BUS 400 week 3

Module Three Introduction

BUS‐400‐Q2758 Driving Business Opportunities 23EW2 MA

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Module Three Introduction - BUS-400-Q2758 Driving Business Opportunities 23EW2 https://learn.snhu.edu/d2l/le/content/1414257/viewContent/28245711/View

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Module Three

Learning Objectives By the end of this module, you will meet these learning objectives:

Module Overview After you have acquired and analyzed the available data and made the projections you need about your

business opportunity, you are ready to start drafting your business model. Your business model should

clearly communicate the value proposition, targeted customer segments, revenue sources, and resource and

cost estimates. The model should also provide a comprehensive picture of how your new product or service

will work in relation to the company’s existing offerings, and how you plan to use it to disrupt the industry or

market. The business model canvas (BMC) is a great tool for capturing this information quickly and easily.

You can use this tool to brainstorm and illustrate how the different parts of your business will work within

the company.

As you begin to create your business model and complete different elements of the BMC, you may �nd that

you have to make changes to certain aspects of your proposal to make sure it aligns with the company’s

current capabilities and competencies. Review and iteration are necessary steps to ensure a robust and

executable business model.

In this module, you will introduce your business idea to strategic stakeholders, and discuss what your

business model might look like.

Module at a Glance This is the recommended plan for completing the reading assignments and activities within the module.

Additional information can be found in the module Resources section and on the module table of contents

page.

Apply the business model canvas (BMC) for determining product alignment with organizational

capabilities

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Review the resources.11

Submit your initial discussion post.22

Listen

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Reflect in ePortfolio Download Print Open with docReader

Submit your initial discussion post.22

Post responses to the discussion.33

Submit Milestone One.44

Task: View this topic

Activity Details

Read this introduction to learn what you'll be working on in this module.

Module Three Introduction - BUS-400-Q2758 Driving Business Opportunities 23EW2 https://learn.snhu.edu/d2l/le/content/1414257/viewContent/28245711/View

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