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Module7Lecture.pptx

Chapter 9: Industrial Recruitment

Economic theories cluster theory

Political context perspectives on growth

When business and government bargains…

A Review of Various Economic Theories

Level of Focus Economic Theories that Address the Focus
  Global     Classical economics Neo-classical economic (supply side) Marxist economics
  Country     Mercantile economics Neo-mercantile economics (state corporatism) Demand-side economics (Keynesian) Dependency theory economics
  Regional      Cluster (location) economics Municipal entrepreneurism

Cluster Theory

Clusters are geographic concentrations of interconnected companies, specialized suppliers, firms in related industries, and associated institutions in a particular field that compete but also cooperate.

They draw more customers to the area.

Because of proximity in clusters, new ideas are quickly transferred (copied) and refined or reinvented, leading to further innovation.

Because of the reputation and vitality of clusters, they tend to draw in not only more customers, but also new businesses.

Wine Region Example

1. Wine

tastings

2. Wine

specialization

3. Improved

critical mass

Leads to

Higher wages

Economic

dynamism

Government’s role

remove obstacles, relax constraints;

support resources such as necessary infrastructure;

support human capital development such as education and training programs;

assist export promotion;

encourage local R & D efforts;

sponsor forums to bring cluster participants together;

encourage industrial parks;

sponsor independent testing or certification if it is useful.

Political Context of Local Economic Development

There is not a single perspective on growth.

Local preferences can vary significantly, and range from ‘any-growth-at-any-cost,’ all the way to ‘fighting-all growth-at-any-cost.’

We look at three perspectives.

Pro-Growth Model

A pro-growth model is a coalition interested in the development and re-development of land.

is interested in raising the aggregate value of land by increasing the overall development of land or the intensification of its use.

Land intensification means converting farm and open space to residential and commercial, or lower class housing to high rises or “high-class” commercial.

Economic growth may be focused on blight; when it is, it is called redevelopment.

Blight is

A concentration of buildings that are in serious decay or unsafe and that often have serious building code violations,

Poor real estate values, high vacancy rates, and numerous abandoned buildings and lots.

Land use patterns that reduce incentives for renovations or new development because of an excess of bars, liquor stores, or other businesses that cater exclusively to adults, and that tend to encourage public safety problems,

Absence of neighborhood grocery stores and businesses that support residents,

High crime rates, and/or

Residential overcrowding.

Role of government is generally especially

important when blight is the target of growth.

“Growth Machine”

When there is a powerful and successful pro-growth group that dominates the policy, administrative, and business agendas, it is often called a “growth machine.” A true growth machine includes:

large public entrepreneurs connected to the community who want to sponsor new development,

a generally supportive public of new development, and

a strong support base in government (especially the city council or board of supervisors).

Question: Which of the following cities demonstrated the strongest characteristics of a “growth machine” in the recent economic boom?

Claremont, built-out college town

San Marino, built-out city with beautiful homes

Redlands, a college town that prides itself on being a small city

Beverly Hills

Victorville, a high-desert city eager to expand

Range of Growth Within “Pro-Growth”

Balanced economic development model: focuses on following comprehensive plans, restraining zoning ordinances for all but the most well considered cases, and ensuring that infrastructure and other costs are fully included in the planning approval process.

“Boom model”: Rapid and relatively unrestrained growth, which leads to large economic swings of local investment. Weak regulation and planning.

A Slow and No Growth Model

The slow growth model is supported by coalitions interested in slowing or stopping various types of development because the effects of fast growth are considered too negative.

Slow/No growth advocates worry about sprawl, traffic congestion, environmental degradation, insufficient infrastructure, excessive cost shifting to current tax payers for development projects, and degradation of existing communities by downgrading current use, among others.

Close up look at one slow growth concern: Sprawl

Sprawl, in the narrower sense, refers to the lax use of land.

The National Trust for Historic Preservation calls sprawl “poorly planned, low-density, auto-oriented development that spreads out from the center communities.”

Sprawl takes many forms

Traditional Urban Sprawl: Close-in LA Town homes, low apartment buildings, residential homes with small yards

Low Density Sprawl residential homes with large lots

Commercial Strip Sprawl businesses line streets and signage is prominent

Scattered Sprawl occasional homes and business scattered across open landscape

People drive more in sprawling communities, and have a heavier environmental set of issues to contend with

Sprawl is an expensive model to maintain well

No-growth variant

The no-growth model is a specialized case which is created by a coalition interested in stopping all growth to the degree possible. No-growth models tend to be promulgated in fully built-out areas, especially when they are historical districts, cities that are already highly desirable, and areas undergoing gentrification in which modern and mass structures are not wanted.

A no-growth model can still encourage replacement and upgrades, but do so very selectively.

Smart Growth: A Rational Compromise?

Smart Growth Is a public-private approach to managing growth that emphasizes growth through careful planning.

A definition of smart growth is “an urban planning and transportation theory that concentrates growth in the center of a city to avoid urban sprawl; and advocates compact, transit-oriented, walkable, bicycle-friendly land use, including mixed-use development with a range of housing choices” (Daniels 2001).

The recommended practices of smart growth include:

high density, mixed land use,

strong use of planning with clustered development and protection of agricultural and open space (such as the use of “urban growth boundaries”),

full costing and implementation of infrastructure at beginning of construction,

integration of affordable housing and social equity concerns,

traffic grids allowing for alternate routes,

more emphasis on non-automotive means including pedestrian walkways and bike paths,

narrower streets

California and Smart Growth

CA has sought to strengthen planning. First, in 1963, it created the Local Agency Formation Commission (LAFCO) to oversee city incorporations, annexations, and creation of special districts. A part of this was the requirement for comprehensive planning by established cities.

Currently, the State’s Commission for Local Governance for the 21st Century sets out five principles for California's growth, including:

the requirement for regional perspectives,

the requirement for greater efficiency of land use,

greater public investment,

fiscal reform, and

adherence to equity considerations.

But success by Smart Growth advocates has been partial because Californians love their cars and residential styles

Successes do include: higher standards for cars and gas in terms of pollution reduction, modest attempts to increase mass transit (with very modest results in most cases), increased use of planning and zoning to diminish sprawl somewhat, reinvestment in downtowns, promotion of infill projects to keep areas aesthetically pleasing and viable

Smart Growth in Pictures

Infill buildings and lamp posts added; street resurfaced

Street trees, light rail, bike lanes added

The Factors Determining the Bargaining Positions of Business

Government sets up standard business conditions that apply across-the-board to all businesses.

But what if business wants “special” conditions and has a lot to offer a governmental area?

Although government tries to deal with all business in the same general way, when larger commercial ventures arise, there are strong reasons to adjust local requirements.

Reasons for each sector to bargain

Public Sector

Public interest

Tax revenue (especially high-producing tax generating businesses)

Jobs (low and high end)

Low-income housing

High-end housing

Amenities

Environmental protection

Private Sector

Corporate interest

New business opportunities

Tax breaks

Guaranteed income streams (partnerships)

Assistance with infrastructure improvements

Special assistance…

Three major factors that affect the bargaining relationship and the amount of leverage that business and government each has:

market conditions: cyclical and local circumstances or forces that make cities more or less appealing to private investors for financial reasons

political conditions: the political process through which public sector decisions that can affect economic development

the planning system: relationships and methods used by government to regulate the marketplace and substantially affect bargaining power

Market Conditions

When a jurisdiction is poorly off in the long-run, or is experiencing a downturn, conditions are especially good for business to bargain.

On the other hand…

When a jurisdiction is well-off, it has far less incentive to accommodate business.

Political Conditions

When voters are not paying attention, business has more opportunity to strike favorable deals with politicians and administrators.

On the other hand…

Political conditions become negative for business when there is an active citizen base that scrutinizes all government deals, even those deals that may seem advantageous at first glance. Also, when there is a lot of political competition between parties, or among local candidates, bargains with business may be heavily scrutinized for competitive political advantage.

Planning System

The leverage that business has is much enhanced when government is not tightly organized. In the US, which has a federal system, local governments have a good deal of autonomy, and that creates both a lot of zoning variation as well as a lot of competition among jurisdictions.

On the other hand…

In unitary states (e.g., Europe, Japan, Singapore), or where a strong land planning culture predominates, business advantage is generally far less in bargaining.

Question: Winter Park A very high-end retailer wants to locate in the greater Orlando area (Orange County, Florida. How favorable are the market conditions, political conditions, and planning system for the retailer to locate in the City of Winter Park?

Market conditions: There are many locations in the region in which to locate businesses in general, and thus a lot of competition. Winter Park is a particularly “fashionable” address and there is, in general, a great demand to locate in this particular city by high-end businesses. Orlando’s reputation as an address has improved over the years, and Winter Park is not as well known as other high-end cities across the country.

Political conditions: The citizens of this wealthy community are extremely engaged in civic affairs. Because the citizens were displeased with the local power company, they recently used an option to purchase it.

Planning system: As with most American urban areas, Orange County, Florida, allows its cities to compete with relatively little intervention. In fact, sometimes the County quietly competes with the cities, too, for low cost and cost-intensive businesses.

Mark along the spectrum how favorable or unfavorable the bargaining position is for a retailer who wants to locate in Winter Park in this scenario?
  Favorable to the retailer Unfavorable to the retailer
Market conditions    
Political conditions    
Planning system conditions    

Mark along the spectrum how favorable or unfavorable the bargaining position is for a retailer who wants to locate in Winter Park in this scenario?
  Favorable to the retailer Unfavorable to the retailer
Market conditions    
Political conditions    
Planning system conditions    

Example of Bargaining Success: The Mission Inn—The 1880s to 1930s (the good years)

Hard times set in…

Great Depression

It was sold by the family in 1956.

Rise of Las Vegas

Bought by City in 1976 to save building

Used for a variety of purposes including student housing!

Major effort to redevelop the property starting 1985

Developer 1 with city: $30 million was not enough!

Developer 2 and 3: failed attempts

Developer 4: Duane Roberts and success; reopened in 1992

Recent return to success looks like…

Example of Bargaining Excess: Indianapolis and the United Airlines Maintenance Hub

in 1989 when United Air Lines announced that it was creating a new maintenance hub that would employ 7,000 people and would result in hundreds of millions in new investment.

Ninety localities investigated the option

The competition was so fierce that United Airlines then made the bids secret and delayed the decision so the competition could play out.

Ultimately, the lucky city was Indianapolis, a city eager to bring high-end mechanics jobs to the area. Hurrah!

Good bargaining conditions for UA.

Market: Indianapolis desperate and business could be flexible in locale

Political conditions: Citizens wanted and politicians inexperienced

Planning system: 90 cities competing, driving up the required government investment

(The city and state put $300 million into the deal.)

At its height, the facility employed less than 3,000, rather than the expected 7,500 employees.

The rent of $700,000 was a fraction of the cost of the bond repayment at $14,000,000 a year.

United Airlines declared Chapter 11 bankruptcy in 2002, and soon announced that it would be closing the facility

United was able to renege on its bond obligations due to bankruptcy restructuring

The city, which had co-signed because the investment was on city land, could not.

While the city and its airport now fully own the massive maintenance facility and they rent out parts of it, it will likely always be vastly underutilized, employing hundreds rather than thousands, and financially act a drain.

Moral of the story: Like all business ventures, economic development is subject to failure as much as success. Quality of ideas, practical planning, and good implementation are critical success. From the government perspective, not all economic development is necessarily good or appropriate.

How Government Should Be Protecting the Public Interest

Create a clear project plan

Reduce incentives for dysfunctional competition among governments

Allow regional authorities a larger share in major initiatives

Depoliticize the process when contracts and bidding are in motion

Ensure administrative competence

Know who you are dealing with

Eliminate and revise an outdated economic development policy

The Strategies that Business Can Use to Increase Its Success in Bargaining with Government

Know the local factors affecting business advantages and disadvantages in bargaining.

Determine strategic trade-offs and win-win prospects, related to both the community philosophy and status of bargaining leverage.

Spend the time necessary to meet and get to know the local players.

Integrate a CRS perspective into the planning process as both an ethical necessity and pragmatic advantage.

Be prepared to adapt the plan.