Strategy Short Case Writeup

Short Case Write Up Assignment Question:

Take the position of a member of the new board: On the basis of your understanding of the Newellization process, does Rubbermaid look like a good merger prospect? Are the projected benefits of the merger credible? Is the proposed price reasonable? Are the risks acceptable? How would you vote on this matter?

The goal is to provide a brief analysis of this question. Do not summarize the case, instead present your evaluation. Your analysis should be logical and supported by some evidence from the readings. In addition, it should incorporate concepts from textbook and readings. You won't have enough space to thoroughly and completely analyze the case. But you do need to do think about the question and offer your opinion and an explanation supporting your opinion. Discussion memos should be approximately 300 words.