od5ip

IP 4 Section Expansion

Organizational Strategies and Design

ODC870-2104C-01

Colorado Technical University

Unit 4 IP

14 Nov 2021

IP 4 Section Expansion

Hybrid Model

Integration of the hybrid model to ELClarks Photography Business shall promote better productivity since photographers will share digital photographs and physical art pieces in methods that offer full customer satisfaction. In the current environment, clients prefer digital photos for sharing on social media and thus the technique shall promote better outcomes. Allowing clients to get printed versions of their images shall promote better satisfaction for those who prefer hanging art in their homes.

Design:

Vision

Creation of a proper standard for the company is the main goal to promote photographers with concurrent operational techniques. Regardless of external environmental issues like the COVID-19 pandemic, ELClarks Photography shall grow more after it connects employees in all departments. Using software connections shall be the basis method of submitting change in the entire company. Dissemination of information from management to all departments would be a productive method of create change improvements that are directed at gaining profitability.

Mission

The process of gaining large market share would be possible for ELClarks Photography by offer high quality customer service and pictures. From the mission statement, it is possible to understand that the company analyzes all its stakeholders to promote better services and connection to client expectations. Creation of fulfilling relationships for all stakeholders is crucial and possible using research and development activities. All these methods would get structured to adhere to different goals involved in the company’s operations.

Structure

Implementation of the sole proprietorship structure for company was productive since Eddie Clarke, the owner, was photographer and already knew how to provide high quality services to clients. Access to different customer information is an accurate method of generate better productivity since all their expectations would get discovered. Using the owners’ vast knowledge and great customer services, the company can expand more by validating new operational techniques and connecting to client demographic requirements. The existing management can train employees to follow the company’s initial structure that had provided it with lots of clients.

Strategy

Using Personal Network

Implementation of a personal network is crucial since it offers a structure method of acquiring clients that are aware of the company’s existent operations. The best method of creating larger market share is for ELClarks to hire photographers that have digital portfolios since these techniques shall enhance connection to high quality pictures and a ready market.

Taking Advantage of Local Marketing

To create a better marketing process apart from social media, the company can hold community drives whereby pictures would get displayed for the public to view. Creation of corporate social responsibility would be possible after the company sells pictures to the public and uses the funds to create community teaching sessions (Syed et al., 2019). This exercise shall get aimed at training local persons to enter the photography industry.

Application of New and Incoming Technologies

Integration of e-commerce shall be required to offer better techniques of overseeing the company’s productivity since these techniques shall validate the customer acquisition process. A company website displaying different photographs alongside prices and description shall be effective in ensuring potential clients pick their desired services.

Reputation for Quality Service

Since ELClarks Photography has a positive reputation due to Eddie the founder, it is crucial to validate the company’s growth further by constantly following the owner’s directions. The process of gaining larger market share would be possible after performing research and discovering areas where clients require changes then implementing all required changes.

Culture

ELClarks Company Culture

The company shall generate better client satisfaction by offering photography services to events after COVID-19 restrictions get reduced. Integration of events that have many guests shall offer better management of clients’ needs since the areas shall create a large market share for persons that require the company’s services. Getting photographers with a lot of expertise shall promote increase in productivity since events like weddings, birthday parties, and corporate events would receive better management.

Unbiased Coverage and Accuracy of Information During Events

Implementation of ethical operations is required at the company since it operates in effective methods that validate different clients’ needs. All these are imperative in offering better services for clients since a structured approach of dealing with client information would validate all their photography requirements (Syed et al., 2019). Ensuring full privacy of clients’ photographs is the best method to validate their photography needs and create larger market share for ELClarks Photography.

Respect of Intellectual Property and Protection of Our Sources

Protection of the company from any king of legal issues is required and that is achieved by integrating copyright factors for every picture taken. Giving rights to the photographer, location, date, and pictures’ owners are crucial methods of creating better services.

Employees' and Contributors' Safety First

Protection of photographers’ health and intellectual property rights are all crucial to validate their work sessions. This shall be possible by sharing information about areas where clients would be expected to always work and promoting full rights for pictures that would be company property until clients pay for them.

Open and Prejudice-Free Work Environment

The work environment ensures diversity and inclusion that are crucial procedures of promoting better services. All these methods would be productive in validating positive outcomes from the company by creating a work structure which considers input of every employee. Any cases of unethical behavior would get managed by promoting discipline for any employees found to engage in negative behaviors.

Compliance with Laws, Rules & Regulations

Using an internal code of ethics shall be a productive method for the company to continue growing in profitability and social responsibility since all employees would get provided with a structured method of performing daily duties. It shall be possible to validate all methods of delivering work output b integrating quality services for all clients.

Systems

Integration of technology and use of a knowledge work system shall increase productivity for ELClarks Photography Business since the company shall access information from clients. This process shall validate the research procedure and ensure increase in positive quality based on clients’ expectations that employees would provide.

Processes

Discovery

The process of discovery is possible since it ensures access of the business strengths and use of appreciate inquiry. Use of these new ways of submitting change in the company shall validate different methods for photographers to get provided with opportunity to take high quality images.

Dream

ELClarks Photography shall operate better in future by performing research and development to find out areas where clients require improvements. In these ways, it shall be possible to validate the research process for better resource management.

Design

Involvement of employees in the company’s operations would be the best structural method of generating change improvements. All these methods shall validate company development processes by promoting better access to data and a structured method of creating profitable operations.

Destiny

Integration of productive company operations would be possible in various stages whereby employees would get provided with accurate performance enhancement procedures. In all these ways, ELClarks Photography shall increase its market share and customer satisfaction procedures.

References

Syed Ibrahim M, Hanif A, Jamal FQ, Ahsan A (2019) Towards successful business process improvement – An extension of change acceleration process model. PLoS ONE 14(11): e0225669. https://doi.org/10.1371/journal.pone.0225669