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DQ: External Stakeholders Issues

**Please read DQ REQUIREMENTS Instructions in order earn maximum credit found in the Announcements section. Provide citations and references in APA format where necessary. You must respond to each topic. 

Topic 1 -Chapter 12

Select a corporation, labor union or other group that actively advertised for or against a federal candidate in the last election cycle.  Prepare a written response that addresses the following questions:  

(1) Who did the group support? 

(2) Why did the group support this candidate? 

(3)  What type of advertising did the group use?

(4) What was the nature of the advertisement?  

(5) Was the advertisement consistent with the campaign strategy of the candidate?  

(6)  What was the ultimate outcome of the election?  

(7)  What impact will this spending have on a candidate’s future decisions?   

Topic 2 - Chapter 13

Research the difference between a full and limited warranty.  Locate copies of written warranties that you have received in connection with the purchase of at least 2 products.  Review the warranties to determine which companies provide a full warranty and which companies provide a limited warranty.  Summarize your findings and discuss your impressions of the use of such warranties.   

Topic 3 - Chapter 14 

Research how Toyota handled complaints that it received from 2008-2010 regarding runaway acceleration problems.  Specifically, note how the company dealt with the vehicle problem, those directly impacted by acceleration issues, and its own shareholders and employees.  Compare Toyota’s response to Johnson & Johnson’s response to the Tylenol crisis.  Based on this comparison, evaluate Toyota’s response.  

· What did the company do right?  

· What should it have done differently?  

· How could a company that had been held out as an exemplar of product quality produce over 8 million vehicles with safety issues?

Topic 4 - Chapter 15

What are several of the most important environmental issues now receiving worldwide attention?

DQ: Internal Stakeholder Issues

**Please read DQ REQUIREMENTS Instructions in order earn maximum credit found in the Announcements section ** 

Chapter 18

1. In your own words, describe what privacy means and what privacy protection companies should give employees.

2.  How has the World Trade Center tragedy affected workplace privacy? What are the long-term implications of that?

Chapter 19

3. Do you think racial inequality is caused by racism, favoritism, or both? 

4. Has the concept of diversity supplanted the concept of affirmative action in leading companies today? Why or why not?

Discussion Question Requirements

Post your initial response to the questions in each thread (with at least 250 words)