Module2.MAR111.docx

Dettol hand sanitizer

MAR 111: Principles of Sales

Personal Philosophy and Description of Product

My personal shopping philosophy is to only buy the right products, not the expensive ones. It is your responsibility to yourself and your family to choose the best necessities of life. My product of choice is hand sanitizer from Dettol. Hand sanitizer is a daily necessity for us. We need to use hand sanitizer every day to get rid of the germs on our hands. This product can help us destroy 99.99% of bacteria. Especially now that we are in the context of the Novel Coronavirus, hand sanitizers are an integral part of our daily lives. My personal philosophy can be applied well to the products I choose.

The product I chose was Dettol from Reckitt, UK. This company belongs to the medical supplies industry. Reckitt is a British multinational consumer products company headquartered in Slough, UK. It is a producer of health, hygiene and nutrition products. The main business activities include the manufacturing and distribution of health and personal care products and brands, including Dettol-products including disinfectants, hand sanitizers and detergents. This product can help us remove 99.99% of bacteria, so this is the product we need every day. The product is applied directly to the hand and then rinsed with clean water.