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PERSUASIVE SPEECH ORGANIZER

Instructions: You will use this organizer to draft your Persuasive Speech. Remember, when you give your speech, it will need to meet the following requirements:

· At least 5 minutes in length

· At least 3 references (cited orally and/or in your PowerPoint)

· A 7-10 slide PowerPoint presentation

Speech Brainstorming & Approach

The chart below focuses on the overall purpose of your speech. This section will guide what you do in the rest of your outline.

Title of Speech

Topic

General Purpose

[Highlight one]

To change thinking To move to action

Specific Purpose

[What do you want to accomplish with this speech?]

Target Audience

[Who is your audience? What are their attitudes, interests, and needs?]

Audience Strategy

[How will you address problems or concerns the audience may raise?]

Thesis

[What should the audience do or how should they think differently when you are done with your speech?]

Reference Chart

You must have at least three references for your outline. You should record your sources here in full APA citation.

Source #1

Source #2

Source #3

Speech Organizer

You will write out your speech in this organizer. Make sure to include in-text citations for your three references.

MONROE’S STEP 1: CAPTURE THE AUDIENCE’S ATTENTION

I. Attention Getter: What is something interesting to start your speech?

II. Establish Your Credibility: Who are you and why should we listen to you?

III. Introduce Your Topic: What will you be talking about? [DON’T give away your main points]

TRANSITION TO STEP 2:

MONROE’S STEP 2: IDENTIFY THE PROBLEM OR UNFULFILLED NEED

I. State Main Point: Establish the need/problem in one sentence.

II. Supporting Points: Present and explain your evidence; make sure to include your in-text citations.

TRANSITION TO STEP 3:

MONROE’S STEP 3: PROPOSE A SOLUTION THAT SATISFIES THE PROBLEM/NEED

I. Main Point: Present a solution to the need/problem; this should be the most important part of your speech.

II. Supporting Points: Describe in detail how your solution would fix the problem.

III. Supporting Evidence: Present and explain your evidence; make sure to include in-text citations.

TRANSITION TO STEP 4:

MONROE’S STEP 4: HELP THE AUDIENCE VISUALIZE WHAT SATISFACTION MEANS TO THEM

I. Main Point: Help the audience visualize the impact of your solution.

II. Supporting Point: Explain the benefits of the solution.

III. Result: Paint a picture for your audience of how the benefits will improve their lives.

TRANSITION TO STEP 5:

MONROE’S STEP 5: GIVE YOUR AUDIENCE AN ACTION PLAN

I. Restate Main Points: Review what you’ve covered in your speech.

II. Call to Action: Give your audience concrete, actionable goals.

III. Endnote: End your speech with a bang!