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moralawarenessandethicalleadership.pdf

ORIGINAL PAPER

You May Not Reap What You Sow: How Employees’ Moral Awareness Minimizes Ethical Leadership’s Positive Impact on Workplace Deviance

Kubilay Gok1 • John J. Sumanth2 • William H. Bommer3 • Ozgur Demirtas4 •

Aykut Arslan5 • Jared Eberhard1 • Ali Ihsan Ozdemir6 • Ahmet Yigit7

Received: 21 February 2016 / Accepted: 26 July 2017 / Published online: 2 August 2017

� Springer Science+Business Media B.V. 2017

Abstract Although a growing body of research has shown

the positive impact of ethical leadership on workplace

deviance, questions remain as to whether its benefits are

consistent across all situations. In this investigation, we

explore an important boundary condition of ethical lead-

ership by exploring how employees’ moral awareness may

lessen the need for ethical leadership. Drawing on substi-

tutes for leadership theory, we suggest that when individ-

uals already possess a heightened level of moral awareness,

ethical leadership’s role in reducing deviant actions may be

reduced. However, when individuals lack this strong moral

disposition, ethical leadership may be instrumental in

inspiring them to reduce their deviant actions. To enhance

the external validity and generalizability of our findings,

the current research used two large field samples of

working professionals in both Turkey and the USA. Results

suggest that ethical leadership’s positive influence on

workplace deviance is dependent upon the individual’s

moral awareness—helpful for those employees whose

moral awareness is low, but not high. Thus, our investi-

gation helps to build theory around the contingencies of

ethical leadership and the specific audience for whom it

may be more (or less) influential.

Keywords Ethical leadership � Leadership � Workplace

deviance � Moral awareness � Substitutes for leadership � Social exchange theory � Social learning theory � Field study � Cross-cultural

Introduction

In recent years, ethical leadership (cf. Brown et al. 2005;

Brown and Treviño 2006) has become a ‘‘hot topic’’ in the

popular press, fueled in large part by the significant number

of ethical scandals that have negatively impacted the global

& Kubilay Gok

[email protected]

John J. Sumanth

[email protected]

William H. Bommer

[email protected]

Ozgur Demirtas

[email protected]

Aykut Arslan

[email protected]

Jared Eberhard

[email protected]

Ali Ihsan Ozdemir

[email protected]

Ahmet Yigit

[email protected]

1 College of Business Administration, Winona State

University, Winona, MN, USA

2 School of Business, Wake Forest University, Winston-Salem,

NC, USA

3 Craig School of Business, California State University-Fresno,

Fresno, CA, USA

4 Faculty of Economics and Administrative Sciences, Inonu

University, Malatya, Turkey

5 Faculty of Economics and Administrative Sciences, Pirireis

University, İstanbul, Turkey

6 Faculty of Management Sciences, Abdullah Gul University,

Kayseri, Turkey

7 College of Engineering, Abdullah Gul University, Kayseri,

Turkey

123

J Bus Ethics (2017) 146:257–277

https://doi.org/10.1007/s10551-017-3655-7

economy since the early 2000s. During this time, Enron,

Tyco, WorldCom, Arthur Andersen, Wells Fargo, Volk-

swagen and Bernie Madoff, to name just a few, have

become infamous household names, synonymous with

egregious unethical and illegal behavior.

This heightened interest and focus on ethical leadership

(and the lack thereof) is similarly reflected in the academic

literature. In their recent meta-analysis exploring the

antecedents and consequences of ethical leadership, Bedi

and colleagues (2016) identified 134 independent samples

and nearly 55,000 employees that have taken part in this

growing research stream, serving to highlight the signifi-

cant time and energy scholars have invested in trying to

understand ethical leadership’s role within organizations.

Although leaders’ high-profile actions typically garner

most of the headlines and claim a significant portion of

scholars’ attention, employees’ (un)ethical behaviors have

also come under greater empirical scrutiny. Since the early

days of the ethical behavior literature, when most investi-

gations focused exclusively on identifying the drivers of

positive forms of employee behavior (e.g., organizational

citizenship behaviors (OCBs) and prosocial behavior),

scholars have broadened and expanded their focus to also

include the ‘‘dark side’’ of employee behavior (e.g.,

employee deviance and counterproductive work behaviors

or CWBs). This subtle, but important shift has been

motivated, in part, by a recognition of the significant costs

unethical behavior poses to industry, including shrinkage

due to employee theft, reduced productivity from abusive

treatment and negative publicity and its harmful impact

upon key stakeholders (Bennett and Robinson 2000; Tep-

per et al. 2008; van Gils et al. 2015).

Given the significant problem workplace deviance poses

to organizational effectiveness, scholars have sought to find

empirically driven remedies and, for valid reasons, have

touted ethical leadership as one of the most effective

solutions to this widespread and ongoing problem (Brown

and Treviño 2006; Den Hartog 2015; Treviño et al. 2014).

In fact, recent meta-analytic work by Hoch et al. (2016)

establishes ethical leadership as a useful remedy to the

problem of employee deviance, above and beyond other

leadership styles (e.g., transformational, authentic and

servant leadership). Furthermore, many organizational

scholars have continued to theorize about the benefits of

ethical leadership, further reinforcing the idea that ethical

leadership is useful across almost all situations (for recent

reviews, please see Bedi et al. 2016; Den Hartog 2015;

Hoch et al. 2016; Ng and Feldman 2015; Treviño et al.

2014).

Despite this recognition of ethical leadership as a

powerful contextual lever to effect positive change,

emerging research suggests that a more nuanced and con-

ditional view of ethical leadership’s role may be more

accurate. In recent years, studies have begun to show that

the direct influence of ethical leadership may be less

impactful across certain contexts (cf. Avey et al. 2011;

Chuang and Chiu 2017; Kalshoven et al. 2013; Taylor and

Pattie 2014). Additionally, long-standing theoretical per-

spectives suggest that substitutes for leadership frequently

exist (Kerr and Jermier 1978), serving to eliminate the need

for strong leadership across all situations (Babalola et al.

2017). Taken together, this research suggests that despite

the considerable evidence supporting ethical leadership as

a powerful deterrent against employee deviance (Avey

et al. 2011; Mayer et al. 2009); the positive impact of

ethical leadership may be conditional and dependent upon

other important factors, such as followers’ moral charac-

teristics. We base this argument on emerging research

highlighting the role of individuals’ moral dispositions as a

critical influence on how they respond to strong expres-

sions of ethical leadership (Babalola et al. 2017; Chuang

and Chiu 2017; Kalshoven et al. 2013; Sturm 2017).

To add to this growing body of work, we highlight here

the role of individuals’ moral awareness (Reynolds 2006)

as an important boundary condition of ethical leadership.

By identifying this contingency, we not only help to add

new insights and refine ethical leadership theory for

scholarly use, but also provide managers with practical

guidance about where to specifically target their expres-

sions of ethical leadership (i.e., those low in moral

awareness). As we will articulate in greater detail below,

we suggest that for individuals who are already highly

attuned to moral issues (i.e., possess a high level of moral

awareness), having a leader who works hard to communi-

cate and reinforce an ethics-first message may have little

effect in lowering their deviant conduct. However, for

individuals who lack this heightened level of moral

understanding, ethical leadership may play a pivotal role in

helping them see the importance of acting in an ethical

manner and thus, motivate them to reduce their own

deviant actions.

Through this investigation, we aim to make three

important contributions to the literature. First, we seek to

demonstrate how ethical leadership acts as a general

deterrent against deviant employee behavior directed at

both the organization and one’s supervisor. To do this, we

utilize two, large field samples of working professionals in

both Turkey and the USA, thus providing more general-

izable, cross-cultural evidence for how ethical leadership

functions. Second, we highlight an important, but to date,

unexplored boundary condition of ethical leadership—in-

dividuals’ moral awareness—that should be accounted for

when examining the impact of ethical leadership. Absent

such a perspective, our findings suggest both scholars and

practitioners alike may erroneously conclude that engaging

in ethical leadership is always beneficial or necessary.

258 K. Gok et al.

123

Third, we provide leaders with practical insights about

whom their acts of ethical leadership should target. By

providing leaders with clearer guidance into the types of

employees who are influenced most by their actions, we

seek to help leaders save valuable time, energy and

resources in their ongoing effort to lead others effectively.

We begin by briefly reviewing prior research on work-

place deviance and ethical leadership. Next, we discuss our

hypothesis linking ethical leadership to workplace

deviance, and how individuals’ moral awareness may

moderate this relationship. We then utilize hierarchical

moderated regression analysis to test our hypothesized

model across two large field samples of employees in both

Turkey and the USA. Finally, we discuss the implications

of our findings for both theory and practice, acknowledge

study limitations and offer avenues for future research.

Figure 1 depicts our hypothesized relationships.

Literature Review

Workplace Deviance

Acts of workplace deviance may be characterized as sins of

commission, as opposed to sins of omission, in that they

are voluntary behaviors intended to violate organizational

norms and harm organizational functioning (Bennett and

Robinson 2000; Robinson and Bennett 1995). Whether it

involves stealing from people and/or the organization,

damaging company property, arriving late to work, taking

unauthorized breaks, neglecting to follow instructions,

publicly embarrassing one’s supervisor, sharing confiden-

tial company information, gossiping or even violence

(Bennett and Robinson 2000; Berry et al. 2007; Ferris et al.

2009; Vardi and Wiener 1996), workplace deviance is

typically seen as egregious, willful behavior.

Although conceptualizations of workplace deviance

have varied over the years (Bennett and Robinson 2000;

Robinson and Bennett 1995), the deviance literature has

begun to distinguish between two primary targets when

individuals attempt to retaliate against perceived workplace

injustices—organization-directed deviance and supervisor-

directed deviance (Hershcovis et al. 2007; Mitchell and

Ambrose 2007). These two forms of counterproductive

seem to be driven by individuals’ motivations and ability to

retaliate. When individuals perceive their supervisor has

treated them unfairly, research suggests they may be more

likely to engage in supervisor-directed deviance that is

intended to undermine, ridicule or challenge their bosses

(Baron and Neuman 1998; Bies and Tripp 1998). Thus,

supervisor-directed deviance is borne of employees’ sense

of direct violation at the hands of their supervisor(s).

However, displaced aggression theory (Dollard et al. 1939)

and subsequent empirical work (Mitchell and Ambrose

2007) also suggest that negative forms of leadership and/or

supervision may encourage actors to engage in deviance

directed toward the organization (i.e., organizational-di-

rected deviance). When individuals fear further retaliation

at the hands of their perpetrator, or are limited in their

ability to retaliate directly against him/her, this displaced

form of aggression toward the organization may be the

chosen retaliatory avenue (Dollard et al. 1939). Thus, both

supervisor-directed and organization-directed deviance

may be appropriate targets for individuals to express their

displeasure with their leader(s).

Extant research has also documented many underlying

motives driving individuals’ deviant conduct. While some

scholars have proposed that individuals may engage in

deviant behavior, simply to experience the thrill of rebel-

ling against authority (Bennett and Robinson 2000), in

most cases, research points to workplace deviance stem-

ming from perceived injustices, dissatisfaction, poor role

modeling and mistreatment at the hands of one’s leader (cf.

Tepper et al. 2009). Research also suggests that both

contextual and individual factors are associated with

employees’ deviant conduct. Contextual factors may

Fig. 1 The moderating role of

moral awareness on the

relationship between ethical

leadership and workplace

deviance

You May Not Reap What You Sow: How Employees’ Moral Awareness Minimizes Ethical… 259

123

include a hostile work climate (Mawritz et al. 2012), psy-

chological contract breaches (Bordia et al. 2008), abusive

supervision (Tepper et al. 2008, 2009; Mitchell and

Ambrose 2007; Martinko et al. 2013) and workplace

aggression (Hershcovis and Barling 2010), while individ-

ual factors may include negative emotions and a desire for

revenge (El Akremi et al. 2010). Together, these factors

make a compelling argument for considering both the

person and the context simultaneously (Treviño 1986)

when trying to predict whether individuals will engage in

deviant actions.

Ethical Leadership

At its core, leadership is about positively influencing others

(Hannah et al. 2014; Yukl 2002). Treviño et al. (2014)

postulated that leaders play a key role as authority fig-

ures and role models and have sizable influence on sub-

ordinates’ attitudes and behaviors. Ethical leadership, by

the way of its explicit moral focus, explains how leaders,

through their ethical conduct, can positively influence those

around them in the pursuit of broader organizational goals

and objectives (Brown et al. 2005; Sumanth and Hannah

2014).

Ethical leadership is defined as ‘‘the demonstration of

normatively appropriate conduct through personal actions

and interpersonal relationships, and the promotion of such

conduct to followers through two-way communication,

reinforcement, and decision-making’’ (Brown et al. 2005:

120). It is based on the view that ethical conduct is a central

aspect of leadership and encompasses the whole person,

not just ancillary dimensions (Mayer et al. 2009). For this

reason, Brown et al. (2005) described ethical leadership as

including both trait (i.e., the moral person) and behavior

(i.e., the moral manager) dimensions. They argued that

ethical leadership can be reflected by leader traits such as

integrity, social responsibility, fairness and the willingness

to think through the consequences of one’s actions. At the

same time, ethical leadership is also reflected by specific

behaviors, through which the leader promotes workplace

ethicality. Drawing from social learning theory (Bandura

1986), ethical leadership involves influencing individuals

to engage in ethical behaviors through behavioral modeling

of transactional leadership behaviors (e.g., rewarding,

communicating and punishing). In this way, ethical lead-

ership is based on the belief that ethics represent a critical

component of effective leadership and leaders are respon-

sible for promoting ethical climates and behavior (Brown

and Treviño 2006). This behavioral aspect is particularly

important when it comes to understanding the cascading

effects of leader behavior.

The accumulated evidence suggests that ethical lead-

ership is positively associated with numerous workplace

benefits. Whether it be improved employee attitudes (e.g.,

job satisfaction, affective commitment and work engage-

ment), reduced turnover intentions (Brown et al. 2005;

Kim and Brymer 2011, Neubert et al. 2009; Ruiz et al.

2011; Tanner et al. 2010), heightened citizenship behavior

(Avey et al. 2011; Kacmar et al. 2011; Piccolo et al.

2010), increased voice (Brown and Treviño 2006;

Walumbwa and Schaubroeck 2009), enhanced job per-

formance (Ahn et al. 2016; Piccolo et al. 2010;

Walumbwa et al. 2011) or reduced deviance and unethical

behavior at work (Mayer et al. 2009, 2012), ethical

leadership has been shown to drive a host of desirable

outcomes.

Hypothesis Development

Ethical Leadership and Workplace Deviance

To better understand the many benefits of ethical leader-

ship, scholars have looked to theories of social learning

(Bandura 1986) and social exchange (Blau 1964) as the

psychological mechanisms through which ethical leader-

ship may operate. To date, this work has offered three

useful explanations—(a) leaders’ role modeling, (b) lead-

ers’ effects on individuals’ attitudes and behaviors and

(c) social exchange/reciprocity norms of behavior—each of

which we describe below.

First, social learning theory posits that individuals look

to their social environment for cues as to the kinds of

behaviors that are expected, rewarded and punished

(Bandura 1986; Brown et al. 2005). Although individuals

may behave and learn through their own volition and self-

influence (Johns and Saks 2014), social learning theory

asserts that individuals primarily learn through observing

others’ behavior and the consequences such behavior

elicits (Davis and Luthans 1980). In many cases, individ-

uals learn what constitutes normative behavior from their

leaders. Through a process of social learning and obser-

vation, individuals learn their leaders’ values and norms

concerning ethical conduct and how to respond to moral

issues at work (Avolio et al. 2004; Sims and Brinkman

2002). In fact, research finds that leaders who act in

unethical ways can increase the likelihood that their

employees will engage in counterproductive work behav-

iors (CWB) such as theft, sabotage, withdrawal and pro-

duction deviance (Bennett and Robinson 2000; Ferris et al.

2009; Tepper et al. 2009). Numerous studies have also

shown that a leader’s ethical behavior has a cascading

effect on employees lower in the organizational hierarchy

through the mechanisms of social learning and role mod-

eling (Brown and Treviño 2006; Mayer et al. 2009;

Schaubroeck et al. 2012).

260 K. Gok et al.

123

Alternately, when leaders consistently demonstrate high

levels of integrity, they earn a reputation for being credible

and trustworthy sources of information and guidance

(Brown and Treviño 2006; Kouzes and Posner 2011). This

reputation, in turn, helps to build employees’ sense of

confidence in and commitment to their leaders and orga-

nizations (Ng and Feldman 2015). Such leaders are per-

ceived as positive role models that individuals look up to,

respect and model their behavior after (Bryan and Test

1967; Mayer et al. 2010; Piccolo et al. 2010). Research also

finds that leaders who possess high moral character and

consistently uphold ethical principles are more likely to be

emulated by subordinates (Mayer et al. 2012; Schaubroeck

et al. 2012; Schminke et al. 2005) and rated by them as

ethical leaders (Brown and Treviño 2014). Thus, leaders

who consistently engage in ethical behaviors can serve as

powerful moral examples for their employees.

Ethical leaders may also be able to prevent their

employees from engaging in deviant workplace actions by

improving their employees’ workplace attitudes (Treviño

and Brown 2005; van den Akker et al. 2009). When leaders

demonstrate consideration, support and trust in their

employees, employees tend to exhibit more favorable

attitudes and behaviors about their leaders and their

workplace environment (Chullen et al. 2010). These posi-

tive emotions, attitudes and beliefs employees have about

their leader(s) help to foster a stronger sense of attachment

to the organization (Brown and Treviño 2006; Neves and

Story 2015; Schminke et al. 2005). Importantly, these

improved employee opinions of the leader help to reduce

incidents of workplace misconduct. When employees

experience ethical leadership, they tend to have greater

affective commitment, which serves to reduce their orga-

nizational deviance, particularly when their supervisor has

a reputation as a high performer (Neves and Story 2015).

Thus, leaders who serve as strong ethical role models and

demonstrate high levels of competence can reduce the

frequency of workplace deviance by strengthening

employees’ attitudes, commitment and willingness to trust

those in positions of authority.

Employees may also be motivated to engage in less

deviant behavior because of a desire to reciprocate and give

back to their leaders in positive ways. One of the most

widely applied theories to issues of organizational life over

the last 50 years (cf. Dulebohn et al. 2012), social

exchange theory postulates that individuals follow a norm

of reciprocity that obligates them to respond in kind (Blau

1964; Homans 1961; Thibaut and Walker 1975). Research

shows that when leaders act in considerate ways toward

their employees, employees respond by engaging in more

frequent citizenship behaviors such as voicing helpful ideas

for organizational improvement (Wang et al. 2005; Van

Dyne et al. 2008).

However, social exchange can also operate in negative

ways, encouraging more destructive forms of reciprocity.

When leaders operate at the low end of the ethical lead-

ership spectrum, they foster employee perceptions of sus-

picion, distrust and discomfort that may give rise to

unethical follower conduct (Brown and Treviño 2004;

Tepper et al. 2009; Thau et al. 2009). When leaders con-

sistently and intentionally act in ways that demean, deni-

grate and disparage those around them, individuals are

more apt to retaliate to try and ‘‘get even’’ (Cropanzano and

Mitchell 2005; Gouldner 1960). This suggests that leaders

who engage in unethical behaviors create a context that

encourages negative reciprocity where employees imitate

the unethical conduct they see exhibited toward them

(Treviño and Brown 2004; Brown and Mitchell 2010).

Thus, while high ethical leadership motivates followers to

reciprocate with moral behavior, low ethical leadership

motivates followers to display negative behavior, either

through modeling, breaches in the exchange relationships,

or reduced identification (van Gils et al. 2015, p. 3).

In addition to the different ways in which employees

may respond to acts of (un)ethical leadership, the target of

employees’ retaliation (i.e., organization vs. supervisor)

may also vary. When employees feel powerless and inca-

pable of effecting meaningful change with their supervisor

directly, employees may decide to direct their aggression

more broadly toward the organization, rather than their

leaders (Tepper et al. 2009; Xu et al. 2012; Schyns and

Schilling 2013). Supporting this view, Hershcovis and

Barling (2010) found that supervisors’ aggression resulted

in not only negative employee attitudes (e.g., lower job

satisfaction, lower affective commitment and increased

turnover intention), but also high levels of deviance

directed at the organization. This is because retaliating

directly against one’s supervisor can be dangerous and

threatening to one’s career and has the potential to backfire

on the deviant actor (Rehg et al. 2008; Sumanth et al.

2011). For this reason, employees may choose retaliation

against the organization (e.g., engaging in deviant work

behavior, withholding and reducing effort, failing to be a

good corporate citizen), deeming it a safer way to get even

with their leaders.

In other cases, employees may choose to retaliate

directly against their supervisors. When leaders act in

abusive ways toward employees who are already intent on

leaving the organization, supervisor-directed deviance is

more likely (Tepper et al. 2009). Other studies also support

the view that negative leader behaviors serve as a powerful

trigger for supervisor-directed deviance (e.g., Mitchell and

Ambrose 2007; Tepper et al. 2008). In their meta-analysis

of destructive leadership and its outcomes, Schyns and

Schilling (2013) reported strong, positive correlations

between destructive leadership and employees’

You May Not Reap What You Sow: How Employees’ Moral Awareness Minimizes Ethical… 261

123

counterproductive work behavior directed specifically at

the leader. These findings suggest that although employees

may choose subtler means of retaliating against their

supervisor’s unethical conduct (i.e., directing deviance at

the organization), in situations where employees perceive a

strong and direct injustice perpetrated against them by their

supervisor, employees may be more likely to retaliate

directly against their supervisors.

In sum, this evidence suggests that both high and low

levels of ethical leadership will directly influence how

employees respond attitudinally and behaviorally toward

their supervisors and organizations (Brown and Treviño

2006; Mayer et al. 2009). Through a combination of both

social learning and social exchange motives, individuals

may engage in more productive organizational actions

when supported by a leader who consistently exhibits

ethical leadership behaviors. Conversely, low levels of

ethical leadership may have the opposite effect on

employees and encourage them to retaliate against their

organizations and supervisors to restore a sense of justice

and equity to the relationship. Thus, we propose the fol-

lowing hypotheses:

Hypothesis 1a Ethical leadership will be negatively

associated with employees’ deviance directed at the

organization.

Hypothesis 1b Ethical leadership will be negatively

associated with employees’ deviance directed at the

supervisor.

The Moderating Role of Moral Awareness

Our initial hypothesis that ethical leadership will be asso-

ciated with lower levels of deviance directed at both the

organization and supervisor is hardly provocative and has

been widely supported in prior research. The identification

of situations where ethical leadership may not be relevant,

or its consequences largely mitigated, however, offers

scholars and practitioners something different and inter-

esting to consider.

Moral awareness is ‘‘a person’s determination that a

situation contains moral content and legitimately can be

considered from a moral point of view’’ (Reynolds 2006:

233). In other words, moral awareness is the disposition of

some people to recognize situations that are likely to cause

moral wrong or harm to individuals and entities (VanSandt

et al. 2006). For this reason, moral awareness is an

important feature of individuals’ moral reasoning and

moral decision making (Rest 1986) and serves as a pre-

cursor to their incorporation of moral elements into situa-

tional judgments.

In a leadership context, we assert that employees who

have a high moral awareness will be less influenced by

their leader’s ethical behavior than employees who do

not already possess high moral awareness. In this way,

moral awareness behaves as a substitute for ethical

leadership, consistent with the substitutes for leadership

framework (Kerr and Jermier 1978) originally put forth

as an extension of House’s path-goal theory (House

1971). Kerr and Jermier (1978, p. 395) defined leadership

substitutes as ‘‘a person or thing acting or used in place

of another… [that] render(s)…leadership not only

impossible but also unnecessary.’’ In other words, ‘‘a

substitute is someone or something in the leader’s envi-

ronment that reduces the leader’s ability to influence

subordinate attitudes, perceptions, or behaviors, and, in

effect, replaces the impact of his or her behavior’’

(Podsakoff et al. 1993, p. 2).

In the case of ethical leadership, the leader’s behavior is

important because of the ethical model being displayed to

the employee. This model is then followed by the

employee based on social learning theory (Bandura 1986).

In cases where an employee’s moral awareness is already

high, however, the leader’s ethical model will be largely

redundant and only serve to reinforce the employee’s

existing beliefs. However, when an employee’s moral

awareness is low, a different response is likely. In such

instances, the leader’s (un)ethical behavior serves as the

employee’s primary ethical cue and model for ethical

action. Consequently, we would expect individuals with

low moral awareness to follow their leader’s ethical

example much more closely than those who have a high

level of moral awareness, since the latter already possess a

strong moral foundation for making ethical judgments.

Thus, we hypothesize:

Hypothesis 2a Employees’ moral awareness will mod-

erate the negative relationship between ethical leadership

and organization-directed deviance, such that the relation-

ship will be more negative when employees’ moral

awareness is low.

Hypothesis 2b Employees’ moral awareness will mod-

erate the negative relationship between ethical leadership

and Supervisor-directed deviance, such that the relation-

ship will be more negative when employees’ moral

awareness is low.

Methods

In this section, we report the samples, procedures and

measures used to operationalize and test the proposed

theoretical model in Fig. 1. Further, we outline the proce-

dures used to discriminate our model variables and test our

hypotheses using both hierarchical regression analysis and

the PROCESS macro.

262 K. Gok et al.

123

Procedures and Samples

Procedures for Both Samples

To test our theoretical model, we collected multi-sourced,

lagged field data from 772 working professionals in Turkey

(Study 1) (n = 360) and the USA (Study 2) (n = 412). In

both the Turkish and US samples, data were collected at

two time periods (1 week apart) to minimize the likelihood

of common method variance exerting undue influence on

our results (Podsakoff et al. 2012). At Time 1, participants

provided basic demographic information (e.g., age, gender,

education and years of work experience) and ratings on the

ethical leadership, moral awareness and honesty/humility

measures. At Time 2, the same respondents were asked to

provide measures of organization-directed deviance and

supervisor-directed deviance.

To assist us in collecting the US sample data (Study 2),

one of the researchers, who worked more than 10 years in

the HVAC (heating, ventilation and air conditioning)

industry as a manager of supply chain management, con-

tacted his former employer to discuss the nature and pur-

pose of the study. This led to the signing of a Memorandum

of Understanding (MOU) between the HVAC company’s

human resources manager and two of the researchers. The

MOU was signed to ensure that the study team would not

disclose the company’s name in any resulting publications

and that survey participants’ identities would remain con-

fidential. With this confidentiality agreement in place, the

HVAC manufacturer gave the research team permission to

distribute and collect surveys at the company’s site in the

Midwestern United States.

During the data collection process, we implemented

several procedures to ensure anonymity and data confi-

dentiality of all US study participants, particularly since we

used both paper/pencil and online surveys1 to gather our

data. First, before administering any surveys, we informed

participants about the voluntary nature of the study and

assured them that their responses would be treated confi-

dentially. Moreover, study participants were advised that

all identifying information would be removed to preserve

anonymity. Second, all paper/pencil survey recipients were

given a return envelope for their survey so that none of

their colleagues (e.g., supervisors) would see their

responses. Participants were instructed to drop off their

completed survey in a sealed envelope at one of two box

locations—(a) the participants’ HVAC organization or

(b) the home institution of the lead researcher.

To ensure we could link participants’ anonymous survey

responses across two time periods, each participant was

given two raffle tickets that had the same, 6-digit random

number. During the first wave of data collection (i.e., Time

1), participants were instructed to staple one of the raffle

tickets to their questionnaire upon completion. Participants

were asked to save the second raffle ticket and staple it to

the second questionnaire upon completing it at Time 2.

This anonymous matching process enabled us to match 274

completed surveys from participants who completed the

two paper/pencil questionnaires. To further strengthen and

supplement this already robust sample, we also contacted a

group of respondents via email and invited them to take our

questionnaire via an anonymous, online survey tool. Online

survey participants were instructed to make up a 6-digit

identifier for themselves and to use it during both phases of

data collection to facilitate survey matching. At the end of

this process, we downloaded and matched 138 completed

surveys from the online survey platform. In sum, by

administering both paper/pencil and online surveys, our US

data collection efforts yielded 412 completed, usable

surveys.

We also implemented several procedures to ensure the

anonymity of study participants and confidentiality of data

collected in Turkey. Two members of the research team,

who were invited as co-authors midway through the pro-

ject, established contact with several human resources

(HR) managers at various businesses and public institutions

in a regional business and industrial hub located in central

Turkey. These researchers explained the purpose and nat-

ure of the study to obtain HR managers’ support for their

employees’ participation in the study. In addition, these

researchers assisted in identifying a volunteer from each

participating organization to distribute the data collection

instruments (i.e., questionnaires, envelopes, two raffle

tickets for survey matching) to their fellow employees.

Using the same survey matching procedure that we used

for the US sample, respondents were instructed to staple a

raffle ticket with a preprinted six-digit random number to

the questionnaire they completed at Time 1 and the second

raffle ticket to the questionnaire they completed at Time 2.

1 Research suggests there are no significant differences between print

and online participant groups on closed surveys, nor differences in

participant’s willingness to disclose personally revealing information

(Huang 2006; Knapp and Kirk 2003). For example, Hayslett and

Wildemuth (2004) examined the relative effectiveness of online vs.

paper surveys, paying special attention to response rates, response

time/quickness, sampling bias and response differences that could be

attributable to the choice of survey medium. Their study detected no

sampling bias or differences in content responses. Similarly, Hardré

et al. (2012) found no statistically significant differences between

paper-based and web-based surveys in terms of overall quality

(completeness, coherence, correctness). Finally, in a recent meta-

analysis, Dodou and de Winter (2014) compared social desirability

scores between paper and computer surveys across 51 studies that

included 62 independent samples and 16,700 unique participants.

Their findings show that there is no difference in social desirability

between paper-and-pencil surveys and computer surveys. Thus, we

felt justified in combining participants from both survey method

groups.

You May Not Reap What You Sow: How Employees’ Moral Awareness Minimizes Ethical… 263

123

Respondents were then asked to place their completed

questionnaires in a sealed envelope and drop it off in a

researcher-provided box at their organization. Just as in

Study 1, participants were also given the option to partic-

ipate via an online survey tool. Those participants who

chose to take the survey online were instructed to make up

a 6-digit identifier and use it during both phases of data

collection to facilitate the matching of surveys completed

at Time 1 and Time 2.

Participants: Turkish Sample (Study 1)

Data for the first field study were obtained from a sample of

working professionals in Turkey. Participants were selec-

ted using a convenience sampling approach to reach as

many working professionals as possible in an industrial hub

located in central Turkey. About a quarter of respondents

had full-time employment at public organizations, while

the rest were full-time employees working at small- and

medium-sized enterprises in different industrial sectors,

such as energy, retail, manufacturing, construction, finan-

cial services, information services and telecommunica-

tions. Of the 393 paper/pencil, and online questionnaires

distributed during the first wave of data collection,

researchers collected 349 paper/pencil surveys and 20

online surveys. One week later, during the second wave of

data collection, 340 paper/pencil surveys were matched

with the surveys from Time 1, along with all 20 online

surveys. Thus, across the two waves of data collection, we

matched a total of 360 questionnaires, yielding a 91.6%

overall response rate. Of the 360 matched surveys, the

majority (94.4%) of respondents completed paper/pencil

surveys, while the remainder (5.6%) completed online

surveys. To more conservatively estimate model parame-

ters and other relevant statistics in our model, we used

listwise deletion in SPSS to eliminate cases with missing

data. This resulted in 339 observations being used to assess

organization-directed deviance and 340 observations being

used to assess supervisor-directed deviance.

Though only a small percentage of Study 1 participants

completed online surveys, we nevertheless assessed whether

responses to the four main study variables significantly dif-

fered between those participants who completed paper/

pencil surveys and those who completed online surveys.

Results from an independent two-samples test indicated that

the mean difference between paper/pencil survey partici-

pants and online survey participants did not differ signifi-

cantly from zero, since the 95% confidence intervals

included zero for all four study variables. Thus,we combined

responses from both the paper/pencil surveys (n = 340) and

online surveys (n = 20) into a single sample for Study 1.

Our final combined Turkish sample was primarily male

(66%), with an average age of 33.1 and 9.4 years of work

experience. Three percent of participants were in upper

management positions (e.g., Vice President, Chief Oper-

ating Officer and Chief Executive Officer), 10% in middle

management, 18% in lower management, 43% in clerical/

administrative roles and the rest (27%) in other positions.

Participants’ educational levels varied significantly, with

27% having a high school diploma or equivalent, 16%

possessing an associate’s degree, 43% having a bachelor’s

degree and 8% holding a graduate degree.

Participants: US Sample (Study 2)

The US data were collected from three separate target

groups, which together yielded a sample of 412 respondents.

The first group of respondents consisted of 183 employees

working for an HVAC manufacturing company in the Mid-

western United States. Participants in this sample subset

worked in assembly lines, specialized machine operations,

engineering, finance, purchasing and quality control. The

second group of respondents included 91 graduate business

administration students from a small, public university in the

Midwest who held part-time or full-time positions during the

data collection process. Each respondent had at least

6 months of work experience at either manufacturing or

service firms and worked in various jobs including assembly

lines, specialized machine operations, customer service,

finance, materials management and quality control. Students

who voluntarily participated in both phases of the data col-

lection process received course extra credit points as remu-

neration. The third and final group of respondents included

138 employees working in the Midwest who responded to

our email request (sent to 200 individuals) to participate in

our study. These respondents worked for various manufac-

turing companies in HVAC, aerospace, automobile and

heavy equipment industries. Subjects in this groupworked in

specialized machine operations, engineering, accounting,

finance, project management, purchasing and quality con-

trol. Unlike the first two groups of respondents who com-

pleted paper/pencil surveys, this third group of respondents

only completed an anonymous, online survey.

Since our Study 2 sample of US working professionals

came from three different participant sources, we considered

whether participant group membership might influence our

results and thus, should be included in subsequent analyses.

We therefore conducted a one-way analysis of variance

(ANOVA) to assess whether responses on our main study

variables significantly differed across the three sample

subsets (Lee et al. 2017). Results showed that the three

groups did not significantly differ from one another at con-

ventional significance levels (i.e., p\ .05) on either of our

predictors—moral awareness, F(2, 409) = 2.41, p = .09

or ethical leadership, F(2, 409) = 2.58, p = .08. Further,

subsequent post hoc analyses of the pairwise comparison of

264 K. Gok et al.

123

group means showed that all three pairwise comparisons

included zero in the 95% confidence intervals, providing

further evidence that participant responses for moral

awareness and ethical leadership did not significantly differ

across the three participant groups of the sample. Results

also revealed that there was no significant effect of group

membership on participant responses to organization-di-

rected deviance F(2, 409) = .90, p = .41 or supervisor-

directed deviance, F(2, 409) = .02, p = .98. Given the

results of this ANOVA and the lack of significant differences

across the three subsets of samples on four main study

variables, we chose to combine these participant groups into

a single sample for Study 2.

Across the three participant groups, 523 survey requests

were sent and 412 completed and usable questionnaires

were returned (a 79% response rate). Once again, we used

listwise deletion in SPSS to eliminate cases with missing

data, resulting in 409 observations as our final sample size.

Across this sample, participants were predominantly male

(55%), averaged 31.2 years of age and possessed nearly

11.2 years of work experience. Less than 1% of participants

held upper management positions, 9% were in middle

management, 26% in lower management and 27% in

administrative or clerical roles. The largest proportion of

participants (38%) self-identified as operations workers,

which included jobs operating specialized machinery and

manual assembly work. The educational mix of participants

included 66% with a high school diploma or equivalent,

30% with college degrees and 3% with graduate degrees.

Measures

Unless otherwise stated, all variables in both Study 1 and

Study 2 were measured using a 5-point Likert agreement

scale ranging from 1 (‘‘Strongly disagree’’) to 5 (‘‘Strongly

agree’’). Table 1 provides scale reliabilities (i.e., Cronbach’s

alphas) along the diagonal for measures used in the Turkish

sample (Study 1), while Table 4 presents reliability esti-

mates along the diagonal for the US sample (Study 2). Items

comprising each scale were averaged to create composite

measures for each variable, and items were coded such that

higher scores equated to higher levels of the construct of

interest.

Ethical leadership was measured using the ELS (Ethical

Leadership Scale) developed by Brown et al. (2005). This

scale consisted of ten items (e.g., ‘‘My supervisor disci-

plines employees who violate ethical standards’’) (Study 1

a = .91; Study 2 a = .90).

Moral Awareness was measured using the three-item

scale developed by Arnaud (2010) (e.g., ‘‘I am aware of

ethical issues in this organization’’) (Study 1 a = .83;

Study 2 a = .67).

Organization-directed deviance was measured using

Bennett and Robinson’s (2000) 12-item scale (e.g., ‘‘I spent

too much time fantasizing or daydreaming instead of

working’’) (Study 1 a = .95; Study 2 a = .87). This vari-

able was measured using a 5-point frequency scale where

1 = ‘‘Never’’ and 5 = ‘‘Very often.’’

Supervisor-directed deviance was measured using

Mitchell and Ambrose’s (2007) 10-item scale (e.g., ‘‘I

gossiped about my supervisor’’) (Study 1 a = .95; Study 2

a = .90). Like our measure of organization-directed

deviance, this variable was measured using a 5-point fre-

quency scale where 1 = ‘‘Never’’ and 5 = ‘‘Very often.’’

Control Variables

We controlled for various demographic variables in our

study, including the age, gender and work experience of

participants. We chose these variables based on prior

research showing significant relationships between these

demographic characteristics and ethical issues. Research

Table 1 Study 1: means, standard deviations and correlations (Turkey sample)

Mean SD 1 2 3 4 5 6 7

1. Ethical leadership 3.72 .75 (.91)

2. Moral awareness 3.94 .75 .20** (.83)

3. Honesty 2.92 .50 .05 .12* (.67)

4. Organization-directed deviance 1.56 .75 -.21** -.18** .19** (.95)

5. Supervisor-directed deviance 1.57 .80 -.16** -.13* .24** .63** (.95)

6. Age 33.08 8.09 .03 .09a .06 .02 .09

7. Gender 0.66 .47 -.03 .00 .13* -.02 .03 .00

8. Work experience (months) 112.29 97.38 .06 .06 -.01 -.06 .02 .78** .07

Cronbach’s alphas listed along the diagonal

Listwise N = 339

* Correlation is significant at the 0.05 level (two-tailed)

** Correlation is significant at the 0.01 level (two-tailed) a Correlation is significant at the .05 level (one-tailed)

You May Not Reap What You Sow: How Employees’ Moral Awareness Minimizes Ethical… 265

123

suggests moral awareness may covary with an individual’s

age (Kohlberg 1981), just as ethical behavior may vary as a

function of one’s expertise and knowledge accumulated

over time (Ford and Richardson 1994; van Gils et al. 2015).

Additionally, we controlled for individuals’ honesty and

humility using Lee and Ashton’s (2004) 16-item measure

(Study 1 a = .67; Study 2 a = .83), given the possibility

that individuals who are more honest and humble may

engage in less deviant behavior (Ashton et al. 2014; Zettler

and Hilbig 2010). Thus, by including each of these vari-

ables in our model, we account for several alternative

explanations that could challenge the validity of our find-

ings (cf. Spector and Brannick 2011).

To provide initial evidence of construct validity, and

consistent with prior recommendations from research

(Bagozzi et al. 1991), we conducted a confirmatory factor

analysis (CFA) of all survey items using AMOS version

22.0 with maximum likelihood estimation. To model the

CFA, each item was fit to its latent factor (e.g., all super-

visor-directed deviance items created a supervisor-directed

deviance factor). After allowing residuals to correlate (cf.

Cole et al., 2007), the expected four-factor solution dis-

played adequate fit across both studies: Study 1: (Chi-

square [502] = 1516.38, CFI = .90, RMSEA = .078,

SRMR = .056); Study 2: (Chi-square [466] = 1486.04,

CFI = .88, RMSEA = .073, SRMR = .074). These ade-

quate fit indices, combined with the results of our relia-

bility analyses, provided robust support for the validity of

our study measures across both samples.

Analytical Strategy

We employed various statistical techniques to examine the

hypothesized relationships in our theoretical model (Fig. 1).

We used hierarchical linear regression to test Hypotheses 1a

and 1b, which proposed main effects of ethical leadership on

both organization-directed deviance and supervisor-di-

rected deviance. To examine these proposed main effects,

we first included our control variables (age, gender work

experience and honesty) in step 1 of the hierarchical

regression analysis. In step 2, ethical leadership was entered

along with the control variables. To test Hypotheses 2a and

2b, which proposed a moderating influence of moral

awareness on ethical leadership, we used Hayes’ (2014)

PROCESS macro (i.e., Model 1) and followed the proce-

dures for regression analysis recommended by Aiken and

West (1991), including mean centering the independent

(ethical leadership) and moderator (moral awareness) vari-

ables. Following the approach recommended by Stone and

Hollenbeck (1989) and Aiken and West (1991), we plotted

the interactions at ±1 standard deviation above/below the

mean to determine their form (see Figs. 2a, b, 3a, b).

Results

Study 1: Results (Turkey Sample)

Table 1 provides descriptive statistics, correlations and

coefficient alphas for all Study 1 variables. Ethical lead-

ership was positively associated with moral awareness

(r = .20; p\ .01), but negatively associated with organi-

zation-directed deviance (r = -.21; p\ .01) and super-

visor-directed deviance (r = -.16; p\ .01). Correlational

analysis also revealed a negative relationship between

moral awareness and organization-directed deviance

(r = -.18; p\ .01) and supervisor-directed deviance

(r = -.13; p\ .05), and a positive relationship between

moral awareness and honesty (r = .12; p\ .05). Finally,

age was significantly positively correlated with moral

awareness (r = .09; p\ .05) and work experience

(r = .78; p\ .01), while gender was positively correlated

with honesty (r = .13; p\ .05).

Fig. 2 a Study 1: the interaction of ethical leadership and moral

awareness on organization-directed deviance (Turkey sample).

b Study 1: the interaction of ethical leadership and moral awareness

on supervisor-directed deviance (Turkey sample)

266 K. Gok et al.

123

Hypothesis Testing

Hypothesis 1a predicted that ethical leadership would be

negatively associated with employees’ deviance directed at

the organization. Results from step 1 of the hierarchical

regression analysis reveal that control variables (age,

gender, work experience and honesty) accounted for only

5% of the variance in employees’ organization-directed

deviance behavior, with honesty being the only significant

predictor (b = .19; p B .001). However, when added to

these control variables, ethical leadership accounted for an

additional 4% of the variance in employees’ organization-

directed deviance behavior (see Table 2). Thus, since eth-

ical leadership is a strong, negative predictor of organiza-

tional-directed deviance (b = -.22; p\ .001), even after

controlling for various factors, including individuals’

honesty (b = .20; p\ .001), our results provide support

for Hypothesis 1a.

Hypothesis 1b predicted that ethical leadership would be

negatively associated with employees’ deviance directed at

the supervisor. To evaluate the impact of ethical leadership

on supervisor-directed deviance, we followed the same

procedure as above, changing only the dependent variable

in our regression model. Once again, honesty was the only

significant predictor (b = .23; p\ .001) of supervisor-di-

rected deviance in step 1 of the hierarchical regression

analysis, which explained 7% of the variance. After

including ethical leadership in step 2, an additional 2% of

the variance in supervisor-directed deviance was explained.

Overall, these results show that ethical leadership is a

significant negative predictor of supervisor-directed

deviance (b = -.17; p B .001), even after controlling for

individuals’ honesty (b = .24; p\ .001) and other demo-

graphic characteristics. Thus, Hypothesis 1b was also

supported.

Hypothesis 2a predicted that employees’ moral aware-

ness would moderate the negative relationship between

ethical leadership and organization-directed deviance, such

that the relationship would be more negative when

employees’ moral awareness was low. As shown in

Table 3, negative main effects of ethical leadership

(b = -.14; p\ .01) and moral awareness (b = -.19;

p\ .001) were found when predicting organizational-di-

rected deviance. Importantly, the interaction term was

significant for the moderating effect of moral awareness on

organization-directed deviance (b = .22; p\ .001). This

significant interaction accounted for an additional 7% of

the variance in organization-directed deviance, increasing

from 9% in Hypothesis 1a to 16% in Hypothesis 2a.

Hypothesis 2b predicted that employees’ moral aware-

ness would moderate the negative relationship between

ethical leadership and supervisor-directed deviance, such

that the relationship would be more negative when

employees’ moral awareness was low. While there was a

significant negative main effect of moral awareness on

supervisor-directed deviance (b = -.17; p\ .01), most

importantly a significant interaction between ethical lead-

ership and moral awareness was also found (b = .31;

p\ .001). This significant interaction term accounted for

an additional 9% of the variance in supervisor-directed

deviance, increasing from 9% in Hypothesis 1b to 18% in

Hypothesis 2b.

Following the approach recommended by Stone and

Hollenbeck (1989) and Aiken and West (1991), we plotted

the interactions at ±1 standard deviation above/below the

mean (see Fig. 2a, b). These graphs indicate that the

highest levels of deviance (i.e., both organization-directed

and supervisor-directed) were found at low levels of ethical

leadership for those individuals who were also low in

moral awareness.

Simple slopes analysis revealed that slopes were sig-

nificantly different from zero for low levels of moral

awareness when predicting both organization-directed

0.0

0.5

1.0

1.5

2.0

2.5

Low Ethical leadership High Ethical leadership

O rg

an iz

at io

n- D

ir ec

te d

D ev

ia nc

e

Low Moral Awareness

High Moral Awareness

0.0

0.5

1.0

1.5

2.0

2.5

Low Ethical leadership High Ethical leadership

Su pe

rv is

or -D

ir ec

te d

D ev

ia nc

e

Low Moral Awareness

High Moral Awareness

(a)

(b)

Fig. 3 a Study 2: the interaction of ethical leadership and moral

awareness on organization-directed deviance (US sample). b Study 2:

the interaction of ethical leadership and moral awareness on

supervisor-directed deviance (US sample)

You May Not Reap What You Sow: How Employees’ Moral Awareness Minimizes Ethical… 267

123

(b = -.36, t = -5.12, p\ .001) and supervisor-directed

deviance (b = -.40, t = -5.49, p\ .001). In contrast, the

slope did not differ significantly from zero at high levels of

moral awareness when predicting organization-directed

deviance (b = .08, t = .95, p = .344), although it did

differ from zero when predicting supervisor-directed

deviance (b = .23, t = 2.485, p\ .05). Taken together,

this evidence suggests that the beneficial impact of ethical

leadership to reduce individuals’ organization- and super-

visor-directed deviance is strongest for those employees

who rate low in moral awareness. Thus, Hypotheses 2a and

2b were both supported.

Although these findings provide robust preliminary

support for our hypotheses and highlight the important role

individuals’ moral awareness plays in driving the effects of

ethical leadership, we sought to enhance the external

validity of our findings by examining whether these effects

held in a different national cultural context. For this reason,

we sought to constructively replicate the findings from

Study 1 with a different sample of working professionals in

another country (the USA).

Study 2: Results (US Sample)

Table 4 provides descriptive statistics, correlations and

coefficient alphas for all Study 2 variables. Results from

this sample of US working professionals indicate that

ethical leadership is negatively associated with moral

awareness (r = -.09; p\ .05), organization-directed

deviance (r = -.18; p\ .01), supervisor-directed

deviance (r = -.21; p\ .01), age (r = -.22; p\ .01) and

work experience (r = -.20; p\ .01). We found that moral

awareness was positively associated with honesty (r = .18;

p\ .01), age (r = .23; p\ .01) and work experience

(r = .23; p\ .01) and that honesty was negatively asso-

ciated with organization-directed deviance (r = -.31;

p\ .01), supervisor-directed deviance (r = -.16; p\ .01)

and gender (r = -.22; p\ .01) but positively associated

with age (r = .43; p\ .01) and work experience (r = 39;

p\ .01). A significant negative association between

organization-directed deviance and age (r = -.10;

p\ .05) was found but a positive one between gender and

organization-directed deviance (r = .38; p\ .01) and

supervisor-directed deviance (r = .27; p\ .01).

Table 2 Study 1: OLS

hierarchical regression results

(Turkey sample)

Organization-directed deviance (ODD) Supervisor-directed deviance (SDD)

Step 1 Step 2 Step 1 Step 2

Intercept 1.34 (.23) 1.37 (.22) 1.17 (.24) 1.20 (.24)

Age .13 (.01) .11 (.01) .15 (.01) .14 (.01)

Gender -.03 (.09) -.04 (.08) .00 (.09) -.01 (.09)

Work Experience -.15 (.00) -.12 (.00) -.09 (.00) -.07 (.00)

Honesty .19*** (.08) .20*** (.08) .23*** (.09) .24*** (.09)

Ethical leadership -.22*** (.05) -.17*** (.06)

R .22 .31 .26 .31

R2 .05 .09 .07 .09

DF 4.04** 17.01*** 5.86*** 10.57***

*** p\ .001; ** p\ .01; * p\ .05

N = 339 (ODD); N = 340 (SDD)

Standard errors are presented next to standardized coefficients in parentheses

Values in bold are relevant to the tests of the hypotheses

Table 3 Study 1: process model results for testing moderation

(Turkey sample)

Organization-directed

deviance (ODD)

Supervisor-directed

deviance (SDD)

Intercept 1.24 (.22) 1.05 (.23)

Age .01 (.01) .02 (.01)

Gender -.04 (.08) .02 (.09)

Work experience -.00 (.00) -.00 (.00)

Honesty .32 (.08) .40 (.08)

Ethical leadership -.14** (.05) -.09 (.06)

Moral awareness -.19*** (.05) -.17** (.06)

Ethical leadership 9

moral awareness

.22*** (.06) .31*** (.06)

R .40 .42

R2 .16 .18

ODD: F (7, 331);

SDD: F(7, 332)

8.87*** 10.40***

*** p\ .001; ** p\ .01; * p\ .05

N = 339 (ODD); N = 340 (SDD)

Standard errors are presented next to standardized coefficients in

parentheses

Values in bold are relevant to the tests of the hypotheses

268 K. Gok et al.

123

Hypothesis Testing

Hypothesis 1a predicted that ethical leadership would be

negatively associated with employees’ deviance directed at

the organization. Following the same analytical procedures

as in Study 1, we entered the control variables (age, gender

work experience and honesty) in Step 1 of the hierarchical

regression model. Compared to Study 1, the control vari-

ables in Study 2 explained a significantly larger proportion

of the variance (21%) in organization-directed deviance,

including a significant main effect of gender (0 = female,

1 = male) (b = .33, p\ .001) and a strong, negative

effect of honesty (b = -.23, p\ .001). Adding ethical

leadership into the model in Step 2 increased the variance

explained to 24%, suggesting ethical leadership

(b = -.20, p\ .001) accounted for an additional 3% of

the variance after accounting for individuals’ honesty

(b = -.23; p\ .001). Thus, Hypothesis 1a was supported.

Hypothesis 1b predicted that ethical leadership would be

negatively associated with employees’ deviance directed at

their supervisor. Main effects of gender (b = .23, p\ .001),

work experience (b = .19, p = .05) and honesty (b = -.13,

p\ .05) were significant predictors of supervisor-directed

deviance in Step 1 of the regression model, accounting for

9% of the variance in supervisor-directed deviance behavior.

In Step 2, ethical leadershipwas added to themodel, resulting

in work experience no longer being a significant predictor of

supervisor-directed deviance at conventional significance

levels (b = .18, p = .058), while gender (b = .23,

p\ .001) and honesty (b = -.13, p\ .05) remained sig-

nificant. Adding ethical leadership (b = -.22, p\ .001) in

Step 2 contributed an additional 5% of the total variance,

resulting in 14% of the total variance in employees’ super-

visor-directed deviance behavior being explained by our

model. Thus, Hypothesis 1b was also supported (Table 5).

Next, we examined the moderating role of moral

awareness on the relationship between ethical leadership

and organization-directed deviance (i.e., Hypothesis 2a).

Once again, we used Hayes’ (2014) PROCESS macro

(Model 1) and mean centered the independent and mod-

erator variables (cf., Aiken & West 1991). As shown in

Table 6, we found significant negative main effects of

ethical leadership (b = -.16; p\ .001), moral awareness

(b = -.11; p\ .01), honesty (b = -.24, p\ .001) and

gender (b = .35, p\ .001) on organizational-directed

deviance. Results also revealed a significant interaction

between ethical leadership and moral awareness (b = .18,

p\ .01), which accounted for an additional 2% of the total

variance in organizational-directed deviance.

Hypothesis 2b predicted that employees’ moral aware-

ness would moderate the negative relationship between

ethical leadership and supervisor-directed deviance, such

that this relationship would be more negative when

employees’ moral awareness was low. As shown in

Table 6, we found significant negative main effects of

ethical leadership (b = -.18; p\ .001), honesty

(b = -.15, p\ .01) and gender (b = .25, p\ .001). More

importantly, our findings also uncovered a significant

interaction between ethical leadership and moral awareness

(b = .17, p\ .01), which accounted for an additional 2%

of the total model variance (15%).

Plotting these significant interactions at ±1 standard

deviation above/below the mean (see Fig. 3a, b) revealed

once again that the highest levels of deviance occurred at

low levels of ethical leadership when individuals were low

in moral awareness.

Analysis of simple slopes indicated that at low levels of

moral awareness, the slope of the line differed significantly

from zero when predicting both organization-directed

deviance (b = -.34, t = -5.14, p\ .001) and supervisor-

Table 4 Study 2: means, standard deviations and correlations (US Sample)

Mean SD 1 2 3 4 5 6 7

1. Ethical leadership 3.52 .69 (.90)

2. Moral awareness 3.70 .62 -.09a (.67)

3. Honesty 3.54 .54 -.07 .18** (.83)

4. Organization-directed deviance 1.76 .54 -.18** -.15** -.31** (.87)

5. Supervisor-directed deviance 1.62 .56 -.21** -.06 -.16** .60** (.90)

6. Age 31.16 12.04 -.22** .23** .43** -.10a .01

7. Gender .55 .50 -.03 -.07 -.22** .38** .27** .10a

8. Work experience (months) 134.36 126.07 -.20** .23** .39** -.05 .06 .87** .10*

Cronbach’s alphas listed along the diagonal

Listwise N = 409

* Correlation is significant at the 0.05 level (two-tailed)

** Correlation is significant at the 0.01 level (two-tailed) a Correlation is significant at the .05 level (one-tailed)

You May Not Reap What You Sow: How Employees’ Moral Awareness Minimizes Ethical… 269

123

directed deviance (b = -.34, t = -4.73, p\ .001).

However, the slope did not differ significantly from zero at

high levels of moral awareness when predicting organiza-

tion-directed deviance (b = .02, t = .31, p = .757) or

supervisor-directed deviance (b = -.01, t = -.081,

p = .935). This evidence again suggests that ethical lead-

ership wields its benefits by reducing organization- and

supervisor-directed deviance in those individuals whose

moral awareness is low, not high. Thus, Hypotheses 2a and

2b were once again both supported.

Discussion

As organizations continue to seek solutions to ongoing

ethical violations and deviant workplace behavior, under-

standing how leaders can help to minimize and eliminate

such occurrences is of vital importance. To date, organi-

zational scholars have presented ethical leadership as one

potentially useful remedy to this problem, repeatedly

arguing for its capacity to simultaneously enhance orga-

nizational functioning and reduce unethical workplace

conduct (Brown and Treviño 2006; Mo and Shi 2017).

Despite this recognition that ethical leadership has the

potential to reduce the frequency of unethical acts, few

studies have examined the specific conditions under which

ethical leadership is effective at reducing workplace

deviance, and those where it is less so (Babalola et al.

2017; Chuang and Chiu 2017).

In this investigation, we sought to contribute to this

discussion by introducing the role of individuals’ moral

awareness as an important boundary condition of ethical

leadership. Results from two large field studies of working

professionals in Turkey (Study 1) and the USA (Study 2),

provide robust and consistent support for the view that

ethical leadership is most effective in reducing both orga-

nization-directed and supervisor-directed deviance, partic-

ularly for those employees lacking high levels of moral

awareness. This suggests that leaders who attempt to alter

employees’ behavior by engaging in ethical leadership

practices with all of them, irrespective of their moral

characteristics, may be wasting their time by misallocating

valuable cognitive, affective and leadership resources. As a

result, leaders may need to seek other alternatives or ways

to reduce deviant conduct when employees already possess

high levels of moral awareness.

Table 5 Study 2: OLS

hierarchical regression results

(US sample)

Organization-directed deviance (ODD) Supervisor-directed deviance (SDD)

Step 1 Step 2 Step 1 Step 2

Intercept 1.68 (.10) 1.74 (.09) 1.53 (.10) 1.60 (.10)

Age -.14 (.00) -.18 (.00) -.12 (.01) -.16 (.01)

Gender .33*** (.05) .33*** (.05) .23*** (.06) .23*** (.05)

Work experience .13 (.00) .12 (.00) .19 (.00) .18 (.00)

Honesty -.23*** (.05) -.23*** (.05) -.13* (.06) -.13* (.06)

Ethical leadership -.20*** (.04) -.22*** (.04)

R .45 .49 .31 .37

R2 .21 .24 .09 .14

DF 25.97*** 20.37*** 10.26*** 20.80***

*** p\ .001; ** p\ .01; * p\ .05

N = 339 (ODD); N = 340 (SDD)

Standard errors are presented next to standardized coefficients in parentheses

Values in bold are relevant to the tests of the hypotheses

Table 6 Study 2: process model results for testing moderation (US

sample)

Organization-directed

deviance (ODD)

Supervisor-directed

deviance (SDD)

Intercept 1.70 (.09) 1.57 (.10)

Age -.01 (.00) -.01 (.00)

Gender .35*** (.05) .25*** (.05)

Work experience .00 (.00) .00 (.00)

Honesty -.24*** (.05) -.15** (.06)

Ethical leadership -.16*** (.03) -.18*** (.04)

Moral awareness -.11** (.04) -.06 (.04)

Ethical leadership 9

moral awareness

.18** (.06) .17** (.06)

R .52 .39

R2 .27 .15

F (7, 401) 21.31*** 10.46***

*** p\ .001; ** p\ .01; * p\ .05

N = 409

Standard errors are presented next to standardized coefficients in

parentheses

Values in bold are relevant to the tests of the hypotheses

270 K. Gok et al.

123

Theoretical Contributions

This paper seeks to make several important theoretical

contributions to the ethical leadership, moral awareness

and employee deviance literature. First, through this

investigation we reinforce the power of ethical leaders to

shape and positively influence their organizations. Con-

sistent with prior work (Avey et al. 2011; Mayer et al.

2009) and predicted by social learning theory (Bandura

1986), our findings suggest that leaders who engage in

ethical leadership behaviors play a critical role in reducing

workplace deviance by serving as strong, moral examples

for employees to emulate (Chen et al. 2013; Greenbaum

et al. 2013; Taylor and Pattie 2014). In this way, our

research reinforces the importance of ethical leaders as

moral role models who set the tone for organizational

expectations and norms around ethical conduct and deci-

sion making (Mayer et al. 2009; Neves and Story 2015).

Importantly, our investigation also paints a more

nuanced picture of when ethical leadership is most likely to

be an effective tool in reducing employees’ deviant

behavior. We provide insight into how an important con-

textual force (i.e., ethical leadership) interacts with a key

individual difference (i.e., moral awareness) to yield valued

organizational outcomes (i.e., lower organization-directed

and supervisor-directed deviance). Although a fair amount

of work has already examined how individuals’ personality

traits impact their responses to ethical leadership behaviors

(Berry et al. 2007; Mayer et al. 2012), research exploring

the role of individuals’ moral dispositions on this rela-

tionship is still in its infancy. Thus, this paper addresses

calls for researchers to simultaneously explore the role of

ethical leadership (Brown and Treviño 2006) and ethical

predispositions as joint influencers on individuals’ work-

place conduct (van Gils et al. 2015). We do so by identi-

fying a new boundary condition—low levels of moral

awareness (cf. Arnaud 2010; Kalshoven et al. 2013)—un-

der which ethical leadership exerts a significant influence

in reducing employees’ organizational-directed and super-

visor-directed deviance. Importantly, we find that this

negative relationship between ethical leadership and

deviance behavior may be strengthened when employees

lack a high level of awareness and understanding around

how ethical issues may impact organizational decision

making. In situations where employees lack this moral

understanding, having a leader who a) communicates an

ethics-first message at work, b) helps employees aspire to

higher levels of moral achievement and c) consistently acts

with integrity in his/her personal and professional life can

provide followers with a guiding moral influence they seek

to emulate. In this way, ethical leadership is a crucial

strategic lever leaders can use to positively influence their

less morally aware followers. Through these efforts,

leaders not only equip employees to abide by ethical norms

of conduct, but also limit the damage done to individual-

and organizational reputations that can accrue from

employees’ deviant actions (Fehr et al. 2015; Treviño et al.

2000a, b).

This finding, while potentially provocative, is nonethe-

less consistent with substitutes for leadership theory (Kerr

and Jermier 1978). While ethical leadership has been

shown as valuable for enhancing organizational function-

ing and effectiveness (Walumbwa and Schaubroeck 2009),

our findings suggest it is not always critical to ensuring

positive ethical outcomes. To the contrary, our research

shows that high levels of ethical leadership do little to

reduce employees’ deviant actions when they are already

predisposed toward understanding issues of moral impor-

tance. From a theory-building standpoint, this insight helps

to advance the ethical leadership literature by highlighting

the construct’s inherent limitations and boundary condi-

tions. By recognizing that individuals have wide and dif-

fering perspectives on morality and use different evaluation

criteria to assess leader behavior (Giessner and Van

Quaquebeke 2010; Henle 2005), we believe researchers

can better advance ethical leadership’s conceptual and

practical utility by applying it more specifically to certain

individuals (e.g., the less morally aware) and/or situations

(e.g., where an ethical climate is non-existent) where its

influence may be more valuable. In this way, the utility and

precision of our leadership theories is enhanced, providing

greater value for scholars and practitioners seeking to

employ these different leadership behaviors in their work.

Practical Implications

In addition to advancing theory on ethical leadership,

moral awareness and deviance, our findings also provide

important, practical insights for managers seeking to build

more ethical organizations. First, our research indicates

that leaders who engage in ethical leadership practices are

more likely to see a potential reduction in followers’

deviant conduct, given the strong negative relationship that

exists between ethical leadership and employees’ deviance.

However, we caution that such an approach is akin to using

the proverbial hammer for anything that looks like a nail.

As noted above, ethical leadership, despite its numerous

purported benefits, is not a ‘‘one size fits all’’ solution to

reducing deviant behavior at work. Rather, our findings

suggest its influence is conditional, dependent as much on

employees’ moral characteristics as it is on leaders’ own

behaviors.

We recommend, therefore, that leaders take a more

personalized, tailored approach when deciding to whom to

exhibit ethical leadership practices. By understanding and

being aware that employees’ ethical tendencies, much like

You May Not Reap What You Sow: How Employees’ Moral Awareness Minimizes Ethical… 271

123

their motivations, are unique (van Gils et al. 2015), leaders

are better equipped to see a greater return on their invest-

ment in ethical leadership practices. Rather than relying

upon ethical leadership with all their employees, our

findings suggest leaders are better served by being more

judicious in how they allocate and expend their leadership

resources. Taking the time to understand and appreciate

their employees’ personalities, moral dispositions and

tendencies can only serve to enhance leaders’ ability to

manage them effectively. Whether it be through a battery

of personality and behavioral integrity assessments, formal

ethics training seminars or other ways of capturing

knowledge about their employees’ moral dispositions,

leaders would be well served by identifying early on which

of their employees would benefit from more intense,

focused ethical leadership practices (e.g., continually

communicating and reinforcing an ethics-first message)

and which of them only need intermittent, infrequent

reminders. Doing so can alleviate the burden upon leaders

to be all things to all people and free them to be more

strategic and targeted in their leadership approach.

A second important practical implication of this work is

highlighting the critical role leaders play in selecting and

hiring employees who possess the proper levels of moral

awareness. Building a culture of ethicality takes time, and

hiring the right people who fit the desired culture is one

way to minimize acts of workplace deviance (Appelbaum

et al. 2005). When leaders begin to include individuals’

moral awareness as a relevant and important selection

criterion for employment and/or promotion, this not only

increases the likelihood of hiring ethical individuals,

thereby lowering deviance in the process, but also com-

municates and demonstrates to interested observers the

organization’s commitment to ethical values. This helps to

reinforce and build a healthy ethical climate and culture,

while also reducing the ‘‘ethical burden’’ on current and

future managers to actively manage ethical missteps.

Yet, if leaders cannot find highly morally aware indi-

viduals who also satisfy specific job and/or role require-

ments, then it becomes incumbent upon leaders to

proactively raise their employees’ level of moral aware-

ness, particularly if one of their objectives is to lower the

frequency of deviant behavior. Leaders who purposefully

seek ways to increase their employees’ understanding of

and sensitivity to ethical issues at work can potentially

insure themselves against widespread deviant behavior. By

helping their employees understand the ways in which

ethical dilemmas may present themselves during day-to-

day business interactions, leaders can help to foster a more

ethical work environment, creating a culture of trans-

parency, honesty and virtue (Arnaud 2010). Thus, looking

for creative and engaging ways to raise the collective moral

awareness of employees should be a top strategic priority

of both senior- and mid-level leaders tasked with setting

and executing the organization’s vision.

Limitations and Future Research Directions

While this investigation makes several important contri-

butions to both theory and practice, like any research

endeavor, it is not without limitations, thus reflecting

opportunities for future research. While our two studies on

two different continents established moral awareness as a

significant moderator of the relationship between ethical

leadership and employees’ organization-directed and

supervisor-directed deviance, our findings are also consis-

tent with prior work which raises the possibility that other

specific moral dispositions, such as honesty and humility,

may play a role in shaping individuals’ deviant behavior

(O’Neill and Hastings 2011). Although ethical leadership

exhibited a strong negative impact on deviance for those

low in moral awareness across both studies, in Study 1

(Turkish working professionals), we also observed a sur-

prisingly positive trend in deviance among those individ-

uals who rated themselves highly on moral awareness and

honesty. Here, we offer three potential explanations for

these counterintuitive results and encourage future research

to consider their merits.

First, higher levels of honesty may be associated with

higher levels of deviance, in part, due to a lack of antici-

pation or foresight about how their dishonest actions might

affect themselves and others. Recent research by Sheldon

and Fishbach (2015) and Ariely (2012) suggests that when

individuals fail to anticipate temptation or how they might

respond to it, even ‘‘honest’’ individuals are highly sus-

ceptible to engaging in unethical behavior. Second, indi-

viduals who rated themselves highly on honesty and moral

awareness may have over reported and/or overestimated

their deviant conduct to further magnify their honesty, even

if it was about undesirable things, such as workplace

deviance. In self-reporting deviant behavior that their less

honesty peers may be more inclined to hide or underreport,

highly honest individuals may be trying to reinforce their

social and moral identities as ethical persons, consistent

with established prior research (Aquino et al. 2009). A

third potential explanation we offer here is that national

culture, organizational culture and/or other unique sample

differences may have had an impact, particularly since in

the US sample (Study 2), self-reported deviance behaviors

were negatively associated with both honesty and moral

awareness. Thus, norms of behavior and ethicality may

have differed across samples, as could have receptivity to

an ethical form of leadership (Eisenbeiß and Brodbeck

2014). We therefore encourage researchers to further

explore the antecedents and outcomes of ethical leadership

across various national cultures, samples and working

272 K. Gok et al.

123

environments to better inform our understanding of how

ethical leadership operates. Although the current investi-

gation limits our ability to test these various explanations,

future research should consider these interesting

alternatives.

A second limitation worth noting is the cross-sectional

nature of our data. Although the data for these studies

admittedly represent employees’ attitudes and behaviors at

a moment in time, we attempted to enhance the rigor of our

measurement by using established scales and collecting

independent and dependent variables at two distinct points

in time, thus minimizing the potential for common method

variance (CMV) (cf. Podsakoff et al. 2012). Further, the

consistent and significant interactions we found across both

field samples strongly suggest our findings are not spurious

or caused by CMV, consistent with prior research on the

nature of interactions (Siemsen et al. 2010). However, we

acknowledge the need for more robust approaches to

measurement and encourage future research to utilize more

longitudinal designs that can help to illuminate how per-

ceptions of ethical leadership develop over time and whe-

ther employee deviance occurs in response to a specific

triggering event, a compilation of actions or some combi-

nation thereof.

While our study identified an important boundary con-

dition of ethical leadership as it relates to supervisor-di-

rected and organization-directed deviance (i.e., moral

awareness), we admittedly did not test additional modera-

tors that may also help to strengthen this association, nor

did we directly measure the causal mechanism driving

individuals to engage in less deviant conduct. Going for-

ward, it will be important for researchers to examine the

underlying psychological mechanisms driving individuals

to engage in less deviant behavior and how ethical lead-

ership influences these psychological conditions. In addi-

tion, we encourage scholars to explore how other newer-

genre forms of leadership (e.g., transformational and

authentic leadership) (Hannah et al. 2014) may influence

other forms of workplace deviance and whether they

operate through the same or different causal channels.

A final limitation worth noting is the conceptualization

and operationalization of deviance we employed in this

research effort. To date, a central effort of the behavioral

ethics literature has been to distinguish between unethical

behavior and deviant behavior. However, to be able to call

a given behavior deviant requires intimate knowledge of

individuals’ intentions and motives (Wilks 2011). Whereas

unethical behavior is characterized by a breaking of soci-

etal rules, deviant behavior focuses on the violation of

organizational norms (Spreitzer and Sonenshein 2004).

Given this distinction, exploring whether individuals’ level

of moral awareness might predict whether they engage in

unethical or deviant behaviors would add much needed

clarity to the literature. Additionally, future research might

also consider investigating the underlying psychological

differences between individuals possessing high and low

levels of moral awareness. Studies have shown that

employees often react to perceived injustices and dissatis-

faction (Bennett and Robinson 2000), unfair treatment (El

Akremi et al. 2010) or mistreatments (Tepper et al. 2009)

quite differently. Understanding the moral and psycho-

logical makeup of individuals who respond in these various

ways to a lack of ethical leadership would prove valuable.

Conclusion

Ethical leadership is a powerful lever leaders can use to

enhance their organizations. Yet, despite the widespread

recognition that ethical leaders have the power to influence

their organizations in positive and meaningful ways, very

little research has been devoted to exploring how certain

individual moral factors (e.g., moral awareness) interact

with various contextual factors (e.g., ethical leadership) to

predict workplace deviance. Our research takes an impor-

tant step in advancing the literature by focusing on the

moderating role of moral awareness as an important

boundary condition of ethical leadership. In demonstrating

that ethical leadership helps to reduce deviance primarily

among those lacking in moral awareness, we contribute to

a growing body of work demonstrating that followers’

actions are dependent upon both their moral characteristics

(Reynolds 2008; Moore et al. 2012; Chuang and Chiu

2017) and the context under which leadership occurs

(Mitchell and Ambrose 2012; Michel et al. 2016; Wang

et al. 2015). Looking ahead, it will be important for both

scholars and practitioners to recognize that ethical leader-

ship, while beneficial in many ways, is neither a panacea

nor a one size fits all solution. Only through its judicious

application can organizations reap its many benefits.

Acknowledgements For trustworthy feedback on previous drafts we

are grateful to our action editor, Tobias Goessling and two anony-

mous reviewers. We would also like to thank Sean Hannah and Scott

Reynolds for their insightful conversations, encouragement and

guidance.

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  • You May Not Reap What You Sow: How Employees’ Moral Awareness Minimizes Ethical Leadership’s Positive Impact on Workplace Deviance
    • Abstract
    • Introduction
    • Literature Review
      • Workplace Deviance
      • Ethical Leadership
    • Hypothesis Development
      • Ethical Leadership and Workplace Deviance
      • The Moderating Role of Moral Awareness
    • Methods
      • Procedures and Samples
        • Procedures for Both Samples
        • Participants: Turkish Sample (Study 1)
        • Participants: US Sample (Study 2)
        • Measures
        • Control Variables
      • Analytical Strategy
    • Results
      • Study 1: Results (Turkey Sample)
      • Hypothesis Testing
      • Study 2: Results (US Sample)
        • Hypothesis Testing
    • Discussion
      • Theoretical Contributions
      • Practical Implications
      • Limitations and Future Research Directions
    • Conclusion
    • Acknowledgements
    • References