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Chapter Fourteen Managing Change

Organizational

Behavior

John W. Newstrom

Human Behavior at

Work

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14e

Learning Objectives

The nature of change

Cost and benefits of change

Resistance to change

Basic frameworks for interpreting change

Role of transformational leadership in change

Practices to build support for change

Meaning and characteristics of OD

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Nature of Change at Work

Change: Any alteration occurring at work or in the work environment that affects the ways in which employees must act

Widespread effect on the whole organization

Human and technical problem

Disrupts equilibrium

Established when people develop a stable set of relations with their environment

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Role of Managers with Regard to Change

Anticipating events, initiating change, and taking control of the organization’s destiny

Proactive

Responding to events, adapting to change, and tempering the consequences of change

Reactive

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Responses to Change

How people feel about a change determines how they will respond to it

Caused by:

Personal history

Work environment

Hawthorne effect: Group’s perception of being observed and one’s interpretation of its significance tends to change the group

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Responses to Change

Group response - People show their attachment to the group by responding uniformly to a change

Homeostasis: People act to establish a steady state of need fulfillment and to protect themselves from disturbance of that balance

Groups return to their perceived best way of life when any change occurs

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Figure 14.1 - Unified Social Response to Change

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Costs and Benefits

Intentional change: Occurs when individuals weigh the positive and negative aspects of a change

Psychic costs: Psychological costs that affect a person’s inner self

Repetitive change syndrome: Sustained series of small or moderate changes over a period of time

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Costs and Benefits

Produces cumulative effects that overload a person’s system

Management should consider each change

Help individuals understand it and experience a net gain from it

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Resistance to Change

Any employee behaviors designed to discredit, delay, or prevent a work change

Causes of resistance

Organizational cultures that overvalue criticism of new ideas

Undercutting of changes behind the scenes

Indecisive managers, suffering analysis paralysis

Emphasis on flashy proposals, no follow-through, and bunker mentality

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Nature and Effects

Perceived threats

Real or imagined

Intended or unintended

Direct or indirect

Large or small

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Nature and Effects

Success of a change depends on how skillfully it is managed

Chain-reaction effect: Occurs when a change that directly affects one or more persons leads to a direct or indirect reaction from people sharing a mutual interest

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Reasons for Resistance

Nature of the change itself

Method by which change is introduced

Personal factors

Reluctance to exchange certainty for uncertainty

Threats to job security

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Reasons for Resistance

Lack of trust in management

Low tolerance for change

High degree of parochial self-interest

Perceived lack of a demonstrated problem

Someone else appears to gain the benefits

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Figure 14.2 - Parallel Stages of Reactions to Terminal Illness and Organizational Change

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Figure 14.3 - Types of Resistance to Change among Employees

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Suggestions to Tackle Resistance

Acknowledge employee feelings

Encourage employees to let go of the past and to embrace what is new

Insist on an outstanding effort to make the change

Break tasks down into manageable steps

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Possible Benefits of Resistance

Encourages reexamination of change proposals

Modifications are made to the process to ensure they are appropriate

Identifies problem areas where difficulties may occur

Helps take corrective action before they develop

Encourages better communication, leading to acceptance

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Transformational Leaders

Initiate bold strategic changes to position an organization for its future

Create vision

Communicate charisma

Important tool that charismatic leaders use involves the art of storytelling

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Transformational Leaders

Stimulate learning

Double-loop learning: Capacity to learn from the experience of change

Prepare participants to manage future changes effectively

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Stages of Change

Unfreezing: Old ideas and practices need to be cast aside so new ones can be learned

Changing: New ideas, new methods, and new technologies are learned

Refreezing: What has been learned is integrated into actual practice

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Figure 14.4 - A Model of the Equilibrium State and Change Process

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Methods to Introduce Change

Adding supporting forces and making recipients aware of them

Removing restraining forces

Increasing the actual strength of a supporting force

Communicating that rewards or coercive power will be used to induce change

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Methods to Introduce Change

Persistently using supporting forces until the change is completed

Decreasing the strength of a restraining force

Converting a restraining force into a supporting force

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Building Support for Change

Use group forces

Provide a rationale for change

Give importance to expectations

Encourage participation

Offer economic and psychic rewards

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Building Support for Change

Ensure employee security

Communicate and educate

Stimulate employee readiness

Work with the total system

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Organization Development (OD)

Systematic application of behavior science knowledge at various organizational levels to bring about planned change

Recognizes organizations as systems with dynamic interpersonal relationships, holding individuals together

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Organization Development (OD)

Objective is to make organizations more:

Humanly responsive

Effective

Capable of continuous organizational learning and self-renewal

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Foundations of Organization Development

Systems orientation

Interplay of structure, technology, and people

Behavior of employees in different groups, departments, and locations

Emphasis is on the manner in which the parts relate

Understanding causality - Causal variables, intervening variables, and end-result variables

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Figure 14.6 - Variables in the Organization Development Approach

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Figure 14.7 - Common Organization Development Assumptions

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Characteristics of Organizational Development

Humanistic values: Positive beliefs about the potential and desire for growth among employees

Change agent: Spark change within the system while remaining partially independent of it

Problem solving

Action research: Cyclical process of using research to guide action

Generates new data as the basis for new actions

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Interventions

Structured activities designed to help individuals or groups improve their work effectiveness

Classified by their emphasis on individuals or groups

Appreciative inquiry: Turns employee attention away from a negative focus on problems, missteps, deficiencies, shortcomings, and blaming

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Figure 14.8 - Typical Stages in Organization Development

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