Dollar Tree Introducation Milestones.

OL 501 Milestone One Guidelines and Rubric Overview: In this milestone, you will submit the Introduction and Analysis of Business Environment for your chosen case study. Use the worksheet provided to complete the introduction and analysis of the business environment. Specifically, the following critical elements from the final project must be addressed:

I. Introduction: In this section, characterize the organization you have chosen for your final project. A. Identify the organization’s mission, vision, and values. B. Explain the challenge(s) facing the organization. Support with specifics from the case.

II. Business Environment: Analyze the internal and external setting of your chosen organization. A. Perform a TOWS analysis to determine a strategic approach to threats, opportunities, weaknesses, and strengths for your chosen organization. B. Based on the TOWS analysis, ascertain strategic areas for improvement in the organization’s approach to doing business. Support with specifics

from the case. C. Prioritize the areas to address by how well they align with the organization mission and values.

Rubric Guidelines for Submission: This 2- to 3-page paper must be submitted using the worksheet provided. Use double spacing, 12-point Times New Roman font, and one-inch margins. All references must be cited in APA format.

Critical Elements Proficient (100%) Needs Improvement (75%) Not Evident (0%) Value

Introduction: Mission, Vision, and Values

Identifies the company mission, vision, and values

Identifies the company mission, vision, or values, but not all three, or misidentifies one or two

Does not identify the company mission, vision, and values

10

Introduction: Challenges Explains the challenges facing the organization with supporting detail from the case

Explains the challenges facing the organization, but explanation contains inaccuracies or lacks supporting detail

Does not explain the challenges facing the organization

18

Business Environment: TOWS Analysis

Performs a TOWS analysis to determine a strategic approach to strengths, weaknesses, opportunities, and threats for the chosen company

Performs a TOWS analysis, but the analysis is not complete or contains inaccuracies regarding content or strategic implications

Does not perform a TOWS analysis 26

Business Environment: Areas for Improvement

Based on the TOWS analysis, ascertains possible areas for improvement with some supporting information

Ascertains possible areas for improvement, but lacks support, contains inaccuracies, or misses direct correlation to TOWS

Does not ascertain possible areas for improvement based on the TOWS analysis

18

Business Environment: Prioritize Areas

Prioritizes the areas to address by how well they align with the company mission and values

Prioritizes the areas to address, but they are misaligned with company mission and values

Does not prioritize the areas to address by how well they align with the company mission and values

18

Articulation of Response Submission has no major errors related to citations, grammar, spelling, syntax, or organization

Submission has major errors related to citations, grammar, spelling, syntax, or organization that negatively impact readability and articulation of main ideas

Submission has critical errors related to citations, grammar, spelling, syntax, or organization that prevent understanding of ideas

10

Total 100%