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INFORMATION TECHNOLOGY 5

Information Technology

Students Name:

Bhoosarapu Vikram Ramaswamy

University Affiliation:

Westcliff university

Running head: INFORMATION TECHNOLOGY 1

Marketing manager

1. What is your main responsibility in the organization?

2. Do you have any other responsibility besides the one you just stated?

3. How effective is your marketing for the organization as compared to those of your main competitors?

4. On a scale of 1-10, how successful is your marketing strategy? (note, 1 is the lowest and 10 is the highest )

5. What practices make your marketing strategy successful?

The marketing manager was in apposition to respond to these questions and he responded that the main responsibility he had in the organization was to promote and even position the product for the organization. More to this, he had other responsibilities such as overseeing and evaluating the performance of the employees in the marketing department. Further, the manager stated that the marketing of their company was very successful as compared to those of other organizations. This was based on the annual sales that they were registering and if compared to those of their rivals, they were definitely doing better in the market. In terms of the success if their marketing strategy, the manager rated it at 7 meaning it was fair. This was based on the fact that they had expanded their market in the last few years but they had not yet reached the target the set. They still have some work to do before they can dominate the market size that they want. Lastly, the manager responded to the practices that helped them succeed in their marketing strategy. The response was that they were always using a consumer-centric approach and put the needs of the consumer before those of the organization. The organization was always keen on the production of quality products before they can even begin the process of marketing. Form the responses give, to be evident that the organization was not badly off in the market but still it had not dominated the market. This is a clear indication that the marketing strategies and the strategic plan put in place was good but not good enough. I gained a lot form the interview since I was able to gain a new insight into the functions of the marketing manager and the integral role they play in the organization. In the interview process, my personal strength is that I am able to formulate precise questions that will collect a lot of detailed information. Personal weakness comes in engaging prominent people face to face.

Human resource manager

1. What integral role do you play in the organization?

2. What is the main responsibility of your department?

3. On the scale of 1-5, how important is your responsibility in the organization? (note that 1 is the weakest while 5 is the strongest)

4. Do you feel empowered by the organization?

5. What kind of support do you receive from the organization?

The role of the human resource manager is to bring onboard new employees and also offload the less effective employees form the organization. They are in charge of conducting interviews and evaluating the competency of new employees being hired into the organization. The responsibility of the department is generally to deal with hiring and hence the manager will oversee the hiring and dismissal of the employees. Further, the manager rated his responsibility to be at scale 5. This means that it is extremely important and the organization cannot do without him. On whether he feels empowered or not, the manager said that he is empowered since the organization settles for the decisions he makes, he has never brought about an employee, and the organization and they were rejected. The organization believes that he will bring in the best of the best. The manager receives resources that enable them to perform their task competently. In turn, he has to deliver quality to the organization.

References

Fink, A. (2002). How to ask survey questions (Vol. 1). Sage.

Hollander, A., Denna, E., & Cherrington, J. O. (1999). Accounting, information technology, and business solutions. McGraw-Hill Higher Education.