New theory
Case Analysis Rubric (1) (1)
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Case Analysis Rubric (1) (1) |
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Criteria |
Ratings |
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This criterion is linked to a Learning OutcomeSymptoms & Causes Symptoms significant to the case are identified, and their surface- and underlying-causes appropriately explain the symptoms. |
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This criterion is linked to a Learning OutcomeRecommendations & Theories Recommendations are proposed that are reasonable as well as clearly and explicitly based on theory (management principles from the textbook). |
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This criterion is linked to a Learning OutcomeEthical Analysis The Markkula app is used and details are reported here that evaluate the ethics of the recommendations. Suggestions to improve the recommendation are made based on this ethical analysis. |
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This criterion is linked to a Learning OutcomeWriting No errors. Language use is professional; APA-formatted; and pristine, i.e., grammar, spelling, punctuation, sentence- and paragraph-structure are excellent. Logical fallacies and biases are avoided. Multiple viewpoints are considered in the analysis. |
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The case for this analysis the Cadbury case Download Cadbury case. Complete this case analysis as in previous weeks, using the case-analysis worksheet Download case-analysis worksheet, MarkkulaLinks to an external site., the rubric of expectations (below), etc. Use all of the management theories and principles we have learned from the textbook during this course, as well as the case-analysis information we've studied earlier. (For updated industry information, read this Wash. Post articleLinks to an external site. .)