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7/7/2021 ProQuest :: SIRS Issues Researcher ~ Movies Bring Us Together. But Should We Get Used to Viewing Them...?
https://explore.proquest.com/sirsissuesresearcher/document/2475175156?accountid=64634 1/5
Movies Bring Us Together. But Should We Get Used to Viewing Them...?
Newspapers | Humphries, Stephen. Christian Science Monitor. Sep 3, 2020. | Lexile Score: 1520L
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Summary: "Shared experiences at the movies may diminish in the wake of the [2020] pandemic, as
Hollywood releases more films straight to streaming services and video on demand and people partake
of debuts in a new way....The sidelining of big-screen entertainment comes at a time when music and
sports venues remain shuttered to crowds, too. But some pop culture watchers say that thanks to
technology, physical proximity isn’t the only way for people to share culture. By some accounts, pop
culture has never been more diverse, dynamic, and available for people to connect with." (Christian Science Monitor) The trend "'towards fragmentation and towards a reduced number of universal experiences'" in popular culture is discussed.
For Duane Miller, seeing the blockbuster “Tenet” on Monday was a kind of homecoming.
Anticipating his first big-screen outing in six months, the film buff says even the elevator
ascent to the AMC South Bay Center 12 in Boston was exhilarating. The only thing missing
was the smell of popcorn – state pandemic regulations still prohibit concessions – and a
regular audience. Due to social distancing, the sold-out late afternoon show included just
25 masked viewers scattered about the 241-seat IMAX auditorium – and an eerily quiet
lobby.
“It’s not the same feeling, you know, as when you see it the first time with a bunch of
people,” says Mr. Miller, founder and host of the “Cinemania World” podcast. “A crowd
environment makes the moment better because, like, when I saw ‘Avengers: Endgame’ for
the first time, that crowd was crazy. I saw ‘Endgame’ in theaters eight times.”
Shared experiences at the movies may diminish in the wake of the pandemic, as
Hollywood releases more films straight to streaming services and video on demand and
people partake of debuts in a new way (consider “Mulan,” arriving on Disney+ tomorrow).
The sidelining of big-screen entertainment comes at a time when music and sports venues
remain shuttered to crowds, too. But some pop culture watchers say that thanks to
7/7/2021 ProQuest :: SIRS Issues Researcher ~ Movies Bring Us Together. But Should We Get Used to Viewing Them...?
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technology, physical proximity isn’t the only way for people to share culture. By some
accounts, pop culture has never been more diverse, dynamic, and available for people to
connect with.
“The trend is towards fragmentation and towards a reduced number of universal
experiences,” says Peter Suderman, a features editor and film reviewer at Reason
magazine who just wrote an article titled “A Summer Without Summer Movies.” “There
may be some downsides to that, but there is an upside as well. There’s so many more
things out there for us to watch and look at and experience. And they are more likely to be
individually tailored towards our particular interests and niches and desires.”
Movie theaters are hoping that Christopher Nolan’s “Tenet,” a science fiction story as
nonlinear as an M.C. Escher illustration, will remind viewers that the communal setting of
a big screen is still the optimal way to experience a high-octane blockbuster. Its car chase
scene, in which vehicles drive in reverse on a busy highway, would make even Dale
Earnhardt Jr. flinch.
That movie, which officially opens today, and the few other new releases could play for
months on end given that there’s less in the pipeline from Hollywood. Even before the
pandemic, multiplex fare was increasingly action-oriented and targeted at creating shared
experiences mainly for the demographic most likely to go to the theater: men under the
age of 25. Now, comedies, romances, and midbudget movies such as “The Old Guard”
starring Charlize Theron, Tom Hanks’ “Greyhound,” and “Eurovision Song Contest: The
Story of Fire Saga” with Will Ferrell are more likely to premiere on Netflix, Amazon, and
Apple TV+.
Anne Thompson, who writes the blog “Thompson on Hollywood” for Indiewire, says that
you can’t easily replace a theater experience, and the shared response and empathy you
feel watching a movie. “That is how a movie like ‘12 Years a Slave’ can have an impact on
a culture. ... Because that movie became an Oscar contender and ultimately an Oscar
winner, everyone had to see it and then share that experience and understand what those
characters went through.”
Due to the limited seating in theaters, it will be a while before they can fully meet the
demand to view the current movies that are available. That’s reminiscent of an earlier era
when the original “Star Wars” played in single-screen theaters for an entire year. And it
7/7/2021 ProQuest :: SIRS Issues Researcher ~ Movies Bring Us Together. But Should We Get Used to Viewing Them...?
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echoes Steven Spielberg’s prediction in 2013 that movies may become like Broadway
plays – just a couple of spectacular big-screen events playing on a screen for a whole
season.
“It’s possible that Mr. Spielberg will be right in the long run, but I think that’s a long way
off,” says Mark Gill, producer of the Russell Crowe thriller “Unhinged,” which was the first
major new release to debut in reopened theaters. He says the pandemic has accelerated
the trend toward Hollywood often bypassing the big screen for the small one. “What
happens going forward,” he says, “is [studios] will still make some films for theaters, but
less of them, and they probably will mostly be the bigger ones.”
For millennia, shared cultural experiences depended upon physical proximity. But the
arrival of electronics introduced new forms of communal gatherings. Radio broadcasts
created a sense of national cohesiveness and unity. Television kindled a new kind of
family hearth. As people began talking about the shows they watched, it created a strong
community outside the home, says Paul Levinson, a professor of communication and
media studies at Fordham University in New York. With each new technological
advancement, it’s the sharing of information that has created a sense of community.
“The World Wide Web has greatly expanded and accelerated this process,” says Mr.
Levinson. “The watching of movies online in our COVID age is just another part of this
evolution.”
One advantage of home-viewing: You don’t have to worry about kids in the back row
pelting the audience with Jujubes. Another is the sheer variety of specialty options
available on a proliferation of platforms. Mr. Suderman points to Starz, with its app and
cable channel, as an example of a company that produces stories for minority viewers and
women over age 25, audiences that bigger Hollywood studios don’t regularly serve.
Meanwhile, fans of art house movies can access rich libraries available from companies
such as the Criterion Channel and Grasshopper Film.
Some cultural observers suggest that the sense of community created during a two-hour
movie is more fleeting than what can be experienced at home, where technology is
capable of facilitating richer connections with strangers and acquaintances. When a
community is online, it’s often easy to find out more information about others, discovering
7/7/2021 ProQuest :: SIRS Issues Researcher ~ Movies Bring Us Together. But Should We Get Used to Viewing Them...?
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common interests and perspectives that help deepen relationships. But the decline of in-
person communities doesn’t mean the end of them. Seeking out interpersonal contact is
still a fundamental part of humanity.
For that reason, theaters aren’t going to completely disappear, says Mike S. Ryan, who has
produced art house movies such as Amy Adams’s breakout movie “Junebug” and director
Todd Solondz’s “Palindromes.” Some may become even more communal.
“I believe that we are going to eventually, soon return to the Cinema Club situation that we
had in the ’60s, where people are able to gather together in small clubs to show films that
do not exist on streaming and thus it will be like live music or a singular experience,” says
Mr. Ryan, who now teaches at Emerson College in Boston. “I think that eventually that
might go to a subscription model,” much like the season tickets people buy for some live
theater companies, he says.
The sheer plenitude of options can often feel overwhelming to consumers. But unlike
earlier decades, constrained by a narrow band of available media, there’s more opportunity
now for the misfits, the outliers, and overlooked talent to find an outlet and create fresh
communities. Case in point: the thousands of user-made viral videos on TikTok.
“We have discovered that our creative possibilities as a nation, as a society, and the world
are so vast that the future from that sense looks bright,” says Timothy Burke, a cultural
historian at Swarthmore College in Pennsylvania. “We are not going to run out of things
worth seeing together and apart.”
Copyright (c) 2020 PQ - Christian Science Monitor
Related subjects:
Coronaviruses Entertainment events Entertainment industry Epidemics
Experience Fans (Persons) Internet Motion picture audiences
Motion picture industry Motion picture theaters Motion pictures
Popular culture Sports facilities Streaming technology (Telecommunications)