Digital & Social Media Strategies Presentation

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MKT574Week5Team5DigitalandSocialMediaStrategies.pptx

Digital and Social Media Strategies: Trader Joe’s

Team 5:

Theresa Alexander Carrie Britt-Brown Siobhan Mangan Ryan O’Neal Jennifer Ramirez

University of PhoenixMKT/574

Due Date: 06/22/21 12:59 AM

Dr. John “JohnnyK” Kautenberger

TEAM LEAD INTRO - Siobhan

2

RYAN

Identify a company that could benefit from better use of social media.

3

RYAN

Identify a company that could benefit from better use of social media.

4

Carrie

Analyze at least 10 digital and social media channels and describe the strengths and weaknesses of each of these as a marketing tool for this company.

5

Carrie

Analyze at least 10 digital and social media channels and describe the strengths and weaknesses of each of these as a marketing tool for this company.

6

Carrie

Analyze at least 10 digital and social media channels and describe the strengths and weaknesses of each of these as a marketing tool for this company.

7

Jennifer

Design an online strategy that maximizes the use of some or all of the digital and social media channels, as appropriate, based on your team’s analysis.

8

Jennifer

Design an online strategy that maximizes the use of some or all of the digital and social media channels, as appropriate, based on your team’s analysis.

9

Theresa

Determine key performance indicators to measure the success of the online strategy.

10

Theresa

Determine key performance indicators to measure the success of the online strategy.

11

Siobhan

Conclusion

12

References

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