classified into category (i.e. Training,
Employment forms), and in each category, every document should have a certain document type.
For example, under Training category, document type can be First Aid, Test, and Quiz.
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Figure 6.4: ImageNow workflow in ABO division
After that the team should identify and develop script requirements. However, the team has
agreed that there are no scripts that need to be identified in this stage. The team emphasized that
scripts will be identified and developed based on the users unique needs after the initial use of
the system.
As one of the key success factors, identifying users and their permissions in order to get the
involvement of different stakeholders is accomplished next. A comprehensive discussion was
carried out understand the stakeholder needs. The police department has more than 400
employees including dispatchers, campus security officers (CSO), sworn officers, business staff,
and others. The staff of the ABO division deals with the other staff in the three divisions in the
police department (division of Investigation and Security Services, division of Patrol Operations,
division of Support Services) as well as dealing with other department at the university (i.e.
Human Resources, Procurement Services). Different permission levels are given to the staff in
the ABO division. For example, the director of the division can access any digital drawer; she
also can add, view, edit, or delete any document type in any document category. On the other
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hand, staff in the Records Management unit, and in the IT unit do not have access to all digital
drawers.
In the implement and verify stage, the team has conducted configuration and components
implementation based on reviewing the existing processes and workflows. The software has been
configured to include digital drawers (i.e. sworn officers, CSO), name, campus (Monroe, MCV),
document category (i.e. employment forms, communications, training), and document type under
each documents category (i.e. 1-9 form, evaluation, first aid, test) as shown in figure 6.5. Also,
the software has been configured to include the four-step procedure that is required to process
every document in the ABO division. These steps are: start, purge, audit, and complete.
Figure 6.5: ImageNow configuration in ABO division
The team has also performed component testing. Component testing is accomplished by
uploading a new document to the CSO drawer. The document is assigned to a particular CSO
who works in Monroe campus. The team has also demonstrated how to transfer the new
document from start queue to the complete queue. After that the team has installed the client-
side hardware and software. The hardware resource (Fujitsu FI-6230 Scanner), and the software
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resources (ImageNow Client (desktop) Seat License, one WebNow (web) Concurrent License,
and one CaptureNow (scanner) License) have been implemented in the ABO division.
Training is accomplished by adopting train the trainer approach. In this approach, a core group
of users (typically no more than five people) are trained who then train remaining users.
In the deploy and support stage, the users are given the chance to have an internal system testing.
Users are given a week to try the new system. Users have requested several changes to the new
system such as adding more document categories and document types. After that the official
training materials, which explains the use of ImageNow system, are developed and given to the
director of the ABO division. Then we had a project wrap-up meeting to highlight transition
issues that will require support. Even after the project accomplishment, the users can contact
Technology Services if they face any difficulties regarding the use of ImageNow. Finally, the
project closure announcement has been sent to officially announce the end of the project.
6.2.2.1 Exploring Strategy Gaps
After the implementation of action plans, any strategy gaps that are identified should be explored
by analyzing the designed strategy map (figure 6.3). Strategy gaps highlight any difference
between the expected performance and the actual performance. The details of the expected and
the actual performance are as follows.
In the content perspective, the objective “Enhance content quality and consistency” is measured
by the “fitness to the purpose of use” which has three levels: poor fitness, fair fitness, and good
fitness. The ABO division expects to have “good fitness” after implementing ImageNow system.
In fact, the users acknowledge that the content output from ImageNow system fits the purposes
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of its use. This objective has also a cause-effect relation with the objective of “Enhance decision
making process” in the enterprise perspective which will be discussed later.
The objective of “Having secure, easy, and correct access to information” is measured by the
“Degree of accessibility” which has three levels: poor accessibility, fair accessibility, and good
accessibility. The ABO division expects to have “good accessibility” after implementing
ImageNow system. The users rated the actual accessibility performance as “good” since the
needed document can be accessed by the right employee at the right time. The third objective is
“Having information traceability”, which is measured by “search to retrieval ratio”. This ratio
has also three levels: poor, fair, and good. The users rated the actual retrieval ratio in the ABO
division as “good” which matches with the expected ratio.
In the enterprise perspective, the objective “enhance decision making process” is measured by
the “Speed of problem identification” and the “Speed of decision making”. The speed of the
routine decision making process is enhanced in the ABO division, but we could not verify the
enhancement of the non-routine decision making process because the ABO division was not
involved in an abnormal decision making process directly after the implementation of the
system. Two objectives, which are “Cost savings in information processing” and “Improve the
efficiency of the organization”, are measured by “percent of cost saving.” After implementing
the ImageNow system, the ABO division gets rid of the high costs that are incurred in
purchasing paper, paper cabinets, locks, access keys/cards, and in providing file space. The
objective of “Satisfy governmental regulations and standards (compliance)” is measured by the
“Degree of fulfilling legal requirements” which has three levels: poor, fair, and good. The ABO
division seeks to have “good” degree of fulfilling legal requirements. The division has achieved
this good degree of fulfilling legal requirements because two of the four-step procedure, which
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are purge and audit, in ImageNow system are designed to ensure the adherence to the legal
requirements. ImageNow system will improve the “Disaster recovery ratio” that measures the
objective of “Increase the flexibility of dealing with disasters.” ImageNow system reduces the
number of paper cabinets at risk of potential water flood or fire. The ImageNow system also
supports having online and offline document backups.
In the technology perspective, the objective of “Provide security techniques to ensure content is
secure” has a cause-effect relation with the objective of “Having secure, easy, and correct access
to information”, which is measured by “Degree of accessibility” as discussed above. The
objective of “Ensure that applications are able to simplify collaboration and content management
process” is measured by the “Degree of application customizability related to supporting
business process”, which also has three levels: poor, fair, and good. The users rate the degree of
customizability “good” from their experience in customizing the applications (by adding more
document categories and document types) during the system testing, which was a straight
forward process.
In the processes perspective, the objective of “Enhance the organization business process” is
measured by “The number of simplified business process”, which has three levels: zero, few, or
several. Few simplified business processes is an accepted measure in the ABO division. The
users of the ImageNow system believe that “few” simplified business processes have been
achieved by using the system since the ABO has limited number of workflows and processes.
Also, this objective has a cause-effect linkage to two other objectives, which are “Improve the
efficiency of the organization” in the enterprise perspective, and “Ensure that applications are
able to simplify the collaboration and content management process” in the technology
perspective.
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The above details were observed after one-month of the system implementation. As shown in the
above discussion, we did not counter any strategy gaps after the system implementation in the
ABO division. To a certain extent, the system expectation matches the actual system
performance. After the use of the system for more few months, the ABO division may need to
add more objectives and objective measures based on the division’s dynamic needs. The ABO
management can monitor the objectives performance as we have shown how the objectives are
monitored in the above section. If mismatch occurs between the actual and expected
performance, strategy gaps are detected and feedback is collected to trigger a new cycle of the
strategic management process, which is depicted by the dotted arrow in figure 4.3.
6.3 SUMMARY
In this chapter, we have evaluated the three proposed artifacts: (1) the strategic management
framework that is shown in figure 4.3, (2), ECM balanced-scorecard that is depict in table 4.1,
and (3) the ECM balanced scorecard-based strategy map which is shown in figure 4.6. Two
evaluation approaches are used to assess these artifacts, namely, descriptive evaluation
(scenarios) and observational evaluation (case study) (Hevner et al., 2004).
In order to accomplish the descriptive evaluation, we analyze the implantation of an ECM
system in the Graduate Admissions (GA) department of the university. Data has been
synthesized from multiple perspectives; we conducted a structured interview of the manager of
business application services at the department of technology services who oversaw the software
implementation. We also performed a detailed analysis of the documentation that was
maintained throughout the lifecycle of the project. The extensive documentation that is used for
validation in this part did not entirely provide the comprehensive information needed to assess
the framework. The project document gives limited information especially about the last three
89
steps in the second phase of the framework. For instance, the project documentation does not
provide any performance measure for the technology perspective objectives. Although the
descriptive evaluation has the aforementioned limitations, we noticed that configuring the
ImageNow BSC and designing the strategy map is a straight forward process, which can
facilitate exploring the strategy gaps and taking corrective actions in the GA department.
In order to avoid the limitations of the descriptive evaluation, we have conducted an
observational evaluation by implementing the proposed artifacts in a real-world organization.
The division of Administration and Business Operations in the police department has
implemented ImageNow system as on type of ECM systems. The proposed artifacts have been
adopted to implement ImageNow system in this project. In order to gather information, we have
followed Yin’s (2009) case study protocol. The ABO department has several problems (i.e. huge
amount of paper, difficulties in auditing, document security, and traceability) that affect the
efficiency of the department. The quality and the consistency of the information are influenced,
and the internal and external collaboration are affected which influence the ability of making the
right decisions (e.g. budget decisions, procurement decisions) at the right time. The details of the
project implementation show that the proposed artifacts are practical means to deploy ImageNow
system. The SMF provides the big picture for the decision makers by having two main phases:
strategy formulation phase, and strategy implementation and performance evaluation phase. For
example, the decision makers need to specify the project vision, mission, objectives, and
performance measures. Specifying this information at the beginning of the project helps the
decision makers to determine where he is now, and where he wants to get. In addition, the BSC
helps in associating the project objectives to the suitable ECM perspective (content, process,
enterprise, and technology). The decision makers can trace the objectives achievement by using
90
the strategy map, which helps in comparing the objectives actual status to the expected status.
Corrective actions can be taken based on the comparison results. All in all, adopting the
proposed artifacts to implement the ImageNow system helps in improving the quality and the
consistency of the information. The internal and external collaboration are positively affected,
and the ability of making the right decisions (e.g. budget decisions, procurement decisions) at the
right time is also developed.
With regard to the criteria of judging the quality of the case study, Yin (2009) suggests the
following four tests that are commonly used: construct validity, internal validity, external
validity, and reliability.
Construct validity ensures that the correct operational measures for the concepts are used. One
tactic that ensures the construct validity in case study is to have the key informants review the
draft of the case study. The implementation team has reviewed the draft of the case study report
in order to ensure the construct validity in this study. Internal validity is essential for explanatory
studies (causal relationships), but it is not applicable for this study because the case study in this
research is not explanatory research.
External validity answers whether the case study findings are generalizable beyond this case
study. Replication logic allows replicating the study in other context to ensure that the findings
of the replicated studies are similar to the results of the original study. Because of the required
long time to conduct a case study, replication of this study is impractical in this case, but it can
be achieved as a future research goal.
Reliability test ensures that if another investigator conducts the same case study and follows the
same procedures described in this research, he will get similar findings and conclusion to those
91
described in this study. Minimizing bias and errors is the goal of reliability test. Yin (2009)
suggests using a case study protocol to document the procedures followed in a case study, and to
allow other researchers to repeat the same case study. We have followed Yin’s suggestion by
using a case study protocol as described in table 6.3. The summary of the four tests of the quality
of the case study, and their related information are shown in table 6.5.
Test Related Information
Construct validity The implementation team has reviewed the draft of the case study report
Internal validity Not applicable for this study because the case study in this research is not explanatory research
External validity Replication logic can be used to answer the concerns of generalizability
Reliability A case study protocol is used to facilitate repeating the same case study.
Table 6.5: Four quality tests of the case study
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7. CONCLUSION
7.1 SUMMARY AND CONTRIBUTION
The requirement of good and timely decision-making is becoming increasingly evident, and the
employment of decision support (DS) technology is becoming not only desirable but also
essential as the business environment is getting ever more complex and competitive. Enterprise
content management (ECM) systems are implemented in many organizations to deal with the
increasing information overload and with the complexity of the structured and unstructured
organizational data. The existing ECM literature indicates that many organizations seem to focus
on operational benefits (i.e. cost reduction and work process simplification) of ECM, while the
strategic long-term benefits (i.e. supporting decision making and competitive intelligence) are
rarely considered.
As potential long-term benefits of ECM, the capacity for decision-making support is not utilized
to any great extent, and there appears to be strong need to investigate the DS capabilities of
ECM. Smith and Mckeen (20003) write that ‘very few’ firms utilize ECM to analyze the content
to provide decision-making information to be used to make informed decision, and thus to help
in generating business value. In addition, the literature lacks a strategic management framework
(SMF) that links strategies, business objectives, and performance management. A strategic
management framework would seem essential to effectively manage ECM strategy formulation,
implementation, and performance evaluation (Ittner and Larcker, 1997; Kaplan and Norton,
1996). The absence of an appropriate strategic management framework will limit organizations
from reaping the benefits of ECM capabilities.
93
The first objective of this dissertation was to better understand the association between ECM and
decision support, and to identify the potential effects of ECM technology on decision support
(DS) activities. This objective is achieved by linking ECM to decision support activities based on
the sequential framework of Mintzberg et al. (1976). Several hypotheses are proposed, and the
Partial Lease Square (PLS) technique is used to test the hypotheses. We analyzed the answers of
111 ImageNow users from different departments of the university. In the measurement model,
we found that the results of the validity and reliability tests, and factor loadings and cross
loadings are satisfactory, and match with the statisticians’ recommendations. Also, all path
coefficients are significant at P < 0.001. In the structural model, we use R2 to measure the model
validity and to determine the explained variance. Three latent variables have moderate R2 values
as follows: problem identification speed (34.9%), impact on problem definition (32.9), and
decision makers’ satisfaction (41.2%). The other three latent variables have weak R2 values
including decision making speed (18.2%), decision quality (16.9%), and decision making
analysis (9.9%). The main conclusion is that the use of ImageNow can lead to strategic
(decision-making) benefits such as positive influence on decision making speed, decision
quality, decision making analysis, problem identification speed, impact on problem definition,
and decision makers’ satisfaction. The contribution of this part is to prove the less obvious
strategic association between ECM and decision support. Based on the findings, the use of
ImageNow system can help in improving the investigated decision support activities. Therefore,
these findings can encourage practitioners to focus on the DS capabilities while implementing
and using ECM.
The second objective is to have a strategic management framework for ECM systems that
supports the formulation, implementation, and evaluation of ECM strategies in order to fully
94
utilize the ECM strategic capabilities. To achieve the second objectives, several methodologies,
including balanced scorecard (BSC) and strategy map are integrated to drive the strategic
perspective. Design science approach is used to propose and validate the suggested framework.
Two evaluation approaches are used to assess the proposed artifacts, namely, descriptive
evaluation (scenarios) and observational evaluation (case study) (Hevner’s et al., 2004). In order
to accomplish the descriptive evaluation, we analyze the implantation of an ECM system in the
Graduate Admissions (GA) department of the university. Data has been synthesized from
multiple perspectives; we conducted a structured interview of the manager of business
application services at the department of technology services who oversaw the software
implementation. We also performed a detailed analysis of the documentation that was
maintained throughout the lifecycle of the project. Although the descriptive evaluation has some
limitations, we noticed the straightforwardness of configuring the ImageNow BSC and designing
the strategy map, which can facilitate exploring the strategy gaps and taking corrective actions in
the GA department. In order to avoid the limitations of the descriptive evaluation, we have
conducted an observational evaluation by implementing the proposed artifacts in a real-world
organization. The division of Administration and Business Operations in the police department
has implemented ImageNow system as on type of ECM systems. The proposed artifacts have
been adopted to implement ImageNow system in this project. All in all, adopting the proposed
artifacts to implement the ImageNow system helps in improving the quality and the consistency
of the information. The internal and external collaboration are positively affected, and the ability
of making the right decisions (e.g. budget decisions, procurement decisions) at the right time is
also developed. The contribution of this work is twofold. Firstly, an ECM strategic framework,
which integrates the formal strategic planning (FSP) with the balanced scorecard (BSC), is a
95
novel addition to the ECM body of knowledge. Implementing the framework in a real-world
organization highlights the importance of linking strategies to performance measures in the ECM
context. This research also opens the door for new research opportunities to understand the
integration of formal strategic planning and other enterprise systems. Secondly, practitioners can
use the strategic framework to help them in more effectively deploying and evaluating ECM
systems, and ultimately utilizing the decision support capabilities of ECM.
7.2 LIMITATIONS AND FUTURE RESEARCH DIRECTION
This study has some limitations. First, the proposed framework cannot be applied as-is, since
every organization varies in what constitutes their internal and external objectives. The
framework may need to be adapted according to the organization's strategies, objectives,
performance measures, and key success factors. Second, it is important to note that ECM
systems differ with respect to the installed components (i.e. web content management, workflow
management), and DS capabilities of ECM systems may vary according to specific components
that are implemented. In this research, we focus only on the DS capabilities of ImageNow
system. Also, generalizability is always questioned in case study research. Replicating the study
in other contexts can solve the generalizablity concerns. The study can be replicated in other
contexts. If the findings of the replicated studies are similar to the findings in this study, the
results of the case study can be generalized to a certain limit.
Third, the PLS method assumes linear relationship between independent and dependent
variables. Non-linear estimation may provide alternative models with better estimation.
Moreover, this study has two variables that have only two items: problem identification speed,
and decision making speed, which are adopted from Leidner and Elam (1993-1994, 1995). SEM
literature recommends that each construct should have at least three items (Bollen, 1989).
96
However, Nunnally (1978) as well as Gerbing and Anderson (1988) mention that each construct
can be measured with at least two items in order to evaluate the construct validity and
measurement reliability.
Since ImageNow system is not one of the ECM leaders of the commercial ECMs, the decision
support capabilities to the leaders of ECM systems such as EMC Documentum can be
investigated in future research. Replication logic can also be implemented to answer the
generalizability concerns. In addition, this study is limited to investigating the basic decision
support capabilities such as decision quality, decision making analysis, speed of problem
identification and decision making, and impact on problem identification. The ability of ECM
systems to support more advanced decision support capabilities, such as decision modeling
methods, structured group methods, and group discussion directing rules, can be investigated in
future research. Finally, the new ECM techniques (i.e. cloud, mobile) are not investigated in this
study. A promising future research direction can be about the topic of cloud/mobile enterprise
content management system and their abilities to support decision making.
97
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106
APPENDICES
A: Number of ECM publications in journals
Journal Name Number Of Publications
Communications Of The Association For Information Systems
2
European Journal Of Information Systems 3
Communications Of The ACM 1
Communications Of The IIMA 1
Datenbank-Spektrum 1
Computer Applications And Software 1
Computer Of Engineering 1
Computer Of Engineering And Applications 1
Computer Science Journal Of Moldova 1
Government Information Quarterly 1
IEEE Congress On Services Part II 1
IFIP Advances In Information 1
Information Systems And E-Business Management 1
Information Systems: People, Organizations, Institutions, And Technologies
1
International Journal Of Automation And Computing 1
International Journal Of Information Management 1
International Journal Of Knowledge, Culture And Change Management
1
International Journal Of Systems And Service-Oriented Engineering
1
International Water Power & Dam Construction 1
Journal Of Digital Information Management 1
Journal Of Industrial Technology 1
Knowledge-Based Systems 1
Medical Reference Services Quarterly 1
Microcomputer Information 1
Modern Electronics Technique 1
Nonprofit Management & Leadership 1
Organizacija 1
Scandinavian Journal Of Information Systems 1
Security & Privacy, IEEE 1
Technical Communication Quarterly 1
The Electronic Journal Information Systems Evaluation 1
107
B: Number of ECM publications in conferences
Conference Name Number of Publications
1. IEEE Conference on E-Commerce Technology and the Fifth IEEE Conference on Enterprise Computing
1
2. East European Conference, ADBIS 1
3. Australasian Conference on Information Systems (ACIS) 3
4. Bled eConference 1
5. IEEE International Conference on Computer Science and Information Technology
1
6. International Conference on Computer Science and Education (ICCSE)
1
7. International CALIBER 1
8. AMCIS 1
9. Datenbanksysteme in Business, Technologie und Web 1
10. ECIS 2
11. EDUCAUSE Australasia 2009: Innovate - Collaborate - Sustain
1
12. HICSS 6
13. the 2009 conference on Hot topics in cloud computing 1
14. IEEE GCC 1
15. IEEE International Conference on Service Operations and Logistics, and Informatics
1
16. IEEE International Conference on e-Business Engineering 1
17. IEEE International Conference on Software Engineering and Service Sciences
1
18. International Conference on Availability, Reliability and Security
1
19. International Workshop on Dynamic and Adaptive Hypertext: Generic Frameworks, Approaches and Techniques (DAH'09)
1
20. International Professional Communication Conference 1
21. the 2010 conference on Bridging the Socio-technical Gap in Decision Support Systems: Challenges for the Next Decade
1
22. the 7th International Conference on Preservation of Digital Objects
1
23. Professional Communication Conference 1
24. Southern AIS Conference 1
25. The Conference for Unix, Linux, and Open Source Professionals
1
26. IEEE Symposium on Computer-Based Medical Systems (CBMS'06)
1
27. International Workshop on Computer Science and Information Technologies
1
108
C: Survey variables, their measures, and related literature
Variables Items Source
The Use of ECM
System
USE1 Actual daily use: time spent using ECM Zain et al. 2005
USE2 Frequency of use of ECM system
USE3 Number of business tasks for which the computer systems were used
(i.e. the extent to which respondents use a computer in their work)
Satisfaction SATS1 I have become dependent on ECM Sanders and
Courtney (1985)
SATS2 As a result of ECM, I am seen as more valuable in this organization
SATS3 I personally benefitted from the existence of ECM in this
organization
SATS4 I have come to rely on ECM in performing my job
SATS5 All in all I think that ECM is an important system for this
organization
SATS6 ECM is extremely useful
SATS7 Utilization of ECM has enabled me to make better decisions
SATS8 As a result of ECM, I am better able to set my priorities in decision
making
SATS9 Use of data generated by ECM has enabled me to present my
arguments more convincingly
SATS10 ECM has improved the quality of decisions I make in this
organization
SATS11 As a result of ECM, the speed at which I analyze decisions has
increased
SATS12 As a result of ECM, more relevant information has been available to
me for decision making
SATS13 ECM has led me to greater use of analytical aids in my decision
making
Problem
Identification Speed
PIS1 ECM helps me sense key factors impacting my area of responsibility Leidner and Elam
(1993-1994, 1995)
PIS2 ECM helps me notice potential problems before they become serious
crises
Decision Making
speed
DMS1 ECM helps me make decisions quicker
DMS2 ECM helps me shorten the time frame for making decisions
109
Variables Items Source
Decision Making
Analysis
DMA1 ECM helped the organization evaluate more alternatives, Leidner and Elam
(1993-1994, 1995)
DMA2 ECM helped the organization increase the number of information
sources,
DMA3 ECM helped the organization test assumptions and spend more time
before making a decision.
Decision Quality DQ1 Based on the information from ECM, the outcome of the decision
that I make is usually correct (the outcome may have minor errors)
Jarupathirun and
Zahedi (2007)
DQ2 Based on the information from ECM, the outcome of the decision
that I make is usually accurate (the outcome has no errors at all)
DQ3 Based on the information from ECM, the outcome of the decision
that I make is usually precise (the ECM will lead to the same
outcome every time I face the same problem)
DQ4 Based on the information from ECM, the outcome of the decision
that I make is usually dependable
Impact on problem
definition
IPD1 How much do you think ECM is helpful in addressing existing and
anticipated needs in your department?
Oh (1998)
IPD2 How much do you think ECM is helpful in assessing your manager’s familiarity with the problem in your department?
IPD3 How much do you think ECM is helpful in clearly delineating the desired change in your department?
IPD4 How much do you think ECM is helpful in assessing the extent in which the change (that is proposed by ECM) enhances the public
image of the organization?
IPD5 How much do you think ECM is helpful in assessing the extent to which successful implementation of the change (that is proposed by
ECM) poses risks to individuals or the organization?
110
D: Survey instrument
Hello,
You are invited to participate in an online survey conducted by researchers at the Virginia Commonwealth University. This study is being conducted to examine the decision support capabilities of the ImageNow/WebNow system, as an example of an Enterprise Content Management (ECM) system, and to investigate the potential application of ECM technology for decision-making activities. We hope to learn from your professional experience so as to help others in the ECM field to better utilize ECM systems to their full potential.
We would greatly appreciate your completing the online survey, which will take no more than 20 minutes. Your participation is crucial to the success of this study. Please be assured that your responses will be held in the strictest confidence, and your inputs will remain anonymous.
Since only limited evidence exists about the effectiveness of the ImageNow/WebNow system for decision support, the potential benefit to you from participating in the study is to increase your understanding of important strategic capabilities of the ImageNow/WebNow system. We expect that the findings of this research will help information technology professionals to focus more on these capabilities in order to achieve additional business value from the ImageNow/WebNow system.
{INSERT SURVEY WEBLINK}
This study has been reviewed and approved by the Virginia Commonwealth University Institutional Review Board (IRB). The IRB has determined that this study meets the ethical obligations required by federal law and University policies. If you have questions or concerns regarding this study please contact:
Jaffar Alalwan or H. Roland Weistroffer Information Systems Department, Virginia Commonwealth University School of Business, PO Box 844000 Snead Hall, 301 W. Main Street Richmond, VA 23284-4000 804-517-4198 (Alalwan) or 804-828-7118 (Weistroffer) [email protected] or [email protected]
We hope that you will be able to participate in this study.
Sincerely,
Jaffar Alalwan and H. Roland Weistroffer
111
Part 1: General Information
Is ImageNow implemented in your department? Yes No
Please continue with the survey ONLY if your answer is yes
Part 2: Use of the ImageNow System
Less than once per week (1)
One to three times per week (2)
Three to six times per week (3)
Once a day (4)
Several times a day (5)
1. How frequently do you use the ImageNow system?
One to two hours (1)
Two to three hours (2)
Three to four hours (3)
Four to five hours (4)
More than five hours (5)
2. If you use ImageNow everyday, how many hours do you use ImageNow per day?
One task (1)
Two to four tasks (2)
Four to six tasks (3)
Six to eight tasks (4)
More than eight tasks (5)
3. For how many different types of tasks do you use ImageNow?
112
Part 3: based on your experience, please check one box, where 1 = strongly disagree, and 5 =
strongly agree, that best indicates how you agree or disagree with each of the following
items describing your satisfaction with the ImageNow system.
S tr o n g ly
d is a g re e
D is a g re e
N e u tr a l
A g re e
S tr o n g ly
a g re e
Users Satisfaction with ImageNow System
1 2 3 4 5
1. I have become dependent on ImageNow
2. As a result of ImageNow, I am seen as more valuable in this organization
3. I personally benefitted from the existence of ImageNow in this organization
4. I have come to rely on ImageNow in performing my job
5. All in all I think that ImageNow is an important system for the university
6. ImageNow is extremely useful
7. Utilization of ImageNow has enabled me to make better decisions
8. As a result of ImageNow, I am better able to set my priorities in decision making
9. Use of data generated by ImageNow has enabled me to present my arguments more convincingly
10. ImageNow has improved the quality of decisions I make in this organization
11. As a result of ImageNow, the speed at which I analyze decisions has increased
12. As a result of ImageNow, more relevant information has been available to me for decision making
13. ImageNow has led me to greater use of analytical aids in my decision making
113
Part 4: based on your experience, please check one box, where 1 = strongly disagree, and 5 =
strongly agree, that best indicates how you agree or disagree with each of the following
items describing the speed of problem identification and decision making.
S tr o n g ly
d is a g re e
D is a g re e
N e u tr a l
A g re e
S tr o n g ly
a g re e
Speed of problem identification and decision making
1 2 3 4 5
1. ImageNow helps me sense key factors impacting my area of responsibility
2. ImageNow helps me notice potential problems before they become serious crises
3. ImageNow helps me make decisions quicker
4. ImageNow helps me shorten the time frame for making decisions
Part 5: based on your experience, please check one box, where 1 = strongly disagree, and 5 =
strongly agree, that best indicates how you agree or disagree with each of the following
items describing the decision making analysis.
S tr o n g ly
d is a g re e
D is a g re e
N e u tr a l
A g re e
S tr o n g ly
a g re e
Decision making analysis 1 2 3 4 5
1. ImageNow helps my department evaluate more alternatives
2. ImageNow helps my department increase the number of information sources
3. ImageNow helps my department test assumptions and spends more time before making a decision.
114
Part 6: based on your experience, please check one box, where 1 = strongly disagree, and 5 =
strongly agree, that best indicates how you agree or disagree with each of the following
items describing the perceived decision quality.
S tr o n g ly
d is a g re e
D is a g re e
N e u tr a l
A g re e
S tr o n g ly
a g re e
Perceived decision quality 1 2 3 4 5
1. Based on the information from ImageNow, the outcome of the decision that I make is usually correct (the outcome may have minor errors)
2. Based on the information from ImageNow, the outcome of the decision that I make is usually accurate (the outcome has no errors at all)
3. Based on the information from ImageNow, the outcome of the decision that I make is usually precise (ImageNow will lead to the same outcome every time I face the same problem)
4. Based on the information from ImageNow, the outcome of the decision that I make is usually dependable
115
Part 7: based on your experience, please check one box, where 1 = strongly disagree, and 5 =
strongly agree, that best indicates how you agree or disagree with each of the following
items describing the impact on problem identification.
S tr o n g ly
d is a g re e
D is a g re e
N e u tr a l
A g re e
S tr o n g ly
a g re e
Impact on problem identification 1 2 3 4 5
1. The information from ImageNow is helpful in addressing existing and anticipated needs in my department
2. The information from ImageNow is helpful in assessing my manager’s familiarity with the problem in my department
3. The information from ImageNow is helpful in clearly delineating the desired change in my department
4. The information from ImageNow is helpful in assessing the extent in which the change (that is proposed by ImageNow) enhances the public image of the university
5. The information from ImageNow is helpful in assessing the extent to which successful implementation of the change (that is proposed by ImageNow) poses risks to individuals or the organization
Part 8: Users’ Feedback
1. What is one change to ImageNow/WebNow that you feel would improve decision support?
_____________________________________________________________________________
116
Part 9: Demographics
1. What is the name of your department? ______________________
2. What is your job title? ___________________
3. What is the highest level of education you have achieved?
A. Bachelor degree
B. Master’s degree
C. Doctorate degree
D. Other (please specify) ______________
4. Gender:
A. Male
B. Female
5. Age: _____________
6. Ethnicity:
A. White, Euro-American
B. Black, African American
C. Hispanic, Latino
D. Asian, Pacific Islander
E. Native American
F. Other (please specify) ______________
You have completed the survey; thank you very much for your participation!
117
E: The reviewed ECM papers and books
No. Year
Authors Publication Title Paper/book Title Publication
type
Method. ECM
Dimension
Domain
1. 2002 Reimer J.A. Datenbank-Spektrum Enterprise Content Management Journal Descriptive Tools N/A
2. 2010 Malik S Microsoft SharePoint 2010, 2010 -
Springer
Enterprise Content Management
Book chapter Descriptive Tools N/A
3. 2002 Rockley A,
Kostur P,
Manning S
Pearson Education Managing enterprise content: A unified
content strategy
Book All
4. 2003 Smith, H. A. and
McKeen, J. D.
Communications of the
Association for Information
Systems
Developments in Practice VIII: Enterprise
Content Management
Journal Combined Strategies
Tools
N/A
5. 2005 Päivärinta T,
Munkvold, B.E
HICSS Enterprise Content Management: an
integrated perspective on information
management
Conference Case Study Tools
Strategies
People
N/A
6. 2006 Tyrväinen P,
Päivärinta T,
Salminen A,
Iivari J
European Journal of Information
Systems
Guest Editorial: Characterizing the evolving research on enterprise content
management
Journal Theoretical All N/A
7. 2006 Nordheim S,
Päivärinta T
European Journal of Information
Systems
Implementing enterprise content
management: from evolution through
strategy to contradictions out-of-the-box
Journal Case Study Processes Oil
industry
8. 2006 Munkvold BE,
Päivärinta T,
Hodne AK,
Stangeland E
Scandinavian Journal of
Information Systems
Contemporary Issues of Enterprise Content
Management
Journal Case Study Tools
Strategies
People
Oil
industry
118
No. Year
Authors Publication Title Paper/book Title Publication
type
Method. ECM
Dimension
Domain
9. 2002 McNay HE Professional Communication
Conference
Enterprise content management: an
overview
Conference Descriptive Tools N/A
10. 2004 Nordheim S,
Paivarinta T
HICSS Customization of enterprise content
management systems: an exploratory case
study
Conference Case Study Tools
Processes
Oil
Company
11. 2005 Chiu DKW,
Hung, P.C.K
HICSS Privacy and access control issues in
financial enterprise content management
Conference Case Study Tools
Processes
Financial -
Security
12. 2005 Sprehe JT Government Information Quarterly
The positive benefits of electronic records
management in the context of enterprise
content management,
Journal Case Study Tools
Strategies
N/A
13. 2004 Kwok KHS,
Chiu, D.K.W
HICSS A web services implementation framework
for financial enterprise content management
Conference Combined
(Descriptive &
Theoretical)
Tools
Processes
Financial
14. 2005 Jenkins T Open Text Corporation Enterprise content management: what you
need to know
Book All N/A
15. 2004 Fisher M, Sheth
A
Practical Handbook of Internet
Computing, CRC Press
Semantic Enterprise Content Management Book chapter Design science Tools N/A
16. 2005 O'Callaghan R,
Smits M
ECIS A Strategy Development Process for
Enterprise Content Management
Conference Design science Strategies
Processes
Tech
industry
17. 2008 Brocke J,
Simons A
21st Bled eConference Towards a Process Model for Digital
Content Analysis – The Case of Hilti
Conference Design science Tools
Strategies
Constructi
on
18. 2003 Jinwen S,
Jianguo X
Computer Engineering Web Services-based Modern Enterprise
Content Management and Knowledge
Integration Technology
Journal Descriptive Tools N/A
119
No. Year
Authors Publication Title Paper/book Title Publication
type
Method. ECM
Dimension
Domain
19. 2003 Asprey L,
Middleton, M
Idea Group Publishing Integrative document & content
management: strategies for exploiting
enterprise knowledge
Book All N/A
20. 2008 Brocke J,
Simons A,
Cleven A
ECIS A Business Process Perspective on
Enterprise Content Management: Towards
a Framework for Organisational Change
Conference Design science Tools
Strategies
N/A
21. 2004 Mauthe A,
Thomas P
John Wiley and Sons Professional content management systems:
handling digital media assets
Book All N/A
22. 2006 Zykov S. 8th International Workshop on
Computer Science and Information
Technologies
Enterprise Content Management: Theory
and Engineering for Entire Lifecycle
Support
Workshop Combined
(Theoretical/Design
science)
Tools
Process
Oil
industry
23. 2001 Zhongfan S Computer Engineering and
Applications
From Data Management to Content
Management——the study of core
technology of Enterprise Portals
Journal Combined
(Descriptive/Theoret
ical)
Tools N/A
24. 2005 Dilnutt R International Journal of
Knowledge, Culture and Change
Management
Enterprise Content Management:
Supporting Knowledge Management
Capability
Journal Descriptive Tools N/A
25. 2009 Broadbent R.E. Brigham Young University Broadbent, R.E. (2009) A FUNCTIONAL
FRAMEWORK FOR CONTENT
MANAGEMENT
Master
Thesis
Archival Study Tools N/A
26. 2007 Nguyen L. T.,
Swatman,
P.M.C.,
Fraunholz B.
ACIS EDMS, ERMS, ECMS or EDRMS:
Fighting through the Acronyms towards a
Strategy for Effective Corporate Records
Management
Conference Archival Study Tools N/A
27. 2006 Vitari C.,
Ravarini A.,
Rodhain F.
Communications of the
Association for Information
Systems
An Analysis Framework for the Evaluation
of Content Management Systems
Journal Combined Tools
Strategy
N/A
120
No. Year
Authors Publication Title Paper/book Title Publication
type
Method. ECM
Dimension
Domain
28. 2009 Brocke J.V.,
Simons A.,
Cleven A.
Information Systems and E-
Business Management
Towards a business process-oriented
approach to enterprise content management:
the ECM-blueprinting framework
Journal Design science Process N/A
29. 2010 Arshad N. I.,
Bosua R.,
Milton S. K.
ACIS Facilitating Information Sharing in
Organizations using Electronic Content
Management Systems (ECMS): Towards a
Model
Conference Theoretical Strategy N/A
30. 2010 Brocke J.V.,
Seidel S.,
Simons A.
HICSS Bridging the gap between enterprise content
management and creativity: A research
framework
Conference Theoretical Strategy N/A
31. 2008 Fowler D. University of Oregon Implementing Enterprise Content
Management Using Microsoft SharePoint
Master
Thesis
Archival Tools N/A
32. 2010 Joha A.,
Janssen M.
IFIP Advances in Information and
Communication Technology
Content Management Implemented as
Shared Service: A Public Sector Case Study
Journal Case study Strategy Governme
nt
organizati
on
33. 2009 Usman M.,
Muzaffar A.,
Abdul Rauf
2nd IEEE International Conference
on Computer Science and
Information Technology
Enterprise Content Management (ECM):
Needs, challenges and recommendations
Conference Theoretical Tools
Strategy
N/A
34. 2010 Brocke J.V.,
Simons A.,
Sonnenberg C.,
Agostini P.L.,
Zardini A.
INFORMATION SYSTEMS:
PEOPLE, ORGANIZATIONS,
INSTITUTIONS, AND
TECHNOLOGIES
Value Assessment of Enterprise Content
Management Systems: A Process-oriented
Approach
Book chapter Design science Strategy N/A
35. 2008 Chieu T.C.,
Liangzhao Z.,
Mohindra A.
IEEE International Conference An extensible enterprise content
management system with Service
Component Architecture
Conference Design science Tools N/A
121
No. Year
Authors Publication Title Paper/book Title Publication
type
Method. ECM
Dimension
Domain
36. 2005 Mega C.,
Wagner F.,
Mitschang B.
Datenbanksysteme in Business,
Technologie und Web
From Content Management to Enterprise
Content Management
Conference Descriptive Tools N/A
37. 2007 Chieu
T.C., Nguyen
T.; Liangzhao
Z.
IEEE International Conference Secure Search of Private Documents in an
Enterprise Content Management System
Conference Design Science Tools
38. 2002 Fowell S. DIGITAL LIBRARIES: PEOPLE,
KNOWLEDGE, AND
TECHNOLOGY
Lecture Notes in Computer Science
Bridging the Gap between Information
Resource Design and Enterprise Content
Management
Book chapter Theoretical Strategy N/A
39. 2004 Junco, N.L.,
Bailie, R.A
IPCC 2004 A case study of content management Conference Case study Process Medical
(dental)
field
40. 2010 Laleci G.B.,
Aluc G., Dogac
A., Sinaci A.,
Kilic O., Tuncer
F.
Knowledge-Based Systems A Semantic Backend for Content
Management Systems
Journal Design science Tools N/A
41. 2008 Chieu
T.C., Liangzhao
Z.
IEEE Congress on Services Part II Service-Oriented Approach for
Implementing an Extensible Content
Management System
Journal Design science Tools N/A
42. 2009 Chao S., Luo Z. Modern Electronics Technique Design and Implementation of Content
Management System Based on .NET
Platform [J]
Journal Design science Tools N/A
43. 2008 Eden B. L. Scarecrow Press Content management systems in libraries Book Case Study All Library
122
No. Year
Authors Publication Title Paper/book Title Publication
type
Method. ECM
Dimension
Domain
44. 2006 Scheepers R. European Journal of Information
Systems
A conceptual framework for the
implementation of enterprise information
portals in large organizations
Journal Case Study Strategy
Processes
N/A
45. 2007 Benevolo C.,
Negri S.
The Electronic Journal Information
Systems Evaluation
Evaluation of Content Management
Systems (CMS): a Supply Analysis
Journal Survey Tools N/A
46. 2006 Krechel D.,
Hartbauer M.,
Maximini K.,
19th IEEE Symposium on
Computer-Based Medical Systems
(CBMS'06)
LENUS - The Hospital Content
Management System
Symposium Descriptive Tools Medical
47. 2008 Carvalho R.A. RESEARCH AND PRACTICAL
ISSUES OF ENTERPRISE
INFORMATION SYSTEMS II
VOLUME 1
IFIP International Federation for
Information Processing
An Enterprise Content Management
Solution Based on Open Source
Book
Chapter
Descriptive Tools N/A
48. 2007 Liu S.,
McMahon C.,
Darlington M.,
Culley S. Wild
P.
INTERNATIONAL JOURNAL
OF AUTOMATION AND
COMPUTING
EDCMS: A content management system for
engineering documents
Journal Descriptive Tools Engineerin
g
49. 2011 Scott J. HICSS User Perceptions of an Enterprise Content
Management System
Conference Survey People N/A
50. 2003 Burlaca O. Computer Science Journal of
Moldova
NeoSite: A simple Content Management
System
Journal Descriptive Tools N/A
51. 2002 Kelley J. Barnes & Noble Knowledge Nirvana: Achieving The
Competitive Advantage Through Enterprise
Content Management and Optimizing Team
Collaboration
Book Descriptive All N/A
123
No. Year
Authors Publication Title Paper/book Title Publication
type
Method. ECM
Dimension
Domain
52. 2008 Brocke J.,
Becker J.,
Simons A.,
Fleischer S.
AMCIS Towards the Specification of Digital
Content - The Enterprise Content Modeling
Language (ECML)
Conference Design science Tools N/A
53. 2009 Naak A., Hage
H., Aϊmeur E.
E-TECHNOLOGIES:
INNOVATION IN AN OPEN
WORLD
Lecture Notes in Business
Information Processing
A Multi-criteria Collaborative Filtering
Approach for Research Paper
Recommendation in Papyres
Book chapter Descriptive Tools Research
54. 2008 Naak A., Hage
H., Esma A.
10th IEEE Conference on E-
Commerce Technology and the
Fifth IEEE Conference on
Enterprise Computing
Papyres: A Research Paper Management
System
Conference Descriptive Tools Research
55. 2010 Befa M.,
Kontopoulos E.,
Bassiliades N.,
Berberidis C.,
Vlahavas L.
ELECTRONIC GOVERNMENT
AND THE INFORMATION
SYSTEMS PERSPECTIVE
Lecture Notes in Computer Science
Deploying a Semantically-Enabled Content
Management System in a State University
Book chapter Descriptive Tools N/A
56. 2010 Aziz B., Arenas
A., Cortese G.,
Crispo B.,
Causetti S.
International Conference on
Availability, Reliability and
Security
A Secure and Scalable Grid-Based Content
Management System
Conference Design science Tools N/A
57. 2003 Pachet F., Communications of the ACM Content Management for Electronic
Music Distribution: What Are the Issues?
Journal Case study Tools
Strategy
Music
industry
58. 2008 Souer J., Journal of Digital Information
Management
A Framework for Web Content
Management System Operations and
Maintenance
Journal Design science Tools
Strategy
N/A
124
No. Year
Authors Publication Title Paper/book Title Publication
type
Method. ECM
Dimension
Domain
59. 2008 Wagner F.,
Krebs K., Mega
C., Mitschang
B., Ritter N.
12th East European Conference,
ADBIS 2008
Towards the Design of a Scalable Email
Archiving and Discovery Solution
Conference Descriptive Tools N/A
60. 2007 TALLOJU M. KANSAS STATE UNIVERSITY USABILITY OF WEB CONTENT
MANAGEMENT SYSTEMS
Master
Thesis
Survey Tools N/A
61. 2009 Banks D.,
Erickson J.,
Rhodes M.
HotCloud'09 Proceedings of the
2009 conference on Hot topics in
cloud computing
Toward Cloud-based Collaboration
Services
Conference Descriptive Tools N/A
62. 2005 Yu H., Information Science Publishing Content and Workflow Management for
Library Web Sites
Book Case Studies All Library
63. 2009 Koidl K.,
Conlan O.,
Wade V.
International Workshop on
Dynamic and Adaptive Hypertext:
Generic Frameworks, Approaches
and Techniques (DAH'09)
Non-Invasive Adaptation Service for Web-
based Content Management Systems
Conference Descriptive Tools N/A
64. 2010 Bianco F.,
Michelino F.
International Journal of
Information Management
The role of content management systems in
publishing firms
Journal Case study Tools
Strategy
People
N/A
65. 2010 Zardini A., Mola
L., Brocke J.V.,
Rossignoli C.
Proceeding of the 2010 conference
on Bridging the Socio-technical
Gap in Decision Support Systems:
Challenges for the Next Decade
The Shadow of ECM: The Hidden Side of
Decision Processes
Conference Case Study Strategy N/A
66. 2008 Yan G., Wu J., RESEARCH AND PRACTICAL
ISSUES OF ENTERPRISE
INFORMATION SYSTEMS II
IFIP International Federation for
Information Processing
A New Approach to Implement Enterprise
Content Management System Using RSS
and Folksonomy
Book chapter Descriptive Tools N/A
125
No. Year
Authors Publication Title Paper/book Title Publication
type
Method. ECM
Dimension
Domain
67. 2010 Chiu D.K.W.,
Hung P.C.K.,
Kwok K
International Journal of Systems
and Service-Oriented Engineering
(IJSSOE)
Engineering Financial Enterprise Content
Management Services : Integration and
Control
Journal Case Study Tools N/A
68. 2008 Allen D. Enterprise Content Management Best
Practices: Ecm Strategy 100 Most Asked
Questions
Book Descriptive Strategy
69. 2008 Koo J. Governance, Risk, and Compliance
Handbook: Technology, Finance,
Environmental, and International
Guidance and Best Practices
WHAT TO LOOK FOR IN ENTERPRISE
CONTENT MANAGEMENT FOR
COMPLIANCE
Book chapter Descriptive Tools
N/A
70. 2011 Alalwan J.,
Weistroffer R.
Southern AIS Conference Decision Support Capabilities of Enterprise
Content Management: A Framework
Conference Theoretical Strategy N/A
71. 2010 Kunstova R. Organizacija Barriers and Benefits of Investments into
Enterprise Content Management Systems
Journal Survey Strategy N/A
72. 2009 Kun M., Kaiyue
Q., Jianbo C.
Computer Application and
Software
WEB2.0 CONTENT MANAGEMENT
SYSTEM
Journal Descriptive Tools N/A
73. 2007 Norrfors T. Ume ̊a University Platina examined - usability evaluation of
an Enterprise Content Management system
Master
Thesis
Survey Tools
Strategy
N/A
74. 2005 Math J.C.B.C The Conference for Unix, Linux,
and Open Source Professionals
Content Management System Strategies for
Business and Government
Conference Descriptive Strategy N/A
75. 2010 Xin-qiang M.A. Microcomputer Information Research on Multiple Security Models of
Content Management System
Journal Descriptive Tools N/A
76. 2010 Korb J., Strodl
S.
Proceedings of the 7th
International Conference on
Preservation of Digital Objects
DIGITAL PRESERVATION FOR
ENTERPRISE CONTENT: A GAP-
ANALYSIS BETWEEN ECM AND OAIS
Conference Descriptive Strategy N/A
126
No. Year
Authors Publication Title Paper/book Title Publication
type
Method. ECM
Dimension
Domain
77. 2006 Obermier T. Journal of Industrial Technology Accreditation Self-Study
Management Using a Website
Content Management System
Journal Descriptive Strategy Education
78. 2010 Zhang s., Chen
X., Fu J.
5th International Conference on
Computer Science and Education
(ICCSE)
Construction of course-education website
based on content management system
Conference Descriptive Tools Education
79. 2009 Hopkins P. EDUCAUSE Australasia 2009:
Innovate - Collaborate - Sustain.
Engaging with 'Web 2.0' technologies:
Implementing enterprise content
management at Bond University.
Conference Case study Process Education
80. 2009 Saslaw L. University of North Carolina THE EFFECTIVENESS OF INQUIRY-
BASED DESIGN AS A TOOL FOR
CREATING A CONTENT
MANAGEMENT SYSTEM IN A
HEALTHCARE BILLING
ENVIRONMENT
Master thesis Combined Tools Healthcare
81. 2008 Brocke J.V.,
Simons A.,
Schenk B.
19th Australasian Conference on
Information Systems
Transforming Design Science Research into
Practical Application: Experiences from
Two ECM Teaching Cases
Conference Design science Process N/A
82. 2009 Meike M.,
Sametinger J.,
Wiesauer A.
Security & Privacy, IEEE Security in Open Source Web Content
Management Systems
Journal Descriptive Tools N/A
83. 2007 Goings D.,
Johnson J.,
Marshall B.,
Goette T.
Communications of the IIMA The Influence of Government Regulations
on Content Management Systems: An
Exploratory Study
Journal Case study Strategy N/A
84. 2004 Taylor T. International Water Power & Dam Avoiding downtime: [improving content Journal Descriptive Strategy Water
127
No. Year
Authors Publication Title Paper/book Title Publication
type
Method. ECM
Dimension
Domain
Construction management of hydro operations] Industry
85. 2009 Naik U.,
Shivalingaiah D.
7th International CALIBER Open Source Software for Content
Management System
Conference Archival Tools N/A
86. 2007 Bawazir S.,
BenSeddeek H.
IEEE GCC Web Content Management (WCM):
Overview and Specifications
Conference Descriptive Tools N/A
87. 2011 Pérez-Montoro
M.
CONTENT MANAGEMENT
FOR E-LEARNING
Theoretical Perspectives on Content
Management
Book chapter Theoretical Tools N/A
88. 2007 Fennell C.M. Medical Reference Services
Quarterly
Content Management and Web 2.0 with
Drupal
Journal Case study Process Healthcare
89. 2010 Nath M., Arora
A.
IEEE International Conference on
Software Engineering and Service
Sciences (ICSESS
Content management system : Comparative
case study
Conference Case study Tools N/A
90. 2007 Iverson J.,
Burkart P.
NONPROFIT MANAGEMENT &
LEADERSHIP
Managing Electronic Documents and Work
Flows Enterprise Content Management at
Work in Nonprofit Organizations
Journal Theoretical Strategy Nonprofit
91. 2008 Pullman G,
Baotong G.
Technical Communication
Quarterly
Guest Editors' Introduction: Rationalizing
and Rhetoricizing Content Management.
Journal Theoretical Strategy N/A
128
F: Table shells that are used to gather the case study data
Strategy Formulation Phase
Step 1: Identify vision & mission
Vision: the future probable outcomes and positions
associated with the ECM system
(e.g. providing an efficient, accessible, collaborative, and
secure information resource to support the business
processes).
Mission: what needs to be done in order to reach the future
outcomes
(e.g. establishing an easier and more advanced method to
search, find, use, share, store, and keep high quality
information).
129
Strategy Formulation Phase
Step 2: Identify strategies, strategic objectives, and performance measures
Strategies Mission Strategic objectives Performance measures
1.Content strategy (e.g. content and
users)
2. Enterprise strategy (e.g. organizational,
economic, social)
3. Process strategy (e..g. implementation
of content lifecycle activities)
4. Technology strategy (e.g. hardware,
software)
130
Strategy Formulation Phase
Step 3: Specify key success factors
1. Change management
2. Top management commitment
3. Stakeholders’ Involvement
4.
5.
6.
131
Strategy Formulation Phase
Step 4-1: Allocate resources
Allocating hardware
Allocating software
Allocating human resources
132
Step 4-2 Building cause-and-effect relations: (see step 2)
133
Strategy Implementation and Performance Evaluation Phase
Step 5: Develop action plans and performance measures
Stage Actions Details
1.Analyze & Design product demonstration
review existing process and workflow
identify and develop script requirements
identify users and their permissions
2. Implement & Verify conduct configuration and components
implementation
Develop and install script
perform component and script Q/A testing
Install client-side hardware and software
134
train the trainer
3. Deploy & Support Perform internal system testing
create training materials
have a project wrap-up meeting
highlight transition issues to support
send project closure announcement
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- 2012-04-23T11:30:36-0400
- Preflight Ticket Signature