Module 19 n 21
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Activity-Based Costing, Customer Profitability, and Activity-Based Management
Module 19
Peter D.
EASTON
Robert F.
HALSEY
Mary Lea
McANALLY
Al L.
HARTGRAVES
Wayne J.
MORSE
FINANCIAL & MANAGERIAL ACCOUNTING for MBAs 5e
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Explain the changes in the modern production environment that have affected cost structures.
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Learning Objective
Changing Cost Environment
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Fundamental shift from labor-intensive to automated assembly
More time is spent by employees
On scheduling
Setting up
Maintaining
Moving materials to and from equipment
Employees keep equipment running efficiently
RESULT
Increase in manufacturing overhead costs
Changing Production Cost Structure
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Many companies’ cost structures are moving to a lower proportion of variable costs and a higher proportion of fixed costs.
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Outline the concept of activity-based costing (ABC) and how it is applied.
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Learning Objective
Activity-Based Costing (ABC)
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Involves determining the cost of activities and tracing their costs to a cost object on the basis of the cost object’s use of units of activity
Underlying premises
Activities drive costs
Costs should be assigned to products/services in proportion to the volume of activities they consume
Cost Object
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A product or service provided to a customer
Can be a customer
A revenue-producing event for which management wants to know the cost
Activity-Based Costing (ABC)
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Activities performed to fill customer needs consume resources that cost money.
The cost of resources consumed by activities should be assigned to cost objects on the basis of the units of activity consumed by the cost object.
Served by
Customers
Consume
Activities
Have
Resources
Costs
Assigned to
Costs of Resources
Reassigned to*
Activity Pools
Cost Objects
* Based on units of activity utilized by the cost objective
ABC Product Costing Model
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Consists of two stages:
Assignment of manufacturing overhead resource costs to activity cost pools for the key activities identified.
Costs can be indirect labor, insurance, maintenance, depreciation, utilities, etc.
Stage 1:
Assignment of costs from activity cost pools to cost objects
Stage 2:
Direct costs are assigned directly to the final cost objects and are, thus, excluded from the activity cost pools.
ABC Product Costing Model
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Operationalizing the two-stage model requires the following:
Identifying activities
Assigning cost to activities
Determining the basis (activity cost driver) for
assigning the cost of activities to cost object.
Determining the cost per unit of activity
Reassigning costs from the activity to the cost object on the basis of the cost object’s volume of consumption of activities
Most CRITICAL Step
ABC Product Costing Model
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Identifying Activities Example
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Expert Ironworks produces custom heavy duty shelving. Filling customer orders requires acquiring raw materials, manufacturing, and shipping as follows:
Supervisors spend 20% of their time with each employee in
purchasing and receiving.
Other costs related to space of which 25% is occupied by purchasing
and 75% by receiving.
Assigning Costs to Activities Example
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| Placing Purchase Orders | Receiving Materials | ||
| Salaries | |||
| Purchasing agents ($7,800 × 3 agents) | $23,400 | ||
| Receiving room employees ($2,400 × 2 employees) | $ 4,800 | ||
| Supervisor | |||
| ($5,000 × 3/5 purchasing) | 3,000 | ||
| ($5,000 × 2/5 receiving) | 2,000 | ||
| Other costs | |||
| ($4,500 × 25% purchasing) | 1,125 | ||
| ($4,500 × 75% receiving) | - | 3,375 | |
| Total | $27,525 | $10,175 |
Refining Into Three Activities
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Supervisors were found to spend their time:
30% of receiving time was verifying issues
70% spent on unloading, unpacking, and inspecting issues.
Interviews determined how
receiving room employees spent their time:
15% verifying purchase orders
85% unloading, unpacking, and inspecting.
| Placing Purchase Orders | Verifying Purchase Orders | Unload Unpack Inspect | Total Costs | ||||
| Salaries | |||||||
| Purchasing agents ($7,800 × 3 agents) | $23,400 | ||||||
| Receiving room employees ($2,400 × 2 emp.) | |||||||
| ($2,400 × 2 employees × 15% verifying) | $ 720 | ||||||
| ($2,400 × 2 employees × 85% unload, etc.) | $4,080 | ||||||
| Supervisor | |||||||
| ($5,000 × 3/5 purchasing) | 3,000 | ||||||
| ($5,000 × 2/5 receiving x 30% verifying) | 600 | ||||||
| ($5,000 × 2/5 receiving x 70% verifying) | 1,400 | ||||||
| Other costs | |||||||
| ($4,500 × 25% purchasing) | 1,125 | ||||||
| ($4,500 × 75% receiving) | - | - | 3,375 | ||||
| Total | $27,525 | $ 1,320 | $ 8,855 | $37,700 |
Cost per Unit of Activity
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Each activity results in a different rate
Rates are used to apply costs to cost objectives
Cost per unit of activity cost driver
=
Cost of activity
Units of cost driver
Cost per Unit of Activity
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Each activity results in a different rate
Rates are used to apply costs to cost objects
Assume direct materials totaling $120,000 are to be acquired during the month.
| Monthly Costs: | Placing Purchase Orders | Verifying Purchase Orders | Unloading Unpacking Inspecting |
| Total cost of activity | $27,525 | $ 1,320 | $ 8,855 |
| Units of cost driver: | |||
| Number of purchase orders | ÷ 300 | ||
| Number of purchase orders | ÷ 300 | ||
| Number of dollars of materials | — | — | 120,000 |
| Cost per unit of activity | $ 91.75 | $ 4.40 | $ 0.074 |
Assigning Activity Costs to Cost Objectives
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Assigning costs to one purchase which has a materials cost of $1,600.
| Costs for Purchase Order 1 : | |
| Direct materials costs | $ 1,600 |
| Activity costs: | |
| Placing purchase order | $ 91.75 |
| Verifying purchase order | 4.40 |
| Unloading/unpacking/inspecting ($0.074 × $1,600) | 118.40 |
| Costs assigned to cost objective | $214.55 |
Activities & Their Relationship to Purchase Orders
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Purchasing Department $37,700
Resource Costs
Purchase Order 1 $214.55
Other purchase orders $37,485.45
Cost Objects
Placing purchase orders $27,525
Verifying purchase orders $1,320
Unloading/ Unpacking/ Inspecting $8,855
Activity Cost Pool
Assigning Costs to a Job Example
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The following activity costs were determined in the Machining and Finishing Departments:
Machining Dept: Setup $160
Conversion $ 32 per machine hour
Finishing Dept: Polishing $33 per labor hour
Packing $ 5 per pound
If Job 554 requires 21 machine hours in the machining department and 32 labor hours in the finishing department, and weighs 230 pounds, what is the total activity cost assigned to Job 554?
Activity Costs assigned to Job 554:
| Machining Department: | |
| Setup | $ 160 |
| Conversion ($32 × 21 machine hours) | 672 |
| Finishing Department: | |
| Polish ($33 x 32 labor hours) | 1,056 |
| Pack ($5 x 230 pounds) | 1,150 |
| Total activity cost assigned to Job 554 | $3,038 |
Assigning Costs to a Job Example
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Direct materials and direct labor must be directly traced to determine the total coast of Job 554.
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Perform product costing using both traditional and activity-based costing methods.
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Learning Objective
Traditional Product Costing
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Plantwide overhead allocations are used often where production of only one product occurs.
Departmental rates produce a more accurate allocation of overhead costs than plantwide rates.
Although product costs determined with department rates may not be as precise as those determined with ABC, they are used because of relative simplicity.
Traditional Product Costing Example
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Jump Start produces two energy drinks in 800 gallon batches in two departments--mixing and bottling. A total of 60 batches are estimated to be produced with 2,400 machine hours and estimated total manufacturing overhead of $156,000.
Data for the products follows:
| Explosion | Eruption | |
| Machine hours required per batch Total machine hours | 18 hours 1,080 hours | 22 hours 1,320 hours |
| Direct materials cost | $260 per batch | $380 per batch |
| Total direct labor cost per batch | $80 | $100 |
| Total direct labor hours | 240 hours | 300 hours |
| Direct labor hours per batch | 4 hours | 5 hours |
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Traditional Product Costing Example
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Overhead rate: $156,000 ÷ 2,400 = $65 per machine hour
| Machine Hours for 60 Batches | |||
| Departments | Explosion | Eruption | Total |
| Mixing | 400 | 600 | 1,000 |
| Bottling | 680 | 720 | 1,400 |
| Totals | 1,080 | 1,320 | 2,400 |
Additional data:
Machine hours—Explosion: 1,080 ÷ 60 = 18 hours per batch
—Eruption: 1,320 ÷ 60 = 22 hours per batch
| Explosion | Eruption | |
| Direct materials cost | $ 260 | $ 380 |
| Direct labor cost | 80 | 100 |
| Overhead cost: | ||
| Explosion: 18 hours × $65 | 1,170 | |
| Eruption: 22 hours × $65 | 0 | 1,430 |
| Unit cost per batch | $ 1,510 | $ 1,910 |
Unit Cost of Each Batch:
Departmental Rates Costing Example
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Assign a portion of the total overhead to the production departments
Assign departmental costs to the products
Two Steps
Additional data:
| Direct Labor Hours for 60 Batches | |||
| Departments | Explosion | Eruption | Total |
| Mixing | 180 | 220 | 400 |
| Bottling | 60 | 80 | 140 |
| Totals | 240 | 300 | 540 |
| Machine Hours for 60 Batches | |||
| Departments | Explosion | Eruption | Total |
| Mixing | 400 | 600 | 1,000 |
| Bottling | 680 | 720 | 1,400 |
| Totals | 1,080 | 1,320 | 2,400 |
| Overhead Per Department | |
| Mixing | $40,000 |
| Bottling | $116,000 |
| Dept. | Overhead Application Base |
| Mixing | Direct labor hours in mixing |
| Bottling | Machine hours in bottling |
Departmental Rates Costing Example
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Computation of departmental rates:
| Overhead costs per activity | Mixing | Bottling | |
| Department manufacturing overhead | $40,000 | $116,000 | |
| Quantity of overhead application base | |||
| Total direct labor hours in mixing | ÷ 400 | ||
| Total machine hours in bottling | - | ÷ 1,400 | |
| Overhead rates per department | $ 100.00 | $ 82.86 | |
| Per direct labor hour | Per machine hour |
Departmental Rates Costing Example
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Additional data:
Mixing direct labor hours per batch:
Explosion: 180 ÷ 60 = 3.00 direct labor hours
Eruption: 220 ÷ 60 = 3.67 direct labor hours
Bottling machine hours per batch:
Explosion: 680 ÷ 60 = 11.33 machine hours
Eruption: 720 ÷ 60 = 12.00 machine hours
Total Cost per Batch:
| Explosion | Eruption | |
| Direct materials cost | $260 | $ 380 |
| Direct labor cost | 80 | 100 |
| Manufacturing overhead | ||
| Mixing: $100 × 3 direct labor hours | 300 | |
| Mixing: $100 × 3.67 direct labor hour | 367 | |
| Bottling: $82.86 × 11.33 machine hours | 939 | |
| Bottling: $82.86 × 12 machine hours | - | 994 |
| Total costs per batch | $1,579 | $1,841 |
Applying Overhead with ABC Example
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Additional data:
| Overhead Activity | Total Activity Cost | Activity Cost Driver (Number of) | Activity Quantity | Unit Activity Rates |
| Direct department costs—mixing | $ 32,000 | Labor hours | 400 | $80.00 |
| Direct department costs—bottling | 39,000 | Machine hours | 1,400 | 27.86 |
| Common overhead costs | ||||
| Support services | ||||
| Receiving | 17,000 | Purchase orders | 320 | 53.13 |
| Inventory control | 15,000 | Batches produced | 60 | 250.00 |
| Engineering resources | ||||
| Production setup | 11,000 | Production runs | 18 | 611.11 |
| Engineering and testing | 16,000 | Tests | 400 | 40.00 |
| Building and grounds | ||||
| Maintenance, machines | 12,000 | Maintenance visits | 150 | 80.00 |
| Depreciation, machines | 14,000 | Machine hours | 2,400 | 5.83 |
| $156,000 |
Applying Overhead with ABC Example
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| Explosion | Eruption | ||||
| Overhead costs | Rate | Activity | Cost of Activity | Activity | Cost of Activity |
| Mixing | $ 80.00 | 220 | $17,600 | 180 | $14,400 |
| Bottling | 27.86 | 680 | 18,943 | 720 | 20,057 |
| Receiving | 53.13 | 240 | 12,750 | 80 | 4,250 |
| Inventory control | 250.00 | 30 | 7,500 | 30 | 7,500 |
| Production setup | 611.11 | 4 | 2,444 | 14 | 8,556 |
| Engineering and testing | 40.00 | 200 | 8,000 | 200 | 8,000 |
| Maintenance, machines | 80.00 | 70 | 5,600 | 80 | 6,400 |
| Depreciation, machines | 5.83 | 1,080 | 6,300 | 1,320 | 7,700 |
| Total overhead product cost | $79,137 | $76,863 |
Each activity rate is multiplied by the actual activity to determine the cost allocated to each product batch.
Cost per Unit ABC Example
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There were 60 batches of product resulting in a cost of $1,659 for Explosion and $1,761 for Eruption.
| Explosion | Eruption | |
| Total factory overhead product cost | $79,137 | $76,863 |
| Batches produced | ÷ 60 | ÷ 60 |
| Factory overhead cost per batch | 1,319 | 1,281 |
| Direct material cost per batch | 260 | 380 |
| Direct labor cost per batch | 80 | 100 |
| Total batch product cost using ABC | $ 1,659 | $ 1,761 |
ABC provides more accurate cost data for internal decision making.
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Compare activity-based costing to traditional methods. Assess implementation issues involved in activity-based costing systems.
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Learning Objective
Limitations of ABC
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Complete analysis requires consideration beyond manufacturing costs to include nonmanufacturing
Activity can be measured on practical capacity, actual capacity, or other estimate
Practical capacity preferred over actual capacity because
Does not hide the cost of idle capacity within product costs
Gives a truer cost of activities used to produce the product
Comparing Overhead Cost Allocation Methods
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ABC views operations of the company as activities.
Traditional methods
Undercost Explosion
Overcost Erruption
ABC
Most accurate costing method
| Explosion | Eruption | |
| Traditional plantwide rate | $1,510 | $1,910 |
| Traditional departmental rate | 1,579 | 1,841 |
| ABC | 1,659 | 1,761 |
ABC Implementation Issues
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After switching to ABC, companies may find that only 10 to 15% of their products are profitable
Causes management to alter the product mix by minimizing unprofitable products which causes profits to increase
Implementation mirrors the complexity of the organization
Complete conversion to ABC requires auditors to accept the system when used for financial reporting
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Analyze customer profitability using activity-based costing.
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Learning Objective
ABC and Customer Profitability
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ABC may be used for customer profitability analysis
Customer costs to be analyzed
Cost incurred to sell the goods or services
Cost incurred to provide service
Actions possible from analysis
Convert customers to profitability or increase profitability
Seek to terminate unprofitable customer relationships
Customer Profitability Profile Graph
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Once a company knows the amount of profits or losses generated by each customer, it can create a customer profitability profile.
ABC Customer Profitability Analysis
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Step 1: Identify the activities related to serving customers.
Step 2: Prepare a customer profitability analysis.
Step 3: Take proactive steps to increase profit.
ABC Customer Profitability Analysis Example
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Manning Building Supplies prepared the following list concerning its customer activities:
| Activity | Activity Cost Driver | Cost per Unit of Driver Activity |
| Visits to customers | Visits | $400 |
| Remote contact | Number of contacts | 30 |
| Processing and shipping | Customer orders | 150 |
| Repackaging | Number of requests | 120 |
| Billing and collection | Invoices | 40 |
The largest customer, Haskell Construction, will be analyzed.
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ABC Customer Profitability Analysis Example
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Customer cost information:
| Activity | Activity Cost Driver | Cost per Unit of Activity |
| Visits to customers | Visits | $400 |
| Remote contact | Number of contacts | 30 |
| Processing and shipping | Customer orders | 150 |
| Repackaging | Number of requests | 120 |
| Billing and collection | Invoices | 40 |
Customer activity costs for Haskell Construction:
| Activity Cost Driver Data | Cost per Unit of Driver Activity | Customer Activity Cost | |
| Visits to customers | 4 | $400 | $1,600 |
| Remote contact | 3 | 30 | 90 |
| Processing and shipping | 6 | 150 | 900 |
| Repackaging | 2 | 120 | 240 |
| Billing and collection | 5 | 40 | 200 |
| Total customer activity cost | $3,030 |
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ABC Customer Profitability Analysis Example
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Customer profitability ratio: $13,970 / $79,000 = 17.7%
| Customer Profitability Analysis: | |
| Customer sales | $79,000. |
| Less cost of goods sold | 62,000. |
| Gross profit on sales | 17,000. |
| Less activity costs | (3,030) |
| Customer profitability | $13,970. |
Customers found to generate lower profitability should be flagged and efforts made to correct the situation or terminate the customer.
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Explain the difference between activity-based costing and activity-based management.
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Learning Objective
Activity-Based Management
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Identification and selection of activities to maximize the value of activities while minimizing their cost from the perspective of the final consumer
Helps focus managerial attention on what is most important among the activities performed to create value for customers
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Activity-Based Costing
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The evolution of ABC within the context of a product life cycle.
Introduced in the 1980’s
Expanded functionality
4th Generation
Activity-Based Costing
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Integral part of business performance management solutions.
Profitability management
Performance measurement
Financial management
Sustainability
Human capital management
Activity-Based Costing
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In its current state, a single ABC model can support a number of needs including:
Historical Cost Measurement
Resource Planning
Performance Measurement
Other Analyses
The End