LASA: Applying Organizational Consulting Strategies 7.2
ORGANIZATIONAL CONFLICT MANAGEMENT SYSTEMS IN SMALL BUSINESS
Matthew W. Burr
Organizations large and small have conflict management systems in place to proactively manage
internal and external conflict. As small business leaders, we need to evaluate our organization’s
culture and determine what conflict management process works for us. Grievance resolution,
mediation, arbitration, ombudsman and peer review panels are examples of current conflict
management processes. These dispute resolution systems can be tailored to effectively meet the
internal dynamics within any small business environment. The decision to implement any or all
of these systems should be left to the small business leaders, while gathering input from the
internal and external clients. There is potential that a very badly managed system could be worse
than no system at all. Designing, implementing, communicating, using and modifying an
organizational conflict management system requires constant feedback, patience and reinvention.
Using a “What’s Working and What’s Not Working” model will help ensure the workforce is
engaged and actively providing valuable feedback.
Designing and communicating organizational conflict management systems can be the
determining factor in the success (user friendly) or failure (abandonment) of the conflict
management system. The policies and communications need to be clear and concise; what
information would you like to communicate to the workforce and how would you like the
message to be perceived? Obtaining positive acceptance and buy-in from all levels within the
small business will help to ensure the successful adoption of the organizational conflict
resolution processes. As will be discussed below, consistent and continuous communication
through numerous avenues will help drive the new processes and create an environment in which
the workforce feels comfortable in resolving disputes.
Grievance procedures are the most common organizational conflict resolution processes, as
shown below, Prince Tennis has designed, implemented and communicated to all employees a
grievance procedure that works globally in a small business environment -
Contact with Supervisor
Most disagreements can be resolved to the satisfaction of all parties involved when problems
approached in good faith and with mutual respect. Therefore, employees with complaints should
first consult with their immediate supervisor for resolution. If the discussion with the immediate
supervisor for resolution. If the discussion with the immediate supervisor does not resolve the
problem, the employee may request a private conference with next higher level of supervision.
The employee has a right to continue this process through successive levels of supervision.
© 2016 Cornell HR Review
Notification to Grieve
If the employee feels the problem has not been satisfactorily resolved through the procedures
outlined above, he or she may discuss the issue with Human Resources.
If necessary, employees may submit a formal written grievance to Human Resources. It should
include the individual’s intent to grieve, the specific issues, specific actions requested, and be
signed and dated by the employee.
Human Resources will determine how to best resolve the grievance in partnership with the
appropriate Prince Sports, Inc. managers.
Termination of Grievance Procedure
If any time during the procedure the parties reach a mutually satisfactory agreement the
Grievance Procedure terminates. Again, employees who wish to avail themselves of the
Grievance Procedure will not be subject to any retaliatory action by management. Nevertheless,
an employee will postpone no disciplinary action or other management decision as a result of the
presentation of a dispute.”1
Providing the workforce with a 3-4 step process and access to the necessary information to
resolve disputes will allow for conflict to be settled at the lowest possible level in the
organization. The grievance should also be written out; witness statements and any other relevant
information need to be documented. This information should be easy to access for everyone;
near HR bulletin boards, in cafeterias, in work stations, near production white boards, in
supervisor offices, intranet databases and internal websites.
The mediation process can be offered by a third party, trained ombudsman, or a neutral that has
gone through mediation training. “Classic mediation is the only formal, interest based option.
This option is offered by employers in many organizations. In classic mediation, A and B are
helped by an organizational ombudsperson, or another professional (neutral) mediator, to find
their own settlement, in a process that is rather formal and has a well-defined structure... Classic
mediation is purely voluntary~ for A and B and for the mediator. This option must therefore be
chosen by both disputants, and agreed to by the mediator, if it is to occur….”2 Mediation can be
an effective tool for both the company and employee to avoid costly litigation. Listed below are
the steps to ensure the mediation process is implemented successfully.
(1) The first element is developing mediation as a congruent alternative to litigation of employment disputes. Its acceptability is bolstered by recognizing the shift in preference
from litigation and confrontation in a lawyer-driven judicial forum toward one in which,
through mediation, the parties have the opportunity peacefully to resolve their disputes,
even disputes over statutory enforcement rights.
(2) Once it is accepted that mediation is the preferred format contrasted to litigation to resolve such workplace disputes, it is essential to establish as the second element that the
system creating the mediation opportunity is fair.
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(3) This leads us to the third element, assurance of a mediator who is not only experienced and acceptable, but also one who is well versed in the substance of the dispute between
the parties.
(4) The fourth element of the development structure for a credible mediator alternative to litigation for resolving employment disputes has been the legitimization and acceptance
of the Due Process Protocol as the benchmark of fairness with its standard of
substantively trained mediators.
(5) Ancillary to the benefits of achieving agency support for mediation in the non- union/statutory law sector is the prospect of a comparable innovation and expanded use
of mediation for unions and management to undertake the resolution of similar disputes
involving bargaining unit personnel.
(6) A sixth precondition is the effort to establish mediation as the preferred vehicle for resolving statutory workplace disputes.
(7) Perhaps the most pivotal element in legitimizing mediation as a beneficial tool in the enforcement arena would be the judiciary endorsement and expanded encouragement in
using the process.3
Small businesses that envision mediation as a viable alternative to managing organizational
conflict demonstrate to their workforce that neutrality and collaboration is one of the better
approaches to resolving disputes and continuing to build a trusting relationship. Further
information about mediation and different options, including a list of mediators, are available
through The Federal Mediation and Conciliation Service4.
As discussed earlier, arbitration is a binding agreement issued by a third party, a list of arbitrators
can be selected from the National Academy of Arbitrators5. This conflict resolution alternative
should only be used if the grievance process and mediation process have been ineffective in
resolving the disputes. Arbitration should not be used as a standalone option in managing
organizational conflict. The system should be designed to first go through grievance process,
followed by mediation and the final step being arbitration. Arbitration is rights based option, the
process is designed to have a “winner” and “loser,” in reality both sides lose if a dispute reaches
this level. The preexisting working relationship might be destroyed and creating a win-win
alternative is not very likely. Designing an arbitration policy, the small business owner should
consider the effects it could have on the workforce, leaving this as a final step in a numerous
channel process is the best option if arbitration is being considered.
A peer review panel as defined is a review process including both hourly and salaried employees,
it should be voluntary and have specific rules. If the dispute is within a specific work group the
employee on the peer review panel should not be involved in any decision that is agreed upon by
the panel. The volunteers should be given ample training on policies/procedures,
investigation/fact finding, understand the history of how disputes were resolved in the past and
have options for creativity in decisions. The disputants should have face time in front of the
panel to present their cases and resolution alternatives, along with presenting any witnesses or
supporting evidence. “A panel of employees (or employees and managers) works together to
resolve employment complaints. Peer review panel members are trained in the handling of
sensitive issues.”6 The panel should be given time to interview, investigate and fact find before
deciding on the resolution alternatives. The ideas generated in a process such as this creates a
© 2016 Cornell HR Review
collaborative approach to resolving organizational conflict and creating win-win decisions
throughout the organization.
Regardless of the organizational conflict management processes a small business decides to
incorporate into day-to-day operations, the system must be designed to meet the needs of the
internal and external clients of the firm. If management designs and implements a process,
policies, and/or procedures without input or support from the workforce then the process could
fail or it may not be utilized. Collaboration throughout the organization is necessary to shape the
processes and ensure that acceptance is generated at all levels.
In order for any system to be successful the process must be strategically communicated to the
workforce and the policy/procedures need to be accessible for every employee. Communicating
a new organizational conflict management system should come from the CEO or president of the
small business, who can provide positive support for the new process by continuing to deliver a
consistent message to the entire workforce through numerous channels; all hands meetings,
quarterly review sessions, semiannual review sessions and so forth. The supervisors and
department managers must communicate the processes in similar fashion, continuing to be
consistent and positive; production meetings, department meetings and one on ones with
employees. The policy/procedure process should be posted on bulletin boards, in the company
newsletter, internal website, databases, work stations, whiteboards, cafeteria’s and other places
that are easily accessible to the employees. Organizations now use TV monitors throughout the
facility displaying PowerPoint slides with relevant information for employees. As an example,
GE Aviation’s slide show contained one slide with a picture of the local ombudsman in addition
the ombudsman’s contact information. If employees have access to email, then they should be
continually updated about the system and effectiveness of the new processes. If you work in a
setting with high performance work groups, designate an individual on the team to obtain and
communicate information to the rest of the group, similar to what might be seen with
health/safety, quality, and delivery information.
The HR department is responsible for training and communicating new policies to the employee
group but additionally, sitting with small groups of employees or attending production meetings
will help ensure employees know the steps in resolving disputes. Distributing information and
accessibility to answer questions will help in promotion of the new systems. If employee
subgroups assisted in designing the new conflict management process, the same employees can
help communicate this information to their peers, “word of mouth” communication can be more
effective than any other communication techniques used in the business.
Direct communication from fellow workers will help to ensure buy-in is accepted from all levels
of the organization, to ensure maximum employee engagement. If changes are made to the
system, it is imperative to update the entire workforce of the change. Communication is only
effective if it is designed to the internal and external environment of the organization therefore
determine which methods have worked in the past and capitalize on these tools. Regardless of
the avenue used to communicate this information, it needs to be consistent, continuous and
positive.
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Any method of communication the small business decides to use, the message must be
continuously delivered and supported from the top down. Leadership needs to be fully supportive
of the new processes because any negative feedback regarding the usefulness of the tool could
have a devastating impact on employee engagement.
Training and Recommendations for Conflict Management Systems in Small Business
“Whenever you're in conflict with someone, there is one factor that can make the difference
between damaging your relationship and deepening it. That factor is attitude.”
William James7
Training for HR/Management in resolving disputes is imperative to the success of the
organizational conflict management system in any organization. Depending on which system a
small business decides to implement will be a determining factor on what training is necessary.
Yet, a basic understanding of what conflict is and how to resolve basic conflicts should be a
mandatory training for managers, supervisors, HR, a peer review panel and so forth. “It is
important to remember that conflict will always exist between employees. Effective supervisors
have the skills to manage the conflict process and turn disagreements into ideas.”8
The Society of Human Resource Management website has a toolkits section filled with
information on basic training in organizational conflict management and steps that can be taken
to resolve conflicts. Hiring an outside consultant to train the entire workforce is also a viable
option, ensuring that all employees are receiving the same training and consistent message
ensures a successful start to effective management of organizational conflict. The training and
policies could be designed specifically for the organization and redesigned if processes and
needs of the small business change.
Below is a list of conflict management trainings and seminars:
www.shrm.org
http://www.acrnet.org/Educator.aspx?id=663
http://www.bbb.org/us/conflict-resolution-training/
http://conflictresolutiontraining.net/conflict_resolution_training/Conflict_Resolution_Tra ining__Welcome.html
http://www.conflictresolutionacademy.com/resolution.php
Incorporating a neutral in-house or third party is a great option to allow employees to reach
agreement through a facilitation process and create alternative solutions. Below are options for
mediator and ombudsman training opportunities, SHRM.org also has a tremendous amount of
information on mediation and ombudsman:
http://www.mediationworks.com/
http://www.learn2mediate.com/
http://mediationtrainingcenter.com/
http://www.ombudsassociation.org/certification
http://www.mediationincnc.com/training/
http://www.pon.harvard.edu/tag/mediation-training/
http://www.ombudsassociation.org/
http://www.mediationworks.com/mti/certconf/ombuds.htm
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Continuous training is necessary for any changes in the field of mediation and ombudsman,
proactive steps should be taken to ensure that the employees designated for these positions have
the opportunities to attend trainings, receive certifications and communicate necessary
information to the workforce. Understanding workforce trends and networking with other
ombudsman will ensure that the neutral will provide a valuable service to all employees in the
organization.
Workforce Training
Employee training should be continuous, employees should have the same opportunities as
management, and training should be conducted annually with options for additional training
throughout the year. The organizational conflict management system should be incorporated into
the new hire orientation process, all hands meetings, supervisor meetings and other trainings
offered at the firm. Trainings should be conducted in smaller groups to ensure that employees
have the opportunity to ask questions and participate in group activities. Providing employees
with high level training will ensure there is basic knowledge of how the system operates and
show the workforce that the organization does “care” and feels training is necessary to
effectively use the organizational conflict management systems and resolve disputes. Training
builds a level of trust and should be seen as a strategic approach to ensuring employees are
informed and active rather than an added business expense.
Conflict Management System Recommendations
The organizational conflict management system a small business decides to implement should be
designed to meet the needs of the client group. Therefore, the team designing the processes
should benchmark on industry norms and understand what has been effective in resolving
disputes before beginning to design a system for the organization. A survey should be conducted
using the entire workforce to understand what the employee wants in an organizational conflict
management system. Which processes do the employees feel comfortable using and what would
be effective in our organization? Hiring a consultant to help designing, implementing, training
and communicating the system is a proactive solution when a small business is just beginning the
organizational conflict management journey.
Designing metrics or key performance indicators to measure the usage and success rate of the
organizational conflict management system, along with continuous communication of this
information to the workforce is a value added process to consider when designing the new
system. There must be multiple access points to use the system; open door policy, email,
intranet, phone, neutrality, specified office hours. Ensuring there are multiple access points will
provide the employees with a means to communicate unrest and address conflict in a proactive
way. Some employees will feel more comfortable using a phone rather than an open door policy,
knowing the needs of your workforce and asking questions will ensure you design the right
avenues for access points.
The newly designed system should also be considered a “living system,” implementing
numerous generic processes might be effective in the beginning, but how does the small business
© 2016 Cornell HR Review
modify the processes to make it more effective in resolving disputes as your workforce evolves
and the environment changes? Continuous modification of the systems, trainings, policies,
procedures and processes should not be considered as a system failure but a proactive step of
improvement, while ensuring that disputes are resolved efficiently and effectively.
Proactively gaining feedback from the workforce will help in designing and redesigning the
processes. Every small business operates in different environments and deals with countless
personalities, understanding these differences will ensure the small business designs,
implements, communicates, uses and modifies a highly effective and successful organizational
conflict management system.
Conclusion
Organizational conflict management is inevitable and tailored conflict management systems in a
small business can add tremendous value through resolving disputes and engaging the workforce
in dispute resolution. Small business leaders should not consider an organizational conflict
management system an added expense, but an investment in the organization and workforce.
Proactive implementation of organizational conflict management systems can save an
organization tremendous costs related to recruitment and retention, potential lawsuits, workplace
violence and workplace harassment. Designing systems that ensure a high level of trust and
commitment to resolving disputes will help strengthen work relationships and continue to build
high levels of trust throughout any organization.
Organizations that strategically and proactively design systems that manage conflict will
continue to see economic benefits as the workplace evolves and changes. As leaders our goal
should be to align conflict management systems with the mission and vision of our
organizations. Avoiding conflict is not innovative, managing conflict drives innovation,
challenges the status quo and allows organizations to grow. ℵ
“Conflict is inevitable, but combat is optional.”
-Max Lucade9
Matthew W. Burr is currently enrolled at Syracuse University, working on a Master’s in
Business Administration and has over nine years of experience working in the human resources
field. He currently owns and operates an HR consulting company; located in the Southern Tier
of New York. Matthew is an adjunct professor Elmira College and Corning Community College.
Matthew holds a bachelor’s degree in business management from Elmira College, a master’s
degree from the University of Illinois School of Labor and Employment Relations in human
resources and industrial relations and both the SPHR and SHRM-SCP.
1 Employee Dispute Resolution Procedure, Prince Tennis, pp. 1-2 2 Rowe, Mary “Dispute Resolution in a Nonunion Environment: An Evolution Toward
Integrated Systems for Conflict Management” http://web.mit.edu/ombud/publications/reso.pdf 3 http://www.ilr.cornell.edu/alliance/resources/Articles/med_emp_disputes.html 4 http://www.fmcs.gov/internet/
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5 http://naarb.org/. 6 http://www.ilr.cornell.edu/alliance/resources/Guide/resolving_emp_disputes_guide.html 7 http://www.brainyquote.com/quotes/quotes/w/williamjam120811.html 8 www.shrm.org 9 http://www.quotes.net/quote/15269
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