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MODULE 1.1MODULE 1.1
Management in Context
Introduction:
Organisations, by de�nition, have been present since the beginning of
human civilisation. A collection of people with various skills and assets,
working together to achieve an outcome for society.
Fast-forward through history and the modern organisation as we know it
has its roots in the industrial revolution. With an emphasis on productivity
and e�ciency, organisations continually strove to produce goods faster, of
better quality and with less wastage. This desire for increased productivity
gave birth to a variety of schools of thought around production,
management and organisational behaviour.
In the 21st century we are in the midst of a new revolution, variously
referred to as the technological revolution, the computer age, the
information age or the digital revolution. Whilst the goal may still be
productivity and e�ciency, with such progress there has been a change in
expectations from all organisational stakeholders including customers and
employees. Additionally, there is a shift in power and competitiveness.
Many of the well-respected principles of management were developed over
the last 100 years, so do they still hold true in today’s organisation?
That’s for you to research and discover!
As you progress through this module, it is important that you understand
the areas brie�y outlined below.
The Nature of Organisations and EnvironmentThe Nature of Organisations and Environment
The purpose of an organisation is to garner resources and e�ectively ustilise
these through e�cient processes to achieve a speci�c goal. Managers
within an organisation must communicate these goals and ensure people
are performing and following processes to achieve the required outcomes.
We must keep in mind, however that organisations don’t exist in a vacuum.
They are impacted by, interact with and connect to a variety of other bodies
and stakeholders. It is therefore critical that managers understand both the
internal and external environments which impact the organisation. As you
progress with your reading and research, be mindful to explore di�erent
elements in both the internal and external environments which include but
are not limited to:
Internal
Owners / shareholders
Board of directors
Management
Employees
Organisational culture
Processes and systems
External
Customers
Suppliers
Regulators
Strategic partners
Competitors
Society
Economy
Technology
Political and legal
Environment
The Role of ManagementThe Role of Management
As mentioned previously, there are some management principles and
theories which have been around for many years and yet still have
relevance today. One of these is Henri Fayol’s Functions of Management
which cover:
Planning – setting direction, goals, strategies and actions
Organising – acquiring and arranging needed resources (people, materials, equipment, money, etc)
Commanding – leading and guiding
Coordinating – allocating and managing work�ow, sharing information and communicating
Controlling – monitoring and taking corrective action
In the early 1990’s, Henry Mintzberg (n.d.) felt that Fayol’s description was
inadequate and set out to describe what managers actually do. He
categorised these roles into three groups:
Interpersonal Roles – Figurehead, Leader, Liaison
Informational Roles – Monitor, Disseminator, Spokesperson
Decisional Roles - Entrepreneur, Disturbance Handler, Resource Allocator, Negotiator
Read carefully the resources provided and research further to determine
how these principles apply today.
The Challenges Managers FaceThe Challenges Managers Face
Managers operate in an ever-changing workplace. Expectations from
stakeholders, including employees and customers have changed as has
society’s expectations of organisations. Awareness of these potential
challenges, allows managers to better prepare themselves and their
organisations for success.
Challenges can present themselves in a variety of forms:
Managing change
Workplace and social diversity
National culture
Ethical behaviour
Corporate Social Responsibility
Technological advances
Workplace �exibility and mobility
Competition
Organisational culture
Many of these will be discussed further in this and other modules
Understanding Organisational BehaviourUnderstanding Organisational Behaviour
Organisational behaviour considers the relationships and dynamics of
human behaviour at three levels: individual, team and across the
organisation. Understanding behaviour at these di�erent levels allows
managers to better motivate and engage individuals, create higher
performing teams, manage change and design organisations and structures
to facilitate value adding activities.
Success in any management positions requires an understanding of people
and the complexity of behaviour. People don’t come with a user manual
and every individual is unique, however there are many frameworks and
models which will provide some insight as to how managers can increase
performance at all levels and create an engaged workplace.
Some of these will be discussed in the resources provided and you must
supplement these with broader research.
Naturally Occurring Data & Qualitative AnalysisNaturally Occurring Data & Qualitative Analysis
Managers must continually scan their environment for naturally occurring
data. This is data which has not been gained through a speci�cally design
research experiment or activity. Such data may provide insight into
workplace issues and inform decision making. Examples may include
reports, presentations, feedback from employees and customers including
non-verbals and observations of behaviours and activities.
E�ective managers will synthesise this data and analyse it to draw
conclusions and make decision.
This introductory module sets the context for the modules that follow, so be
sure you read broadly and critically consider the management actions and
behaviours that take place in your own organisation (past or present). View
them through the lens of management theory and consider if and how
things could be done di�erently.
References:References:
Minzberg, H. (2012). The manager’s job: folklore and fact. In Vecchio, P,
(Ed.), Leadership: understanding the dynamics of power and in�uence in
organizations. (2nd ed). USA: University of Notre Dame Press
Essential Resources:
University of Minnesota. (2015). Principles of
management[e-book]. Retrieved from
http://open.lib.umn.edu/principlesmanagement/ Chapter 1,
Chapter 3 Pp 116-135
There is no set text for this subject, however this open source text
provides a good introduction to management, its functions and
challenges faced.
Hurd, J. L. (2010). The pro�le of a successful midlevel
manager at AstraZeneca proves that great leaders aren't
only in the c-suite. Global Business & Organizational
Excellence, 29(5), 52-63. Retrieved from
http://search.ebscohost.com.ezproxy.laureate.net.au/login.aspx?
direct=true&db=bsu&AN=51378575&site=ehost-live
This analysis makes practical observations of the skills, experience and
actions of successful leaders in the workplace.
Protect INTERNET (2011, Aug 18) Gary Hamel on the future
of management [Video �le]. Retrieved from
https://www.youtube.com/watch?v=YYaYwCA-FaM
Gary Hamel is an in�uential management thinker and writer. This
short video provides his thoughts on the future workplace and role
managers play.
AIEMCA. 2010. David Silverman on Qualitative Research
Methods & Natural Data Part 1. [video �le] retrieved from
https://www.youtube.com/watch?v=AVnIO4vzXg8
This video provides a description of naturally occurring data, its
importance and how it is used in research.
Pre-Class Learning Acitivties:
Learning activities are not part of summative/graded assessment; however,
they are designed to prepare you for incremental graded assessment and
expand your learning. These activities encourage a community learning
experience between peers, and provide opportunities for facilitators to o�er
formative feedback, throughout a module, to the student cohort.
Collaborative Learning Activity:Collaborative Learning Activity:
Activity 1.1: Activity 1.1: Your Management Role ModelYour Management Role Model
Module 1 - Discussion Forum: Please share your answers to Module 1
discussion forum questions found via link in the main navigation
menu or click here to scroll to the bottom of this page then click on
the "Module 1 - Discussion ForumModule 1 - Discussion Forum" link.
Self-check Learning Activity: Management Skills BlogSelf-check Learning Activity: Management Skills Blog
How good are your management skills?
Complete the following checklist from MindTools on your management skills.
Submit your answers in a class blog thread by writing a brief paragraph on why you agree/disagree with the results.
A blog link has been created for this for this activity in the main navigation menu.
Open the blog link and create a new thread to insert your thoughts.
Comment on 1 – 2 peer blog contributions.
Checklist Resource
Mind Tools Content Team. (n.d.). Retrieved from
https://www.mindtools.com/pages/article/newTMM_28.htm
Management skills blog instruction sheet
Class Learning for Topic Module 1.1:
A synchronous class time will cover key points below:A synchronous class time will cover key points below:
The Nature of Organisations and Environment
Roles and functions of management
Internal and external environments
The Challenges Managers Face
Understanding Organisational Behaviour
Naturally Occurring Data & Qualitative Analysis
The future of management