Paper-Strategic Analysis

PA G

E N

UM BE

R IN

T H

E BO

O K

CASES In tr

od uc

tio n

to s

tr at

eg y

St ra

te gy

le ns

es

Th e

en vi

ro nm

en t

St ra

te gi

c ca

pa bi

lit y

St ra

te gi

c pu

rp os

e

Cu ltu

re a

nd s

tr at

eg y

Bu si

ne ss

-l ev

el s

tr at

eg y

D ire

ct io

ns a

nd c

or po

ra te

-l ev

el s

tr at

eg y

In te

rn at

io na

l s tr

at eg

y

In no

va tio

n an

d en

tr ep

re ne

ur sh

ip

M er

ge rs

, a cq

ui si

tio ns

a nd

a lli

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s

St ra

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e va

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io n

St ra

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t

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ag in

g st

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pr ac

tic e

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an ag

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t

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ec to

r/ no

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m an

ag em

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Sm al

l- bu

si ne

ss s

tr at

eg y

666 Severstal and the global steel industry ● ● ● ● ●

671 FeedHenry – innovating in the cloud ● ● ● ● ●

676 Flight Centre Limited ● ● ● ●

● ● ●

680 Strategic leadership and innovation at Apple, Inc. ’ ● ● ● ●

686 ‘Where’s Irene and just exactly is she up to?’ The acquisition of Cadbury PLC by Kraft Foods , 2010

● ● ●

695 Gazprom and NIS : the oil and gas industry in Serbia ● ● ● ●

700 International HIV/AIDS Alliance (B) : a strategy for 2020 ● ● ● ● ●

● ●

707 The Mexican narco-trafficking problem ● ● ● ●

715 Dancing with the mouse: a strategic metamorphosis at Ocean Park , Hong Kong

● ● ● ●

721 GMB : strategic leadership in a trade union ● ● ● ●

● ●

727 Academies and Free Schools ● ● ●

● ●

731 Paul Polman and the revitalisation of Unilever ● ● ● ●

738 LEAX : managing growth in a volatile world ● ● ● ● ●

742 Changing tracks at Babcock Rail ● ● ● ●

749 In the boardroom at HomeCo ● ● ● ● ● ●

755 QR National – Aurizon ● ● ● ●

Key: ●● = major focus, ● = important subsidiary focus

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co py ri gh t la w.

EBSCO Publishing : eBook Collection (EBSCOhost) - printed on 12/10/2018 12:36 AM via AMERICAN PUBLIC UNIV SYSTEM AN: 1418653 ; Johnson, Gerry.; Exploring Strategy Text & Cases Account: s7348467