milstone3

Service description

Online cargo transportation is a service business where clients transporting goods from different locations either by road, water, or air would be assisted to transport the goods conveniently to their destined locations. The transactions to take place using online means; which means that physical contact is not needed.

Pricing

A number of factors to be considered when setting prices to be charged to the clients. These factors include; the location of the goods and the destined location, transportation means, nature of goods, and the quantity of goods.

Competitors’ comparison

The main difference would be on quality of services that clients would be offered as compared to that of competitors. The business to ensure that the services are of the highest quality and that clients are contented.

Sales literature

To create brand awareness, different marketing strategies would be used for instance company website and the use of 4Ps of marketing which include; product, place, price, and promotion. The main purpose of marketing is to make sure that clients understand the services being offered and the benefits they stand to enjoy by transacting with the business.

Processing orders

All transactions to be done online and the clients would use the business website to seek for company services. Upon the clients clicking website, an employee would engage the client more to gather all details and provide the client with all requirements needed to effect the transaction for instance up-to-date documents.

Intellectual properties

To make the business brand easy to identify with, different intellectual properties to be used for instance trademarks, patents, and copyrights among many others.

Future services

The business shall remain focused to online cargo transportation focusing on global market where a huge number of people would be served instead of diversing to other services or products.