1200 Word essay Due tomorrow 11:59 pm
The Orator
PLATO
Greek Philosopher
Taught Aristotle
Held negative ideas about Rhetoric
Aristotle
Greek Philosopher
3 modes of persuasion
Ethos, Logos Pathos
Plato/Aristotle
False Appearances and Cosmetics
People should be protected from certain messages and bad influence
Persuasion allows people to deceive and lie
Foundation of education
Learn not to imitate by seeing consequences of crimes
Develop compacities of pity and fear
Cicero
Roman Philosopher
Natural Talent
(Persuade, Audience Approval, Emotion)
“There are some men either so tongue tied, or so discordant in tone, or so wild and boorish in feature and gesture, which, even though sound in talent and in the art, they yet cannot enter the ranks of the orator”.
Quintilian
Roman Philosopher
Negative Impacts
Goal is not to persuade, but to speak well
(Values, Morals, Character)
A good man communicates honestly to help others, not manipulating for their own benefit
Quintilian
“But I would grant this, that the principals of a good and upright life should be the responsibility of the citizen who is fitted for the administration of public and private matters, who can guide cities by his councils, fortify them with laws, and correct them with his judgements, who is surly none other than the orator”.
Peter Ramus
French Philosopher
Believed Oration was an artform
Morality does not belong with art
Wrote “ Arguments in Rhetoric against Quintillian
Peter Ramus Response
Quintilian has added all kinds of things to rhetoric that do not belong to it. this is not what rhetoric itself is about, as an art. I assert indeed that such a definition of an orator seems to me to be useless and stupid: Why? Because a definition of any artist which covers more than is included in the rules of his art is defective. For the artist must be defined according to the rules of his art, and nothing further. One who teaches geometry is not defined as skilled in measurement and medicine. Why not? Because there is no precept in geometry which teaches how to cure illnesses. The definition of an artist which covers more than what is included within the limits of the art is faulty.
Value
Systems that hold our various beliefs and attitudes together
Knowing these helps with your audience adaptation
Helps you choose illustrations, arguments and forms of support
Demographics
Demographics
Ethnic-Cultural Identity
Religion
Group Memberships
Gender
Age
Sexual Orientation
Education